Cision

MAY 12, 2017

A few months ago, Flackable , a national financial public relations and digital marketing agency, promoted Kaitlyn Smith to account executive. In her new role, Smith will continue to execute results- driven campaigns, while also taking a leadership role in the organization. What is your secret to media relations success?

Financial 180

Financial Television Leadership Travel 180

Shift Communications

OCTOBER 26, 2022

It uses many of the same tactics — from media relations to buzzy social media campaigns, meaningful thought leadership, executive visibility, valuable content and so much more — but built specifically to support business priorities such as increased valuation, community connection, breaking into a new market, category creation, or lead gen.

Communications 78

Communications Analysis Leadership SEO 78

Sword and the Script

SEPTEMBER 19, 2022

Many respondents believe part of a company’s valuation is driven, in part, by non-financial factors. More specifically: 74% “believe that at least 20% of a company’s valuation is impacted by non-financial factors”, and. About half (49%) “say that at least 30% of a company’s valuation is impacted by non-financial factors.”.

Survey 81

Survey Corporate Communications Financial 81

Wadds Inc.

MARCH 2, 2023

Public relations is locked into content and workflow that is more than 100 years old. A survey by Cision in 2021 reported that media relations came third in the list of reasons for distributing a press release via a wire service after brand visibility (68%) and thought leadership (36%).

Engineering 98

Engineering Television Travel Financial 98

Cision

MARCH 8, 2016

Adam Friedman, owner of Adam Friedman Associates, says maintaining a brand’s reputation is a constant process and can be a challenge, especially for financial companies. Want to improve your media relations? Get Cision’s free State of the Media 2016 Report! Today, financial firms are under attack.

Financial 120

Financial Reputation Newspapers Social Media 120

Sword and the Script

MAY 18, 2021

One study shows communicators are faced with growing workloads, but their relationship with business has strengthened; two studies offer a look at media relations insights. 29% said, “more research-based, thought leadership content covering topical issues.”. The Financial Times 79%. TechCrunch 85%. The New York Times 74%.

Study 167

Study Communications Survey Pitching 167

PRSay

DECEMBER 3, 2021

As some news outlets prioritize clicks over accurate reporting and falsehoods are flung across social media, we have watched these trends with equal parts fascination and unease. Even as the news media’s credibility is questioned, we continue to believe thought leaders benefit from media relations.

Journalism 157

Journalism Survey Ethics Report 157

The Resolution Blog

MAY 24, 2017

Objectives Raise awareness among HR managers, SME owners and resellers (specifically accountants, consultants and financial advisors), as evidenced by rising levels of hits to site, by 100% in six months. We tracked Daily/weekly/monthly for hits whilst spotting opportunities for further PR thought leadership activities (speaking opps etc).

Measurement 136

Measurement B2B Google Financial 136

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I was out of school and had several years of experience as an executive assistant, including a stint as the admin for a publicly traded company’s investor and media relations director. Skill Development — learn valuable skills in media relations , content creation, event planning, crisis management, etc.

Agency 88

Agency Energy Crisis Management Industry 88

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2019

Part of the art of public relations is leveraging the initial stories into a longer, more important narrative for top-tier media and influencers. Another key ingredient to PR success is a real commitment backed by necessary resources, both financial and human. Inadequate resources.

Agency 205

Agency Pitching Internal International 205

ImPRessions - Crenshaw Communications

JUNE 23, 2016

Helping to craft an executive’s opinions into a compelling story for publication is a gratifying part of public relations work. Every day I receive email pitches about personal financial planning articles. Problem is, my readers do business financial planning – budgeting and forecasting for companies.

Financial 136

Financial Pitching Survey Customer Service 136

Deirdre Breakenridge

MAY 8, 2017

As a former head of CorpComm functions at Fortune 100 financial institutions, these priorities resonate for a number of reasons. In the Agency Search Report, we argue the importance of PR reflects the continued evolution of what public relations means in the minds of clients. It’s seen as far more than media relations.

Agency 223

Agency Survey SEO Social Media 223

Reputation Us

APRIL 17, 2019

Before forming ReputationUs, Casey was president of LT Public Relations, directing the strategic communications efforts for corporations, financial institutions and public sector clients. Prior to LTPR, Boggs served as public relations director at AIG, leading the public relations efforts of six affiliated companies.

Nonprofit 68

Nonprofit Banking Financial Crisis Communications 68

Cision

JUNE 15, 2017

Through HPRA National and our local chapters in Los Angeles, New York, Miami and Chicago, we bring forth resources and expertise through thought leadership, networking and scholarship programs. What is your secret to Public Relations and media relations success? We also host our annual National ¡Bravo!

Automotive 245

Automotive Resources Strategy Consumer 245

Cision

SEPTEMBER 23, 2016

“Thought leadership” pitches on emerging technologies in the financial services sector are also welcome. For BAI Banking Strategies, it’s pitches where an end user will go on record or “thought leadership” on technologies affecting banks/banking. What will catch your attention?

Technology 120

Technology Pitching Insurance Insurance 120

PRSay

DECEMBER 14, 2022

The approach matches the lackadaisical way that Bankman-Fried is reported to have run FTX, with minimal regard for even the most basic financial controls.” House Committee on Financial Services on Dec. At least $1 billion is now missing, and at least a million FTX depositors cannot access their funds. In testimony before the U.S.

Interviews 78

Interviews Financial Fashion System 78

Landis PR

MARCH 6, 2023

Define what financial and staffing resources you have available to hire and work with an agency. You should feel confident in your potential agency’s leadership and team members and their ROI programs/metrics. Hiring an agency is a partnership – you’ll have to dedicate time to it.

Agency 52

Agency Public Affairs Case Study Crisis Communications 52

PRSay

JUNE 7, 2023

News organizations are experimenting with AI for gathering financial data and for applications like a “virtual sports editor,” who reads scores and stats, as well as monitoring for AI-generated misinformation, particularly around politics. AI will become part of news gathering.

Journalism 156

Journalism Public Affairs Ethics Technology 156

Konnect Agency

JUNE 22, 2023

This should include specific communications channels, such as social media, press releases, and internal communications. It’s important to note that while your social media messaging will differ from our media relations messaging during a crisis all facets of the overall strategy should align.

Crisis Communications 52

Crisis Communications Crisis Agency Communications 52

Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. a Senior Lecturer in Public Relations at Leeds Business School.

Government 103

Government Education Print Ethics 103

PRSay

MAY 16, 2018

While the PRSA MBA/Business Program is currently focused on partnering with business schools, the need for strategic communications also affects CEOs, chief information officers, chief financial officers, engineers, cyber chiefs, medical doctors and other corporate and nonprofit leaders.

Communications 118

Communications Public Affairs Crisis Communications Reputation 118

ImPRessions - Crenshaw Communications

FEBRUARY 2, 2017

The consequences are not only financially unsettling to the firm but demoralizing to the team. They were also reticent about making their top leadership available. An agency has put together a strategically sound plan backed by solid research, and the client has pulled the trigger. Which left us very little to work with.

Agency 120

Agency Financial Training Communications 120

Sword and the Script

DECEMBER 21, 2021

The 2021 Customer Success Leadership Study found that 55% of SaaS companies put renewal ownership under the customer success teams. There are financial costs that often cannot be sustained. organic social media has diminishing value as the social platforms depress brand messages and links to third-party websites; and.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Shift Communications

MAY 21, 2018

Tech giants and behemoth corporations drive a high volume of the media’s stories. There are plenty of creative ways to drive coverage – like newsjacking and bold thought leadership – but news makes news. The news cycle is faster. A hard news hook tied to a specific announcement date can help your story rise above the rest.

How To 68

How To Pitching Report Interviews 68

Shift Communications

AUGUST 17, 2018

Weighing competitor results against your client’s earnings is a bit like making a pro and con list, but it’s important to remember that there is outreach potential in every financial benchmark and an opportunity to discuss new leadership and change management strategies for improvement over the next quarter.

Pitching 83

Pitching Product Launch Data Measurement 83

Prohibition

DECEMBER 13, 2021

This may include working with the authorities to obtain financial support, as well as taking steps to preserve the company’s reputation and business relationships. Or it could be a production, financial or management failure that causes a corporate crisis for your business. Financial crisis. Technological crisis.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Prohibition

JANUARY 24, 2022

As a public relations agency specialising in crisis communication, Prohibition PR provides clients with custom-made strategies and tactics to get their organisations out of hairy situations. With our wealth of media contacts and track record of good work, we’ll craft the perfect strategy to repair your reputation.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Communications Conversations

MAY 3, 2016

He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. His popularity and ability to inspire students has played a critical role in the success of the school’s investor relations club where he has steadily grown his knowledge and responsibility. Melissa Thibodo @MelissaThibodo.

Sports 0

Sports Leadership Internal International 0

PRSay

DECEMBER 18, 2019

James also made vague references to the financial, physical, emotional and spiritual harm Morey’s tweet could have caused. Ryan, APR, is the media relations and content supervisor at Goldberg Segalla, a law firm with over 400 attorneys and 22 offices in the U.S.

Corporate 100

Corporate Crisis Management Crisis Government 100

Communications Conversations

MAY 30, 2018

The Sprosty opportunity put me in a position to learn immensely from other startups and retailers, and Studio/E provided the space to explore the idea of following my true passions: art, professional fashion, and women in leadership. What do you miss most about working in PR? because it would open more opportunities in academia.

Apparel 106

Apparel Public Affairs Training Corporate 106

Sword and the Script

DECEMBER 22, 2020

A study by a marketing analytics firm found “On average, brands that increased media investment [during a recession] realized roughly a 17 percent growth in incremental sales, and more than half saw subsequent improvements in year-over-year ROIs over a two-year period during the recession.”. Source: Effective Thought Leadership in B2B ).

Survey 176

Survey Marketing B2B Study 176

5W PR

JANUARY 31, 2024

It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. Media Relations: Establishes and maintains relationships with journalists and influencers to secure media coverage and positive exposure for the tech brand.

Technology 78

Technology Product Launch Crisis Management Case Study 78

PR Conversations

OCTOBER 29, 2015

It was within this area that I also began to do more of a formal media relations role. Releases were written and issued only when I felt there was something of value to share with the public and media. You may have staff who depend on you for leadership. Yet I always resisted churning out news releases by the dozen.

Publicity 40

Publicity Local Training Education 40

Sword and the Script

DECEMBER 20, 2022

b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels. This is even more pertinent in the context of the current leadership deficit in both businesses and governance globally.

Marketing 189

Marketing Content Marketing Data Social Media 189

Prohibition

JANUARY 14, 2022

Who is responsible for managing the financial aspects of any crisis management , including dealing with any offers from crisis PR firms or expenses incurred through legal advice. 5. Make a plan for communicating with the media. How long should the crisis team be in place for?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

PR Conversations

AUGUST 18, 2011

For that matter, some practitioners appear confused, limiting PR to media relations and/or publicity. engineering, HR or financial staff) were hitherto under-used in ongoing organizational narratives. (p. How much does current leadership recognize and value the remit of public relations (i.e., We fight it.

Construction 40

Construction Internal International SEO 40

Sword and the Script

DECEMBER 26, 2023

High demand for experienced communicators “Corporate communications professionals will continue to advance into top organizational leadership roles as their unrivaled combination of business strategy and stakeholder insight continues to become more essential. ” ~ Megan Paquin , APR, CPRC, Managing Director, Paquin Public Relations 10.

Writing 192

Writing Communications Marketing B2B 192