Survey: Employees favor diverse leadership, but companies are lagging

PR Daily

Only 35 percent of full-time employees report that they have equal male and female leadership, and fewer than 18 percent have substantial female leadership, reports DesignRush , a B2B marketplace connecting brands with agencies.

What Shadow Banking Means for Your Financial Services PR Program

Shift Communications

Financial services, as an industry umbrella term, includes personal finance, M&A, credit card related services, and robo advisors—just to name a few. What does Shadow Banking mean for a financial PR program? Public Relations Startups Technology Thought Leadership

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Walmart KOs violent-video displays but keeps guns, Uber spins bad financials, and blackface at Belgium’s Africa Museum draws ire

PR Daily

RELATED: Join us for our Leadership and Executive Communications Conference ]. billion during this year’s second quarter—which, besides Kraft Heinz, General Electric and Newell Brands—is more than the remaining S&P 500 companies lost within their entire 2018 financial year reporting.

How to Boost Your Thought Leadership PR with a Powerful Personal Brand

B2B PR Sense

A personal brand is like a powerful fuel for thought leadership PR -- and when used correctly with other PR tactics, it can skyrocket your success. A personal brand is not the same as thought leadership. You may be asking "What is thought leadership" and how does it differ?

Looking at Leadership Today: Amy Lyons, SHIFT President

Shift Communications

In honor of Presidents’ Day, we sat down with SHIFT’s President, Amy Lyons , to get her thoughts on leadership and management in public relations and beyond. There are a growing number of women taking on leadership positions in marketing and PR, including here at SHIFT.

Social Selling Training for Insurance Agents and Financial Advisors


Wondering how social selling training for insurance agents and financial advisors really works - and how it can work for you to attract leads, convert sales and build referrals? Presented for insurance and financial advisors by Barbara Rozgonyi.

The four Ps of public relations leadership

PR Conversations

The chair of the Global Alliance introduces the Madrid Momentum ( Learning to Lead ) and details four Ps that constitute the cornerstones of PR leadership. The four Ps of public relations leadership.

Responsible communication leadership: putting employees first

PR Conversations

Following the financial crisis in 2008, management thinkers and others have rightly questioned the role of business leaders in society. A new term coined: responsible leadership. A new term has emerged for an elevated emphasis on ethical business practice: responsible leadership.

A Case for Uber’s No. 2 Executive Coming from the PR Ranks

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Uber’s CEO, Travis Kalanick, posted on the company’s website last week that the hunt is on for a No.

Join Mark Ragan in Texas or Florida for his Internal Communications Leadership Forum

PR Daily

That's exactly why Mark Ragan created the Internal Communications Leadership Forum. Waddell and Reed Financial. Raymond James Financial. As an internal communications executive, your to-do list never ends. Demands come at you from every direction. Your plate is full.

‘Meaningful Social Interactions’ From Facebook’s Leadership Remain Scarce as Cambridge Analytica Story Accelerates

PR News

For example, Equifax, which was built on security and securing peoples’ financial data, demonstrated over the summer to be irresponsible on data security issues. The post ‘Meaningful Social Interactions’ From Facebook’s Leadership Remain Scarce as Cambridge Analytica Story Accelerates appeared first on PR News Blog. It can be delicate, a disaster or at least ironic when a brand that bases its business on something is shown to be deficient in it.

Bank Stress Tests Complete. Could Your Bank Now Pass a “Reputation” Test?

Reputation Us

Each year the Federal Reserve conducts a financial health checkup on banks, called a stress test , to determine how solid they are. banks have significantly rebounded from the 2008 financial shock. Leadership (14.1%).

27 business terms all communicators should know

PR Daily

Do you know your way around your company’s financials and annual reports? Do you know the financial logic behind the reports that your company generates? A financial product that pays out a yearly amount, usually used as income streams for retirees.

Good News for Leaders, Here’s What #Millennials Like About You

PR Expanded

Financial performance should not be the only measure of success. Leadership Mentoring PR 2.0 Last September, the World Economic Forum published an article discussing what Millennials really want from businesses. What stood out immediately from the article appeared in the first sentence.

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All Marketing is NOT Content Marketing

Sword and the Script

Compounding Returns: 5 Financial Analogies that Explain Good Content Marketing. Marketing CMO content marketing leadership marketing leadership marketing strategy theorContent marketing could quite possibly be the most misunderstood concept in marketing today.

‘The new, now’: How Accenture altered its mindset to overhaul its comms

PR Daily

We believe that the right organization, based on a culture of collaboration, leadership, value, and constant development, can enable world-class innovation. Executive Communication External Communications How We Did It Internal Communications Leadership Communications

Dogs drive online engagement for UPS, Girl Scouts offer cookies with a message, and Facebook defends stance on political ads

PR Daily

Girls learn about entrepreneurship as they run their own cookie businesses,” she said in a press release. … “The important business and financial literacy skills girls learn through the program are proven to build their leadership skills and position them for success in the future,” added Acevedo.

How communicators can learn to speak ‘CEO’

PR Daily

This means that you need to understand the relevant financial jargon, business jargon, and be able to translate your own work into terms they can understand, so that they can also understand how your function is helping the company advance its objectives,” he says.

PR Agency Search: Priorities in a PR Expanded World

PR Expanded

As a former head of CorpComm functions at Fortune 100 financial institutions, these priorities resonate for a number of reasons. Guest Post Leadership PR 2.0 A Guest Post by Simon Locke, Founder & CEO, CommunicationsMatch TM.

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Communications Careers: Measuring Progress in Steps Through Peaks & Valleys

PR Expanded

Prior to founding CommunicationsMatch, Locke held senior corporate communications roles at Prudential Financial, Morgan Stanley and Deutsche Bank and founded communications consultancies. . Guest Post Leadership Mentoring PR 2.0

How communicators can change their organization’s objectives

PR Daily

Obviously, staying in alignment with financial laws and regulations,” she says, “but you add on. Crisis Communications Employee Engagement Executive Communication Leadership Communications PR Industry Storytelling

7 ways to wrangle an unpredictable leader

PR Daily

Social media analytics, financial statements, stock price reports, news media headlines and focus group feedback can all reveal shifts in sentiment. Branding Crisis Communications External Communications Leadership Communications Media Relations

6 top concerns for corporate communications leaders

PR Daily

Communicators strongly believe that reputation has a financial impact on their companies, but they require a better understanding of business-enhancing proof points. External Communications Leadership Communications corporate communication report

How to Get Your Agency Hired in a #PR Expanded World

PR Expanded

A founder of communications agencies and startups, he previously headed communications functions at Prudential Financial, Guest Post Leadership PR 2.0 A Guest Post by Simon Erskine Locke, Founder & CEO, CommunicationsMatch ™.

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3 Alternate Viewpoints You Should Read on the Death of the CMO [UML]

Sword and the Script

Overall, chief financial officers have a relatively positive view of their CMO colleagues. Candidly, anyone that works in strategy should be careful about dropping grenades on marketing, because criticizing the financial impact of strategy work is equally challenging to quantify.

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How Goldman Sachs showcases its leaders in authentic messaging

PR Daily

The latter is true for Kaydee Bridges , Goldman Sachs’ VP of digital and social media strategy, who spoke at Ragan’s 2019 Leadership and Executive Communications Conference in Washington, D.C.

It’s time to put PR ethics front and center

PR Daily

Ethical mishaps can cause corporations to lose customers, business partners, income and stock value, according to the Consequences of Managerial Indiscretions: Sex, Lies, and Firm Value , a study published in the Journal of Financial Economics.

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Kroger joins push for tougher gun laws, consumers readily change brands, and WeWork’s founder walks back trademark sale

PR Daily

Also: Nissan’s leadership crisis escalates, MillerCoors wins an injunction over corn syrup messaging, and Vienna reigns as the world’s most livable city. The company is facing a fresh leadership crisis after CEO Hiroto Saikawa admitted he had been overpaid.

LVMH buys Tiffany as Charles Schwab snaps up TD Ameritrade, Tesla’s smashing PR stunt mishap, and T-Mobile data breach hits 1M

PR Daily

Charles Schwab’s chief executive, Walt Bettinger, said the transaction will help the companies “capitalize on the unique opportunity to build a firm with the soul of a challenger and the resources of a large financial services institution.”.

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Affect versus effect: Clarity on this tricky soundalike tandem

PR Daily

The rapid changes she made after she got the job effected a complete turnaround in the company’s financial position.”. External Communications Internal Communications Leadership Communications Nonprofit Communications Writing & Editing

The PR Case For The Social CEO

ImPRessions - Crenshaw Communications

The CEO job was mainly to deliver a strong financial performance. When used well, social media blends direct communication with customers and employees, thought leadership, and brand-building. Entrepreneurship and leadership are always fruitful topics.

Merged banks’ new Truist moniker draws criticism online

PR Daily

It wrote in a press release : “Truist is a brand name representative of two mission- and purpose-driven companies coming together to serve our clients as a true financial partner,” said SunTrust Chief Executive Officer Bill Rogers, who will be President and Chief Operating Officer of the combined company until he succeeds King as Chief Executive Officer in September 2021. RELATED: Join us for our Leadership and Executive Communications Conference ].

Google ordered to let employees speak out, how PR pros feel about the future of influencer marketing, and WeWork loses comms chief before IPO

PR Daily

WeWork advisors are still evaluating investor appetite for an IPO valuation between $15 billion and $20 billion, according to the Financial Times. Related reading: 3 crisis lessons from USA Gymnastics’ leadership struggle.

A Journalist’s POV: Questions From A PR Team

ImPRessions - Crenshaw Communications

The best outcomes come from good relationships with discerning editors, such as Ira Apfel of the highly respected AFP (Association for Financial Professionals) publications, with whom we have had the pleasure of working.

6 Ways to Encourage Innovative Thinking and Drive Organizational Success


Brad MacAfee will be presenting a professional development session on “ Innovation in Leadership ” on Monday, Oct. There were challenges: limited client visibility and minimal access to leadership. Porter Novelli is not the largest global agency in terms of financial or employee size.

TikTok’s ads anger influencers, Instagram tests ‘Group Story’ feature, and Houston Rockets apologize for Hong Kong tweet

PR Daily

The Financial Times reported that the layoffs could be announced in a few weeks when HSBC releases its third-quarter results. Also: Brand managers can do better at monitoring reputation, Unilever vows to ditch plastic, and HSBC to lay off 10,000 employees.

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Execs reveal disconnect between culture priorities and practices

Agility PR Solutions

While 100 percent of executives agree that organizational culture impacts financial performance, less than half (48 percent) say they monitor culture to mitigate risk, according to new research from Eagle Hill Consulting.

Walmart pushes back on gender bias claims, digital marketing is rising, and WeWork’s CEO apologizes for IPO debacle

PR Daily

Notable departures including its communications chief didn’t help, and the leadership team will have to work hard to rebuild the company’s reputation. Also: Merriam-Webster adopts nonbinary ‘they,’ FedEx speaks out on the U.S.-China

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What It Means That Starbucks Brought Back Its Pumpkin Spice Latte in August


With many top chief financial officers predicting another economic downturn in the upcoming year, perhaps next fall will find us at peak pumpkin spice once again. Thought Leadership Instagram marketing Social MediaThough autumn officially starts on Sept.

Should Marketing Be Held to a Higher Standard? Off Script No. 38: Lacey Ford of insightsoftware

Sword and the Script

Headquartered in Raleigh, NC, the company is a global, financial reporting and enterprise performance management solution provider. Marketing CMO marketing leadership Off Script sales-marketing alignmentRevenue Driver. Pipeline builder. Marketing with a quota.