Maxim Behar

JANUARY 28, 2024

More importantly, in the PR business, we need to be able to distinguish where AI can truly be useful, where it can benefit our clients, and how we can protect ourselves from slipping into the vast sea or ocean of information we receive. How are we going to adapt? How do we use the copyrights of the texts it provides us?

Radio 59

Radio Ethics How To Writing 59

Buzzstream

JUNE 16, 2021

In a serendipitous twist of fate, when I was writing this article, I came across this tweet from Louise Parker , Digital PR Director at @propellernet : Im not saying im massively advocating this because creativity and innovation are great yada yada but I swear the biggest myth is that if your idea has been done before you can’t do it.

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NewsWhip

MARCH 23, 2023

Engagement has been rising month by month, but the media has been writing about AI in earnest since the early days of 2023. In Hollywood, Lucasfilms, the film and television production company founded by filmmaker George Lucas, has used AI to alter actors’ ages in their movies. articles have been published and there have been 6.59

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Shift Communications

DECEMBER 6, 2016

Where can media film? Are there areas media cannot film? Early Outreach : Write the media alert, pitch and start outreach three-four weeks before major calendar moments. cta] The post How to Break through the Broadcast Static appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin.

How To 60

How To Film Pitching Guidelines 60

Maxim Behar

NOVEMBER 13, 2023

He told me to write the lyrics, as he and his son would write and produce the beat. Everybody gave me a piece of advice on what to do, and how to do it. I've written the lyrics and sent them to Lil Sha to write the music. You know this year I published two books; I was involved in a British film production.

Radio 59

Radio Film Writing Creativity 59

Flack's Revenge

NOVEMBER 29, 2017

We decided to try something different from the typical “how to” marketing videos, so our Here’s Why series episodes all incorporate a quick skit (usually with zany costumes and props) that introduces and closes each video. Eric Enge and I are the main performers/presenters, and I also write the scripts and handle social promotion.

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Video B2B Film Marketing 153

The Hoffman Agency

MARCH 1, 2023

Writing … Now, that is something I have always loved to do in my free time or even in school. In Germany, lessons mostly consist of writing stories or later analysing existing texts. Researching, writing, analysing. I started studying media because I loved film. Did I think I would end up in film? I loved it.

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Film Writing Social Media Agency 36

The Hoffman Agency

MARCH 1, 2023

Writing … Now, that is something I have always loved to do in my free time or even in school. In Germany, lessons mostly consist of writing stories or later analysing existing texts. Researching, writing, analysing. I started studying media because I loved film. Did I think I would end up in film? I loved it.

Film 36

Film Writing Social Media Corporate 36

Cision

MAY 1, 2015

Writing a press release and pitching your message to journalists remain key elements of a PR strategy, but creating video content dramatically changes the way your target audience talks about your brand. Want to learn how to use video for PR? Here are a few takeaways on how to develop your content video strategy: 1.

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Video Film Content Marketing Strategy 120

PRSay

JANUARY 21, 2020

If the show’s concept is so popular and repeatable, then why not just write scripted, fictional versions of it? Not only is the show filmed in gorgeous locations on high-end equipment, but it’s written, produced and edited by an experienced team of producers who are trained in how to tell stories that appeal to target audiences.

Communications 160

Communications Storytelling Film Training 160

Critical Mention

OCTOBER 3, 2018

Takeaway: Arguably one of the best PR campaigns this year, Deadpool 2’s brilliance was crashing classic Fox film covers in Walmart stores across the U.S. Marketing for the sequel began more than a year before the film’s release with Reynolds, in his suit, impersonating Bob Ross to tease the movie. SCHEDULE A DEMO.

Film 69

Film Airlines Corporate Strategy 69

Cision

APRIL 28, 2015

Rather than give you five content marketing “secrets” like write with passion or understand your audience (which aren’t really secrets at all, but are common sense ideas everyone should already follow), here are five ways you can improve the quality of your content marketing, regardless of what kind of content it is.

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Content Marketing Marketing Engineering Film 120

wiredPRworks

SEPTEMBER 11, 2021

Producing a letter took time to write, print or copy and mail. As an early email adapter, I became an advocate and a teacher on how to transfer communications to a digital platform to reach the media, leadership and the community at large. Each year, I write a brief reflection on the year’s main events. The writing is brilliant.

Communications 105

Communications Community Crisis Film 105

Maxim Behar

DECEMBER 15, 2022

I never imagined that I would be able to watch this film live in Bulgaria. The Minister of Tourism himself writes that he will send a Bulgarian who will personally deliver the invitation to Elon Musk. I don't know if you remember, but in the early 80's there was a Bulgarian movie "Whale" in which a Bulgarian ship caught a sprat.

Tourism 59

Tourism Film Advertising Advertising 59

Buzzstream

JANUARY 30, 2020

Newsjacking should be a key tactic in any approach to digital PR but before I dive in, let me clarify how I see it. The process behind that is what I’ll expand on here, along with how to make sure the tactic adds bottom-line value to your activities and isn’t just a vanity play. Understand links.

SEO 71

SEO Film Reddit Video 71

Cision

APRIL 25, 2015

You can, and should, write a press release and send it to your targeted media group to drum up publicity. How many people were driven to your site from those two channels? Join our April 29 webinar, “ Film School: How to Use Video for PR !” . Use these numbers to benchmark future campaigns.

Film 120

Film Content Marketing Analytics Measurement 120

Critical Mention

MARCH 1, 2018

Time for the film industry’s most prestigious event, the Academy Awards, which will be presented March 4 in the entertainment capital of the world, Los Angeles. Many of us will be watching and rooting for our favorite films of 2017 to take home the prize. The same goes for writing articles or scripts. Crises happen.

Film 80

Film Social Media Storytelling Writing 80

Deirdre Breakenridge

DECEMBER 4, 2018

Unfortunately, not every nonprofit organization understands how to reach out to youth. You need to think about how and why young people might be interested in your projects. Using photos and effective hashtags can help your audience find custom stories, but writing the right caption that tells a story is key!

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Nonprofit Storytelling Instagram Social Media 240

Ishmael's Corner

JUNE 8, 2015

I wrote a post in April mentioning that one of our young account professionals , Melissa Lewelling , was headed to the prestigious Cannes Film Festival. Out of literally thousands of films, her film, called “More Than a Number,” was one of 30 films selected by Campus Movie Fest to be shown in the Short Film Corner.

Communications 60

Communications Film Guidelines Pitching 60

PRSay

APRIL 5, 2017

Communicators tend to think of themselves as wordsmiths, whether it’s writing press releases or thought leadership articles. The question is how to do you take better pictures? With Instagram, anyone can learn how to compose images and have them look good without spending weeks and tons of money on film.

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Video Film Instagram Leadership 123

5W PR

FEBRUARY 22, 2023

Always create press releases in the form of an authentic news story rather than writing it like an ad. More outrageous guerrilla marketing type events should, of course, also be filmed. When thinking about how to approach PR, it’s best to include as many diverse techniques as possible.

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Strategy Product Launch Brand Branding 88

PR in High Definition

FEBRUARY 17, 2017

That said, not all of us want it, and for many the thought of being filmed is daunting and let’s be honest – is anyone ever really ready for a close-up? Working in PR or marketing, you’ve probably had to help film a company spokesperson for interview, or have been the talent yourself at least once. So, how can you be great on camera?

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Video Film Interviews Retail 48

wiredPRworks

SEPTEMBER 11, 2021

Producing a letter took time to write, print or copy and mail. As an early email adapter, I became an advocate and a teacher on how to transfer communications to a digital platform to reach the media, leadership and the community at large. Each year, I write a brief reflection on the year’s main events. The writing is brilliant.

Communications 81

Communications Community Crisis Film 81

Onclusive

MAY 31, 2017

One of my projects was measuring sentiment around new film releases including compiling weekly sentiment reports. Rebekah Iliff, our Chief Strategy Officer, calls this the 70% Noise Reduction Rule: Write your email or asset, then cut 70% of the noise. The post How I Learned to Embrace Data appeared first on AirPR.

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Data Resources Engineering Film 150

5W PR

DECEMBER 18, 2019

Always create press releases in the form of an authentic news story rather than writing it like an ad. More outrageous guerrilla marketing type events should, of course, also be filmed. When thinking about how to approach PR, it’s best to include as many diverse techniques as possible. Conclusion.

Strategy 133

Strategy Marketing Trade Shows Video 133

Cision

APRIL 21, 2015

On April 29, PR News’ Matthew Schwartz will join Cision’s Heidi Sullivan on “ Film School: How to Use Video for PR ,” a free webinar that will provide the latest video best practices for communicators. From interns to executives, everyone has some writing skill, but many have never put together a professional video.

Video 120

Video Brand Branding Trends 120

Cision

JULY 13, 2016

In this interview, Nick discusses how to approach integrated communication, why print may still have a place in your strategy and how to build relationships with reporters. For example, let’s say we filmed a great video for a client. A big thing I’ve learned is how to really manage expectations of clients and partners.

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Print Tourism Transportation Film 120

Maxim Behar

FEBRUARY 20, 2024

My advice: if you know how to write it, tweet it. You know how, where, and when to post it. Everybody knows how many “likes” celebrity Instagram posts get, usually without amounting to anything meaningful — just some music or film star takes a selfie on the plane, for example.

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Social Media Facebook Airlines Web 59

Critical Mention

MARCH 16, 2020

He is one of Hollywood’s highest-paid actors and his many successes in the film industry have added to the many eyes that were already on him. Chef and Restaurateur Jamie Oliver captivates his followers with mouthwatering recipes and ‘How To’ videos on social media. Ariana Grande. Jamie Oliver. Oliver has 7.7 million Twitter followers.

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Brand Branding Instagram YouTube 87

Prohibition

MARCH 9, 2020

With the ability to interact with the video while it is being filmed, users are able to ask questions and write comments, offering LinkedIn users the chance to establish a real connection with your brand/business. Our top tip: Read this handy how-to guide from LinkedIn if you’re unsure how to get started.

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LinkedIn Video Social Media Film 62

Polaris

DECEMBER 14, 2014

Fascinate explains how to capture and hold a person’s attention through the use of 7 emotional triggers. It’s a cheat sheet on how to make someone care about what you’re saying. #4 Like Eden I’m also looking forward to seeing the film adaptation over the holidays. 4 Eden Spodek. All Year Long, by Eric Harvey.

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Marketing Resources Content Marketing Leadership 251

Cision

APRIL 12, 2016

In this interview, Adriana discusses the nuances of promoting media brands, the evolving role of social media in media relations and how to adapt your public relations strategy to the changing media landscape. I’ve always been an avid consumer of journalism and loved writing. Focus on developing your writing skills.

Fashion 120

Fashion Pitching Journalism Social Media 120

PR 20/20

OCTOBER 4, 2018

Before we know it, it’ll be time to wrap the year’s marketing campaigns, report on performance and write the plan for what will bring next year’s successes. Imagine if you could immerse your viewers in a video that makes them feel like they were actually there when you filmed it. It’s that time of year again. 360 Degrees.

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Video Trends Strategy Marketing 78

Maxim Behar

OCTOBER 15, 2023

We were advising them on how to present themselves to the media, to their employees, and to the public. And that's why I decided to write this book because I saw these huge changes happening in our business. You can measure how many people have read your article, how many have liked it, and how many have shared it.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Waxing UnLyrical

JANUARY 7, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Kill Relationships With A Slap In The Face January 7th, 2011 Tweet Tell me when Last April, I was approached to speak at a PR conference targeted to health care professionals by a former vendor.

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How To Facebook Twitter Conference 83

Waxing UnLyrical

JANUARY 11, 2016

How to Build a Social Media Ambassador Program. How Pioneers in Skirts Ran a Successful Kickstarter Campaign…And Beyond! I think it’s terrific; but isn’t “being of service” something we should think about more often than not? Here we go. 3 Inspirational Social Media Campaigns to Empower Women.

Community 40

Community Case Study Film Sports 40

Karen Freberg

MARCH 31, 2022

Yep, that’s me – you may be wondering about how I got into this situation. Yes, I am going to write about “that class” about that “super iconic and special GOAT guest speaker.” Don’t worry, I am going to tell you! Stories are key to be successful in social media today.

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Social Media Industry Film Viral 85