PRSay

JANUARY 21, 2020

Each new season brings a flood of social media buzz, non-stop advertisements and climbing ratings. If the show’s concept is so popular and repeatable, then why not just write scripted, fictional versions of it? Because it’s more dramatic if it’s happening to a real person. Connect with Lisa on Twitter: @LisaArledge.

Communications 161

Communications Storytelling Film Training 161

The Hoffman Agency

MARCH 1, 2023

Writing … Now, that is something I have always loved to do in my free time or even in school. In Germany, lessons mostly consist of writing stories or later analysing existing texts. Researching, writing, analysing. I started studying media because I loved film. Did I think I would end up in film?

Film 36

Film Writing Social Media Agency 36

The Hoffman Agency

MARCH 1, 2023

Writing … Now, that is something I have always loved to do in my free time or even in school. In Germany, lessons mostly consist of writing stories or later analysing existing texts. Researching, writing, analysing. I started studying media because I loved film. Did I think I would end up in film?

Film 36

Film Writing Social Media Corporate 36

wiredPRworks

SEPTEMBER 11, 2021

Producing a letter took time to write, print or copy and mail. As an early email adapter, I became an advocate and a teacher on how to transfer communications to a digital platform to reach the media, leadership and the community at large. Each year, I write a brief reflection on the year’s main events. 2011 Update.

Communications 105

Communications Community Crisis Film 105

Cision

MAY 1, 2015

Writing a press release and pitching your message to journalists remain key elements of a PR strategy, but creating video content dramatically changes the way your target audience talks about your brand. Want to learn how to use video for PR? Here are a few takeaways on how to develop your content video strategy: 1.

Video 120

Video Film Content Marketing Strategy 120

Onclusive

MAY 31, 2017

My first job in social media sparked a passion for data. At the time, I worked at a boutique social media agency where my job was to monitor online engagement for our clients. One of my projects was measuring sentiment around new film releases including compiling weekly sentiment reports.

Data 150

Data Resources Engineering Film 150

Prohibition

MARCH 9, 2020

Like all social media networks, the platform is always updating to become more innovative, efficient and easier to manage. For 2020, LinkedIn have introduced some really interesting updates that brands and businesses can utilise to better their social media strategy. How can I post as a page or member?

LinkedIn 62

LinkedIn Video Social Media Film 62

Critical Mention

MARCH 1, 2018

Time for the film industry’s most prestigious event, the Academy Awards, which will be presented March 4 in the entertainment capital of the world, Los Angeles. Many of us will be watching and rooting for our favorite films of 2017 to take home the prize. The same goes for writing articles or scripts. Crises happen.

Film 80

Film Social Media Storytelling Writing 80

Karen Freberg

MARCH 31, 2022

Yep, that’s me – you may be wondering about how I got into this situation. Yes, I am going to write about “that class” about that “super iconic and special GOAT guest speaker.” Social media is first and foremost social! Stories are key to be successful in social media today.

Social Media 85

Social Media Industry Film Viral 85

Critical Mention

MARCH 16, 2020

He is one of Hollywood’s highest-paid actors and his many successes in the film industry have added to the many eyes that were already on him. The talented celebrity can be seen promoting various fashion and activism brands across her social media accounts. Ariana Grande. Delevingne’s 9.9 PUMA (@PUMA) November 13, 2019.

Brand 87

Brand Branding Instagram YouTube 87

5W PR

FEBRUARY 22, 2023

Always create press releases in the form of an authentic news story rather than writing it like an ad. The media is saturated with press releases, so it can be difficult to get yours noticed. More outrageous guerrilla marketing type events should, of course, also be filmed.

Strategy 88

Strategy Product Launch Brand Branding 88

wiredPRworks

SEPTEMBER 11, 2021

Producing a letter took time to write, print or copy and mail. As an early email adapter, I became an advocate and a teacher on how to transfer communications to a digital platform to reach the media, leadership and the community at large. Each year, I write a brief reflection on the year’s main events. 2011 Update.

Communications 81

Communications Community Crisis Film 81

5W PR

DECEMBER 18, 2019

Always create press releases in the form of an authentic news story rather than writing it like an ad. The media is saturated with press releases, so it can be difficult to get yours noticed. More outrageous guerrilla marketing type events should, of course, also be filmed. Conclusion.

Strategy 133

Strategy Marketing Trade Shows Video 133

Cision

APRIL 12, 2016

In this interview, Adriana discusses the nuances of promoting media brands, the evolving role of social media in media relations and how to adapt your public relations strategy to the changing media landscape. I’ve always been an avid consumer of journalism and loved writing.

Fashion 120

Fashion Pitching Journalism Social Media 120

Karen Freberg

JANUARY 9, 2023

While working on prepping for my classes (including teaching social media for the 12th year AND tenth officially at UofL), and working on the second term as Director of The Bird’s Nest. That’s how things are like in the real world. Like a lot of things, PhD programs do NOT cover how to manage and build an agency.

Agency 75

Agency Social Media Community Course 75

Polaris

DECEMBER 14, 2014

You’ll never look at media in the same way. Fascinate explains how to capture and hold a person’s attention through the use of 7 emotional triggers. It’s a cheat sheet on how to make someone care about what you’re saying. #4 Most useful offline resource: Social Media Explained, by Mark Schaefer.

Marketing 251

Marketing Resources Content Marketing Leadership 251

Maxim Behar

OCTOBER 15, 2023

All of a sudden we all woke up with media in our hands. We were advising them on how to present themselves to the media, to their employees, and to the public. What we do from morning to night is come up with interesting, provocative, and truthful content for the social media that we own. It really is a revolution.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

PR 20/20

OCTOBER 4, 2018

Before we know it, it’ll be time to wrap the year’s marketing campaigns, report on performance and write the plan for what will bring next year’s successes. Incorporating videos into your social media feeds certainly isn’t a new idea. It’s that time of year again. In addition, the average respondent consumes 1.5 Square Format.

Video 78

Video Trends Strategy Marketing 78

Waxing UnLyrical

JANUARY 11, 2016

So, for this week’s roundup, I wanted to explore the idea of being of service vis-à-vis our Social PR world… as well as in general. How to Build a Social Media Ambassador Program. Why: By now you know that community is at the core of my Social PR philosophy. Here we go. I am not a volunteer, I am human.

Community 40

Community Case Study Film Sports 40

Norton's Notes

OCTOBER 17, 2014

Zak Avery writes about everything Beer related, opinion pieces to beer related events and everything in between. From childrens’ and young adults to Dystopian alongside author interviews and guest posts, Bartsbook shelf is the go to place for insights on books, films and general musings.

Blogging 77

Blogging YouTube Writing Fashion 77

The Resolution Blog

OCTOBER 15, 2019

This means their targets are often business press and they have to show how knowledgeable and trustworthy they are rather than being able to be quirky or cheeky. We were inspired to write this post after hearing about Hectare’s brilliant B2B Tinder for cows campaign mentioned in our recent podcast. just a bit boring. Key Takeaway?—?Add

B2B 120

B2B B2C Facebook Storytelling 120

Waxing UnLyrical

NOVEMBER 4, 2015

You know, grey rolling metal devices with messy open shelves that held a 16MM film projector, slide projector and a bunch of cords. PR school taught people why great writing is an essential part of the profession. Use brevity in your writing and try to think of images that can better convey your points. Pretty pictures.

Mobile 40

Mobile Film Media Training Video 40

Waxing UnLyrical

JANUARY 7, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Kill Relationships With A Slap In The Face January 7th, 2011 Tweet Tell me when Last April, I was approached to speak at a PR conference targeted to health care professionals by a former vendor.

How To 83

How To Facebook Twitter Conference 83

Waxing UnLyrical

NOVEMBER 19, 2010

Tablo chose to film an episode with the TV program MBC Special, aired on October 1, as he traveled to Stanford to obtain an official transcript in person. Granted, average non-celebrities would not be able to film TV episodes, but you can still maintain a presence online through social media.

Publicity 77

Publicity Reputation Crisis Communications Film 77

Communications Conversations

MAY 3, 2016

He thrives on new challenges and knows how to turn connections into relationships. He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. She’s a Clark Honors College student and is writing her senior thesis on the lack of women in sports information director roles in the NCAA.

Sports 0

Sports Leadership Internal International 0

Waxing UnLyrical

DECEMBER 13, 2010

Second, videotaping it is necessary to ensure the "lack of ruined commute" is captured on film. Finally, Bah Humbug media! What is with the media these days? Why dont you film it - especially the smiles on peoples faces and then email the station? Third, is someone going to Ustream the event? Such a shame. Shall We Tweet?

Media 89

Media Facebook Twitter Film 89

Waxing UnLyrical

DECEMBER 26, 2010

Side note: every time I hear or write or think of the phrase “the poor,&# I think of that bit of dialog from “The Sound of Music&# when the Captain’s trying to tell Maria, not so delicately, that she needs to dress better. 5 social media gifts I want from Santa , by Matt Singley. Keep writing em, my friend!

Measurement 55

Measurement Facebook Twitter Social Media 55

Cision

DECEMBER 20, 2017

Exciting content people want to share is all around them — all they must do is write it down or film it. A company blog might, for example, contain a story about how working in the industry helped one of their employees turn their life around. “How much could you possibly write about industrial marketing?”

Industry 222

Industry How To Insurance Insurance 222

Cision

NOVEMBER 14, 2016

You may ask why this is relevant to write about. Let’s take a look at how these features can help to create more interesting content for your Instagram Stories. As Alina Bradford of cnet writes , Instagram “Mentions” are more comparable to being tagged on Facebook than mentions. Ability to insert hyperlinks into a Story*.

Instagram 120

Instagram How To Film Resources 120

Cision

OCTOBER 31, 2016

If this approximates your thoughts about LinkedIn, this post is intended to give you a broader perspective about how LinkedIn can be more useful for you in your everyday life. If you’re a LinkedIn user, you’ve most likely heard about LinkedIn Learning , a vast library of professionally filmed courses on a broad range of topics.

LinkedIn 60

LinkedIn How To Mobile Course 60

ImPRessions - Crenshaw Communications

MAY 30, 2017

Writing is the backbone of all good PR, and the best way to become a better writer is to read great stuff. After that, the criteria looks like this: books that touch on PR and marketing; books that reflect something in the current zeitgeist – politics, media, pop culture, e.g. and finally, just great reads. Content Inc.

Film 159

Film Crisis Writing Airlines 159

Buzzstream

DECEMBER 17, 2020

This tool has myriad features and uses, but I predominantly use it for both ideation and to assist with pitch-writing. Film rankings by different metrics are often quite popular campaign ideas. So searching for ‘films ranked’ allows me to get an idea of what’s working and what angles I could be missing out on. Answer the Public.

Digital PR 161

Digital PR Tools Pitching Film 161

Buzzstream

FEBRUARY 3, 2021

What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. Again, the aim is to think like a journalist and understand the craft of writing an article. Once you understand they need: Quotes from experts. Statistics.

Digital PR 170

Digital PR Industry Strategy Film 170

PRSay

MARCH 29, 2021

Critics in social media, the British press and elsewhere were quick to question the self-professed naivete of Markle — a worldly woman who was previously married to a film producer — and Prince Harry, who has had his own share of worldly experiences. Conduct research on the media outlet and interviewer.

Media Training 182

Media Training Training Interviews Media 182

Polaris

DECEMBER 6, 2014

If you’re stuck on the subway or in your car for 30 to 60 minutes (or more) on a regular basis, why not make good use of your time by staying up to date with the latest news in social media, digital communications, public relations and content marketing? Media Bullseye Roundtable, also hosted by Chip Griffin. I know, I know.

Marketing 147

Marketing Content Marketing Social Media Film 147

Cision

FEBRUARY 3, 2016

After graduating, I lived abroad in Paris and Seoul and landed gigs to write for expat magazines, manage social media platforms, photograph events and interview professionals. So, it wasn’t too unusual that I attracted a hybrid social media-content-PR role when I returned to New York City.

Pinterest 120

Pinterest Mobile Pitching Social Media 120

Marketwired

FEBRUARY 16, 2016

Twitter users at the panel got busy in a discussion around the theme, talking about new ways to add substance to conversations rather than simply “be heard,” how to demonstrate authenticity, and which apps and social platforms are on their radar. Rethink writing: Michelle Messenger Garrett.

Creativity 100

Creativity Pitching Writing Conference 100