Burrelles Fresh Ideas

OCTOBER 3, 2023

These pint-sized personalities have amassed legions of followers on social media platforms, partnering with brands and making a significant impact on the world of influencer marketing. In a world increasingly dominated by social media, the appeal of authenticity has never been more significant.

Brand 82

Brand Branding Marketing Ethics 82

Burrelles Fresh Ideas

DECEMBER 12, 2023

In a world dominated by social media and viral trends, Santa Claus realized he needed a PR facelift, and he needed it fast! Oh, and lose the old-fashioned boots; sneakers are in!” chirped Tinsel McSparkle, the young social media guru. “We’re Santa, it’s all about engagement!”

Social Media 79

Social Media Trends Crisis Crisis Management 79

Melissa Agnes

AUGUST 29, 2014

The beautiful colors, the smell of Autumn and the Fall fashion… I love it all! Does Common Sense On Social Media Come With Age? Melissa Agnes to Conduct Crisis Management Workshop at the GCC Government Social Media Summit in Dubai. Social Media for Healthcare: What’s The Potential? Listen here!

Crisis Management 190

Crisis Management Viral Crisis Healthcare 190

Prohibition

FEBRUARY 2, 2023

Instead of being able to not only predict viral content, soon TikTok creators will be instrumental in creating trending videos and ranking organic content. This can also help guide your wider TikTok strategy and social media marketing by making soon-to-be viral and engaging content that your target audience will love.

Trends 62

Trends SEO Viral Social Media 62

PR for Anyone

AUGUST 17, 2021

I want you to look at TikTok because that is one of the fastest growing social media platforms. You might think it’s out of your demographic but 13-60 is a pretty wide one and the media is paying attention to what’s going on there. ” Newsjacking. It grew 800% from January 2018 to January 2020.

Trends 246

Trends Television Exercises Pitching 246

NewsWhip

JUNE 21, 2022

We have taken their findings and created our own rankings of the top brands, instead measuring their impact based on the level of public interest they generate across the web and social media. . Below are the most popular brands, ranked by engagements to articles about them. Other takeaways.

Facebook 138

Facebook Brand Branding Measurement 138

PRSay

JANUARY 6, 2021

Add to this the fact that social media has made audiences more cynical, and in this unprecedented time, we need new rules for communication. Social media channels, where posters strive to look better than real life, have honed skepticism among users. Awe is the second most viral emotion. Be in it together.

Communications 197

Communications Viral Fashion Public Affairs 197

Konnect Agency

NOVEMBER 16, 2022

Consider Where the Video will Live – with the boundaries of earned media and social media constantly blurring, keep in mind that your video may appear across multiple media platforms like online websites, a publication’s social media channels, and even broadcast (hello late night TV and the 5 o’clock news).

Video 52

Video Agency Viral Nonprofit 52

Prohibition

MAY 30, 2023

You might be wondering how influencer marketing plays into this, as no one can ensure a viral product. uktiktok ♬ original sound – Cariadryan @theoliviasaurusrex Olivia Ancell showcased that the power of jumping on viral trends is just as good as starting them. Ensuring a constant engagement with her content. melissaxjadexm ??

Viral 62

Viral Trends Video Community 62

PR for Anyone

OCTOBER 7, 2021

What most people forget about with social media is the “social” part. Are you socially listening to the online conversation? The media is regularly covering trends that are going viral on that platform. And we also guarantee media placements, which is super exciting.

How To 130

How To Pitching Film Video 130

Deirdre Breakenridge

DECEMBER 15, 2014

Those ugly sweaters that you’ve often received as a gift are now considered fashionable during the holidays. I was familiar with search engine optimization (SEO) and social media. How much do you rely on social media to promote Tipsy Elves? Both were essential to help get Tipsy Elves off the ground.

Interviews 257

Interviews Apparel Social Media Engineering 257

Prohibition

MAY 4, 2017

There’s no doubt that the impact of social media on the sporting industry has been huge, with sponsors clambering to strike a deal with the latest hot property from all sporting professions. Perhaps Luis’s avid followers can’t wait to see what the star does next? 7) Ronaldinho (@10Ronaldinho) Twitter: 14.6m. Instagram: 30.7m.

Sports 54

Sports Social Media Instagram Media 54

Mindful Marketing

DECEMBER 18, 2022

The century-old Spanish fashion house recently made headlines for the wrong reasons when it released a series of ads that not only featured kids posed with adult-themed props but also included photos in which appeared “ paperwork about child pornography laws.”

Advertising 87

Advertising Advertising Ethics Fashion 87

Prohibition

JULY 10, 2019

Some of these came to light by members of the public calling brands out on social media for their slip-ups and others were campaigns by PR and marketing teams that simply did not turn out as planned. 1) A major fashion mishap: H&M’s “Coolest monkey in the jungle”. 4) A total fashion disaster: Gucci’s blackface sweater.

Fashion 75

Fashion Telecommunications Crisis Training 75

Mark My Words

JANUARY 12, 2022

As if to prove this theory on the new DNA of fame, the antithesis of these values was on display in every corner of media land this week, with adverse consequences for all involved. Firstly, in a fittingly 2022 update of Tolstoy’s How Much Lands Does a Man Require?

Viral 60

Viral Fashion Reputation Sports 60

Waxing UnLyrical

JULY 18, 2019

Additionally, lack of brand awareness during a time of increasing “fake news” presented issues as there were some viral rumors questioning our nonprofit status, and operating and managing functions. manual social media searching, local news, niche publications, community events, etc.,

Nonprofit 84

Nonprofit Fashion Retail Enterprise 84

Prohibition

AUGUST 15, 2022

Since then, she has become extremely successful, gaining millions of followers on Instagram and YouTube, as well as launching her own fake-tan business and becoming fast-fashion brand Pretty Little Thing’s Creative Director. Molly Mae did an interview on my podcast, yesterday a soundbite from that interview went viral, she trended No.1

Crisis 62

Crisis Viral Government Crisis Communications 62

PRSay

FEBRUARY 21, 2018

What’s your impression of NBC’s presentation of the Olympics so far, specifically its social media coverage? Regarding social media, the Snap feeds are great (and I like seeing how NBC is messaging and framing it’s social content) but it’s the unplanned social posts that truly capture my attention.

Sports 94

Sports Communications Viral Fashion 94

Rock the Status Quo

AUGUST 15, 2014

It’s a one-way ticket to social media #virality.” To have their own post go viral, even land new business. It’s one thing to newsjack a story by pitching media when you have a relevant client that can enhance the news. The post never should have been written. Go follow her on Twitter.

Pitching 272

Pitching Viral Interviews Education 272

PRSay

FEBRUARY 27, 2018

What’s your impression of NBC’s presentation of the Olympics so far, specifically its social media coverage? Regarding social media, the Snap feeds are great (and I like seeing how NBC is messaging and framing it’s social content) but it’s the unplanned social posts that truly capture my attention.

Sports 72

Sports Communications Viral Fashion 72

Shift Communications

JANUARY 12, 2018

In 2017 we saw consumers gravitate toward the experiential with a desire to make unique memories – and document them all on social media, of course. For example, Patagonia took a strong stand against the reduction of land in Bears Ears and Grand Staircase-Escalante National Monuments.

Consumer 83

Consumer B2C Viral Fashion 83

ImPRessions - Crenshaw Communications

MAY 15, 2018

When a passenger’s video of water flooding a Carnival cruise ship hallway went viral on May 3, it spawned thousands of references to Titanic and some sensational news headlines. All five of these recent corporate “first responders” behaved in a fashion aligned with the brand involved.

Crisis 136

Crisis Privacy Airlines Facebook 136

Katie Paine's Measurement Blog

JANUARY 27, 2023

Maven-level tip: Make sure you are where they are, i.e., whatever platform, website, or media outlet that they trust enough to pay attention to. There’s a reason why Randy Rainbow and Seth Meyers videos go viral. Building relationships is what PR people do, and in 2023 many relationships are started and built in social media.

Communications 40

Communications Measurement Employee Course 40

OnePitch

JANUARY 11, 2024

Know that I write these sort of business light stories, that I write about influencer culture and social media and how brands are working within these new frameworks of new, whether it's TikTok or – we look at like when BeReal was really big last summer. But this was related to a raw carrot salad that was going viral on TikTok.”

Pitching 93

Pitching Consumer Trends Viral 93

Waxing UnLyrical

FEBRUARY 5, 2013

As a result, businesses continue to desperately find new ways to reach their fans and build their online reputation on this leading social media platform. Reach Out the “Old Fashioned” Way. When their followers share your post again, it’s considered viral content. Image: goiabarea via Flickr, CC 2.0. Provide Value.

B2B 92

B2B Community Facebook How To 92

Stephen Waddington

JULY 17, 2018

At IMP Media we work with brands who recognise the power of these stories – and give them a systematic way to discover them. We do it through a combination in-house developed software and good old-fashioned storytelling and journalistic skills. It’s a useful way of spotting issues, trends, and themes. This particular post reached 2.2

Storytelling 60

Storytelling Local Community Case Study 60

Prohibition

JULY 5, 2017

We responded with a programme of creative executions spanning traditional PR and social media channels, aimed at engaging with the student audience in a meaningful… Tags: drive, simple, time, leeds, creative, traditional, prohibition, set, social, launch.

Video 48

Video Creativity Viral Fashion 48

Prohibition

SEPTEMBER 20, 2019

People ridiculed the instagrammer and it actually ended up becoming a viral meme of people photo shopping her into some ridiculous places including the moon and putting themselves into her photos. Proof reading content before it goes live is key to ensure a social media slip up doesn’t occur. A pretty terrible mis-shake….

Marketing 48

Marketing Social Media Instagram Advertising 48

Cision

JULY 20, 2015

Great experiences generate a lot of positive word-of-mouth, which social media amplifies. It was probably incumbent for the blogger to network in some capacity: getting on a “blog roll,” finding their own “tribe” to share content on social media or by reading a lot of blogs. Conclusions.

Energy 120

Energy Viral Storytelling Community 120

Waxing UnLyrical

APRIL 13, 2016

Sharing bits of information about your business or service on social media. Here’s a checklist for identifying and selecting an influencer in your niche: Who are the top influencers on various social media platforms? The campaign went viral and was promoted by everyone and their brother, including Mark Zuckerberg!

Marketing 40

Marketing Viral Fashion Product Launch 40

Sword and the Script

MAY 12, 2020

There may be a place for including social media – here’s an example of an interesting way to include social elements from Instagram (or other sites) selectively. If you get an inquiry, you need to respond in a timely fashion. You can’t go wrong being professional in exchanges, in email, on the phone, or in social.

Company 99

Company Survey Pitching Report 99

Polaris

FEBRUARY 16, 2015

It was a sad story that pretty much went viral. 1: Target the media that matter. Large news corporations assign journalists to beats: food, technology, health, fashion, municipal politics, entertainment and more. If you want editorial coverage for your cereal brand, first target the media who typically write about food.

Banking 100

Banking Media Local Survey 100

Mark My Words

DECEMBER 21, 2017

But the fact is that all of the media we consume – from the papers we read to the soundbites we retweet – boils down to ballyhoo. Barnum knew better than anyone the power of the crowd – long before Facebook and Twitter, he had viral marketing down pat. The potted biography: Barnum was born in 1810.

Viral 83

Viral Big Data Fashion Publicity 83

5W PR

NOVEMBER 14, 2023

Kendall Jenner & Hailey Bieber Are First to Wear Kylie Jenner’s New Brand Out – Kylie Jenner is launching her own fashion brand, Khy, and has her celeb friends and family wearing her black leather pieces out as her unofficial ambassadors. Beauty Trends We Love: Blueberry Milk Nails – Stylized way of saying “light blue nails”.

Trends 78

Trends Fashion Film Viral 78

ImPRessions - Crenshaw Communications

SEPTEMBER 21, 2020

There’s a new social media app taking the world by storm. Media interest peaked over the weekend with reports that a deal involving TikTok, Oracle and Wal-Mart would avert a ban of the app in the U.S. TikTok is currently the sixth largest social network in the world. . It’s called TikTok. Ever heard of it? .

B2B 310

B2B Video Creativity Social Media 310

Mindful Marketing

AUGUST 9, 2018

Thanks to cellphones and social media, millions can now easily watch outtakes from our lives, whether we like it or not, which is what one unsuspecting airline traveler recently experienced. Sounds like a relationship and social media success story, right? You're on Candid Camera!

Social Media 50

Social Media Airlines Privacy Media 50

5W PR

JANUARY 1, 2021

The stunt, which was done in a large crowd, was shared widely on social media and consequently the internet, which led it to become one of the most talked about stories of the weekend. Enter the mainstream media. Sounding just the right amount existential and eloquent, the media ate it up. (ba-dum-ch!). BaselBanana.

Publicity 78

Publicity Viral Conference Fashion 78