Cision

MAY 23, 2017

Trade shows and events offer the perfect opportunity for companies to experiment. This year, The North Face embraced the multifaceted nature of SXSW and launched their “Seek No Shelter” campaign alongside the new Apex Flex GTX® waterproof, soft rain jacket at the event. So how do you decide whether to take a risk?

Industry 195

Industry Trade Shows Marketing Film 195

Remote PR Jobs

JUNE 30, 2025

Public relations (PR) covers a wide range of efforts, including events, internal communications, partnerships, social media, and crisis management. They are often the reason you see a new product reviewed in a top blog, or a nonprofit featured in a local paper. They do more than just send emails to journalists.

Media Relations 130

Media Relations Media Nonprofit Interviews 130

PRSay

MAY 12, 2025

Messages should be clear, jargon-free and tailored to resonate with local audiences. Focus on local wins. A projects success often hinges on its ability to sync with local priorities. Let local voices lead. Instead of relying solely on corporate spokespeople, engage local voices to help shape the narrative.

Energy 107

Energy Communications Local Policies 107

5W PR

JUNE 16, 2025

The strategic use of PR helps these resorts build anticipation, drive ticket sales, and create lasting connections with both local communities and destination visitors. Research from Event Manager Blog shows that 78% of successful festival organizers begin their PR campaigns at least 6 months before their event date.

Strategy 78

Strategy Crisis Communications Local Sports 78

ImPRessions - Crenshaw Communications

MARCH 18, 2022

Media alerts are used for announcing an event or briefing – to invite media to attend, and they include only the most important details. Media alerts are a good tool to generate buzz around the event and encourage media and journalists to cover it. . A media alert is far more abbreviated than a press release. Distribution .

Media 296

Media Local Product Launch Newspapers 296

Cision

APRIL 4, 2015

Join your local chapter to attend conferences and luncheons, meet other PR pros in your area, and hear from media experts. Host an event. A great way to network with local influencers is to host your own event. For a more local approach, consider hosting your own Twitter chat. Groups and associations.

Local 120

Local Community Meeting Web 120

ImPRessions - Crenshaw Communications

DECEMBER 1, 2021

However, figuring out the best way to localize the language in a release — whether it’s with graphics that might hit home on a local level, or a reference to local standards or regulations — will help it resonate with local audiences. . Learn local media and publications.

International 323

International Internal How To Media 323

5W PR

NOVEMBER 11, 2024

Showcase a deep connection to the local community and culture. Offer experiences that allow guests to immerse themselves in the local way of life, such as cooking classes, guided tours, or cultural events. Focus on Local SEO to Increase Online Visibility Ensure the website is mobile-friendly and includes relevant keywords.

Hotels 78

Hotels Local Travel Marketing 78

Agility PR Solutions

JUNE 22, 2021

Although the COVID crisis was a catastrophic and even fatal event for many small business owners, others were able to take advantage of these trying times by drawing consumers to their shops with the magic wand of 2020—excellent customer service.

Local 139

Local Consumer Customer Service Small Business 139

Remote PR Jobs

JULY 19, 2024

Networking Events and Conferences Attending industry-specific networking events and conferences is a highly effective way to connect with potential clients. These events are often attended by business owners, marketing managers, and other decision-makers who might need PR services.

Case Study 245

Case Study Conference Local Trade Shows 245

5W PR

MARCH 25, 2025

Consider these proven content types: Before/after transformation photos (with member permission) Quick-form workout demonstrations Behind-the-scenes studio content Member success stories Trainer introductions and expertise highlights Class schedules and special events Facebook Groups provide another powerful channel for community building.

Strategy 78

Strategy Marketing Local SEO 78

The Hoffman Agency

MAY 7, 2025

Its a market where regulation is evolving in real time, online discourse moves fast, and local trust can be hard to earn but easy to lose. It calls for foresight, fluency in local sentiment, and the ability to build long-term credibility in an unpredictable but high-reward environment.

Local 36

Local How To Policies Ethics 36

5W PR

MARCH 24, 2023

Hosting unique and memorable brand events is one such way – these capture the essence of the season. Here are some creative event branding ideas for spring that can help brands make a lasting impression. Companies can leverage this by partnering with local fitness studios and trainers to conduct classes in open-air spaces.

Creativity 97

Creativity Brand Branding Fashion 97

Cision

OCTOBER 7, 2016

When you are listening for trends, you are given the opportunity to benchmark social and news media events relevant to your business. Before starting your next viral social campaign, head down to your local coffee shop and enjoy the autumnal bounty of nutmeg, cloves and cinnamon — or don’t because you know it will be back next year.

Analysis 318

Analysis Viral Trends Software 318

5W PR

DECEMBER 28, 2024

Live streaming of casino events, such as poker tournaments or live dealer games, can also generate excitement and drive traffic to the casino’s website. Print Materials High-quality print materials, such as brochures, flyers, and posters, can be used to promote special events, promotions, and new offerings.

Content Marketing 78

Content Marketing Hotels Marketing Print 78

5W PR

NOVEMBER 27, 2024

Provide a variety of attractions, such as live shows, concerts, and sporting events. Partnering with Local Businesses Collaborating with local businesses can enhance the destination casino’s appeal. Cultivate relationships with local and national media outlets and share news and announcements through press releases.

How To 78

How To Marketing Hotels Local 78

Bianchi Biz Blog

JANUARY 16, 2025

Online: 6,998,000 Print, Weekday: 1,563,000, Print, Weekend: 1,780,000) CTV : Canadas largest private broadcaster, it owns several local stations, a 24-hours news channel and has a national station as well. Today, it is the event of choice for the worlds mineral industry hosting more than 1,100 exhibitors and 700 speakers.

Print 100

Print Marketing Instagram Newspapers 100

Bianchi Biz Blog

NOVEMBER 2, 2023

Have you ever found yourself wondering why reporters didn’t attend your press event? There are many reasons why reporters don’t show up to a press event. Here are the top underlying reasons reporters gave us for not attending a press event: You didn’t have real news to share. And those situations happen.

How To 98

How To Transportation Travel Conference 98

5W PR

APRIL 26, 2025

The American Chamber of Commerce suggests these partnership activities: Joint security workshops Shared threat intelligence Combined security resources Unified incident response plans Working with Local Security Experts Partner with local IT security professionals to enhance your security program.

Small Business 78

Small Business Communications Privacy Local 78

Bianchi Biz Blog

DECEMBER 5, 2024

Television viewership is steady and national/local radio remains popular: on average, people watch more than three hours of TV and listen to more than three hours of radio every day. Get to know the local media landscape: As a country of 5 million people, Ireland’s media sector is relatively small. million users in 2023 LinkedIn : 2.70

Radio 83

Radio Sports Marketing Local 83

ImPRessions - Crenshaw Communications

AUGUST 21, 2017

There are lasting public relations lessons from large, newsmaking, once-in-a-lifetime events. Long after we dispose of the special viewing glasses and stop listening to “Total Eclipse of the Heart,” we can benefit from a mini-analysis of ways to leverage national events for our own brands and clients…sometimes!

Hotels 200

Hotels Local Interviews Viral 200

Cision

MARCH 7, 2017

AKA Media faced a similar challenge when looking to promote its client’s event, All-American Soap Box Derby Championship Race , amidst a busy summer sports season. Create a multi-touchpoint strategy around your event. AKA Media created several targeted lists to reach national and local news, sports and features producers and reporters.

Case Study 197

Case Study Sports Pitching Local 197

Contently - Strategy

MAY 11, 2024

Naturally, we turned to our go-to expert on all things local and delicious: Google. As a frequent traveler, I type in Google searches like this all the time, whether I’m looking for a satisfying slice or a sweaty HIIT class (I’ve got two speeds) — and this is precisely why local SEO content strategy is so critical for businesses.

Local 85

Local SEO Strategy How To 85

Stern + Associates

FEBRUARY 20, 2023

At the SAFElab , where Patton is the founding director, social workers and local residents join Patton and his team to add context to social media messages, which helps programmers build algorithms that interpret messages correctly.

Local 118

Local Community Ethics Education 118

PR for Anyone

MARCH 21, 2020

The morning shows like the Today Show , Good Morning America and your local shows like Good Morning Washington still need regular content as well. There are no sporting events to watch. They can’t go to any large-scale events or concerts. It will just be less in-person events and more online ones.

Real Estate 290

Real Estate Skype Radio Pitching 290

Cision

JUNE 23, 2016

I am excited about being part of an evolving industry where local influence is growing in importance. It is a lot more integrated, targeted and localized. and in local communities. Also, local news continues to be relevant. nearly nine in 10 residents follow local news closely – and about half do so very closely.

Public Affairs 227

Public Affairs Local Education Policies 227

5W PR

JANUARY 10, 2025

Additionally, some brands are actively engaging with their local communities, organizing events, and supporting local businesses. By aligning themselves with social causes, brands can appeal to a wider audience and foster a sense of goodwill.

Brand 78

Brand Branding Agriculture Chemicals 78

5W PR

OCTOBER 22, 2024

Encouraging participation in social media campaigns, writing blog posts, or speaking at industry events gives employees a voice. Supporting local causes and initiatives strengthens ties with the community and creates a positive impact.

Corporate 78

Corporate Reputation Strategy Storytelling 78

5W PR

NOVEMBER 7, 2024

In addition to the pool, Marina Bay Sands boasts the ArtScience Museum, a unique building designed to resemble a lotus flower that houses a variety of exhibitions and events. Monaco’s marketing campaigns focus on the luxurious lifestyle associated with the region, including high-end fashion, gourmet dining, and exclusive events.

Marketing 78

Marketing Fashion Sports Reputation 78

PRSay

MAY 5, 2020

Be aware of what is happening with current events. Keep up to date with news and events at a state and national level. Speak about what is happening locally, while remembering what we are going through as a country. If you claim to support your local community, then raise money and awareness for a local cause.

Video 203

Video Film Energy Local 203

5W PR

JUNE 18, 2025

Research shows the most effective media outlets for supplement launches include: Health and wellness magazines Fitness blogs and websites Natural product industry publications Lifestyle media outlets Local news stations Developing Media Pitches Your media pitch should be concise, relevant, and tailored to each outlet’s audience.

Guidelines 78

Guidelines Analytics Pitching Comparison 78

ImPRessions - Crenshaw Communications

JULY 14, 2021

Customer relationship management (CRM), local search optimization, and digital product catalogues were all once new product or service categories, which are now widely known. Especially in the virtual and hybrid events era, recorded webinar/conference videos can be used after the event for PR and marketing.

B2B 334

B2B Company Case Study Conference 334

PRSay

NOVEMBER 25, 2024

Schedule informational interviews and job shadows, attend internship info sessions and participate in free networking events. Look for internships on campus or with local small businesses, boutique firms and nonprofits. Offer to develop a PR plan for fundraising, events or social media engagement. Look beyond “easy apply.”

LinkedIn 88

LinkedIn Nonprofit Social Media Retail 88

5W PR

DECEMBER 21, 2024

In-person events, such as workshops, masterclasses, and pop-up events, offer opportunities for face-to-face interaction and create memorable experiences. Giving back to the community through charitable donations or supporting local initiatives further enhances the brand’s image and fosters a sense of goodwill.

Community 78

Community Marketing Ethics Consumer 78

Stephen Waddington

MAY 9, 2020

Most outdoor, experiential, events, meetings and print simply don’t work. We’ve quickly learnt that it’s not possible to replicate physical campaigns or events in a digital space. Businesses in lockdown The lockdown has had a dramatic impact on entertainment, events, retail, travel and transport.

Brand 210

Brand Branding Travel Government 210

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

The pandemic shutdown was awful in many ways, but at least we didn’t have to worry about attendance at press events. As any PR person knows, you should be judicious about media events. You do everything right in planning and hosting a press event, and nobody shows up. A priority press briefing — in an empty room.

Agency 227

Agency Television Radio Pitching 227

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

The pandemic shutdown was awful in many ways, but at least we didn’t have to worry about attendance at press events. As any PR person knows, you should be judicious about media events. You do everything right in planning and hosting a press event, and nobody shows up. A priority press briefing — in an empty room.

Agency 227

Agency Television Radio Pitching 227