Expert insights. Personalized for you.
Join your local chapter to attend conferences and luncheons, meet other PR pros in your area, and hear from media experts. Host an event. A great way to network with local influencers is to host your own event. Follow the example of Orbit Media Studios, which hosts a regular Wine & Web event that brings together Chicago-area professionals for networking and learning opportunities. For a more local approach, consider hosting your own Twitter chat. MORE
Attending hundreds of events and exchanging countless business cards may lead to a few fortuitous connections, but networking with a plan will result in more meaningful business relationships. To extract the most value from an event, take a systematic approach to networking. Effectively manage your time by choosing the events most likely to be attended by the types of people you are looking for. Find the right events. MORE
For social media managers who rely on users to share their Facebook content, the platform has a better idea— Live Events. In addition to seeing events-related material pop up on users’ newsfeeds, the social media giant is offering a “human-curated” selection of events “that appeal to a wide audience,” a Facebook blog post states. The individually selected Featured Events will appear on top of users’ upcoming events lists across 10 U.S. On a local level. MORE
This is why influencer marketing is so successful—and crucial for growing key trade show or event metrics. Muehlbauer shared a live stream on Twitter that let his 2,400+ followers experience some of the event’s magic: Live from #SXSWestworld #sxsw [link]. For example, if you’re looking to generate awareness about a new event, your influencer search will look a lot different than if your goal is to sell tickets quickly. How can influencers shape events? MORE
Looking back to 2010, one of the most inspiring events I've ever been a part of was a collection of social media for social good experiences from around the world. I'd love to work on producing another event like this! Global Social Media for Local Social Good. Emcee, Oli Barrett , the most networked man in Britain, who brought the concept of 'Speednetworking' to the UK, and has hosted literally hundreds of events in over a dozen countries and for numerous organizations. MORE
Visit weneedtotalk.movember.com for help on how to reach out, and for details of local 24-hour crisis support services if you need to speak with someone immediately. The global moustache-growing health initiative aimed at men is growing stronger every year. Movember’ began in Australia in 2003 when four friends brainstormed the idea to grow facial hair for the month. The movement has spread to the U.S. and 20 other countries and has raised $710 million since its inception. MORE
outlining its stance, along with a video from Kirk Schulz, president of Kansas State University and chair of the NCAA’s board of governors: In the release, the NCAA said the decision highlights the organization’s commitment to an “inclusive atmosphere” at its events: The board’s decision reaffirms the NCAA commitment to operate championships and events that promote an inclusive atmosphere in which student-athletes participate, coaches and administrators lead and fans engage. MORE
Trade shows and events offer the perfect opportunity for companies to experiment. This year, The North Face embraced the multifaceted nature of SXSW and launched their “Seek No Shelter” campaign alongside the new Apex Flex GTX® waterproof, soft rain jacket at the event. Initially, a rain jacket might seem out of place at the mecca of cool geek culture—unless it’s connected to music, technology, and the spirit of the event. MORE
Many organizations worldwide are canceling trade shows, internal events and media happenings. Start with CDC and local public health advisories. With coronavirus spreading, should you cancel that big event your organization is planning, or press ahead with it? MORE
Events as huge as the Olympics come with a special set of challenges. How can you take advantage of the numerous opportunities these events present for furthering your brand, while avoiding a large-scale crisis? So what does it take to get your brand ready for an event like the Olympics? During a recent webinar hosted by Cision and CommPRO, Finsbury’s Peter Land shared his top tips for large scale event management with Cision’s James Rubec. MORE
Local Facebook pages and groups are replacing local media according to research from Braintree, Essex. By Dan Slee If there’s one thing I can tell you it’s that Facebook groups and pages in a local area are huge. I was talking to someone about the quiet spread of local Facebook groups and pages and how I’d love to carry out research on how big an impact they had, what they were talking about and how much of it was actually accurate. MORE
However, while the primary focus was to nominate their candidates, the conventions’ other elements closely mirrored more traditional industry events and conferences. In How to Manage Media Relations at a High-Profile Event , my convention partner-in-crime Anna Jasinski shared media relations tips from #RNCinCLE and #DemsinPhilly. There were just as many lessons for event marketers. Everyone knows that event giveaways are a must. MORE
Facebook pages and groups are replacing local media according to research from Braintree, Essex. By Dan Slee If there’s one thing I can tell you it’s that Facebook groups and pages in a local area are huge. I was talking to someone about the quiet spread of local Facebook groups and pages and how I’d love to carry out research on how big an impact they had, what they were talking about and how much of it was actually accurate. MORE
The dominant role of local TV was one of the most significant takeaways from three-city study of local news conducted by Pew Research Center and financed by the John S. The study examined local news climates in three U.S. One of the key findings was that local TV news grabbed the biggest audience share among all types of news media. Nonetheless, local TV news does wield influence. MORE
This week, I want to talk about when the best time to host an event is to get the media to come to your event. This is really local – local television and print media. But you want to host a morning event. Hi everybody! MORE
” An extremely local approach can support business goals nicely, particularly for national brands with dozens, if not hundreds, of local outlets, or services focused on very specific segments of an industry or demographic. Here are five benefits to the hyper-local PR approach. Of course, in a perfect world, you have both — the big, global media feature along with a local story. Better still if those elements have special meaning to the local region. MORE
Employee events can build engagement and signal a shift in culture. You might hold such events for the rollout of a leadership vision, a company transformation or an employer brand launch. After all, how can you create an event for one person? Here are three tips to expanding your reach when planning an employee event: 1. Scale the event materials by location. Instead of a two-hour event, make it a daylong affair. MORE
May 1, 2019) – For the seventh year in a row, Harrah’s Ak-Chin Casino employees participated in a local CodeGreen Adopt-A-Highway Cleanup event, […]. The post Harrah’s Ak-Chin Casino Employees Participate in Seventh Annual Adopt-A-Highway Cleanup Event appeared first on HMA Public Relations. (MARICOPA, Ariz. – PR and HMA PR MORE
Facebook announced changes to its business profile pages that should help drive traffic to local small businesses—but big corporations can take advantage of these features as well. The changes were announced in a blog post , where Facebook wrote, in part: We’re redesigning Pages on mobile to make it even easier for people to interact with local businesses and find what they need most. from local community members. Continuing to build events. MORE
WHAT: A Virtual Cooking Event with NoRTH ITALIA Corporate Chef Chris Curtiss. Virtual attendees will receive a shopping list ahead of the event so they can cook alongside the Chef. WHERE: The virtual event will be hosted at the One Step Beyond Culinary Center but attendees can take part in this special event in the comfort of their own home. MORE
Nearly 90% of executives believe in the power of events, and 30% of marketers say events are the single most effective marketing channel, according to the Bizzabo Event Marketing Benchmarks and Trends report. Of course, people must know about the event for it succeed. MORE
Event marketing is on the rise. A recent report by event software company Bizzabo says 85 percent of marketers cite event production as “essential” to their marketing strategies, while 41 percent consider event marketing the most crucial channel to achieve their goals. Two-thirds surveyed say they plan to increase spending on live events in 2019. Given this rise in live events, how can PR pros help brands make the most of these opportunities? MORE
Trade shows and events offer the perfect opportunity for companies to experiment. This year, The North Face embraced the multifaceted nature of SXSW and launched their “Seek No Shelter” campaign alongside the new Apex Flex GTX® waterproof, soft rain jacket at the event. Initially, a rain jacket might seem out of place at the mecca of cool geek culture—unless it’s connected to music, technology, and the spirit of the event. MORE
A couple weeks ago, I was invited to a small, unique event at the Verizon “Concept Store” at the Mall of America. I say “unique” because it was pitched as a red carpet event where Verizon would show off its latest holiday technologies and gadgets. And, I happened to be recording a podcast with Kevin Hunt at the Mall of America right before the event, so the timing worked out perfectly. Why not open the list up to all sorts of local “influencers?” MORE
Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. We were reminded of the awe-inspiring PR and social media marketing power of a well-executed world record event this past July. Local TV segments on Kemps'' mammoth scoop aired in 181 out of 210 U.S. Think Global, Start Local. MORE
Okay—your big event is right around the corner. For you, planning and organizing an event is a cinch. But crafting an event press release that will attract media coverage is something else entirely. Most event planners are terrified of writing a press release. MORE
Why this pitch appealed to the media : Nurse Curry serves a local community, Hampton Roads, Virginia. She took a national story/trend and brought it local. She provided local resources and her expertise as to how people in her community can care for their elderly loved ones. The specific program is Coast Live that highlights local businesses. Seniors and Covid - It’s time to change the language and not socially distance, but physically distance. MORE
Livestreaming an employee event requires collaboration, careful preparation and, of course, solid technical infrastructure from a trusted partner. Your livestream partner will probably have to connect with AV and ICT support (and a local crew if you’re looping in distant locales). At a live event, a camera set right in front of the stage will obstruct audience sight lines. The post 5 essentials for livestreaming employee events appeared first on PR Daily. MORE
Here you are, the perennial winning Head Men’s Basketball Coach from the University of North Carolina, Roy Williams, and you go on a local radio show to say that you possess one of the least gifted teams in your career. MORE
One of the chaotic events of this week certainly includes the confusing rollout of the vaccines to combat COVID. The post COVID Vaccine Distribution – First Crisis PR Event of 2021 appeared first on Public Relations Security. MORE
Cision UK’s Empower initiative – which aims to support women’s career progression and development – recently hosted an event in conjunction with local charity XLP MORE
Set up your Google My Business page, blog about local events, craft relevant meta descriptions, and take control of your online reviews. Small-business owners should formulate a creative content plan that focuses on dominating local search engine optimization searches. Otherwise, content plans might be too general or not tailored toward a local target audience. When people are looking for a local business, Google is typically the first place they look. MORE
Imagine you’ve got some great news to share with your local area. Whatever the story, never underestimate the power of local news, as it can be a highly successful way to get your brand out there to the people closest to you. At Action PR, we pride ourselves on our ability to get our clients in front of the right audiences, liaising with local press on a daily basis when appropriate. Offering yourself as a local expert can be a great way to build up your profile too. MORE
While PR and marketing professionals may already have their hands full with social media networks, those who promote small and medium local businesses might benefit from Nextdoor. Nextdoor Local Deals let businesses share offers and promotions. Image source: Nextdoor. MORE
When your brand hosts an event, whether it’s a speaking event at your location, attendance at a local tradeshow, or a full-blown convention, you’ll need to build hype if you want to be successful. Hype can be defined simply as interest in your event, with greater hype associated with both a greater number of potential […]. The post 7 actionable ways to build hype for your brand’s next event appeared first on Agility PR Solutions. MORE
Connecting one on one with readers at live events is one of the best ways to build relationships and reader loyalty. Be sure to contact local media to generate publicity for each of your stops! The post Tips for Promoting an Event appeared first on | The PR Maven Decide how much time you want to spend on the road for your book tour. Advance Publicity Create a most-wanted-media list, including newspapers, […]. MORE
Many also offer networking events, healthy snacks and private phone booths. You could also talk to local business owners to see if they’re willing to rent out an unused desk to you. So long as your local roaster is COVID-safe, why not? Sick of toiling in your home office? MORE
This is why influencer marketing is so successful — and critical to growing key trade show or event metrics. SweetJohn shared a live stream on Twitter that let his 2,400+ followers experience some of the event’s magic: Live from #SXSWestworld #sxsw [link]. For example, if you’re looking to generate awareness about a new event, your influencer search will look a lot different than if your goal is to sell tickets quickly. How Can Influencers Shape Events? MORE
Small-business owners should formulate a creative content plan that focuses on dominating local search engine optimization searches. Otherwise, content plans might be too general or not tailored toward a local target audience. If you want to get an edge, however, your content should be optimized for your unique local markets, and your site must be crafted with mobile browsers in mind. When people are looking for a local business, Google is typically the first place they look. MORE
In fact, our PR agency teamed up with client Just BARE® Chicken to host an influencer event to build relationships between the brand and influencers in Minneapolis, a key market for Just BARE. Interested in hosting your own influencer event? Below are our top six tips that will help any marketer create a successful event: 1: Be clear about your event objective. 3: Give influencers a reason to attend, and make it easy for them to come to your event. MORE
Give Local America , which takes place tomorrow, May 6, is anticipated to be the largest, one-day, charitable, online crowd funding event to date. Here’s an infographic that provides a visual snapshot of the event, including its historical context and key statistics. A Snapshot of Give Local America from Kimbia, Inc. Use Twitter to announce milestones, “listen” to what others are saying about your event, and communicate with news outlets. MORE
PR Daily
OCTOBER 8, 2020
Many also offer networking events, healthy snacks and private phone booths. You could also talk to local business owners to see if they’re willing to rent out an unused desk to you. So long as your local roaster is COVID-safe, why not? Sick of toiling in your home office?
PR Daily
APRIL 29, 2019
Set up your Google My Business page, blog about local events, craft relevant meta descriptions, and take control of your online reviews. Small-business owners should formulate a creative content plan that focuses on dominating local search engine optimization searches. Otherwise, content plans might be too general or not tailored toward a local target audience. When people are looking for a local business, Google is typically the first place they look.
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PR Daily
SEPTEMBER 10, 2020
Nearly 90% of executives believe in the power of events, and 30% of marketers say events are the single most effective marketing channel, according to the Bizzabo Event Marketing Benchmarks and Trends report. Of course, people must know about the event for it succeed.
Action PR
AUGUST 15, 2019
Imagine you’ve got some great news to share with your local area. Whatever the story, never underestimate the power of local news, as it can be a highly successful way to get your brand out there to the people closest to you. At Action PR, we pride ourselves on our ability to get our clients in front of the right audiences, liaising with local press on a daily basis when appropriate. Offering yourself as a local expert can be a great way to build up your profile too.
PR Daily
MAY 16, 2018
Small-business owners should formulate a creative content plan that focuses on dominating local search engine optimization searches. Otherwise, content plans might be too general or not tailored toward a local target audience. If you want to get an edge, however, your content should be optimized for your unique local markets, and your site must be crafted with mobile browsers in mind. When people are looking for a local business, Google is typically the first place they look.
PR Daily
MARCH 18, 2019
Event marketing is on the rise. A recent report by event software company Bizzabo says 85 percent of marketers cite event production as “essential” to their marketing strategies, while 41 percent consider event marketing the most crucial channel to achieve their goals. Two-thirds surveyed say they plan to increase spending on live events in 2019. Given this rise in live events, how can PR pros help brands make the most of these opportunities?
PR Daily
MARCH 6, 2020
Many organizations worldwide are canceling trade shows, internal events and media happenings. Start with CDC and local public health advisories. With coronavirus spreading, should you cancel that big event your organization is planning, or press ahead with it?
Stephen Waddington
OCTOBER 10, 2018
Facebook pages and groups are replacing local media according to research from Braintree, Essex. By Dan Slee If there’s one thing I can tell you it’s that Facebook groups and pages in a local area are huge. I was talking to someone about the quiet spread of local Facebook groups and pages and how I’d love to carry out research on how big an impact they had, what they were talking about and how much of it was actually accurate.
Stephen Waddington
OCTOBER 10, 2018
Local Facebook pages and groups are replacing local media according to research from Braintree, Essex. By Dan Slee If there’s one thing I can tell you it’s that Facebook groups and pages in a local area are huge. I was talking to someone about the quiet spread of local Facebook groups and pages and how I’d love to carry out research on how big an impact they had, what they were talking about and how much of it was actually accurate.
TrendKite
SEPTEMBER 2, 2018
Cision UK’s Empower initiative – which aims to support women’s career progression and development – recently hosted an event in conjunction with local charity XLP
PR Daily
APRIL 29, 2016
outlining its stance, along with a video from Kirk Schulz, president of Kansas State University and chair of the NCAA’s board of governors: In the release, the NCAA said the decision highlights the organization’s commitment to an “inclusive atmosphere” at its events: The board’s decision reaffirms the NCAA commitment to operate championships and events that promote an inclusive atmosphere in which student-athletes participate, coaches and administrators lead and fans engage.
|
PR Daily
MARCH 25, 2015
The dominant role of local TV was one of the most significant takeaways from three-city study of local news conducted by Pew Research Center and financed by the John S. The study examined local news climates in three U.S. One of the key findings was that local TV news grabbed the biggest audience share among all types of news media. Nonetheless, local TV news does wield influence.
PR Daily
AUGUST 7, 2018
Facebook announced changes to its business profile pages that should help drive traffic to local small businesses—but big corporations can take advantage of these features as well. The changes were announced in a blog post , where Facebook wrote, in part: We’re redesigning Pages on mobile to make it even easier for people to interact with local businesses and find what they need most. from local community members. Continuing to build events.
PR Daily
JANUARY 9, 2019
Livestreaming an employee event requires collaboration, careful preparation and, of course, solid technical infrastructure from a trusted partner. Your livestream partner will probably have to connect with AV and ICT support (and a local crew if you’re looping in distant locales). At a live event, a camera set right in front of the stage will obstruct audience sight lines. The post 5 essentials for livestreaming employee events appeared first on PR Daily.
The Stalwart Blog
JANUARY 5, 2021
One of the chaotic events of this week certainly includes the confusing rollout of the vaccines to combat COVID. The post COVID Vaccine Distribution – First Crisis PR Event of 2021 appeared first on Public Relations Security.
PR Fuel
DECEMBER 6, 2020
Okay—your big event is right around the corner. For you, planning and organizing an event is a cinch. But crafting an event press release that will attract media coverage is something else entirely. Most event planners are terrified of writing a press release.
PR Daily
JULY 9, 2018
This is why influencer marketing is so successful—and crucial for growing key trade show or event metrics. Muehlbauer shared a live stream on Twitter that let his 2,400+ followers experience some of the event’s magic: Live from #SXSWestworld #sxsw [link]. For example, if you’re looking to generate awareness about a new event, your influencer search will look a lot different than if your goal is to sell tickets quickly. How can influencers shape events?
Cision
MAY 23, 2017
Trade shows and events offer the perfect opportunity for companies to experiment. This year, The North Face embraced the multifaceted nature of SXSW and launched their “Seek No Shelter” campaign alongside the new Apex Flex GTX® waterproof, soft rain jacket at the event. Initially, a rain jacket might seem out of place at the mecca of cool geek culture—unless it’s connected to music, technology, and the spirit of the event.
Glean.info Blog
DECEMBER 24, 2020
While PR and marketing professionals may already have their hands full with social media networks, those who promote small and medium local businesses might benefit from Nextdoor. Nextdoor Local Deals let businesses share offers and promotions. Image source: Nextdoor.
The Stalwart Blog
JANUARY 19, 2020
Here you are, the perennial winning Head Men’s Basketball Coach from the University of North Carolina, Roy Williams, and you go on a local radio show to say that you possess one of the least gifted teams in your career.
Agility PR Solutions
JANUARY 15, 2019
When your brand hosts an event, whether it’s a speaking event at your location, attendance at a local tradeshow, or a full-blown convention, you’ll need to build hype if you want to be successful. Hype can be defined simply as interest in your event, with greater hype associated with both a greater number of potential […]. The post 7 actionable ways to build hype for your brand’s next event appeared first on Agility PR Solutions.
Waxing UnLyrical
MAY 5, 2014
Give Local America , which takes place tomorrow, May 6, is anticipated to be the largest, one-day, charitable, online crowd funding event to date. Here’s an infographic that provides a visual snapshot of the event, including its historical context and key statistics. A Snapshot of Give Local America from Kimbia, Inc. Use Twitter to announce milestones, “listen” to what others are saying about your event, and communicate with news outlets.
wiredPRworks
JUNE 25, 2016
Looking back to 2010, one of the most inspiring events I've ever been a part of was a collection of social media for social good experiences from around the world. I'd love to work on producing another event like this! Global Social Media for Local Social Good. Emcee, Oli Barrett , the most networked man in Britain, who brought the concept of 'Speednetworking' to the UK, and has hosted literally hundreds of events in over a dozen countries and for numerous organizations.
PR Daily
JUNE 28, 2016
For social media managers who rely on users to share their Facebook content, the platform has a better idea— Live Events. In addition to seeing events-related material pop up on users’ newsfeeds, the social media giant is offering a “human-curated” selection of events “that appeal to a wide audience,” a Facebook blog post states. The individually selected Featured Events will appear on top of users’ upcoming events lists across 10 U.S. On a local level.
PR for Anyone
FEBRUARY 21, 2020
This week, I want to talk about when the best time to host an event is to get the media to come to your event. This is really local – local television and print media. But you want to host a morning event. Hi everybody!
PR Daily
DECEMBER 19, 2018
Employee events can build engagement and signal a shift in culture. You might hold such events for the rollout of a leadership vision, a company transformation or an employer brand launch. After all, how can you create an event for one person? Here are three tips to expanding your reach when planning an employee event: 1. Scale the event materials by location. Instead of a two-hour event, make it a daylong affair.
Maine PR Maven
NOVEMBER 15, 2016
Connecting one on one with readers at live events is one of the best ways to build relationships and reader loyalty. Be sure to contact local media to generate publicity for each of your stops! The post Tips for Promoting an Event appeared first on | The PR Maven Decide how much time you want to spend on the road for your book tour. Advance Publicity Create a most-wanted-media list, including newspapers, […].
PR Daily
APRIL 5, 2016
Attending hundreds of events and exchanging countless business cards may lead to a few fortuitous connections, but networking with a plan will result in more meaningful business relationships. To extract the most value from an event, take a systematic approach to networking. Effectively manage your time by choosing the events most likely to be attended by the types of people you are looking for. Find the right events.
PR Daily
NOVEMBER 3, 2016
Visit weneedtotalk.movember.com for help on how to reach out, and for details of local 24-hour crisis support services if you need to speak with someone immediately. The global moustache-growing health initiative aimed at men is growing stronger every year. Movember’ began in Australia in 2003 when four friends brainstormed the idea to grow facial hair for the month. The movement has spread to the U.S. and 20 other countries and has raised $710 million since its inception.
PR for Anyone
AUGUST 6, 2020
Why this pitch appealed to the media : Nurse Curry serves a local community, Hampton Roads, Virginia. She took a national story/trend and brought it local. She provided local resources and her expertise as to how people in her community can care for their elderly loved ones. The specific program is Coast Live that highlights local businesses. Seniors and Covid - It’s time to change the language and not socially distance, but physically distance.
Communications Conversations
DECEMBER 16, 2014
A couple weeks ago, I was invited to a small, unique event at the Verizon “Concept Store” at the Mall of America. I say “unique” because it was pitched as a red carpet event where Verizon would show off its latest holiday technologies and gadgets. And, I happened to be recording a podcast with Kevin Hunt at the Mall of America right before the event, so the timing worked out perfectly. Why not open the list up to all sorts of local “influencers?”
ImPRessions - Crenshaw Communications
JUNE 21, 2016
” An extremely local approach can support business goals nicely, particularly for national brands with dozens, if not hundreds, of local outlets, or services focused on very specific segments of an industry or demographic. Here are five benefits to the hyper-local PR approach. Of course, in a perfect world, you have both — the big, global media feature along with a local story. Better still if those elements have special meaning to the local region.
Beyond PR
AUGUST 5, 2016
However, while the primary focus was to nominate their candidates, the conventions’ other elements closely mirrored more traditional industry events and conferences. In How to Manage Media Relations at a High-Profile Event , my convention partner-in-crime Anna Jasinski shared media relations tips from #RNCinCLE and #DemsinPhilly. There were just as many lessons for event marketers. Everyone knows that event giveaways are a must.
MaccaPR
SEPTEMBER 3, 2014
Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. We were reminded of the awe-inspiring PR and social media marketing power of a well-executed world record event this past July. Local TV segments on Kemps'' mammoth scoop aired in 181 out of 210 U.S. Think Global, Start Local.
Beyond PR
MAY 8, 2018
This is why influencer marketing is so successful — and critical to growing key trade show or event metrics. SweetJohn shared a live stream on Twitter that let his 2,400+ followers experience some of the event’s magic: Live from #SXSWestworld #sxsw [link]. For example, if you’re looking to generate awareness about a new event, your influencer search will look a lot different than if your goal is to sell tickets quickly. How Can Influencers Shape Events?
HMA Public Relations
MAY 1, 2019
May 1, 2019) – For the seventh year in a row, Harrah’s Ak-Chin Casino employees participated in a local CodeGreen Adopt-A-Highway Cleanup event, […]. The post Harrah’s Ak-Chin Casino Employees Participate in Seventh Annual Adopt-A-Highway Cleanup Event appeared first on HMA Public Relations. (MARICOPA, Ariz. – PR and HMA PR
HMA Public Relations
DECEMBER 16, 2020
WHAT: A Virtual Cooking Event with NoRTH ITALIA Corporate Chef Chris Curtiss. Virtual attendees will receive a shopping list ahead of the event so they can cook alongside the Chef. WHERE: The virtual event will be hosted at the One Step Beyond Culinary Center but attendees can take part in this special event in the comfort of their own home.
Beyond PR
MAY 23, 2017
Trade shows and events offer the perfect opportunity for companies to experiment. This year, The North Face embraced the multifaceted nature of SXSW and launched their “Seek No Shelter” campaign alongside the new Apex Flex GTX® waterproof, soft rain jacket at the event. Initially, a rain jacket might seem out of place at the mecca of cool geek culture—unless it’s connected to music, technology, and the spirit of the event.
MaccaPR
JANUARY 25, 2019
In fact, our PR agency teamed up with client Just BARE® Chicken to host an influencer event to build relationships between the brand and influencers in Minneapolis, a key market for Just BARE. Interested in hosting your own influencer event? Below are our top six tips that will help any marketer create a successful event: 1: Be clear about your event objective. 3: Give influencers a reason to attend, and make it easy for them to come to your event.
Beyond PR
SEPTEMBER 7, 2016
Events as huge as the Olympics come with a special set of challenges. How can you take advantage of the numerous opportunities these events present for furthering your brand, while avoiding a large-scale crisis? So what does it take to get your brand ready for an event like the Olympics? During a recent webinar hosted by Cision and CommPRO, Finsbury’s Peter Land shared his top tips for large scale event management with Cision’s James Rubec.
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