Bianchi Biz Blog

MAY 22, 2023

Out of journalism school, I worked at the Galveston County Daily News , near Houston. My journalism stops include S&P Global Market Intelligence, where I covered single-family housing, apartment, student housing, manufactured housing, office and industrial real estate investment trusts. Pitch news instead of promotional material.

Automotive 75

Automotive Meeting Report Real Estate 75

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more. The endless media pitch calling and subsequent rejections were exhausting. Client Turnover — can lead to instability and the need to perform new business pitches constantly.

Agency 88

Agency Energy Crisis Management Industry 88

Solo PR Pro

MAY 10, 2022

Journalism has changed a lot over the last few years, but you don't have to feel left behind. As long as it's coming from a genuine place, you can land some solid pitches. The state of journalism in 2022. With journalism resources stretching thinner and thinner, your pitches need to be laser-focused.

Pitching 58

Pitching Media Journalism Data 58

ImPRessions - Crenshaw Communications

OCTOBER 8, 2020

For example, there are multiple contacts at The Wall Street Journal that cover cybersecurity. Approaching any one of them without understanding what they cover will ensure your pitch is ignored. These sectors may range from education, government and energy to financial services, healthcare and insurance.

Enterprise 261

Enterprise Privacy Government Software 261

PRSay

MAY 3, 2019

And in an ideal world, journalism and public relations have a balanced relationship benefitting both parties. As PR jobs increase and journalism employment falls, we need to figure out a way to reinvest in journalism, and fast. It’s imperative that public relations and journalism remain equal and accountable.

Publicity 146

Publicity Newspapers Journalism Energy 146

Cision

FEBRUARY 2, 2017

Kim Dixon sat down with me this week to discuss her journalism career, the intricacies of healthcare reporting, and her advice for PR professionals. We are also taking a risk, and being here for a bit over a month now, there is a unique energy in our newsroom. Someone needs to pay for journalism! We are the scrappy underdog!

Healthcare 120

Healthcare Journalism Policies Report 120

Landis PR

JULY 5, 2022

Pitching remains a topic that fosters some strong reactions among the journalists in the survey. Pitches that are poorly timed, impersonal, impersonal, confusing or lengthy will continue to be ignored. We should note that half of the journalists surveyed receive up to five pitches daily – or as many as 25 a week.

Survey 52

Survey Media Pitching Study 52

Business Wire

DECEMBER 19, 2017

Kelvin Chan , a business reporter and correspondent for the Associated Press, and Ted Kemp , Managing Editor - Digital of CNBC International, spent the better part of two hours exploring a myriad of subjects from pitch preferences to virtual reality to fake news to what their media organizations have planned for the future.

Internal 152

Internal International Media Pitching 152

Bianchi Biz Blog

JUNE 6, 2022

Every B2B story is about people putting their time and energy into solving someone else’s problem. How long have you been in journalism and how did you get started? What advice do you have for PR people that want to pitch you? I’m always open to pitches. What elements or characteristics do you look for in a story?

Meeting 79

Meeting Media Interviews B2B 79

OnePitch

MAY 12, 2022

From tech startups to startups at heart, most of our clients are private companies on the road to a big exit, like going public or being acquired, and they span the entire tech sector: cloud, enterprise data, fintech, healthtech, cybersecurity, clean energy and social media, among others. Energy and enthusiasm are contagious.

Strategy 52

Strategy Interviews Pitching Energy 52

Bianchi Biz Blog

NOVEMBER 9, 2020

While the shrinking number of media outlets affects the potential pitch opportunities for all PR people, the negative impact is less pronounced for the business-to-business front, where trade journals are generally faring better than newspapers. But still, the media relations is dead prediction seems to gain steam.

Media Relations 101

Media Relations Automotive Media Newspapers 101

Landis PR

MARCH 28, 2022

Establishing a shared connection with a client offers several benefits and data points you won’t find in a work-back; data including stress levels, workload (outside of your projects), enthusiasm and additional interest – you should also be connecting with journalists outside of just pitching. . Our recommendation?

Meeting 52

Meeting Energy Journalism Training 52

Bianchi Biz Blog

SEPTEMBER 20, 2021

I primarily cover product, vehicle reveals and first drives, so that’s where most of my energy is spent. How long have you been in journalism and how did you get started? What advice do you have for PR people that want to pitch you? Random, unsolicited e-mail pitches can be pretty annoying. Any pet peeves with PR people?

Meeting 66

Meeting Automotive Media Airlines 66

The Proactive Report

FEBRUARY 22, 2016

He points out the difficulties with counting unique visitors and page views and says that for journalism to understand and extract usable insights from the data it must learn how to turn bad data into good. PR lesson: If your client or brand is a major enterprise, look for newsworthy topics to pitch to the media.

Analytics 100

Analytics Digital PR Measurement Enterprise 100

The Proactive Report

FEBRUARY 22, 2016

He points out the difficulties with counting unique visitors and page views and says that for journalism to understand and extract usable insights from the data it must learn how to turn bad data into good. PR lesson: If your client or brand is a major enterprise, look for newsworthy topics to pitch to the media.

Analytics 100

Analytics Digital PR Measurement Enterprise 100

Cision

JULY 30, 2015

Instead, use any nervous energy as fuel to create a lightening-round version of your normal preparation protocol. Want pitching tips that will help you land an interview? Click here for 10 Media Pitching Do’s and Don’ts! Stop fretting. Arm Yourself with the Latest Information. Follow her on Twitter: @jenlawhead.

Interviews 120

Interviews How To Media Infographics 120

Communications Conversations

AUGUST 31, 2018

Paul Business Journal). You know you have skills but you don’t know how they will translate outside of journalism. The journalism world is much more fast-paced. Teaching people on the PR side about the journalism side. Journalism taught me a lot – including that life isn’t guaranteed to anyone.

Media 112

Media Journalism Report Video 112

ImPRessions - Crenshaw Communications

MAY 4, 2015

We place enormous energy into identifying, shaping, and pitching the story so that someone else will want to tell it – usually a journalist. But with the growth of brand journalism and the influx of professional journalists into PR and communications, we need to not only find those stories, but to tell them at a high level.

Storytelling 120

Storytelling Insurance Insurance Film 120

MaccaPR

FEBRUARY 25, 2015

Paul Business Journal , Twin Cities Business’ e-briefcase, and even Huffington Post have eroded the value of the daily newspaper at 425 Portland Avenue? Anthony and Dave Shaffer, who covers Xcel Energy and other energy news. Paul Business Journal, Twin Cities Business, Minnesota Business, MinnPost and more? "We

Newspapers 48

Newspapers Journalism Real Estate Healthcare 48

Contently - Strategy

DECEMBER 12, 2018

“That really helped me understand a lot of things that I didn’t understand coming from journalism—how I could work with these people and if I could align my KPIs with their KPIs.” ” she told me. Whatever your mission or purpose, remember that content is the best way to show people what your brand really cares about.

Content Marketing 101

Content Marketing Creativity Marketing Travel 101

Presspage

SEPTEMBER 26, 2017

Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website. There’s an energy that forms – an excitement. So that helped a ton.

Healthcare 102

Healthcare Real Estate Social Media Energy 102

PRSay

JUNE 5, 2018

Nervous energy is good. For “Sunday Morning,” I’ve pitched story ideas or commentary ideas to them, which they either go for or they don’t. she holds a master’s degree in arts journalism from Syracuse University’s S.I. The best people get nervous because it matters, and they want it to matter. It means you care, you know?

Radio 70

Radio Writing Energy Journalism 70

Victorious PR

FEBRUARY 22, 2023

In Authority Creator, Your team will learn HOW to craft the perfect foolproof narrative, How to discover your brand voice and tone, How to craft the perfect pitch, (Plus who to start pitching to!!) and Wall Street Journal just BEGGING us for a quote from a small business owner just like you! And we have no one to send them to!

Publicity 52

Publicity Video Pitching Google 52

prTini

SEPTEMBER 22, 2016

When it comes to talking about the help we have—whether it’s paying for conveniences or relying on the generosity of friends and family to pitch in—why are we so hesitant to lift the curtain and share reality? As an introvert, I knew that would require an enormous amount of energy for me. Gratitude journal.

Pinterest 28

Pinterest Journalism Meeting Energy 28

Maxim Behar

MAY 31, 2021

But I was such a big fan of journalism, so I became a correspondent, travelled all over the world and met a lot of people. One day, I remembered the words of Winston Churchill “You can achieve a lot of things with journalism, but you must know when to quit”. In that moment, I decided to quit, but I did not know what to do.

Newspapers 52

Newspapers Social Media Ethics Travel 52

Journalistics

JANUARY 3, 2016

I started Journalistics to provide me with a medium where I could address the issues of “PR spam” – or spray-and-pray media relations, where less-experienced PR professionals would mass-distribute pitches in hopes of getting coverage. I have a tendency to lose interest in things that are working.

Blogging 64

Blogging Analytics Google Writing 64

Communications Conversations

MAY 3, 2016

Melissa Thibodo is the whole package – she is incredibly bright with PR strategy, she is among our top student writers and editors in the journalism school, she has unparalleled relationship building skills, and she has a strong foundation of real-world experience. Alex’s energy and ability to step in to take care of business is boundless.

Sports 0

Sports Leadership Internal International 0

Journalistics

JANUARY 3, 2016

I started Journalistics to provide me with a medium where I could address the issues of “PR spam” – or spray-and-pray media relations, where less-experienced PR professionals would mass-distribute pitches in hopes of getting coverage. I have a tendency to lose interest in things that are working.

Blogging 40

Blogging Analytics Google Writing 40

ZudePR

JUNE 6, 2016

As an editor, I commiserate with other journalists and editors by getting too many spammy pitches and follow-up messages. On distraction-fighting habits) Writing my goals in my journal daily. The Wall Street Journal calls him a top influencer on the web. I had SO much more time and energy – so I do it often now.

Writing 114

Writing Social Media SEO Blogging 114

Waxing UnLyrical

OCTOBER 6, 2010

This led to an energy and enthusiasm to “get it right&# in a way that naturally seeped into the slides. He lives in Dallas with his wife, Rhonda, and has a strong track record in media communications, both “old” and “new,” with organizations such as Vonage and the Wall Street Journal Online. So what does this all mean for you?

Social Media 73

Social Media Twitter Facebook Measurement 73

ZudePR

MAY 31, 2015

Enlightened Self-Interest: The Pitch Email. More recently, I focus time and energy in a curatorial role primarily for the blog’s Twitter account in addition to my own. Mindfulness regarding time and energy. They’re at the forefront of this new business paradigm , trailblazers if you will. And they all blog. I wrote: 1.

Communications 81

Communications How To Blogging Content Marketing 81