Mindful Marketing

SEPTEMBER 11, 2022

” Her 34-years of industry experience combined with a keen intellect and engaging communication style made her the Canadian equivalent of Katie Couric or Barbara Walters. Shouldn’t these organizations have a say in how their employees look? Is it legal for Disney to be so prescriptive with its employees’ looks?

Employee 87

Employee Brand Branding Television 87

Axia PR

FEBRUARY 23, 2022

The PRSA Code of Ethics is a set of guidelines that helps public relations professionals “navigate ethical principles and applications and is widely regarded as the industry standard,” according to the PRSA student society. These principles include advocacy, honesty, expertise, independence, loyalty, and fairness.

Ethics 118

Ethics Employee Communications Guidelines 118

Mindful Marketing

NOVEMBER 21, 2021

Most organizations are grateful they’ve weathered the economic turmoil; at the same time, they also should be showing gratitude to the stakeholder group that has become increasingly important to them: their employees. Most of us can't recall so many organizations, in all kinds of industries, competing for such a wide range of talent.

Employee 98

Employee Communications Marketing Leadership 98

Business Wire

JUNE 21, 2022

Nowhere is this more relevant than in the biotech industry where companies push to change the status quo and bring to market groundbreaking new treatments and therapies while also grappling with the challenges of changing market conditions.

Storytelling 375

Storytelling Blogging Employee Industry 375

Bianchi Biz Blog

OCTOBER 17, 2022

But did you know that there are two excellent podcasts about the automotive industry that are quickly becoming required listening for leaders in today’s dynamic marketplace? Those of us who work in the auto industry are very good at evolving the product , but not necessarily the people skills to match. Now It’s Your Turn.

Automotive 84

Automotive Industry Interviews Leadership 84

Deirdre Breakenridge

AUGUST 26, 2014

Because PR is relevant to nearly every industry, practitioners can tailor a career in any number of ways. One notable distinction: becoming an industry-specific specialist or PR generalist. But this direction has kept me flexible and enhanced my creativity by ensuring I do not simply rely on what works in any one industry.

Industry 316

Industry Tourism Fashion Travel 316

ImPRessions - Crenshaw Communications

APRIL 13, 2023

As an industry, how can we appropriately represent diversity among our clients when it’s not reflected from the inside out? As an industry, PR is predominantly white. The makeup of the PR industry in the U.S. How we can be the change As a person of color, I am drawn to companies with a diverse employee base.

Agency 156

Agency Community Interviews Communications 156

Stephen Waddington

SEPTEMBER 29, 2020

It finds an industry getting to grips with structural changes, managing the health impact of COVID-19, and bracing for Brexit. Ingham’s view, informed by the 35,000 members of the PRCA, was that the industry would shrink by as much as a fifth. All around the world, our industry has been hit hard by COVID-19. said Ingham. “I

Industry 146

Industry Crisis Communications Survey 146

Communications Conversations

SEPTEMBER 29, 2020

And, all that has big ramifications for those of us in the PR industry. Today I thought I’d take a look at some of the macro-level trends happening in the media industry and their impact on us, as PR professionals, in the coming years. Media outlets are fragmented and politcized. And revenue continues to struggle.

Journalism 195

Journalism Trends Industry Newspapers 195

Agility PR Solutions

AUGUST 19, 2021

The post How the pandemic is reshaping the future of retail—here’s overall and by-industry analysis appeared first on Agility PR Solutions. Retail […]. Retail […].

Analysis 88

Analysis Retail Industry Sports 88

Agility PR Solutions

OCTOBER 25, 2020

In virtually every industry, the relationship between employers and employees has shifted significantly due to the major transformation in the way people work, and how organizations are thinking about the future, according to new research from Gartner. Employers are focused […].

Employee 78

Employee Industry Publicity Trends 78

Landis PR

JUNE 28, 2021

Transactional business practices do not cut it anymore for any industry, and never has that been more apparent than during COVID-19. The pandemic severely disrupted the food and beverage industry. Employees were more than just workers; they were people, some like family, going through trauma. COVID’s Impact on Our Industry.

Industry 85

Industry Crisis Retail Employee 85

Stephen Waddington

SEPTEMBER 20, 2021

Employers should focus on market proposition, vision, the split between home and office, and employee benefits. Employers in the public relations sector haven’t caught up with how quickly and how far the market has shifted in favour of the employee according to Ijeoma Erengwa, a senior recruitment consultant at Reuben Sinclair.

Employee 133

Employee Marketing Publicity Advertising 133

Ronn Torossian

APRIL 11, 2016

Take a look at industry leaders like Wal-Mart and Bank of America, versus smaller competitors like Target and SunTrust. The post Reputation Management: Making Employees Brand Ambassadors appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Reputation management is no easy feat for any company. Need some convincing?

Reputation 150

Reputation Brand Branding Employee 150

Business Wire

NOVEMBER 17, 2021

Over the past 18 months, nearly every industry has experienced the disruption of its workforce. For some, the remote and hybrid models have proven to work well while others cannot wait to bring their employees back in person.

Creativity 323

Creativity Blogging How To Employee 323

Business Wire

MAY 18, 2017

Across Canada, newspapers ranging from local dailies to national media are dealing with organizational restructuring, as they layoff long-tenured journalists and make changes to employee contracts and benefits. Hinds is optimistic that the newspaper industry can take advantage. “We I admire journalists today,” he says. “I

Newspapers 166

Newspapers Industry Media Journalism 166

Agility PR Solutions

FEBRUARY 25, 2019

Employee engagement is top-of-mind in the HR industry these days. Brands and businesses need to take steps now to hone their employee engagement strategies, advises employee wellness […]. Brands and businesses need to take steps now to hone their employee engagement strategies, advises employee wellness […].

Trends 95

Trends Employee Brand Branding 95

Agility PR Solutions

MAY 1, 2023

Transformation in the workplace presented challenges for leaders in 2022, as many industries saw increases in employee burnout and shifting employee priorities. The industry was still going through an adjustment period in 2022 following the aftermath of the pandemic.

Employee 88

Employee Industry Communications Publicity 88

5W PR

APRIL 7, 2020

For many, the opportunity to work from home is new and exciting, but are employees prepared to stay motivated outside of the office environment? Don’t disappear on your employees, check in with your team each morning to let them know you’re at your desk and available. Keep consistent communications. Keep consistent communications.

Employee 88

Employee Communications Video Tools 88

Sword and the Script

SEPTEMBER 8, 2020

Executives (22%) Customer (21%) Employees (12%) Board (11%) Shareholders (11%) Notably, PR ranked media, government officials, influencers and activist groups lower – each with less than the 10% of the votes. If you want to change corporate culture, focus your efforts on executives, customers and employees. The results?

Survey 147

Survey Media Relations Industry Social Media 147

Contently - Strategy

AUGUST 17, 2020

Like many businesses in the tourism and hospitality industry, Walks is turning to live video to remain open, stay connected with customers, and keep as many employees and contractors paid as possible. A Facebook employee told Bloomberg that streams on Facebook Live increased by 50 percent from January to March.

Travel 144

Travel Video Industry Tourism 144

Deirdre Breakenridge

MAY 14, 2015

They say this because they have a certain amount of experience in particular industry, or similar experience working inside a related company. We all know it, but an agency cannot function well without an accurate accounting of the time that its employees spend working. But it’s quite simple: they don’t know that company’s business.

Industry 150

Industry Agency B2B Corporate 150

Sword and the Script

AUGUST 29, 2020

Studies find media relations isn’t the top PR service anymore; PR weakness on technical skills; execs are key to shaping corporate social positions Several interesting reports on the PR industry were published earlier in 2020 but got lost in the blur that unfolded since. This weekend, I had a chance to go back and review a few of them.

Media Relations 153

Media Relations Media Publicity Report 153

Communications Conversations

APRIL 4, 2019

For years, the PR industry had an intense love affair with “influencers.” And, this is where things got weird for the PR industry. They’re showing up at employee events. ” Or, I should probably use a more accurate term: bloggers. All kinds, really. Mom bloggers ruled the roost. They started to resist.

Industry 127

Industry Marketing Pitching Survey 127

Agility PR Solutions

OCTOBER 21, 2019

The right digital tool will not only boost your branding, but will have invaluable use among your employees if they have an employee app. If you haven’t yet provided your employees with one, consider these benefits. RPM A couple of decades ago, “rpm” meant revolutions per minute to those in the auto industry.

Internal 60

Internal International Brand Branding 60

ImPRessions - Crenshaw Communications

JULY 26, 2022

Over the last three years remote work capabilities have transitioned from a work perk to an industry-wide expectation, especially among PR agencies like ours. The PR industry, being completely digital now, is an ideal career for those wanting to become digital nomads. . Some even set alerts to remind them to move on to the next task.

How To 316

How To Meeting Communications Travel 316

Communications Conversations

NOVEMBER 10, 2016

In case you haven’t noticed, there’s an interesting trend going on in the employee communications world. It’s VP of Communications in Europe, Stuart Jackson, recently shared results from his team’s move away from the corporate intranet to an employee app : Nissan Insider Mobile. Take Nissan, for example.

Mobile 122

Mobile Communications Employee Corporate 122

ImPRessions - Crenshaw Communications

SEPTEMBER 10, 2021

Post-COVID, there are probably a greater variety of freelancers available given that remote work is so commonplace in our industry. Depending on the length of the engagement, it’s often advantageous to include a contract employee in relevant team and company meetings. PR is really a very small industry. . Manage their time.

How To 327

How To Agency Interviews Communications 327

Cision

APRIL 13, 2020

For week 4 of our series, our panel of industry experts discussed best practices communicators can take right now to not only communicate with customers, but employees, stakeholders and the media.

Crisis 266

Crisis Communications Media Employee 266

ImPRessions - Crenshaw Communications

DECEMBER 23, 2021

Employees are in charge. The talent market in many industries is tighter than ever. But in 2022, employee engagement will be the new recruitment. This bodes well for PR professionals who focus in employee and community relations. Look for brand values to be a core message for most organizations. Branded content is king.

Trends 394

Trends Social Media Viral Brand 394

Cision

JUNE 8, 2015

But what one tactic can drive employee engagement and consumer support? More and more employees, particularly ones from the millennial generation and beyond, care about social activism. If you’re in the tech industry, you might consider mentorship programs with teens or girls. Find a cause that engages employees and consumers.

Consumer 120

Consumer Employee Banking Community 120

PRSay

NOVEMBER 10, 2022

Employees who experience or witness incivilities are more likely to be uncivil toward others, the study found. In the workplace, CEOs say, a culture of incivility threatens employee morale and productivity, corporate reputation and revenue. What would a successful campaign look like? Nerves are frayed. Anger and incivility are rampant.

Reputation 154

Reputation Crisis Communications Creativity 154

ImPRessions - Crenshaw Communications

FEBRUARY 27, 2023

Known as a supportive and results-driven PR leader, Patrice brings experience in consumer and B2B technology, including work with brands in the advertising, media, and marketing industries. Anna brings over a decade of experience in the B2B PR industry, including leadership roles in agency and SaaS startup environments.

B2B 156

B2B Communications Leadership Agency 156

Flack's Revenge

NOVEMBER 22, 2022

SBF has cast a pall over an already struggling industry and caused untold damage. You are an embarassment to the industry. Elon Musk has come on like a bull in a China shop, causing a mass exodus of employees and a #leavingTwitter movement. I’d say that sums it up pretty well. And he really does know what he is doing here.

Pitching 177

Pitching Twitter Banking Advertising 177

Stephen Waddington

MAY 7, 2019

The PRCA Census is a must-read benchmarking exercise of the public relations industry in the UK. The survey reports that the industry is moving quickly to address these issues through employee wellbeing and mental health initiatives. My thanks to Francis Ingham and the PRCA team for continuing to push the industry forward.

Industry 60

Industry Survey Analysis Publicity 60

Stephen Waddington

MAY 2, 2019

By Seth Bridges Earlier this year, my team at Rival IQ published our annual Social Media Industry Benchmark Report , an in-depth look at the performance of owned social media from 1,800 brands across 12 industries from around the world. In the graph above, we see the engagement rate broken down by industry, with an average of 0.09%.

Social Media 70

Social Media Media Industry Report 70

ImPRessions - Crenshaw Communications

JUNE 8, 2021

According to Glassdoor, the average interview process from first contact to a possible offer can last up to 23 days – varying of course based on the industry. With this in mind, what are the go-to questions aspiring public relations employees should ask in an interview? . Or even frustrating.

Interviews 296

Interviews Agency Media Relations Communications 296