Landis PR

JUNE 26, 2023

By analyzing sentiment analysis, media coverage, and social media conversations, AI-powered tools can help PR teams monitor brand reputation, identify emerging trends, and measure the impact of their campaigns. As professionals, we are entrusted by our clients to be ethical and transparent in our work. This is relatively common.

Publicity 52

Publicity Training Data Tools 52

Buzzstream

NOVEMBER 28, 2023

Link relevance measures how relevant a backlink is to your site. There’s no set scale for link relevancy and we don’t know exactly how Google measures this either. But, we can infer a great deal from a few key documents from Google (and some good old-fashioned common sense). What Is Link Relevance?

How To 62

How To Google SEO Pitching 62

Sword and the Script

MARCH 10, 2020

The study looked interesting, so I clicked the link for a closer look: the ‘source’ document was another blog post, which in turn cited several other studies. Bylines provide “an accountability measure,” as the Poynter Institute , a research organization dedicated to improving journalism, says.

Blogging 96

Blogging Company Journalism Study 96

Stephen Waddington

DECEMBER 30, 2019

There are long standing issues such as alignment with management, measurement, talent and diversity where incremental progress is made each year. Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. PR is a social science. It is an evolutionary rather than a revolutionary discipline.

Government 103

Government Education Print Ethics 103

Stephen Waddington

APRIL 23, 2020

Two useful documents that help with scenario planning have been published this week: The Roadmap to Pandemic Resilience published by the Edmond J. Currently there is no widespread agreement about the number of people who have died from Coronavirus in England. We’ve some indication of what’s to come.

Government 132

Government Crisis Exercises Retail 132

Sword and the Script

APRIL 2, 2019

For example, law firms used to hire armies of associates to read over boxes of documents – think about the boxes of documents that go into a big case – with highlighters to call out the important parts. PR Measurement: A Pulse Check on How Communicators Show Value. That sort of thing has happened all over legal. Indeed, I agree.

Agency 93

Agency Trends Marketing Survey 93

Contently - Strategy

DECEMBER 1, 2022

At this stage, you’re looking to create a document with data-driven personas , or detailed descriptions of your target audience, in three steps: Survey your current customer base , or get on Zoom and talk to as many of them as you can. Is ethical manufacturing a priority? You should spend as much time on this step as possible.

Strategy 99

Strategy Brand Branding How To 99

Prohibition

DECEMBER 13, 2021

This is the implementation of contingency plans even after putting proactive measures in place. Consider the measures that would be necessary to remedy the problem, the resources that would be required, and the ways in which employees may assist. Establish preventive measures. Build the plan.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Buzzstream

NOVEMBER 28, 2023

Link relevance measures how relevant a backlink is to your site. There’s no set scale for link relevancy and we don’t know exactly how Google measures this either. But, we can infer a great deal from a few key documents from Google (and some good old-fashioned common sense). What Is Link Relevance?

How To 62

How To SEO Google Pitching 62

Buzzstream

NOVEMBER 28, 2023

Link relevance measures how relevant a backlink is to your site. There’s no set scale for link relevancy and we don’t know exactly how Google measures this either. But, we can infer a great deal from a few key documents from Google (and some good old-fashioned common sense). What Is Link Relevance?

How To 62

How To SEO Google Pitching 62

Stephen Waddington

SEPTEMBER 18, 2020

How do you recommend planning and measuring success? I don’t think we are bad at proving value, there are lots of ways to measure value that supports our industry. How do you recommend planning and measuring success? They are looking to brands to be ethical, sustainable, moral; and do a lot more than sell product.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

Waxing UnLyrical

NOVEMBER 11, 2010

Until his health started failing (he suffered two heart attacks), he awoke religiously with the sun, had an impeccable work ethic and, above all, put family first. Ive heard a little about my grandfathers time in the Army during the Korean War, but your post makes me want to hear and document more before its too late.

Facebook 105

Facebook Twitter Transportation Measurement 105

PR Matters

AUGUST 11, 2014

No honourable, ethical agency or counsel should be sycophantic to you when you have hired them to be honest, constructive and upfront with you. Even before signing contracts and commitment to all of your workload criteria, you should all agree such documentation is essential. However – and sadly -many do.). Thought not.

Agency 124

Agency Measurement Reputation Skype 124

MaccaPR

NOVEMBER 30, 2017

Compared to how you measure traditional advertising, with experiential marketing we measure buzz, impact, engagement and conversations generated by a campaign. The success metrics a marketer should measure depend upon what your brand is and how it’s currently perceived,” adds Pappas. How to Measure an Event Campaign.

Marketing 76

Marketing Consumer Measurement Viral 76

ImPRessions - Crenshaw Communications

OCTOBER 26, 2018

Simply grab a long brown wig, string of pearls, sensible knit dress, and a flag pin for good measure. Page, who was an executive with AT&T for twenty years, has left a rich legacy in corporate communications with his famed document of PR ethics, the Page Principles , as well as his eponymous communications association, the Arthur W.

Crisis 85

Crisis Film Fashion Ethics 85

Contently - Strategy

JUNE 11, 2020

In addition to treating patients and making discoveries, Hippocrates also spent part of his career working on some of the most important medical documents ever published. Look no further than the Hippocratic oath, the code of ethics for physicians that bears his name. CSR Is a Popular Use Case That Often Lacks Creativity.

Healthcare 93

Healthcare Content Marketing Industry Trends 93

Contently - Strategy

SEPTEMBER 15, 2021

In addition to treating patients and making discoveries, Hippocrates also spent part of his career working on some of the most important medical documents ever published. Look no further than the Hippocratic oath, the code of ethics for physicians that bears his name. CSR Is a Popular Use Case That Often Lacks Creativity.

Healthcare 52

Healthcare Content Marketing Industry Trends 52

Scott Public Relations

NOVEMBER 10, 2022

It doesn’t mean abandoning ethics. Sell out our ethics and values? Do a study that will measure what the difference would be if the government had acted promptly and taken immediate and smart actions. It’s not enough to be the good guys and wait and expect that your worth will be recognized. Today, we need to go on the attack.

How To 52

How To Insurance Insurance Ethics 52

Stephen Waddington

DECEMBER 5, 2018

Engagement with news brands online is messy and tricky to measure. Practitioners have a responsibility to work to ethical standards. In some newsrooms, particularly online publications, the personal performance of a journalist is measured by the views, shares and reaction of their editorial content. Press release!

Media Relations 115

Media Relations Media Print Newspapers 115

Stephen Waddington

DECEMBER 15, 2021

Carbon as a metric - PR practitioners must measure carbon in the rush to address ESG concerns as a report suggests that the UK is woefully unprepared for climate risk. Regulators have been unable to keep up with the changes in media, not just from an anti-competitive standpoint, but also in adhering to ethical standards.

Publicity 128

Publicity Government Guidelines Facebook 128

Masters in Communications

FEBRUARY 12, 2022

Types of Mass Communication History of Mass Communication Mass Communication Theories Ethical Issues for Mass Communications What Does the Future of Mass Communications Look Like? The earliest examples of written documents identified as such are the Kish Tablets. Main Topics Quick Links What is Mass Communication?

Ethics 52

Ethics Communications Print Television 52

Stephen Waddington

NOVEMBER 19, 2017

12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. The conversation around ethics will inevitably get louder in 2018. 8 Performance public relations.

Publicity 164

Publicity Ethics Data Community 164