Remove Digital PR Remove How To Remove Social Media Remove Writing
article thumbnail

A Dummies Guide to Digital PR

5W PR

In the world of public relations, digital PR refers to the online marketing strategy utilized by businesses to increase their online presence and boost their brand. Instead, in order to make the most impact, digital PR uses online strategies such as search engine optimization, influencer outreach, content marketing, and social media.

article thumbnail

5 Smart PR & Marketing Trends for 2024

The Proactive Report

The trick to getting good content from an AI service is to learn how to write excellent prompts. Give it an identity to write from, a tone of voice to use, and enough context about the topic so that you get a great response back. What are people saying about your brand when discussing CRM systems on social media?

Trends 182
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Turn Unlinked Brand Mentions into Backlinks

Buzzstream

I’ll walk you through how to turn your unlinked mentions into links. Option 1: How to Set Up Google Alerts Go to Google Alerts and type in your domain name. Option 2: How to Set Up Talkwalker Alerts I prefer Talkwalker to Google Alerts because it has more advanced filtering options. What Is an Unlinked Mention?

Brand 62
article thumbnail

How to Improve Your Media Coverage

The Proactive Report

See what they write about. Follow them on social media. 20 years ago, when I started teaching PR courses, the number one complaint reporters and editors had about PR pros was that we’re lazy and we don’t do our homework. Since I now have a blog about PR and technology, I’m on lists like Cision.

How To 100
article thumbnail

How to Use Twitter in Media Relations

The Proactive Report

The Internet has changed the way we connect and communicate – not just with one another, but also with the media. Writing a press release and posting it on the wire doesn’t get your media coverage anymore. In fact, according to the 2015 Cision Social Journalism Study only 6% of PR pros still do that.

Twitter 100
article thumbnail

How to Contact Reporters For Your Digital PR Campaigns

Buzzstream

Email is the best way to contact reporters, though social media is a close second. We’ll show you how. For some in the social media space, these are influencers. For some in the social media space, these are influencers. In the digital PR world , journalists and reporters promote our content.

article thumbnail

Artificial Intelligence and the Practice of PR

The Proactive Report

This is similar to the shift that occurred with the introduction of social media almost 20 years ago. And once again the PR community is wary of this new technology and hesitant to adopt it. And yet it can help create better content, improve targeting, and increase PR effectiveness. AI will not take your job -.