MaccaPR

FEBRUARY 19, 2018

and Pepsi’s “ Black Lives Matter’’ TV ad bungle with Kendall Jenner – it would be easy to miss one of the smaller yet most portentous PR crisis of this year: The CrossFit Gym Member-Shaming Instagram Fail. CRISIS LESSON #1: EVERYTHING YOU BELIEVE IS PRIVATE WILL BE SHARED PUBLICLY. The first rule for any online crisis ?

Instagram 98

Instagram Crisis Local Privacy 98

The Proactive Report

NOVEMBER 1, 2022

The growth of new technologies and platforms in the communications landscape deliver as much uncertainty as they do opportunity. A negative news story can get published online and go viral in minutes, spinning out of control and triggering a PR crisis before an organization even has time to contemplate its response. Fake content.

Communications 130

Communications Social Media Employee Crisis 130

Garrett Public Relations

SEPTEMBER 28, 2018

Today’s PR Crisis of the Week post takes a look at brands in hot water, including a leading pet store chain, a popular social media platform, a major coffee and baked goods chain – and the latest in the saga of a fruit crisis. PetSmart The week kicked off with PetSmart in crisis when a […].

Instagram 62

Instagram Crisis Social Media Brand 62

Onclusive

AUGUST 9, 2021

Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Owned Media & Content Strategy. Crisis Communications.

Training 370

Training Media Training Reputation Crisis Communications 370

Burrelles Fresh Ideas

JANUARY 16, 2024

Information spreads rapidly through social media, websites, and other online platforms. Authenticity is crucial because misinformation or inauthentic communication can quickly damage a brand’s reputation. Social media has redefined the public relations landscape, making authenticity more critical than ever.

Crisis 84

Crisis Airlines Crisis Communications Social Media 84

Melissa Agnes

SEPTEMBER 7, 2014

Welcome to episode #014 of The Crisis Intelligence Podcast, with Melissa Agnes and Chris Boddy. This unit will be manned 24/7 with an active social media presence. This episode of The Crisis Intelligence Podcast discusses: The Toronto Police Service’s new customer service program. Check them out on Instagram.

Customer Service 227

Customer Service Crisis Crisis Communications Internal 227

PRSay

JULY 1, 2022

When we published the first “Public Relations Handbook” in 1967, the notion of social media, influencers, YouTube, Instagram, Snapchat, podcasts and search-engine marketing did not exist. adults say they get news from social media “often” or “sometimes,” according to Pew. Communication is 24/7.

Handbook 191

Handbook Publicity Newspapers Television 191

Prohibition

DECEMBER 22, 2021

It certainly wasn’t a good move and after an influx of social media comments and press articles, it of course resulted in him resigning. Hats off to Aldi’s social media team! They are always on it when it comes to social media content and really has crafted a fantastic social media presence.

Crisis 146

Crisis Crisis Management Instagram Social Media 146

Prohibition

JANUARY 14, 2022

Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Landis PR

APRIL 29, 2024

Key services: Strategy and Organizational Culture Strategic Communications, Public Relations and Branding Public Affairs and Corporate Responsibility Data Analysis and Future Scenarios Crisis Communications Top Advice for Foreign Companies Navigating Media and Communications Environment in Finland 1.

Radio 64

Radio Pinterest Television Government 64

Newsfile

FEBRUARY 28, 2024

Tailored for you, the PR pro, it breaks down key terms and strategies, from crafting effective press releases to mastering social media monitoring. Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. What is Social Media Monitoring?

Viral 52

Viral Crisis Communications SEO Reputation 52

PR Fuel

SEPTEMBER 16, 2020

It’s a broad term that refers to all the ways your company interacts with the public and with the news media. The goal of PR is to create a positive image of your company and its leaders through a combination of news coverage and social media outreach. Your website is a perfect example of owned media. Earned Media.

Crisis Communications 105

Crisis Communications Product Launch Crisis Reputation 105

Prohibition

AUGUST 15, 2022

and the general public calling out brands and individuals online, it’s safe to say we’ve seen our fair share of crisis management in play already this year. Here’s our round-up of the top five disasters that have caught our eye: Molly-Mae Hague – a personal PR crisis. But when Molly says it, she's crucified?

Crisis 62

Crisis Viral Government Crisis Communications 62

Melissa Agnes

APRIL 4, 2016

This doesn’t account for any other tweets using different hashtags, tweets that didn’t use any hashtags, Facebook posts, news articles, blog posts, Instagram posts – or anything else that was published and shared online in the hours and days following the terrorist attack. sent me the following wonderful message.

Crisis 100

Crisis Crisis Management Video Conference 100

Waxing UnLyrical

MARCH 15, 2018

Social media has redefined crisis response in three important ways: outlet options, messaging speed and employee engagement. The proliferation of new media outlets has changed everything about how companies communicate. Crisis situations are stressful for everyone. Guest Post by Laurel Kennedy.

Employee 70

Employee Crisis Corporate Social Media 70

Melissa Agnes

MARCH 24, 2014

However, it has recently come to my attention how students, young adults – and yes, even professionals – simply have not yet realized the depth of the risk involved with posting and publishing to social media. Online Reputation Management Studying / Teaching Crisis Communication' – Melissa.

Reputation 254

Reputation Crisis Communications Education Study 254

Konnect Agency

MARCH 31, 2020

As the global community continues to experience the impact of the health and economic crisis of COVID-19, we as a PR Agency are continuing to keep current on best marketing practices during this unprecedented time. This applies both to traditional media, newsletter updates and social media programming.

Communications 69

Communications Crisis Communications Crisis Social Media 69

Prohibition

DECEMBER 22, 2021

It certainly wasn’t a good move and after an influx of social media comments and press articles, it of course resulted in him resigning. Hats off to Aldi’s social media team! They are always on it when it comes to social media content and really has crafted a fantastic social media presence.

Crisis 62

Crisis Instagram Social Media Facebook 62

wiredPRworks

MAY 6, 2020

It’s a challenging time in so many ways, yet crisis communications is a place where PR people can shine a light. An original digital marketing thought leader, Barbara founded Social Media Club Chicago in 2008. For businesses, organizations, and people, now is not the time to sit out in a PR quarantine. Need ideas?

Pitching 52

Pitching Training Radio Media Training 52

Stephen Waddington

OCTOBER 21, 2019

It’s a challenging area of practice that sits between marketing and public relations, and earned and paid media. Members of the Chartered Institute of Public Relations (CIPR) and the Public Relations and Communications Association (PRCA) are also covered by their codes of conduct. billion in 2019.

Government 60

Government Publicity Marketing Advertising 60

MaccaPR

SEPTEMBER 13, 2016

But oh, lordy – we as communications and marketing professionals can receive a master class in what NOT to do during a crisis from Lochte’s self-immolation at the 2016 Summer Olympics in Rio de Janeiro. Judging from the firestorm on social media, Lochte didn’t come close to making an apology his followers would find “sincere.”.

Crisis 48

Crisis Airlines Reputation Corporate 48

Cision

DECEMBER 14, 2015

A lot has been written in the past year about the limited reach and engagement level on various social media platforms. For any post that you put on Facebook, Twitter, Instagram, etc., you can expect only a small fraction of your potential audience will ever receive your communication, much less act upon it. Impatience.

Crisis Communications 120

Crisis Communications Crisis Communications Facebook 120

Karen Freberg

NOVEMBER 28, 2017

I have been using Meltwater in my PR and Crisis Communication class ( #FrebergPR ) this semester, and it has been one of the best decisions. The community in which Carol Ann Vance (Director of University Relations for Meltwater) and her team has created with #MeltwaterEDU has been vibrant and extremely rewarding.

Data 42

Data Media Case Study Social Media 42

Sword and the Script

JANUARY 5, 2016

A comedy out of crisis communications. Louise Harris Salazar , Ruder Finn | O’Dwyer’s: Crisis Management Predictions for 2016. Businesses will hire more (and more senior-level) executives to oversee content, and will give those people purview over owned and earned media. Photo credit: Instagram.

Banking 60

Banking Marketing Wireless Advertising 60

Sword and the Script

MAY 12, 2020

There may be a place for including social media – here’s an example of an interesting way to include social elements from Instagram (or other sites) selectively. Make sure your media contacts easy to find. Make your media contacts easy to find.

Company 101

Company Survey Pitching Report 101

PR in High Definition

JULY 22, 2019

To protect our companies, and ensure good relationships with the media, PR teams would be wise to help journalists establish if the content is legitimate. Then, of course, there’s the crisis communications element. Unfortunately, as proven by Facebook and Instagram recently, social media companies are opting to turn a blind eye.

Media 74

Media Viral Video Newspapers 74

Stephen Waddington

DECEMBER 30, 2019

First, the ease with which disinformation can be created and spread via social media has huge implications for public engagement and discourse in society. Second, structural issues in the mainstream media as it continues to transform to digital should be a concern for all practitioners. PR can be a stressful occupation.

Government 103

Government Education Print Ethics 103

Konnect Agency

SEPTEMBER 2, 2020

As a Top PR Agency in Los Angeles , we have quite an extensive background when it comes to offering creative services & solutions, social media marketing , to crisis communications. As we continue to pivot – brands need to remember to stay relevant in this new normal we are living in.

Strategy 52

Strategy Brand Branding How To 52

Cision

JUNE 29, 2015

“Talking about ourselves—whether in a personal conversation or through social media sites like Facebook and Twitter—triggers the same sensation of pleasure in the brain as food or money” – Robert Lee Holz, “Science Reveals Why We Brag So Much,” Wall Street Journal, 2012. Social support/affirmation.

Study 120

Study Writing Facebook Groups 120

Critical Mention

JANUARY 3, 2019

My goal was to simply share my story and experience on-line through a blog, and to then re-share on social media. While I started engaging on social media channels, I realized that blogging and writing about my experiences would be central to sharing my story. Reading her books in prison had a real impact on me.

Interviews 105

Interviews Ethics Government Internal 105

Karen Freberg

NOVEMBER 4, 2018

The Breeders’ Cup has been our class client for my PR and Crisis Communication class this semester, and this has been one of the best experiences I have had. Interviewed with the media about experience working with The Breeders’ Cup. FB, Twitter, and Instagram). However, I can say that it was beyond worth it!

Social Media 52

Social Media Video Conference Analytics 52

Journalistics

MARCH 18, 2016

The panel, “30 Social Media Ideas in 30 Minutes,” was designed to be a rapid-fire General Session to kick off the afternoon of Day One of the conference. Crisis Communications – how to prepare for or manage crisis communications via social media.

Social Media 45

Social Media Media Storytelling Local 45

Journalistics

MARCH 18, 2016

The panel, “30 Social Media Ideas in 30 Minutes,” was designed to be a rapid-fire General Session to kick off the afternoon of Day One of the conference. Crisis Communications – how to prepare for or manage crisis communications via social media.

Social Media 40

Social Media Media Storytelling Local 40

Maxim Behar

SEPTEMBER 4, 2023

Behar, are the harshest opinions being handed out today not in the courts but on social media? Naturally, social media cannot pass opinions. A huge number of people are parading on social media. In the end social media is not to blame for whether someone did something. Remember - knowledgeable!

Social Media 52

Social Media Media Writing Web 52

Cision

NOVEMBER 3, 2016

As digital and social media continue to blur the lines between an individual’s public and private lives, and we move forward in a world where the fusion of these two seems inevitable, it is crucial for all of us to understand the difference between what is private and what is personal, but public. That’s media training 101.

Social Media 120

Social Media Media Reputation Training 120

ImPRessions - Crenshaw Communications

FEBRUARY 6, 2018

Few things are more satisfying than a brand handling a potential public relations crisis with grace, aplomb, and humor. ” The tragic plot twist stirred up simmering negative sentiment against Crock-Pot, starting as a “slow burn” that later caught fire on social media. .” But is it enough?

Crisis 199

Crisis Twitter Course Viral 199

Deirdre Breakenridge

MAY 23, 2017

There are some great editorial calendar and social media calendar templates on HubSpot. Many social media content management systems you probably already use for your clients have their own templates or proprietary editorial calendars. Be Realistic with Your Time for Social Media.

Blogging 282

Blogging Case Study Social Media Instagram 282