Cision

OCTOBER 23, 2017

Overreliance on analytics overshadows creativity, which can hinder your chances to earn more media. When you focus solely on optimizing for clicks or conversions, you miss the opportunity for the audience to emotionally connect with a clever or creative piece of content. Creative and Content Go Hand-In-Hand.

Creativity 149

Creativity Marketing Media Analytics 149

Stephen Waddington

JUNE 23, 2020

In any normal year, this week would see the start of the Cannes Lions International Festival of Creativity. Creative, marketing and PR industry events have either been postponed or moved online for at least 12 months. There's no need for industry awards for at least 12 months. I've written up the winners across all categories.

Creativity 78

Creativity Industry Crisis Management Sports 78

wiredPRworks

MARCH 10, 2022

Along the way, we’ve collaborated on a variety of projects, met up for all kinds of drinks, and kept with a kind of synergetic sisterhood that only writers and creatives understand. By refusing to be bland and boring, Beth’s experience proves that amazing results come from being creative and having fun. How did they meet?

Creativity 98

Creativity Communications Instagram Interviews 98

PRSay

NOVEMBER 25, 2019

But behind the scenes, it represents a shift in the industry, and one that your creative team can learn from. This holiday season, here are some gear ideas that can help take your creative team’s content from amateur to professional quality — without burning through your entire budget — thanks to some shopping-season deals: iPhones.

Creativity 145

Creativity Film Video Retail 145

Prohibition

OCTOBER 10, 2023

From new verification options within Meta, new additions to Ads Manager for the festive period and new X/Twitter updates to its new job roles, we are here to keep you up to date on the ever-changing social media advertising world. These updates include improved recommendations and overall discovery of job roles within X/Twitter.

Advertising 62

Advertising Advertising Social Media Twitter 62

Prohibition

MARCH 22, 2023

Amid Brexit (yes, it’s back), Twitter chaos and TikTok’s algorithm changes – there’s lots to keep up on in the world of social media – take a look at our round-up of updates below! Twitter rival emerges Meta are currently exploring plans to create a ‘text-based’ platform to potentially rival Twitter.

Instagram 62

Instagram Social Media Twitter Privacy 62

ImPRessions - Crenshaw Communications

JUNE 22, 2021

Remember when the only social media platforms considered significant by PR pros were Facebook, Twitter, LinkedIn? Twitter Spaces. In a bid to get in on the social audio experience, Twitter released Twitter Spaces in December 2020. Twitter Spaces is seeking to offer a more inclusive environment. Instagram Reels .

B2B 405

B2B Social Media Media Instagram 405

ImPRessions - Crenshaw Communications

FEBRUARY 22, 2022

A recent Twitter dustup highlighted the dilemma. ” CEO called out on Twitter. Creative minds can think alike. It’s why lawyers advise agencies to copyright their proposals and trade groups urge them not to participate in spec creative presentations for free. But how does a PR or ad agency avoid it?

Agency 361

Agency Pitching Creativity Groups 361

Sword and the Script

NOVEMBER 4, 2014

Constraint breeds creativity. ” Twitter exploded and some quick thinker doing the Twitter for Chevy simply embraced it with this tweet which read in part, “Truck yeah the 2015 #ChevyColorado has awesome #TechnologyAndStuff!” Related Content: Art or Science: Creative Marketing and PR. 7 Sexy and Creative PR Ideas.

Crisis Communications 116

Crisis Communications Creativity Crisis Communications 116

Cision

OCTOBER 12, 2015

Last week Twitter announced that they will discontinue share counts in their API. What this means to you is that you will no longer see the number of times that people have shared your content on Twitter. The reason for this is pretty straightforward: Twitter shares are typically the easiest content shares to earn.

Twitter 120

Twitter Measurement Reddit Data 120

Cision

MARCH 30, 2015

Well, Twitter has just teamed up with Foursquare to tag locations in tweets. Consider this: the detailed location database and massive consumer data it offers, along with Twitter’s built-in user group, may make it the #1 social media geolocation tool across networks. Twitter (@twitter) March 23, 2015. Coming soon!

Twitter 120

Twitter Social Media Retail Groups 120

Deirdre Breakenridge

JANUARY 25, 2018

PR professionals are known for their strong writing skills and creative storytelling. ET the #PRStudChat community will gather for a Twitter chat session focused on the importance of content strategy and how content can help boost your career in PR. On Thursday, February 15, 2018, at 12:00 p.m. Is PR Right for me? ”

Twitter 157

Twitter Storytelling Community Writing 157

Waxing UnLyrical

MAY 10, 2018

These messages are tired and far from creative. Instead of following the herd to captivate and activate your audience you must flex your creative muscles. Alternatively, by creatively weaving in messages of empowerment, Uplift is gaining national recognition and appealing to a market untapped and ignored by other studios.

Creativity 73

Creativity Communications Brand Branding 73

Communications Conversations

SEPTEMBER 8, 2017

But I’m guessing it’s a creative challenge to come up with new and interesting ways to play up this launch each year. They even created a contest to name the first PSL of the season–and promoted it with a pinned comment on Facebook: And over on Twitter as well: Any guesses as to which name won? Most likely.

Creativity 87

Creativity Facebook Course Twitter 87

PR for Anyone

OCTOBER 25, 2023

In the past, she has worked as a video producer and creative director for Voice of America. These physical traits don’t define you, it’s your attitude that matters and embracing the wisdom that comes with age. Championing this pro-aging message is Diane Britt-Smith. She is an accomplished actress, model, and voice over artist.

Instagram 162

Instagram LinkedIn YouTube Creativity 162

Cision

JANUARY 11, 2016

Cision’s Influencer Search is a proprietary feature that ranks influencers of conversation topics based on social posts, shares and relevancy on Twitter. Marie Claire Creative Director & Project Runway Judge. The official Twitter of nerdist.com. News, features and analysis. 6ymRsrYGpI. — ninagarcia. af97qUNM7j.

Twitter 120

Twitter Fashion Television Travel 120

Beyond PR

OCTOBER 24, 2017

Overreliance on analytics overshadows creativity, which can hinder your chances to earn more media. When you focus solely on optimizing for clicks or conversions, you miss the opportunity for the audience to emotionally connect with a clever or creative piece of content. Creative and Content Go Hand-In-Hand.

Creativity 70

Creativity Marketing Media Analytics 70

Prohibition

JANUARY 7, 2020

By getting creative with the services Netflix has to offer through producing their own meme-worthy content formed through moments in the shows they stream, Netflix has been able to achieve a highly engaged online presence which stands out across Twitter.

Twitter 62

Twitter Brand Branding Social Media 62

Waxing UnLyrical

MARCH 18, 2013

For those of us who’ve been using Twitter for a while, we sometimes forget that there are new adopters of the network every day. Trying to figure out Twitter back in the day was bad enough; can you imagine what it’s like these days? So here are 18 tweetable Twitter tips for newbies (check out that alliteration!).

Twitter 110

Twitter Real Estate LinkedIn Web 110

ImPRessions - Crenshaw Communications

JANUARY 24, 2023

Even Twitter Spaces. Research dynamic conversations, in real time By most accounts, Twitter is not in a very good place right now. Yet PR teams shouldn’t overlook features like Twitter Spaces. The appeal of Twitter Spaces is obvious. So, what’s new?

Twitter 156

Twitter Social Media Tools Trends 156

Critical Mention

OCTOBER 14, 2018

The agency’s diverse team has won some of the most prestigious awards in the world for creative, innovative approaches. The post 5 PR Agencies You Should Follow on Twitter appeared first on Critical Mention - Media Monitoring. Follow this firm for company news, detailed research reports, upcoming webinars and conferences.

Agency 72

Agency Twitter Conference Financial 72

PR in High Definition

JUNE 22, 2018

When Modesto Garcia posted the above tweet under alias Mr. Brightside, he couldn’t have known that two million social media users would soon engage with his Twitter page. This should act as a reminder for brands: carefully planned, creative and captivating stories that are executed well are still the way best way to engage your audience.

Storytelling 48

Storytelling Twitter Brand Branding 48

PR in High Definition

JUNE 21, 2018

When Modesto Garcia posted the above tweet under alias Mr. Brightside, he couldn’t have known that two million social media users would soon engage with his Twitter page. This should act as a reminder for brands: carefully planned, creative and captivating stories that are executed well are still the way best way to engage your audience.

Storytelling 48

Storytelling Twitter Brand Branding 48

PR in High Definition

JUNE 21, 2018

When Modesto Garcia posted the above tweet under alias Mr. Brightside, he couldn’t have known that two million social media users would soon engage with his Twitter page. This should act as a reminder for brands: carefully planned, creative and captivating stories that are executed well are still the way best way to engage your audience.

Storytelling 48

Storytelling Twitter Brand Branding 48

Sword and the Script

JANUARY 17, 2017

Twitter has long been a marketing favorite, but its growth prospects have been questioned. In a recent discussion on Inbound.org, Sean Kirby noted, “Twitter has become over-automated.”. In a recent discussion on Inbound.org, Sean Kirby noted, “Twitter has become over-automated.”. What’s missing is the actual human.”.

Twitter 60

Twitter Marketing Study Tools 60

Waxing UnLyrical

JULY 11, 2014

Does your business’ restroom – often just a necessity you don’t give much thought to – have such creative branding that it makes your customers want to come back? which plays up the creative “twist” of their food. Have you seen other creative approaches to branding?

Creativity 69

Creativity Brand Branding Travel 69

Axia PR

MARCH 1, 2021

It can be challenging to come up with creative content to grab your audience’s attention in 280 characters or less. A quick guide on how to get your audience begging for more tweets. But with the right content posted, it can make all the difference for your company’s success.

Twitter 62

Twitter How To Company Creativity 62

Sword and the Script

DECEMBER 24, 2016

Twitter, on the other hand, provides no such feature, although the analytics Twitter provides do offer some insight. It’s a little more involved to perform an analysis of tweets for an entire year, but it can be done with a little creative use of the export tool and some spreadsheet yoga. How to Conduct Your Own Twitter Review.

Twitter 60

Twitter How To B2B Analytics 60

Deirdre Breakenridge

OCTOBER 26, 2015

The post Part II: PR Education & Learning – A Recap of the October #PRStudChat Twitter Discussion appeared first on Deirdre Breakenridge. Professor Zhang is also the faculty advisor for her school’s PRSSA Chapter and its newly launched student-run PR firm. … Read more.

Education 150

Education Twitter Leadership Trends 150

ImPRessions - Crenshaw Communications

AUGUST 29, 2022

As B2B PR pros, we’re always looking for creative ways to tell a story. It’s helpful to follow reporters on Twitter, as they’ll likely post if they have to take time off. We look to secure an article or segment that not only hits priority message points, but appears in an influential publication relevant to the company’s business.

How To 321

How To Media Report Pitching 321

ImPRessions - Crenshaw Communications

FEBRUARY 22, 2023

This requires a combination of creative thinking, analytical skills, and the ability to develop and execute against plan. In fact, 93% of PR professionals follow journalists on Twitter. For example, web analytics tools like Google Analytics and Twitter Analytics are common in PR and user-friendly.

Analytics 170

Analytics Tools Social Media Trends 170

Shift Communications

MARCH 20, 2015

Building connections is also about taking the initiative and getting creative. Along with exchanging business cards and sending a sincere thank-you note, follow your new connections on Twitter and LinkedIn with these rules in mind. As I’ve worked to expand my professional horizons (i.e. Coffee dates. But don’t stop there. Zach Burrus.

Creativity 60

Creativity LinkedIn Meeting Interviews 60

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2021

Media moves on Twitter. Pro tip: to stay up-to-date on media moves, keep an eye out for announcements on Twitter. From Slack to Zoom, PR pros have gotten creative about how to stay connected in a remote environment. The newscycle is 24/7, but opportunities like these are easy wins for coverage.

Agency 310

Agency B2B B2C Pitching 310

Solo PR Pro

NOVEMBER 11, 2014

Independent communications consultants are known for being incredibly creative and offering clients the personal touch – and gift giving is no exception. Many businesses, large and small, choose to include clients and colleagues in holiday gift giving, which means now is the time for the (sometimes dreaded) task of gift selection.

Creativity 80

Creativity eBook Local Groups 80

Waxing UnLyrical

JANUARY 27, 2012

Her background is in marketing and creative writing, and she riffs about writing right at her blog, Write Right (so write right, don’t make her use her red pen). Toon Time: Twitter Introductions. Erin Feldman is the marketing communications manager at TouchSystems , a touch screen company based in Hutto, Texas.

Twitter 70

Twitter Writing Creativity Blogging 70

prTini

OCTOBER 10, 2014

Like a good cocktail, this mix of news — hand-crafted by Team Geben — will enlighten, educate and inspire your creativity. The Source of Creativity. 5 Ways to Keep Your Team’s Creativity Flowing. 10 Quotes on What Inspires Creativity, and What Most Definitely Does Not. 12 Ways to Instantly Boost Your Creativity.

Creativity 43

Creativity Case Study Education Instagram 43

Prohibition

JULY 7, 2023

This is a new text-based app set to rival Twitter. Twitter paywall updates As they face a serious rival in Instagram Threads, Twitter is continuing with an array of platform updates which may be doing more harm than good. Could paywall updates be Twitter’s final downfall?

Instagram 62

Instagram Social Media Media LinkedIn 62