Bianchi Biz Blog

NOVEMBER 9, 2020

the number of media outlets has dropped by almost 60 percent since 2015, with the lion’s share of the decline coming from the daily newspaper ranks; The number of reporters has dropped significantly as well, with U.S. Consider that: The number of bona fide independent media outlets is declining – in the U.S.

Media Relations 102

Media Relations Automotive Media Newspapers 102

PRSay

AUGUST 6, 2019

As Gen Z, individuals born starting in 1997 as defined by the Pew Research Center, replaces millennials as the primary consumer target for many corporations, organizations and brands, PR practitioners must delve into this consumer segment and understand how to effectively engage them for the next 15-20 years.

Television 158

Television Instagram Consumer Newspapers 158

MaccaPR

FEBRUARY 25, 2015

If you’re a corporate communications or public relations executive in Minnesota, the status of our state’s largest newspaper – the Minneapolis-based Star Tribune , with more than 250 editors and reporters – is always of intense interest. There’s a challenge because we have to put out 7 newspapers a week. Think again.

Newspapers 48

Newspapers Journalism Real Estate Healthcare 48

Flack's Revenge

DECEMBER 5, 2017

In smaller markets, like where I live, there has long been a tendency for media professionals to seek corporate roles when they become available. When I was director of corporate communications at a local healthcare organization, I would regularly receive a number of resumes from reporters whenever PR jobs opened up.

Pitching 174

Pitching Journalism Video Advertising 174

Bianchi Biz Blog

OCTOBER 15, 2020

We went from conducting media interviews in person around a conference table at their office or corporate headquarters to conducting these interviews in written form via email or via phone and video conference. And if you’d like to see other COVID-19 related communications resources, visit the PRGN COVID19 Resource Center.

Media Relations 76

Media Relations B2B Media Conference 76

Presspage

JUNE 19, 2018

Every corporate online newsroom has “musts”—the essential areas that are most visited by reporters and other key users. TV reporters now must handle social media, and newspaper reporters have to shoot video. Similarly, visitors are more like to share multimedia content on Facebook and Twitter. ‘So what?

Automotive 117

Automotive Mobile Interviews Video 117

PRSay

JANUARY 3, 2018

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. In 2018, discussions about the future for PR and communications pros will likely include the topic of robots. Look for more PR shops to say they’re “data driven.”.

Publicity 167

Publicity Social Media Television Measurement 167

MaccaPR

FEBRUARY 19, 2018

Here’s a question for PR and marketing pros: Which was the most significant corporate communications cri sis recently ? USA Today and TV stations ravaged the CrossFit brand (a typical headline in a UK newspaper: “Booty Shame: CrossFit trainer blasted for sharing snaps of female clients bent over in the gym”). Facebook page ) and.

Instagram 98

Instagram Crisis Local Privacy 98

Sword and the Script

SEPTEMBER 8, 2020

Blogs, including independent and corporate blogs, can be credible. is $100,000 in 2020; it’s higher for in-house PR and corporate communications roles at $145,500 and lower for PR agencies at $90,000. If you want to change corporate culture, focus your efforts on executives, customers and employees. The results?

Survey 98

Survey Industry Leadership Study 98

Communications Conversations

NOVEMBER 2, 2017

We were right there hanging with the media reporters from the big newspapers and publications in the Twin Cities. Corporate newsrooms are often very dated, and not very well done (in this blogger’s opinion). It was, essentially, an internal newspaper for the University of St. How do you resource that?

Case Study 113

Case Study Journalism Study Instagram 113

ImPRessions - Crenshaw Communications

DECEMBER 31, 2018

Then the UK chain cooked up an extraordinary ad that ran in two daily newspapers. There was no apparent hesitation, no poll-tested apologies, no mealy-mouthed mea culpa, just a corporate statement that was pitch-perfect. A webpage enabled UK customers to access updates about stores in their areas.

Fashion 255

Fashion Reputation Social Media Brand 255

Newsfile

MARCH 14, 2024

Content comes from newspapers, journals and magazines, making it a valuable resource for in-depth research and analysis. Furthermore, it specializes in delivering content to blogs, video platforms, and social media, ensuring that a highly relevant audience sees and engages with your message.

Financial 52

Financial Education Analysis Analytics 52

Cision

APRIL 27, 2016

You’ve worked for several large entertainment corporations such as Universal Pictures and Twentieth Century Fox. We like to say that we’re not just on top of what’s trending and hot right now, but actually creating it. . What is it like to now move to an agency? What are communication professionals doing differently today?

Real Estate 120

Real Estate Television Technology Agency 120

Stephen Waddington

DECEMBER 5, 2018

If you read an article about an individual or organisation in your favourite magazine or newspaper you’re likely to view it far more favourably than if you heard the information direct. The Daily Telegraph was the first UK national newspaper to go online in November the same year.

Media Relations 115

Media Relations Media Print Newspapers 115

Cision

MARCH 14, 2016

It sounds obvious, but the real secret is this: Start with a great story,” Steve said at the Social Media Conference for PR, Marketing and Corporate Communications at Disney World last week. Which story sounds more interesting: one about the new Microsoft Kinect software or the energy levels in Microsoft’s corporate offices?

Storytelling 120

Storytelling Skype Energy Software 120

PRSay

JANUARY 8, 2019

Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention. Storytelling can come to life in written, audio or video forms, or in a blend of all three. The webinar is available for free to PRSA members.

Storytelling 163

Storytelling Media Nonprofit Government 163

PRSay

AUGUST 14, 2019

As corporate vice president of communications at Microsoft , Frank X. I worked for my school newspaper, and when I joined the Marines I was a public affairs officer. We ran a base newspaper. How did your time in the Marine Corps prepare you for agency and corporate life? There was a radio station.

Internal 66

Internal International Conference Public Affairs 66

Stephen Waddington

MAY 16, 2019

The wide-ranging discussion covered: how to land your first job in PR; the role of a PR practitioner; the importance of continuous learning; opportunities in the North East versus other areas of the country including London; working for a start up versus a corporate organisation; the importance of mental health and culture.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Sword and the Script

JANUARY 17, 2023

Products: media monitoring & reporting, media outreach, short video demo. I have an affinity because I recall being a young account executive getting envelopes of newspaper clippings in the snail mail from their team in Maine. Resources: newsroom , company blog , news search. Resources: newsroom , company blog , news search.

Technology 93

Technology Software Resources Pitching 93

MaccaPR

SEPTEMBER 9, 2019

Popeyes maintained its momentum by owning the social field and posting a lively 50-second video documenting the excitement that engulfed Popeye’s chicken sandwiches. Face it, most social media posts from risk-averse corporations feel as human as an IRS form. 2 – Act at the Speed of Social Media. They trusted their fans on social. #4

Twitter 105

Twitter Marketing Social Media Viral 105

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

The HQ2 search generated a frenzy of positive media coverage as well as 238 proposals from individual North American cities, and it helped cement Amazon’s status as a desired corporate neighbor and employer. Ditto the national newspapers; both The Washington Post and The New York Times broke subscription records. United Airlines.

Airlines 180

Airlines Reputation Journalism Crisis 180

Rock the Status Quo

APRIL 8, 2016

Look at newspaper “stories” today? Now clients want to step up their content marketing, brand journalism , blogging, podcasting, videos and other forms of content creation that stretch our talents in new directions, and it’s falling under the public relations umbrella. PRisUs @RonPloof #prprochat.

Storytelling 100

Storytelling Resources Journalism Examples 100

Rock the Status Quo

APRIL 8, 2016

Look at newspaper “stories” today? Now clients want to step up their content marketing, brand journalism , blogging, podcasting, videos and other forms of content creation that stretch our talents in new directions, and it’s falling under the public relations umbrella. PRisUs @RonPloof #prprochat.

Storytelling 100

Storytelling Resources Journalism Examples 100

Sword and the Script

DECEMBER 20, 2022

a) Many community newspapers going away and hopefully still being available in some kind of online format. This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. There is a new corporate scenario that directly impacts all audiences and communication channels.

Marketing 196

Marketing Content Marketing Data Social Media 196

Cision

JULY 28, 2016

I then became an editor of the school newspaper, and later, a reporter in college. My favorite social media platform is…Snapchat; just have to love flash videos of life’s spontaneous moments. When I was 16 years old, my dad suggested I become a writer. My first job was a news editor, where I decided to write health features.

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

Masters in Communications

FEBRUARY 12, 2022

Way before newspapers, the Romans and Greeks used scrolls, Egyptians used papyrus, and ancient China used a form of paper to distribute information, even if that information was limited to an inner circle of elites or an educated few in those cases. China is credited with starting the world's first newspaper.

Ethics 52

Ethics Communications Print Television 52

Maxim Behar

JANUARY 24, 2022

After graduation, he worked as a journalist for 15 years and then launched one of the first private daily newspapers in Bulgaria – Standard News. Through the journey, they witnessed failures and successes, and last but not least they emerged as a modern and successful corporation – a leading PR company in Central and Eastern Europe.

Ethics 52

Ethics Creativity Leadership Crisis Management 52

NewsWhip

MAY 27, 2021

Influence of local newspapers | Jump to text. They’re becoming icons on TikTok videos, and we’ve even seen some pharma companies come up on recent Saturday Night Live skits. In fact, from 2019 to 2020, there was a 42% dip in advertising to newspapers, so this was already happening. The rise of TikTok | Jump to text.

Healthcare 78

Healthcare Storytelling Communications Local 78

Waxing UnLyrical

DECEMBER 11, 2013

Apart from the usual layoffs, cost reduction, and restructuring, we have seen newspapers and magazines getting thinner, TV stations cutting back on programming, and several publications and channels are on the block. The falling rupee has hit many Indians, and seems to have caught up with the Indian media in the past few months.

Digital PR 79

Digital PR Newspapers Advertising Advertising 79

Sword and the Script

DECEMBER 22, 2020

is $100,000 in 2020; it’s higher for in-house PR and corporate communication roles at $145,500 and lower for PR agencies at $90,000. The first two places journalists go to find news is online newspapers and magazines (60%) and Twitter (22%); print news is a distant third with 5%. Video performs best on Instagram. “A

Survey 178

Survey Marketing B2B Study 178

Maxim Behar

JULY 2, 2023

In 1992 I founded the first Bulgarian private daily newspaper as editor-in-chief, but 3 years later I decided to move to another business on my own. We generate business and we show with our behavior that certain amount of money from this business go to good and corporate, social, and responsible causes.

Ethics 52

Ethics Internal International Course 52

Communications Conversations

AUGUST 31, 2018

Newspapers are cutting staff. I saw that the Star Tribune was doing video so I asked if I could help them shape their video product. I also really enjoy media coaching and teaching people how to shoot and edit videos on their phones. Jay Olstad, senior video producer & script writer, United Health Group.

Media 112

Media Journalism Report Video 112

Sword and the Script

OCTOBER 22, 2019

Here’s are the top areas the survey found respondents are thinking about spending more : 84% said online video; 70% said social networks; 63% said podcasts; 54% said advanced TV (advertising lingo that basically means streaming); and. 66% said newspapers. 52% said online display ads; (I have a bridge for sale too!). Sponsor a podcast.

Marketing 66

Marketing Survey Study B2B 66

Cision

FEBRUARY 17, 2016

Susan Davis International has a long history of award-winning work in the military space, including serving Department of Defense agencies, Veteran Service Organizations and corporations looking to support and market to the military. My daily newspaper of choice is…The Washington Post. My biggest pet peeve is…live tweeting speeches.

Policies 120

Policies Internal International Public Affairs 120

Waxing UnLyrical

MAY 22, 2015

If you’re not familiar with DSS, they do a lot of work in the digital space, particularly around video – producing and distributing it. So it wasn’t a huge surprise that the survey really focused on whether, and how, journalists would use externally-produced video. Be creative with your content (including video).

Leadership 40

Leadership Report Media Video 40

Maxim Behar

MARCH 6, 2022

And then when I came back, I started Standard Daily as one of the first, if not the first private newspapers in Bulgaria, in my native country Bulgaria where I live. The journalists were people working in media, newspapers or TV channels, or radio stations. On TikTok, we rely more on shorter videos.

B2B 52

B2B Communications Media Newspapers 52

Maxim Behar

APRIL 2, 2023

they would answer: “A Bulgarian newspaper, please”. It’s 2023, who’s reading newspapers. We have a 10% corporate tax. Bulgaria has a 10% corporate tax, which is a great relief for any investor, be it foreign or domestic. Back then, I was a journalist, doing the Standart newspaper, and they invited me to dinner.

Comparison 52

Comparison Newspapers Course Policies 52