Doctor Spin

FEBRUARY 22, 2024

In an era where consumers are increasingly sceptical of advertising and corporate speak, PR offers a more authentic and credible way to communicate with the public. Coach and prepare corporate spokespeople. Corporate Communication as a Discipline. Managing the narrative: Investor relations officers and corporate disclosure✰.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Newsfile

MARCH 14, 2024

Bloomberg Terminal: The Market Leader Bloomberg Terminal is subscription-based software that offers financial market data, analysis, content and trading capabilities to business professionals. With its dominant 33% market share in the financial world, Bloomberg terminal is a powerhouse. billion in revenue in fiscal 2023.

Financial 52

Financial Education Analysis Analytics 52

Onclusive

JUNE 15, 2022

At the same time, as the media landscape has become increasingly fragmented and crowded, PR pros must rely on data and insights to win against competition, get a seat at the table, and secure more budget and resources. Director, Global Corporate Communications, Mimecast What’s the secret to success?

Marketing 195

Marketing Measurement Advertising Advertising 195

Onclusive

JUNE 15, 2022

At the same time, as the media landscape has become increasingly fragmented and crowded, PR pros must rely on data and insights to win against competition, get a seat at the table, and secure more budget and resources. Director, Global Corporate Communications, Mimecast. What’s the secret to success?

Marketing 195

Marketing Measurement Advertising Advertising 195

Sword and the Script

JANUARY 29, 2019

This isn’t uncommon in the corporate world. In this case, “he” was the head of human resources (HR) – which was heavily focused on recruiting – and I took evasive action. People love to show off their talent, and an event that offers both financial incentive (think prizes) and recognition among peers, is magnetic.

Resources 77

Resources Creativity Publicity Local 77

PRSay

NOVEMBER 18, 2022

14 presentation, “Boldly into the Unknown: Navigating What Lies Ahead for Communications” at PRSA’s ICON 2022 in Grapevine, Texas, he cited a Gartner survey in which 83 percent of corporate communicators said their influence on the C-suite has increased. During his Nov.

Communications 86

Communications Survey Conference Corporate 86

Stephen Waddington

FEBRUARY 15, 2022

Such discussions also ignore the role of other business functions within the organisation, such as the integration of sales and marketing, or the way that internal communications and human resources collaborate. There are different priorities for corporate and financial public relations relative to consumer and trade public relations.

Trends 157

Trends Publicity Marketing Case Study 157

Wadds Inc.

SEPTEMBER 27, 2023

Published earlier this year, this is not just a book of communications tips, it seeks to spark a whole corporate mindset shift, putting inclusion at the heart of organisational strategy, with communicators leading the change.

Internal 122

Internal International Case Study Analysis 122

Reputation Us

MAY 1, 2019

But recently, the importance of corporations working with nonprofits has been proven to successfully enhance a company’s reputation. Nonprofits that work to leverage this information can help support their own organization—and strengthen the reputation of their corporate partners, thus creating a win-win partnership.

Nonprofit 60

Nonprofit Corporate Reputation Community 60

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

Yet corporate PR officers also fall victim to inflated or impractical expectations when their internal clients don’t understand what’s possible. The same thing goes for business success items; you generally can’t tell a business story in a top media outlet without disclosing financial information.

Publicity 334

Publicity How To Agency Product Launch 334

Deirdre Breakenridge

MAY 8, 2017

Almost four in 10 respondents to a survey of corporate communications, marketing and industry leaders for CommunicationsMatch’s new PR and Communications Agency Search Report said they were looking to hire new agencies in 2017. A Guest Post by Simon Locke, Founder & CEO, CommunicationsMatch TM. First, let’s discuss creativity.

Agency 223

Agency Survey SEO Social Media 223

PRSay

DECEMBER 3, 2021

Colorado lawmakers enacted legislation this year to create online media-literacy resource materials that school teachers can use. Lisa Seidenberg is vice president of media relations at Greentarget , a Chicago-based PR firm focused on financial, professional services and corporate clients. Photo credit: giodilo ].

Journalism 156

Journalism Survey Ethics Report 156

PRSay

MAY 25, 2021

And it is crucial that we communicate to corporate leaders how DE&I affects the bottom line. We can also offer diversity-related resources for staff members, such as documents, books and websites. As PR professionals, we understand that communication influences every aspect of a company.

Training 190

Training Policies Study Community 190

ImPRessions - Crenshaw Communications

APRIL 20, 2020

Google reached into its deep pockets and rolled out an $800 million program of direct financial assistance , ad credits, and grants to businesses with active Google Adwords accounts. New businesses can run an eBay store free with guidance and resources from the company for three months, with no selling fees. Big Tech has stepped up.

Brand 284

Brand Branding Small Business Retail 284

NewsWhip

NOVEMBER 6, 2023

Even though Kyle Mason, Shell’s Head of External Monitoring for Corporate Relations has a global team of insights professionals, they still don’t always have the time or resources to follow up on every request they receive. Mason says he must focus on issues where he believes his team can be most effective.

Trends 78

Trends Data Tools Resources 78

5W PR

OCTOBER 18, 2023

Clearly disclose any financial relationships with endorsers. Customer education Provide educational resources to help customers make informed decisions. Provide them with accurate data and resources. Expert endorsements Collaborate with reputable healthcare professionals or experts who can provide credibility to the brand.

Brand 78

Brand Branding Crisis Communications Healthcare 78

Cision

APRIL 21, 2017

The conclusion of the company’s principal executive and financial officers regarding the effectiveness of the company’s disclosure controls and procedures (which are discussed in more detail below in the “Disclosure Controls and Procedures” part of this section and in the section of this handbook entitled “The Sarbanes-Oxley Act”).

Financial 120

Financial Handbook Analysis Internal 120

Cision

APRIL 20, 2016

Glenn Boyet, director of corporate communications at AmeriQuest Business Services, says being truthful and transparent is one the most important goals for brand communication. What are you most looking forward to in your new position as director of corporate communications at AmeriQuest Business Services? First rule…keep it simple.

Financial 120

Financial Corporate B2B Film 120

ImPRessions - Crenshaw Communications

MAY 22, 2017

Today’s buyers are more educated than ever, with vast informational resources at their fingertips. We represented a credit union through a strong campaign around financial wellness. Creating depth of message. Some products are complicated. Looking to buy enterprise software? How about a new car?

Brand 185

Brand Branding Marketing Wireless 185

Stuart Bruce

JULY 15, 2014

Yesterday, the Financial Times published the fifth FTSE350 Boardroom Bellwether survey which revealed that almost half the boards of the UK’s largest public companies have not discussed their social media strategies in the past 12 months.

Social Media 132

Social Media Public Affairs Media Crisis Communications 132

Reputation Us

NOVEMBER 3, 2019

Having a favorable reputation has been proven financially valuable and overall critical to an organization. Statistics from our 2019 survey on the Importance of Corporate Reputation quantify this. The CRO is a newly created position, but an increasingly influential addition to the corporate lexicon. Research by Deloitte’s Oct.

Reputation 79

Reputation Public Affairs Survey Financial 79

Presspage

JUNE 29, 2022

Traditionally STP applies to “hard” data like financials and stock levels. Human resources. And yes, even your corporate comms and PR. Which is why so many PR professionals try to build a solution from scratch, devoting IT and PR resources to creating custom software in-house. Customer strategy. Market research.

Software 78

Software Corporate System Data 78

Presspage

JUNE 29, 2022

Traditionally STP applies to “hard” data like financials and stock levels. Human resources. And yes, even your corporate comms and PR. Which is why so many PR professionals try to build a solution from scratch, devoting IT and PR resources to creating custom software in-house. Customer strategy. Market research.

Software 78

Software Corporate System Data 78

Cision

AUGUST 11, 2016

Howard Stutz, vice president of corporate communications at Golden Entertainment, says brands’ messages need to be clear and comprehensible. How did you get your start in corporate communications? More people get their news from Twitter and other similar resources than ever before. Rapid Fire Round.

Corporate 0

Corporate Airlines Financial Journalism 0

PRSay

OCTOBER 3, 2023

PRSA is offering the following resources during Diversity, Equity and Inclusion Month. One of Payne’s former clients, a financial services firm, needed a DEI-communications program and wound up building a robust communications operation. They did the equity talk, but not the equity walk.” 6, 2021, “when the U.S.

Education 100

Education System Financial Conference 100

OnePitch

OCTOBER 20, 2022

She has experience in corporate reputation management and crafting earned media stories. While Jen’s media background spans a variety of clients and industries, including food, agriculture, consumer, and financial services, Jen is also passionate about sustainability and loves fostering relationships with sustainability and ESG journalists.

Media 96

Media Sports Agriculture Pitching 96

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2019

Inadequate resources. Another key ingredient to PR success is a real commitment backed by necessary resources, both financial and human. Here’s an exercise for a startup: take the brand name and corporate information out of your press release or media pitch. No differentiation. Is it still recognizable as your own?

Agency 205

Agency Pitching Internal International 205

Burrelles Fresh Ideas

MAY 16, 2023

According to NAMI’s press release : “Amid a continuing mental health crisis, #MoreThanEnough will emphasize people’s inherent value and potential for fulfilling lives while promoting resources and events that encourage connection and support.” “ #MoreThanEnough aims to address this urgent need and create a sense of belonging.

Strategy 40

Strategy Employee Resources Financial 40

Cision

FEBRUARY 25, 2016

In this interview, Ted Meyer, senior vice president of global public relations and communications of Natixis Global Asset Management, shares his thoughts on the importance of communication during a crisis, how the financial crisis of 2008 is still affecting brands and what PR used to look like before the Internet and social took over.

Newspapers 120

Newspapers Financial Crisis System 120

Doctor Spin

FEBRUARY 14, 2024

In public relations, we call this: Corporate Communications ( blog posts ) In some organisations, especially large ones, there are various financial stakeholders. Shareholders, investors, financial institutions, etc. And yes, public relations is equipped to cater to the informational needs of financial stakeholders.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Mindful Marketing

JULY 16, 2022

What made EY’s, and KPMG’s, infractions all-the-more incredible is that they involved the firms’ auditing personnel—the very people who are supposed to ensure that the financial statements of the organizations they audit are accurate and truthful, i.e., that they aren’t cheating!

Ethics 89

Ethics Pharmaceuticals Corporate Financial 89

Communications Conversations

MARCH 7, 2017

Make no mistake about it: Edelman’s Trust Barometer is a fantastic resource each year. What’s more the fact that “people like me” ARE trusted is pretty good news for corporate communicators. Think about it–what is one audience that corporate communicators frequently use to reach the employee masses?

Financial 80

Financial Employee Corporate Education 80

Burrelles Fresh Ideas

AUGUST 29, 2023

In addition, embracing inclusion aligns seamlessly with the principles of corporate social responsibility, unleashing a brand’s influence far beyond the boundaries of profit margins. Along those same lines, a recent study conducted jointly by the Institute for Public Relations (IPR) and Voya Financial found some frustrating inconsistencies.

Brand 89

Brand Branding Marketing Ethics 89

Cision

JULY 27, 2017

From the vantage point of the C-Suite, we tend to assess our brand’s success based on financials. Especially in the case when a corporation acquires many other brands, the way Cision has done, it’s imperative that you monitor brand identity. At Cision, many of our team members have worked at other technology corporations.

Brand 231

Brand Branding Employee Data 231

Solo PR Pro

DECEMBER 27, 2022

He plans to pursue the fellowship from PRSA in 2023 while continuing to be a trusted resource to clients and contacts. Laura Frnka-Davis' agency LFD Communications had its best year financially since starting the business in 2018. Phyllis Weiss , president, Weiss Communications, Inc.

Print 58

Print Financial Journalism Healthcare 58

Stern + Associates

APRIL 13, 2023

Sustainability as a Fulcrum for Corporate Innovation Driving innovation for organic growth is always challenging for companies, says Harvard Professor Rebecca Henderson, author of the Financial Times Best Business Book of the Year, “ Reimagining Capitalism in a World On Fire ” (2020).

Policies 94

Policies Energy Government Crisis 94

Newsfile

MAY 11, 2023

In addition, there is a major trend towards increasing climate financial reporting. Involvement with Charity Work or Making a Charitable Contribution Corporate philanthropy supports the well-being of others through donations, volunteerism, sponsorships and other forms of giving back. However, this is not typically the case.

Writing 52

Writing Energy Training Education 52