Sword and the Script

SEPTEMBER 19, 2022

CEOs and business leaders are increasingly recognizing the value of corporate communications; investors say comms can increase company valuations. This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you. Yes and yes.

Survey 81

Survey Corporate Communications Financial 81

Rock the Status Quo

NOVEMBER 8, 2015

They’re unavoidable on social media and most of us quake in fear at the thought of handling them wrong. Customer service is a HUGE component of social media, but does it apply to public relations? Complainers jump on social media, because it brings audience to their voice. Social media is real-time.

Social Media 100

Social Media Media Customer Service Resources 100

Melissa Agnes

AUGUST 8, 2016

With the growing use of social media to follow brands, rather than navigating to the brand’s corporate website, should your corporate website still be used as your crisis communications home base? One you should aim to think through within your crisis preparedness. This is a good question.

Crisis Communications 100

Crisis Communications Corporate Crisis Real Estate 100

Cision

JUNE 8, 2015

Within minutes, the airline acknowledged the situation on Twitter and Facebook. The airline continued to communicate via social media throughout the ordeal and was universally lauded for its social media response to this crisis. Social media adds an overwhelming complexity to crisis communication.

Crisis Communications 120

Crisis Communications Social Media Crisis Communications 120

Communications Conversations

MARCH 6, 2018

As a hiring manager. And, a social media thought leader here in the Twin Cities. First, tell us a little about your role at Cargill as the global social media lead. In short, when it comes to social media at Cargill, the mouse stops here. As a leader. What does that entail? It is a business tool.

Social Media 102

Social Media Media Corporate Resources 102

ImPRessions - Crenshaw Communications

JANUARY 6, 2022

It was helped by a groundswell of social media support from fans posting to #FreeBritney, and egged on by a suddenly sympathetic mediaverse. Speculators spurred on the NFT craze and early adopting celebrities in music, art, and sports drove constant media coverage. Facebook scandals are so common they’re almost boring.

Facebook 310

Facebook Crisis Employee Government 310

Bianchi Biz Blog

MARCH 7, 2024

Israeli media, critically probing, seeks hidden aspects in stories, challenging for companies and individuals. Strategic media relations are essential. The digital era has expanded media’s reach, with online and social media shaping opinions. million users Instagram : 4.19 million users TikTok : 3.2

Print 104

Print Marketing Real Estate Automotive 104

Critical Mention

NOVEMBER 5, 2019

Social media platforms may have been created for friendly networking, but since then, they’ve evolved into tech hubs where anybody can network with anyone else. So, it’s important for all organizations to acknowledge and react to the impact social media has on consumers. Social Media Improves Customer Service.

Social Media 105

Social Media Media Customer Service Radio 105

Maxim Behar

MARCH 12, 2024

Regarding social media, a PR professional must be everywhere and on top of everything. A tiny portion of PR is designed to serve corporations’ CEOs and senior management. The public landscape is dominated by the language of online communication and social media in particular. elitist members).

Ethics 64

Ethics Social Media Local Corporate 64

Bianchi Biz Blog

FEBRUARY 1, 2024

Adherence to social norms and etiquette is paramount, especially in a crisis. Swift and culturally attuned responses are crucial for effective crisis management. Understanding Japan’s unique media landscape, where traditional platforms like print and TV coexist with digital trends, is pivotal.

Marketing 106

Marketing Newspapers Print Local 106

Melissa Agnes

SEPTEMBER 4, 2018

Before MVPD had time to make this connection themselves and gather the necessary information, news of this fact quickly went viral with the media, local communities, and the general public demanding answers and speculating on what the answers to those unanswered questions might be. Follow and connect with MVPD on social: Facebook.

Crisis 176

Crisis Viral Brand Branding 176

Melissa Agnes

FEBRUARY 16, 2016

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure.

Crisis Communications 193

Crisis Communications Crisis Communications Crisis Management 193

Melissa Agnes

MARCH 13, 2014

The airline has activated a dark website which is the best strategy for them as a crisis communications home base. The airline has done a good job at publishing new updates in a timely fashion to their home base as well as to their Twitter and Facebook platforms. Their use of social media throughout the crisis.

Crisis Communications 279

Crisis Communications Crisis Airlines Communications 279

Melissa Agnes

SEPTEMBER 9, 2014

Let me paint you a picture: It’s early morning and your social media monitors catch wind that Twitter is beginning to populate with tweets against your organization. The right crisis simulation will: Simulate any type of crisis imaginable and test any part of your team / departments that you want to test.

Crisis 222

Crisis Crisis Management Engineering Exercises 222

Critical Mention

MAY 7, 2020

Many people across the globe have tuned in to TV channels, radio stations, social media platforms and the web for news and updates on the state of the world during this pandemic. This time of uncertainty has shown to people engaging on social media more than they typically would have before the pandemic struck.

Media 113

Media Radio Television Sports 113

ImPRessions - Crenshaw Communications

DECEMBER 29, 2019

What’s more, the brand took advantage of a summer news lull and punched above its weight in the social media arena. Competitor Buitoni took advantage with a Facebook ad proclaiming “Pasta for All” with images of tortellini pairs featuring gender symbols of opposite and same-sex couples.

Crisis Management 218

Crisis Management Insurance Insurance Crisis 218

Melissa Agnes

AUGUST 14, 2014

There were a lot of research papers on crisis communication for organizations and government agencies alike. There were also a lot of papers and studies on the use of social media for general communications and customer/stakeholder engagement, and my interviewees varied. In terms of the crisis communication research.

Crisis Communications 251

Crisis Communications Crisis Communications Case Study 251

Melissa Agnes

JULY 19, 2016

When Diamond Reynolds used her cell phone and Facebook Live to live-stream the unfortunate situation she found herself in, mere minutes after her boyfriend, Philando Castile, was fatally shot by a police officer, there was no stopping what would happen next. Can live-streaming be leveraged to your crisis management advantage?

Crisis 100

Crisis Crisis Management Crisis Communications Video 100

Melissa Agnes

JANUARY 29, 2015

I speak and often write about the use of mobile technology for crisis communication and crisis management. We know that, in most cases, your organization’s website should be the official home base for your crisis communications. It involves your website. Probably not many. So get on it!

Crisis Communications 154

Crisis Communications Mobile Google Crisis 154

Prohibition

AUGUST 19, 2021

We live in a world in which social interaction and social media networks are integral. It is important to remember that what people find when they search for you online and what other people say about you in the press, social media, online forums, profiles, videos, and images have an enormous influence on how they perceive you.

Reputation 118

Reputation Google Crisis Management Engineering 118

Cision

MARCH 1, 2016

So we may be in “crisis” far more often than we are in crisis. Take for example one of Business Week’s “2012 Year in Crisis PR” case studies: Facebook. They write: “Facebook’s IPO is a flop.” Identifying a PR crisis. SoMe = Facebook, Twitter, YouTube.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

Prohibition

JANUARY 14, 2022

Your customers could make their displeasure known on your Facebook page and Twitter feed. Trying to control a crisis is almost impossible. But you can plan for it by creating a PR Crisis Plan. Corporate impropriety, such as fraud, theft, negligence, corruption, deception, poor customer service etc.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

ImPRessions - Crenshaw Communications

DECEMBER 31, 2019

What’s more, the brand took advantage of a summer news lull and punched above its weight in the social media arena. Competitor Buitoni took advantage with a Facebook ad proclaiming “Pasta for All” with images of tortellini pairs featuring gender symbols of opposite and same-sex couples.

Crisis Management 156

Crisis Management Insurance Insurance Crisis 156

Prohibition

JANUARY 24, 2022

Crisis communications are key in today’s interconnected social media world. What causes a crisis to go viral? Secondly, you can outsource the crisis management to a trusted agency like Prohibition PR. This has several advantages which may eclipse all other forms of internal crisis management solutions.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Prohibition

AUGUST 4, 2021

Online Brand Reputation Management is now one of the most important tools for business today. With the advent of online reviews, social media sites like Facebook, Twitter, Instagram etc., managing your reputation has become an all-encompassing affair that businesses can no longer ignore. Why You Need It.

Reputation 62

Reputation Brand Branding SEO 62

Sword and the Script

DECEMBER 20, 2022

This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. Brands will look to public relations professionals to help them not only write compelling content but also place it in industry trade publications and other media outlets that may be a fit.

Marketing 187

Marketing Content Marketing Data Social Media 187

PRSay

MARCH 6, 2020

Keeping your employees, clients and customers informed will help keep the focus on what’s currently happening and allow you to tailor your strategy as new developments occur, such as changing work-from-home policies or curtailing nonessential business travel — steps that corporations from Facebook to Microsoft have already taken.

Communications 212

Communications Employee Crisis Policies 212

NewsWhip

JUNE 2, 2021

While the edges of this field are nebulous, we will focus on five areas: Predictive Media Monitoring. Predictive Crisis Management . The Future of Predictive Media Intelligence. What is Predictive Media Monitoring? These networks include Facebook, used by 68% of US adults , and Twitter, used by 25%. .

Media 88

Media Data Reddit Crisis 88

Waxing UnLyrical

JULY 14, 2014

How Your Organization’s CEO Can Use Social Media for Thought Leadership. The 5 Step Guide To Using Social Media in Crisis Management. In this guest post for Jeff Bullas , Adele Halsall explores how using social media well can boost your brand in a crisis. 45 Days To Compose A Tweet?

SMB 77

SMB Case Study Social Media Nonprofit 77

Reputation Us

APRIL 12, 2017

Whenever a corporate crisis or public gaffe occurs, I often get questions from colleagues, friends and family on what my PR perspective is. Immediate, individual and viral media has put everyone in the driver’s seat to report on the news before it hits traditional news outlets. CRISIS IDENTIFICATION PROCESS.

Crisis 74

Crisis Airlines Viral Corporate 74

Critical Mention

MAY 13, 2020

Public relations, marketing and social media professionals must find ways to bring creativity to the forefront of their communication strategies. Social media is here. Be where your customers are: in social media. Social media is the ultimate equaliser. Social media is gasoline. —

Communications 158

Communications Radio Sports Social Media 158

Sword and the Script

JANUARY 3, 2023

PR can also involve managing events, speaking at conferences, and developing social media campaigns. PR is a broad field that encompasses many different tactics and strategies for managing communication between an organization and the public.

Interviews 98

Interviews Publicity Technology Social Media 98

Critical Mention

OCTOBER 15, 2020

Will you focus more on email marketing or will you shift to more social media campaigns? Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? In Q4, start to consider how your communication with your clients will change or stay the same moving forward.

Tourism 186

Tourism Radio Travel Social Media 186

Critical Mention

OCTOBER 25, 2021

Greg, who never quite understands what is going on in any situation, agrees to help without comprehending what exactly is involved; he is essentially trying to manually keep track of the reaction to Kendall’s press conference across all of the internet and social media until a more formal solution is available.

Media 162

Media Fashion Television Radio 162

Maxim Behar

MARCH 6, 2022

Today, my friends, journalists comprise the 4 billion people in the world using social media. All of these participants in social media are journalists. Earlier, we the public relations experts who were breached our clients and media. And social media brought this merger, not anything else.

B2B 52

B2B Communications Media Newspapers 52

Critical Mention

SEPTEMBER 24, 2020

Old and new fans of the game flocked to social media to share their friend codes and talk about their island inhabitants. The roller skate industry saw a similar spike because of videos going viral of skaters on Twitter and other top social media sites. Animal Crossing: New Horizons. Since its release in March, 22.4

Examples 130

Examples Transportation Media Tourism 130

Waxing UnLyrical

MARCH 13, 2013

It’s one of the afternoon’s breakout sessions, and on social media in a crisis. Here’s how it’s billed: Social media in a crisis. Three globally-known experts examine the fundamentals of social media crisis management. Based in the Washington, D.C.,

Conference 103

Conference Social Media Crisis Crisis Management 103