The Proactive Report

DECEMBER 16, 2014

However, as content marketing gains popularity,SEO becomes more and more important. The more content there is on the web, the more difficult it is to find what you’re looking for. Content marketing isn’t a new idea for PR. Now content is the hottest new marketing idea.

Digital PR 154

Digital PR Google SEO Content Marketing 154

MaccaPR

MARCH 18, 2015

Remember when public relations required you to persuade gatekeepers – news editors, TV and radio producers and reporters – to carry your company or client''s content to their audiences? Brian Enderlein , Digital Media, Interactive Marketing & Analytics, 3M. But, definitions vary by marketer. It''s been done for years.

Content Marketing 48

Content Marketing Financial Marketing Analytics 48

Remote PR Jobs

SEPTEMBER 25, 2023

The Talking Points Podcast Created by Arik Hanson , a solo marketing and communications consultant, and Kevin Hunt, leader of corporate communications content at General Mills, The Talking Points Podcast is a one-stop shop for relevant news and advice regarding public relations, corporate communications, social media and marketing.

Pitching 100

Pitching Interviews Trends Journalism 100

Critical Mention

FEBRUARY 4, 2020

Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Until next time!

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Critical Mention

NOVEMBER 22, 2019

Radio hosts positively talk about your organization on air. Monitor your radio coverage and share your positive mentions with your audience. . Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Until next time! Critical Mention. SCHEDULE A DEMO.

Radio 104

Radio Media Newspapers Sports 104

PRSay

APRIL 19, 2016

Here are some of my “go to” linked tactics that almost always get pulled out of the Wax Marketing IMC toolkit, particularly when a campaign is in trouble. Talk Radio + Reddit – Reddit is incredibly influential and the perfect hangout for communicators, particularly when you have expert clients with a presence on talk radio.

Communications 65

Communications Pinterest Reddit Radio 65

Burrelles Fresh Ideas

MARCH 5, 2024

A 2023 Edelman study found that the responsibilities of corporate communications teams are increasing in less traditional areas like digital and social media (72%), monitoring, measurement & analytics (68%), social listening (67%), and audience insights (31%). And it’s not just public relations.

Media 97

Media Nonprofit Pitching Analytics 97

Critical Mention

MAY 13, 2020

Content is fire. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? . — Tom Fishburne. Social media is gasoline. — Until next time! Critical Mention. SCHEDULE A DEMO.

Communications 158

Communications Radio Sports Social Media 158

Critical Mention

OCTOBER 29, 2019

PR pros can deliver exceptional multimedia experiences by spreading their brand’s updates and releases across TV, radio, social media and online publications. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Share Tweet Share. Multimedia Experience. Until next time!

Radio 92

Radio Television Social Media Sports 92

Critical Mention

DECEMBER 20, 2019

Once you’ve identified your positive mentions, it’s time to use earned media coverage in your brand’s content marketing strategy. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Step 3 – Draw on Positive Media Coverage. Until next time! Critical Mention.

Brand 103

Brand Branding How To Media 103

Critical Mention

SEPTEMBER 24, 2019

Plus, many of today’s email marketing companies provide services that will allow you to track customer actions and identify what email content stands out to clients. Overall, having a successful email campaign provides additional exposure to your site, its product and its content. Produce Content Marketing.

Marketing 85

Marketing Engineering Content Marketing Case Study 85

Critical Mention

NOVEMBER 18, 2019

The great advantage of having access to real-time media monitoring is that you can get notified of your specific mentions seconds after they appear on tv, radio, online news sites and social media channels. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?

Viral 70

Viral Radio Media Sports 70

Sword and the Script

JUNE 18, 2019

What is for sure is that a solid PR team is versatile and can expertly cover down on a broad number of functions: internal comms, external comms, executive comms, media relations, analyst relations, corporate social responsibility, thought leadership and marcom, and as I’ve long proposed, content marketing, among many others.

Employee 147

Employee Print Writing Survey 147

Critical Mention

JULY 16, 2019

Professionals in PR, marketing and corporate communications understand all too well that there is, in fact, such a thing as bad publicity. A native New Yorker, he originally began his career in journalism and later moved to marketing, discovering a passion for branding and analytics.

Media 76

Media Advertising Advertising Measurement 76

The Resolution Blog

OCTOBER 7, 2015

But if you were going to get word out about a “new XXX which could revolutionise…” it was papers, TV and radio, every time. The big opportunity for the PR industry though is content marketing, an increasingly key element of SEO. Incidentally, for journalists, content marketing is, in many respects, the new PR.

SEO 120

SEO Engineering Content Marketing Agency 120

Critical Mention

SEPTEMBER 24, 2020

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? This movement captured the attention of people from all over the world and inspired many to share their views on social media and tune into the news to get the latest updates about where the movement is headed.

Examples 130

Examples Transportation Media Tourism 130

Sword and the Script

DECEMBER 8, 2015

This daily show sums up the business news of the day and has broadcast for many years over the radio airwaves. The show is produced by the American Public Media (APM), and like many public radio shows, I find the coverage tends to lean left. TED Radio Hour. (~60 Freakonomics Radio. (~40 PNR: This Old Marketing. (~60

Radio 60

Radio Content Marketing Marketing Education 60

Critical Mention

AUGUST 20, 2020

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Put your headphones on and tune into this UK-based podcast to learn about the future of PR and top media trends. Until next time! Critical Mention. SCHEDULE A DEMO.

Resources 136

Resources Communications Education Guidelines 136

Critical Mention

SEPTEMBER 19, 2019

The easy-to-share reports allow up to share real time progress on client campaigns and even link directly to broadcast and radio coverage. The Academy allows our team to educate small business owners and entrepreneurs so they can be better equipped to run their marketing campaigns.”. Until next time! Critical Mention.

Agency 79

Agency Marketing Media SEO 79

Sword and the Script

DECEMBER 11, 2018

This year, more than 20 professionals – real people that do real marketing and PR work every day – responded and with high-quality ideas that I found to be invigorating and thought-provoking. 5) Alignment of marketing and customer success. 19) Movie franchise approach to content marketing outpaces the newsroom model.

Social Media 90

Social Media Marketing Media Creativity 90

Critical Mention

NOVEMBER 5, 2019

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Ads are a great way to close a deal and convince targeted consumers that your product is best for them. Until next time! Critical Mention. SCHEDULE A DEMO.

Social Media 105

Social Media Media Customer Service Radio 105

Critical Mention

SEPTEMBER 27, 2019

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Once you’ve garnered some earned media by pitching journalists or catching an influencer’s eye, repurpose your earned media coverage by promoting earned mentions. Until next time! Critical Mention. SCHEDULE A DEMO.

Brand 100

Brand Branding Advertising Advertising 100

Critical Mention

JULY 2, 2020

Having access to earned media can allow marketers to track their brand’s work and see what is and isn’t being received well or getting enough attention. Earned media tracking is an essential tool for both PR pros and marketers. SCHEDULE A DEMO.

Marketing 89

Marketing eBook Pitching Radio 89

Critical Mention

NOVEMBER 7, 2019

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? It’s important to be prepared and have a plan in place to ensure that you can overcome any PR crisis that may come your way.” ” Until next time! Critical Mention. SCHEDULE A DEMO.

Communications 81

Communications Crisis Communications Media Crisis 81

Critical Mention

MAY 21, 2020

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Adapt to new media practices and ensure that your brand is always on top of trends with real-time media monitoring. SCHEDULE A DEMO.

Sports 111

Sports Social Media Media Groups 111

Critical Mention

DECEMBER 3, 2019

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Aside from having insurmountable access to trade publications and journals, users can also pull coverage reports, all from inside Critical Mention’s platform. . Until next time! Critical Mention. SCHEDULE A DEMO.

How To 90

How To Journalism Radio Newspapers 90

Critical Mention

DECEMBER 13, 2019

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? It can also help prove the efficacy of your PR and communications efforts over months or even years. Until next time! Critical Mention. SCHEDULE A DEMO.

Analysis 105

Analysis Comparison Reputation Radio 105

Sword and the Script

MARCH 20, 2018

Live events are not only the most widely used enterprise content marketing channel, they are also viewed as the single most effective B2B marketing tactic. 2) How has event marketing evolved or changed over the course of your career? First, event marketing has become a whole lot smarter.

Industry 71

Industry Marketing Enterprise Mobile 71

Critical Mention

NOVEMBER 13, 2019

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Real-time alerts help businesses instantly share important news and mentions to its audience. Use this season to reinvent your PR strategy. Until next time! Critical Mention. SCHEDULE A DEMO.

Publicity 74

Publicity Employee Analysis Radio 74

Critical Mention

MARCH 16, 2020

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Me & @jimmysfarm are back 8pm @channel4 with @claudiawinkle!!! A post shared by Jamie Oliver (@jamieoliver) on Jan 30, 2020 at 12:03pm PST. SCHEDULE A DEMO.

Brand 87

Brand Branding Instagram YouTube 87

Critical Mention

OCTOBER 11, 2019

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? In return, you can do the same and then both will benefit off each other’s social media practices. Until next time! Critical Mention. SCHEDULE A DEMO.

Brand 81

Brand Branding Media Case Study 81

Critical Mention

OCTOBER 9, 2019

Nevertheless, social media marketing success is possible so long as you persist brand growth and engagement through consistency, patience and relevancy. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? SCHEDULE A DEMO.

Social Media 75

Social Media Marketing Media Instagram 75

Critical Mention

OCTOBER 18, 2019

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? When search engine sites like Google and Bing see that your site keeps getting many sessions and views, your organization is more likely to see an increase in search rank. Until next time! Critical Mention. SCHEDULE A DEMO.

SEO 80

SEO Social Media Strategy Media 80

Critical Mention

DECEMBER 6, 2019

Fortunately, you can get access to premium worldwide sources with Licensed Content offerings from top media monitoring platforms. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Until next time! Critical Mention. SCHEDULE A DEMO.

Strategy 83

Strategy Communications Marketing Social Media 83

Stuart Bruce

OCTOBER 30, 2014

Gigantic multi-national and trans-national corporations have no respect for borders or governments. The fact that this debate was happening and the motion was carried overwhelmingly highlights the impact that social media is having on ethics and corporate social responsibility. Corporate social responsibility isn’t philanthropy.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Critical Mention

OCTOBER 24, 2019

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Understand how other brands are creatively communicating with their audiences so you can improve your brand’s approach: What Does Creativity Mean to Brands. Until next time! Critical Mention. SCHEDULE A DEMO.

Blogging 68

Blogging Education Resources Creativity 68

Communications Conversations

AUGUST 31, 2018

Using my storytelling skills that I’ve built up over my 18 year career in radio & TV but in a new way. ” I’ve been surprised by how similar content marketing is to journalism. I’ve left my fair share of messages on corporate voicemail boxes, and I’ve had to use the “no comment” response in countless stories.

Media 112

Media Journalism Report Video 112