Ethical Voices

JULY 25, 2022

She discusses a number of important ethical issues, including: Why we need to trust but verify. Ethics and predatory lending. I started my career at Rubenstein Associates, had a really solid and ethics filled foundation from them. There are days where ethical challenges are around every turn. Ethics is actions, not words.

Ethics 81

Ethics Training Real Estate Agency 81

Ethical Voices

OCTOBER 6, 2022

Just a few ethics articles jumped out at me this week. The Kardashians once again grabbed headlines and there is interesting ethics research from WE and the Page Center. It’s pretty simple – if someone is talking about you and is receiving any financial compensation or has a conflict of interest – disclose. .

Ethics 52

Ethics Instagram Study Financial 52

PRSay

MARCH 19, 2018

A recurring discussion at Ethisphere’s two-day Global Ethics Summit in New York City was how diversity and inclusion initiatives are changing the way businesses operate, altering everything from hiring practices and internal communications to consumer outreach. Job candidates want to know about company diversity.

Ethics 124

Ethics Internal International Employee 124

Onclusive

OCTOBER 9, 2023

The influence of a CEO extends far beyond boardrooms and financial reports. Consumers are calling for transparency more and more. The executive’s personal brand can be the bedrock of an organization’s reputation. Stories on regulation are becoming more prominent in the news agenda.

Media 195

Media Reputation Data Leadership 195

5W PR

JANUARY 1, 2023

These days, a lot of consumers have started putting a lot of importance on social responsibility, and have shown that they are willing to do business with, and support companies that care about sustainability and social issues.

Reputation 158

Reputation Corporate Policies Ethics 158

Onclusive

OCTOBER 9, 2023

The influence of a CEO extends far beyond boardrooms and financial reports. Consumers are calling for transparency more and more , and stories on regulation are becoming more prominent in the news agenda. The executive’s personal brand can be the bedrock of an organization’s reputation.

Media 195

Media Reputation Data Leadership 195

Onclusive

JUNE 1, 2023

You can benchmark brand sentiment by topic to understand how consumers perceive your organisation in relation to key social issues such as sustainability, diversity, and data security. You can go further by analysing competitor activity and consumer discussions to see how you compare. So, they must be monitored and analysed closely.

Strategy 370

Strategy Communications Reputation Measurement 370

5W PR

OCTOBER 18, 2023

Miscommunications can cause misunderstandings, erode trust, and even put consumer health at risk. Brands in this industry are trusted sources of accurate information that empowers consumers to make informed decisions about their health. Clearly disclose any financial relationships with endorsers.

Brand 78

Brand Branding Crisis Communications Healthcare 78

Burrelles Fresh Ideas

OCTOBER 3, 2023

While the kidfluencer phenomenon is undoubtedly intriguing, it raises critical questions about the ethics, regulations, and responsibilities surrounding the children in the spotlight, as well as the implications for the companies and parents involved. This continuity can create a lasting impact on consumers’ perceptions of a brand.

Brand 82

Brand Branding Marketing Ethics 82

The Proactive Report

NOVEMBER 21, 2023

From traditional newspapers to social media snippets, the way your audience consumes news has transcended the limitations of the traditional press. Newspapers Newspapers are a still a critical part of the American news landscape, but they have been hit hard as more and more Americans consume news digitally. Today, half of U.S.

Newspapers 130

Newspapers Social Media Data Consumer 130

NewsWhip

AUGUST 2, 2022

The “slap heard around the world” was one of the most controversial single actions of the quarter, sparking huge debate about the ethical behavior of everyone involved. Public safety crises are imperative to monitor as they affect not only the reputation of the company, but also the overall safety and wellbeing of its consumers. .

Crisis 158

Crisis Financial Reputation Sports 158

Maxim Behar

MARCH 12, 2024

If you work with grocery products, mass consumer goods such as consumer electronics, or other types of goods that various groups of people use, you have to use their language to communicate effectively. There have been codes of ethics all around the globe for a while now — perhaps for the past twenty or thirty years.

Ethics 64

Ethics Social Media Local Corporate 64

Burrelles Fresh Ideas

AUGUST 29, 2023

The rationale underscoring the crusade for inclusion is rooted in a blend of ethical and realistic understandings. From an ethical vantage point, inclusion is an acknowledgment of every individual’s inherent dignity and worth, irrespective of their abilities. The power of representation in marketing cannot be overstated.

Brand 89

Brand Branding Marketing Ethics 89

The Hoyt Organization

JANUARY 8, 2024

This means that the oldest members of this generation are currently in their early twenties, comprising a rising generation of consumers. Over half of Gen Z consumers are over the age of 18. These events have greatly influenced Gen Z’s attitudes towards higher education, consumer products and professional services.

Consumer 90

Consumer Social Media Education Advertising 90

PRSay

JUNE 7, 2023

News organizations are experimenting with AI for gathering financial data and for applications like a “virtual sports editor,” who reads scores and stats, as well as monitoring for AI-generated misinformation, particularly around politics. AI will become part of news gathering.

Journalism 128

Journalism Public Affairs Ethics Technology 128

Konnect Agency

APRIL 20, 2023

The trend originated due to increasing concerns from followers that influencers were not being genuine, merely partnering with brands for financial gain rather than genuinely liking the products. Brands and marketers should be paying attention to deinfluencing because it represents a shift in consumer preferences.

Trends 52

Trends Marketing Ethics Consumer 52

ImPRessions - Crenshaw Communications

JANUARY 13, 2020

The California Consumer Privacy Act (CCPA) was a hot topic in Las Vegas. They discussed the ethics of data sourcing and activation to a packed room in Aria. What streaming business model will consumers ultimately prefer — subscription or free and ad-supported? What did the show tell us about the rest of the year?

B2B 208

B2B Trends Retail Privacy 208

Ethical Voices

MAY 6, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? It has a couple of component pieces.

Ethics 52

Ethics Training Financial Survey 52

Mindful Marketing

MAY 22, 2021

So, why are 51% of consumers who know what native advertising is skeptical about native advertising ? People are rightly wary of the ethics of native ads like this one because they have a propensity to deceive in two closely-related ways, which also violate Federal Trade Commission (FTC) guidelines.

Advertising 114

Advertising Advertising Agriculture Ethics 114

Reputation Us

AUGUST 28, 2023

.” Aftab Pureval “Cincinnati is growing with the largest consumer brand ( Proctor & Gamble (I) Limited. ) to make the make the biggest impact to these consumer brands in the coming years.” ” –Hope for technology to be ethical. and largest grocer ( Kroger ). –Job transition.

System 78

System Technology Banking Community 78

Remote PR Jobs

SEPTEMBER 25, 2023

The whole industry is based on trust -- brands trust consumer electronics agencies with their reputation, and journalists put their faith in PR professionals to provide them with relevant content. Offering any type of financial gain may be an ethical approach for social influencers, but it is not an acceptable way to approach a journalist.

Technology 100

Technology Publicity Pitching Trade Shows 100

Reputation Us

JULY 14, 2017

Each year the Federal Reserve conducts a financial health checkup on banks, called a stress test , to determine how solid they are. After the economic downfall of 2008 the Fed wanted to ensure banks would be able to continue to lend to consumers and businesses even in a severe financial crisis. lending to marijuana businesses)?

Banking 60

Banking Reputation Financial Government 60

PR 20/20

SEPTEMBER 8, 2021

I was 27, and my wife and I didn’t have any personal savings to fall back on, so the loan gave me a six-month financial runway to make it work. Enhanced Services and Resources : Blue Cypress brings financial, educational and operational resources that dramatically enhance the impact we can have on our clients’ businesses.

Financial 98

Financial Conference Agency Resources 98

Prohibition

FEBRUARY 1, 2024

Artificial Intelligence (AI) is completely transforming how we consume media. It’s important to remember that although AI-powered personalisation offers undeniable benefits, staying informed and critically evaluating the content you consume is crucial, to avoid filter bubbles.

Social Media 62

Social Media Trends Media Guidelines 62

Reputation Us

JULY 13, 2017

Each year the Federal Reserve conducts a financial health checkup on banks, called a stress test , to determine how solid they are. After the economic downfall of 2008 the Fed wanted to ensure banks would be able to continue to lend to consumers and businesses even in a severe financial crisis. lending to marijuana businesses)?

Banking 60

Banking Reputation Financial Government 60

PR in High Definition

DECEMBER 17, 2020

Google is currently coming under fire and receiving employee backlash after sacking leading AI ethics researcher Timnit Gebru. UK fintech and challenger banks, such as Monzo and Revolut, may also be in for a rough ride in 2021, as a new Accenture report has found that UK consumers are uncertain about their ability to survive long-term.

Ethics 62

Ethics Google Banking Radio 62

Mindful Marketing

OCTOBER 31, 2020

.” Neither of these ads even mention the candidate they endorse; rather, their aim is to undermine the adversary—a strategy that contradicts the research of Sorin Patilinet , global consumer marketing insights director for Mars, Inc. Not every type of advertising fits every industry.

Advertising 85

Advertising Advertising Ethics Government 85

Prohibition

AUGUST 23, 2023

Nowadays, consumers are constantly bombarded with advertisements and marketing collateral, creating a congested market. The Role of Influencer Marketing in the Online Retail Industry Influencer marketing has gained immense popularity in the online retail industry due to its ability to create authentic connections with consumers.

Retail 62

Retail Marketing Advertising Advertising 62

PRSay

JANUARY 3, 2018

Tech companies have made huge financial bets on all of these innovations. Social media will continue to create opportunities for dialogue between brands and consumers, making public relations much more valuable than when it was stuck with press agents and publicists in the dark ages of one-way communication.

Publicity 167

Publicity Social Media Television Measurement 167

5W PR

JANUARY 31, 2024

This is especially effective for consumer technology products. Tech PR teams tailor its messaging and communication strategies to resonate with the preferences and interests of the intended audience, which could include consumers, businesses, investors, or industry professionals.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Reputation Us

JANUARY 3, 2020

Rather than simply steering clear of companies doing wrong by avoiding “sin stocks,” investors and consumers are actively seeking out companies that are proactive in “doing right”— seeking both a positive impact on society and favorable investment results. Gaining profit and peace-of-mind is a pretty strong combo. Survey says….

Reputation 60

Reputation Corporate Survey Employee 60

PR 20/20

SEPTEMBER 8, 2021

I was 27, and my wife and I didn’t have any personal savings to fall back on, so the loan gave me a six-month financial runway to make it work. Enhanced Services and Resources : Blue Cypress brings financial, educational and operational resources that dramatically enhance the impact we can have on our clients’ businesses.

Financial 52

Financial Conference Agency Resources 52

Stuart Bruce

OCTOBER 30, 2014

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. We’ll look at ethics and governance. Just like how Aaron talked about how the BBC can see what stories work we can analyse how people consume and share our content. You’re a danger to your employer.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Maxim Behar

APRIL 6, 2023

For businesses this is important, for the consumer or participant in this market as a buyer it is twice as important. We need nothing more than strict and conservative financial discipline from the country and ethical, honest and innovative business from investors and traders. But let me start all over again.

Government 52

Government Local Film Television 52

Newsfile

JANUARY 30, 2024

ROI: Financial return compared to PR costs. This approach isn’t just good ethics; it’s good business. Also, Microsoft’s human-centered approach to business maintains that, Consumers will buy from brands when they stand for something larger than just their product, which aligns with the consumer’s personal values.

Trends 105

Trends YouTube Video Social Media 105

PRSay

MARCH 4, 2021

The SAFE TECH Act — which stands for Safeguarding Against Fraud, Exploitation, Threats, Extremism and Consumer Harms — wants to eliminate Section 230 protection in specific speech contexts. This proposed legislation shows that Section 230 reform is a major political issue. platforms).

Communications 170

Communications Policies Advertising Advertising 170

MaccaPR

NOVEMBER 30, 2017

To start, the launch of 'Fearless Girl' by agency McCann New York for its financial client, State Street Global Advisors (SSGA), generated 4.6 In those financial circles for the audience of investors that SSGA cared about, you have to be heroic – and 'Fearless Girl' transformed that client into heroes.”.

Marketing 76

Marketing Consumer Measurement Financial 76