Critical Mention

FEBRUARY 20, 2020

One of the key ways reputable companies grow their brand is by pointing out the relevance and similarities between their brand and their audience. Measure Your Reputation with Sentiment Analysis. Your brand’s reputation heavily relies on the impression your organization projects to its audiences. Priscilla Osorio.

Reputation 105

Reputation Brand Branding Analytics 105

Melissa Agnes

MARCH 10, 2014

I recently had the opportunity to join an NYU graduate class in a Twitter chat on crisis communications. A4: PR pros help develop messaging w (semi)objective judgment, critical thinking, sound knowledge of media/consumer response trends #NYUPRSM — Lindsay Kaplan (@LKaplan_NYU) March 6, 2014. People in the crisis plan!

Twitter 212

Twitter Crisis Communications Crisis System 212

Burrelles Fresh Ideas

JANUARY 16, 2024

In a world saturated with information, where consumers are more discerning than ever, the role of authenticity in public relations and communications cannot be overstated. Consumers crave genuine connections and are drawn to brands and personalities that share their values and beliefs. Think of the brands you deal with daily.

Crisis 85

Crisis Airlines Crisis Communications Social Media 85

ImPRessions - Crenshaw Communications

OCTOBER 25, 2018

There’s not a major corporation today that doesn’t have a small army of PR and reputation experts helping it navigate a tricky media and government relations landscape. “The opinions Mr. Johnston expresses on Twitter are his individual views and do not represent the position of Campbell Soup Company,” it tweeted.

Crisis 213

Crisis Government Crisis Management Public Affairs 213

ImPRessions - Crenshaw Communications

DECEMBER 29, 2019

The feathers started flying when Popeyes launched its first nationwide chicken sandwich, directly targeting Chick-fil-A, but pulling in Wendy’s and even Boston Market and KFC into a Twitter food fight. The reputation journey of Barilla Pasta has taken years, and that’s precisely why its recovery deserves recognition.

Crisis Management 218

Crisis Management Insurance Insurance Crisis 218

ImPRessions - Crenshaw Communications

DECEMBER 31, 2019

The feathers started flying when Popeyes launched its first nationwide chicken sandwich, directly targeting Chick-fil-A, but pulling in Wendy’s and even Boston Market and KFC into a Twitter food fight. The reputation journey of Barilla Pasta has taken years, and that’s precisely why its recovery deserves recognition.

Crisis Management 156

Crisis Management Insurance Insurance Crisis 156

Melissa Agnes

MARCH 14, 2015

This video, as I’m sure you recall, was titled “ United Breaks Guitars ” – and it created a media frenzy that a) sent United Airlines’s reputation down a downward spiral, resulting in an estimated $1.8 The power of story-telling in (and out of) crisis management. Subscribe via email.

Airlines 113

Airlines Crisis Management Transportation Crisis 113

Prohibition

JANUARY 24, 2022

Prohibition PR is a full-service agency specialising in crisis communication, reputation management , and strategic messaging. As a public relations agency specialising in crisis communication, Prohibition PR provides clients with custom-made strategies and tactics to get their organisations out of hairy situations.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Cision

DECEMBER 4, 2017

Fortunately, the GitLab team had already rolled out a crisis management plan. They took the initiative to inform their clients of the crisis before social media started flooding with negative tweets and comments. In short, Gitlab treated this disaster as an opportunity to connect with their consumers as well as employees.

Crisis 271

Crisis Brand Branding How To 271

Prohibition

JANUARY 14, 2022

What is a PR Crisis? A PR crisis is a negative story about your brand that threatens the reputation of your organisation, causes reputational damage, or negatively impacts sales or stock value. A crisis could be triggered by an accident, a serious error, or an inappropriate action. What is a PR Crisis Plan?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

NewsWhip

OCTOBER 21, 2020

For global companies, reputation is the new gold. They’re right to do so: In 2020, one in two consumers globally say that lockdown has made them more likely to buy from brands they trust. Meanwhile, the threats to reputation have never been more variable or complex. Continuing Development of Crisis Dashboards.

Crisis 158

Crisis Reddit Reputation Tools 158

Prohibition

APRIL 7, 2022

This makes regular monitoring of the platform more important than ever, to monitor your brand’s reputation and address public concerns as soon as possible. Facebook becomes the customer service go to for consumers. Twitter users take a stand to call for action. LinkedIn remains a key focus for recruitment.

Instagram 62

Instagram Social Media Trends Media 62

Prohibition

APRIL 7, 2022

This makes regular monitoring of the platform more important than ever, to monitor your brand’s reputation and address public concerns as soon as possible. Facebook becomes the customer service go to for consumers. Twitter users take a stand to call for action. LinkedIn remains a key focus for recruitment.

Social Media 62

Social Media Trends Media Instagram 62

Newsfile

JANUARY 30, 2024

Social Media Engagement Since the ultimate goal of PR is to manage and enhance public perception and reputation, having a strong social media presence is key. Other platforms like X (formerly Twitter) and LinkedIn will continue to be of importance as more people and businesses strive to establish themselves as industry thought leaders.

Trends 105

Trends YouTube Video Social Media 105

David PR Group

MAY 15, 2014

We have to use other means to safeguard our online reputation. The first and best defense is to, simply, have a good reputation. In a crisis, it is important for your customers and the public to be able to hear your news directly (or as directly as possible) from the source. Build your online firewall. www.davidpr.com.

Reputation 40

Reputation Hotels Crisis Management Google 40

NewsWhip

JUNE 2, 2021

Predictive media intelligence describes a set of technologies that enable PR professionals and reporters to predict the impact of news stories, consumer trends, and create optimised content, earned media plans, and content distribution plans. . Predictive Crisis Management . But within a storm there are underlying patterns.

Media 88

Media Data Reddit Crisis 88

Maxim Behar

MARCH 12, 2024

A tiny portion of PR is designed to serve corporations’ CEOs and senior management. If you work with grocery products, mass consumer goods such as consumer electronics, or other types of goods that various groups of people use, you have to use their language to communicate effectively.

Ethics 64

Ethics Social Media Local Corporate 64

Rock the Status Quo

NOVEMBER 8, 2015

There is a direct line between social media and corporate reputation. It’s part of our relationship with the public and where the majority of crisis management takes place. If you are a social media user, what you learn as a consumer can directly apply to client work. Likewise for Twitter.

Social Media 100

Social Media Media Customer Service Resources 100

Critical Mention

NOVEMBER 5, 2019

So, it’s important for all organizations to acknowledge and react to the impact social media has on consumers. Oftentimes, consumers rely on social media reviews and online customer service to finalize purchasing decisions. The more consumers visit your site, the more enter your marketing and sales funnels. Share Tweet Share.

Social Media 105

Social Media Media Customer Service Radio 105

NewsWhip

MARCH 31, 2021

They explore MSL’s approach to linking up earned, owned, and paid media in a world where consumers are in the driving seat. Follow Bryan on Twitter: @bryanpedersen. I mean, I think that we all know this just inherently as consumers ourselves, the last thing that you’ve bought you’ve consumed.

Advertising 131

Advertising Advertising Data Reputation 131

Cision

AUGUST 9, 2016

A Twitter mindset is helpful in working with journalists. What role does social media play in reputation and crisis management today? In maintaining and building brand reputation, social media also allows public relations professionals to empower their customer advocates with shareable information.

Crisis 0

Crisis Reputation Study Social Media 0

Prohibition

MAY 15, 2020

Taking to Twitter she put: ‘ Imagine entering an Oh Polly competition for NHS workers and winning, but can’t participate due to working a 12hr shift on Friday on the frontline. This statement was of course heavily criticised on social media and by the press with the hashtag #BoycottWetherspoons trending on Twitter for a while after.

Crisis 71

Crisis Government Social Media Reputation 71

Melissa Agnes

DECEMBER 28, 2014

Typically, the only technical personnel are IT specialists who have little to no experience in these issues and are totally consumed with IT functions and possibly cyber security. This episode of The Crisis Intelligence Podcast discusses: What the major online risks being faced by organizations outside of network security are.

Crisis 100

Crisis LinkedIn Crisis Management Technology 100

Prohibition

MAY 15, 2020

Taking to Twitter she put: ‘ Imagine entering an Oh Polly competition for NHS workers and winning, but can’t participate due to working a 12hr shift on Friday on the frontline. This statement was of course heavily criticised on social media and by the press with the hashtag #BoycottWetherspoons trending on Twitter for a while after.

Crisis 62

Crisis Government Social Media Reputation 62

Critical Mention

FEBRUARY 4, 2020

Whether we’re strategizing reputation or crisis plans, developing grassroots advocacy campaigns focused on high-stakes legislation or creating social content programs, we bring deep experience and diversity of thinking to help clients thrive. Utilize their News section to get your latest PR and communications insight. Edelman PR.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Cision

MAY 12, 2017

For instance, 48% of consumers start mobile research with a search engine and on an average, smartphone conversions are up by 64% as compared to the average desktop conversion rates. This will push down negative results and bring positive results high in the SERP and help in crisis management. Google Fact Check.

Google 259

Google Digital PR Mobile SEO 259

Critical Mention

SEPTEMBER 9, 2018

A globally recognized thought leader in creative excellence and business strategy, his passion is connecting consumers with brands in a genuine way and promoting positive societal change. Former Airbnb CMO Jonathan Mildenhall will kick off the conference on Oct. 7 as the first Keynote Speaker. Reich / Monday, Oct. Digital Marketing Pioneer.

Conference 66

Conference Crisis Management Survey Big Data 66

Sword and the Script

DECEMBER 20, 2022

be the year that some SaaS vendor figures out how to manage and market B2B influencer marketing at scale. There are several platforms out there to simplify and manage B2C influencer marketing, such as Paladin, Heepsy, HypeAuditor, and InBeat. That’s the reason consumers and professionals are turning to online communities.

Marketing 196

Marketing Content Marketing Data Social Media 196

Karen Freberg

OCTOBER 10, 2020

In the 2010’s, we then had Olivia in “Scandal” for handling crises and work in reputation management. If she was in Marketing or Communications, wouldn’t she be engaging with industry colleagues from around the world on Twitter? What show am I talking about? We are the voices behind the brands on social.

Social Media 114

Social Media Media Fashion Agency 114

Critical Mention

AUGUST 6, 2020

Many organizations sell products or services that appeal to consumers all across the world. If you’re a PR, communication, journalism or marketing pro, it’s likely that you or your team is also in charge of maintaining your brand’s reputation and status. Local & International Contacts. All-in-One Media Service.

Media 104

Media Radio Local Tools 104

Cision

MAY 18, 2015

The tactics and tools that we use to manage social listening are the result of how we understand that social media serves our intended purposes. According to a paper published by the Semantic Technology Institute , social listening may encompass one or all of the following functions: Reputation management. Competitor analysis.

Customer Service 120

Customer Service Social Media Analysis Data 120

Rock the Status Quo

MARCH 30, 2015

This new launch could be handy for Facebook, who makes money based on how much time users spend on the social media platform each day to set their advertising reach and costs – but will it be truly useful for consumers? For PR pros, however, it might not cause too many ripples in the crisis control front. Time will tell.

Facebook 100

Facebook Customer Service YouTube Crisis Management 100

NewsWhip

JUNE 23, 2021

I was thinking when we were first talking about brainstorming, what is now the crisis management feature on Spike. Brett: So, with the listening aspect and managing public perception, stakeholder perception, I mean, there’s a lot of platforms and outlets for people to consume news, to be able to share commentary.

Data 78

Data Media Analytics Energy 78

Flatiron Communications

OCTOBER 10, 2015

As a voracious consumer of media, I’ve found it impossible of late to avoid the barrage of advertising and promoted content touting DraftKings and FanDuel on nearly every screen in my life. Reading the story further, we learn that his fellow American hero postponed his college start due to the Parisian train incident. His college?

Sports 28

Sports Crisis Management Employee Crisis 28

Beyond PR

MAY 12, 2017

For instance, 48% of consumers start mobile research with a search engine and on an average, smartphone conversions are up by 64% as compared to the average desktop conversion rates. This will push down negative results and bring positive results high in the SERP and help in crisis management. Google Fact Check.

Google 64

Google Digital PR Mobile SEO 64