Sword and the Script

JUNE 13, 2023

A survey of 3,000+ finds 75% of journalists say the top action any PR person can take is to understand a reporter’s target audience and what they find relevant; journalism statistics show reporters worry about accuracy, credibility and keeping pace amid more work and fewer resources Most PR professionals say media relations is getting harder.

Journalism 126

Journalism Media Relations Report Survey 126

Bianchi Biz Blog

NOVEMBER 12, 2020

It’s no secret that the COVID-19 pandemic is causing many companies and organizations to shift from holding in-person news conferences to conducting online virtual press conferences on platforms such as GoToWebinar, Webex, Zoom or Microsoft Teams. The post 7 Tips for Virtual Press Conference Presenters appeared first on Bianchi PR.

Conference 89

Conference Energy Hotels Video 89

Bianchi Biz Blog

OCTOBER 15, 2020

COVID-19 has certainly changed the way business-to-business (B2B) public relations and media relations is now conducted. It is through helping and supporting that we will continue to foster existing relationships with media, as well as develop those important new relationships, too. As always, we welcome your feedback.

Media Relations 75

Media Relations B2B Media Conference 75

ImPRessions - Crenshaw Communications

OCTOBER 24, 2018

Love them or hate them, conferences and trade shows are important venues for any business to generate public relations , marketing, and sales returns. How to make the most of a time and dollar investment in a trade show or conference? How to make the most of a time and dollar investment in a trade show or conference?

Conference 95

Conference Trade Shows How To B2B 95

Landis PR

DECEMBER 6, 2021

Even as the communications sector has expanded to include social media channels, blogs, virtual events and more, media relations has remained – and will remain – a cornerstone of any smart MarComm strategy. With that in mind, here are five of our top pro tips for a successful media relations program in 2022: .

Media Relations 52

Media Relations Media Sports Report 52

Sword and the Script

MAY 16, 2020

Of all the media relations insights the best one is this: be relevant. The vast majority of media relations hinges on relevancy. The UML is an occasion roundup of three related ideas that have been vetted, wrapped in insight, and presented here for your perusal. >>> Give our services a try.

Survey 169

Survey Media Relations Pitching Media 169

Landis PR

FEBRUARY 21, 2022

Publishing company Pressbooks defines media relations as “the mutually beneficial relationship between journalists and public relations professionals.” . From a PR perspective, the media can be a terrific way to raise the profile of your company/client company and its products/services. Related articles: .

Media Relations 52

Media Relations Publicity Sports Media 52

Bianchi Biz Blog

OCTOBER 28, 2020

A virtual press conference is a news conference conducted using online internet tools to connect an organization’s newsmaker(s) and working journalists with audio and video for real-time interaction without the need to be in the same location. Choose the right video conference platform – There are numerous options available to you.

Conference 65

Conference Travel Video Report 65

Shift Communications

JANUARY 18, 2018

Morgan Healthcare Conference (one of the biggest healthcare industry events), including STAT News’s daily “Read Outs,” which took place just a few blocks away from our office. Here are some ways how to build great media relations with relevant press: Check out Recent Coverage. Caela Shay. Account Executive, Healthcare .

Media Relations 76

Media Relations Healthcare Media Hotels 76

Stern + Associates

MAY 4, 2017

Today’s PR pros have numerous tools at our disposal – from social media to blogs, media relations to conference outreach – to ensure our organization’s (and those of our clients). The post Media vs. Conference Relations: What to Know for Your Next Communication Plan appeared first on Stern Strategy Group.

Conference 67

Conference Communications Media Groups 67

ImPRessions - Crenshaw Communications

JULY 14, 2021

Some companies in the B2B tech space who have just begun to use strategic public relations may not be know the full value that conference speaking engagements and industry awards offer. As the conference and awards manager, I am tasked with helping our high-growth tech clients build speakers’ bureaus. Success breeds success.

B2B 334

B2B Company Case Study Conference 334

ISEBOX

JULY 29, 2015

Media relations professionals are the primary line of communication between your organization and the media – and, by extension, your customers. These publications are the basis of your brand and they must be developed with a goal to outreach journalists and media reps. Will the media be entertained?

Media Relations 70

Media Relations Media Financial Reputation 70

Marketwired

JANUARY 8, 2016

This makes media relations that much more important in the 21 st century. Before social media, and in some senses the internet, reaching out to the media by phone and scheduling a press conference could deal with a crisis situation. broadcast, or for the paper.

Media Relations 100

Media Relations Media Crisis Pitching 100

Stern + Associates

NOVEMBER 13, 2023

And beyond company statements, getting your executives out there through social platforms – where messages can be more well thought-out and controlled – and perhaps media interviews and conferences can help build better public relations while aligning values with goals. Make sure you’re not left behind in the new year.

Trends 116

Trends Communications Conference Leadership 116

ImPRessions - Crenshaw Communications

AUGUST 23, 2022

Use cybersecurity conferences and panels. Cybersecurity changes all the time, and more than nearly any other tech category, it offers a robust stream of industry conferences and meetings. When conducting outreach for cybersecurity conferences, it’s not enough to simply offer a knowledgeable spokesperson for a panel or keynote.

Privacy 294

Privacy Media Telecommunications Conference 294

Reputation Us

MAY 22, 2015

I recently had the privilege of attending the Public Relations Society of America’s 2015 Health Academy Conference in Cleveland, Ohio. The post PRSA Health Academy Conference: Key Takeaways appeared first on LTPR.

Conference 60

Conference Publicity Healthcare Employee 60

PRSay

JUNE 7, 2018

Recently I spoke about media pitching at a conference where many of the speakers were journalists. Jude Children’s Research Hospital and Georgia Tech to help their media relations teams reach new levels of success. Get more media pitching knowledge from Michael Smart here. How is this possible?

Media Relations 74

Media Relations Pitching Media Conference 74

MaccaPR

MAY 23, 2016

Whether you’re a healthcare marketer or not, here’s an inside look at what any communicator could take away from the Conference: Breaking Down the Complex. Relying on Traditional Media Relations Tactics. Having the media on your side can be especially important when dealing with a crisis situation. November 3, 2015.

Conference 80

Conference Healthcare Marketing Crisis 80

Business Wire

MARCH 18, 2021

And, I must say, it’s one of the best virtual conferences I’ve attended so far! COPA is organized by Masthead Magazine (under North Island Publishing) and showcases the best of the Canadian online media scope. The COPA 2020 Party was initially set to be held in November 2020.

Blogging 383

Blogging Conference Strategy Media 383

ImPRessions - Crenshaw Communications

JUNE 15, 2023

But most PR programs comprise a whole lot more than earned media, also known as publicity. Elements like category research, business and marketing strategy analysis, messaging, and planning will precede and inform media relations. Media relationships, too, become more valuable in times of crisis or reputational risk.

Reputation 156

Reputation Brand Branding Media 156

Critical Mention

OCTOBER 25, 2021

The second season ended in thrilling fashion, with Kendall Roy, Logan’s son, double-crossing his father in a shocking press conference where he was supposed to take the fall for a company scandal, but instead implicated his father in the scandal and a host of cover-ups and illegal activity.

Media 162

Media Fashion Television Radio 162

PRSay

AUGUST 14, 2019

In anticipation of his keynote address at PRSA’s 2019 International Conference in San Diego on Oct. Then there’s the specific technical skills of media relations and internal communications. You have a degree in journalism from the University of Oregon. And all those things come into play at an agency.

Internal 66

Internal International Conference Public Affairs 66

ImPRessions - Crenshaw Communications

DECEMBER 15, 2021

On the positive side, something the client has overlooked or takes for granted could be useful information for media relations or storytelling. In media relations, timing is everything. I t’s important to be transparent with the PR agency about the good and bad. Be Responsive.

Agency 310

Agency Measurement Meeting Reputation 310

Bianchi Biz Blog

DECEMBER 10, 2020

First, here are the five most popular blog posts related to helping our PR and communications pro followers survive and thrive during the COVID19 crisis: 1. Oops: Nine Work-From-Home Video Conference No-Nos. Pandemic Pivot: Five Mid-COVID Content Ideas for Your Social Media Channels. The Best PR Agency RFP is No RFP.

Blogging 126

Blogging Automotive Conference Crisis 126

ImPRessions - Crenshaw Communications

JUNE 8, 2022

What PR Is: Media relations. PR has been seen as media relations by many. We often do this through written content like opinion pieces and bylined articles, or through speaking opportunities at industry conferences, and of course through social media content.

Publicity 334

Publicity Advertising Advertising Leadership 334

Waxing UnLyrical

MAY 11, 2016

My public relations career began with media relations. Although I’d never recommend someone go through the “boot camp” experience I had, it did teach me how to secure media opportunities quickly and make them stick. As you can imagine, I’m a big proponent of media relations. Media relations can be tough.

Media Relations 40

Media Relations Media Measurement Conference 40

Bianchi Biz Blog

SEPTEMBER 21, 2023

Based on our 30+ years of PR experience, many of those supporting automotive clients at CES, we’ve identified several key media relations facts, challenges your company could face and the opportunities that could potentially surround them: Even with millions of square feet of CES exhibit space, it goes fast.

Technology 93

Technology Automotive Mobile Interviews 93

ImPRessions - Crenshaw Communications

JULY 13, 2022

Whether your brand is making a splash at a trade show or an executive is speaking at a conference, professional events combine direct customer contact with press opportunities. And the biggest of these events – like the Cannes Advertising Festival, the Consumer Electronics Show, or the E3 Expo, attract equally high-profile media.

Media 294

Media Trade Shows Travel Interviews 294

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. She will be media neutral. c) Donald Steel. Too many PR people of today have forgotten.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

ImPRessions - Crenshaw Communications

SEPTEMBER 6, 2022

And public relations in particular simply doesn’t lend itself to sudden starts and stops. Media relations results can lag activity by three months or more. And I’d argue that no marketing function confers the credibility and SEO impact of earned media. No amount of paid advertising can buy trust.

Comparison 296

Comparison Advertising Advertising Reputation 296

Business Wire

AUGUST 9, 2017

SXSW PanelPicker allows users to propose which panels they’d like to see take place at the upcoming SXSW conference. Always at the technological forefront, and keeping a strong connection with the audience that helped transform what the conference/festival is today, SXSW continues to place the keys to the kingdom in the public’s hands.

Conference 164

Conference Technology Mobile Analytics 164

ImPRessions - Crenshaw Communications

SEPTEMBER 2, 2020

Curated by PR News, The Skinny details the top stories in the communication industry, covering social media, crisis management, media relations, content marketing, technology, and digital PR. Check out these 10 newsletters every PR pro should read. PR News: The Skinny. PR Daily News Feed. Digiday 5 Things to Know.

Retail 320

Retail Healthcare Crisis Management Social Media 320

wiredPRworks

JULY 25, 2016

If you know me, you know I love networking in 3D - and being a marketing speaker at conferences!! L'Oreal Thompson Payton , Media Relations Manager at Girl Scouts of Greater Chicago and Northwest Indiana. Making the most of networking and conferences? The post How to Make the Most of Networking and Conferences?

Conference 40

Conference How To Creativity Energy 40

Onclusive

NOVEMBER 8, 2023

Earned Media & Media Relations In the old days, sending out press releases and then managing a Rolodex of media contacts could help PR pros to land earned media. Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix.

Training 195

Training Media Training Reputation Crisis Communications 195

ImPRessions - Crenshaw Communications

SEPTEMBER 26, 2019

Here are some examples of times when I broke the PR agency or media relations “rules” and was rewarded. Many people rely on a high-quality conference setup and their mobile phones for text and social media communication. The same is true in media relations. Brevity is generally a good idea.

Pitching 197

Pitching Conference Internal International 197

PRSay

FEBRUARY 21, 2020

However, during a recent Spring Training press conference , Crane couldn’t get his story straight. One clear sign the Astros weren’t committed to a proper apology was their Spring Training press conference, which seemed poorly planned. A press conference should give the media something of value.

Conference 187

Conference Training Small Business Leadership 187

Onclusive

AUGUST 22, 2017

Earned Media/Media Relations. Far from just managing a digital Rolodex, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. Niche industry events, role-specific conferences (catered to developers, creatives, etc.), Speaking Engagements.

Media Training 397

Media Training Crisis Communications Conference Training 397