Ishmael's Corner
JUNE 21, 2020
By Mark Pinsent, Managing Director, Hoffman Europe In light of restrictions on movement and the risks of bringing large groups of people together, one of the immediate impacts of the COVID-19 pandemic has been the cancellation of tech trade shows and conferences.
Konnect Agency
MARCH 15, 2023
With events and conferences making a full-force comeback, there’s no denying that the trade show landscape has undergone significant changes post-COVID. Now, virtual buyer meetings, typically handled pre-show, have shifted the importance away from an in-booth buyer meeting aimed at introducing the brand and product.
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ImPRessions - Crenshaw Communications
JULY 13, 2022
Whether your brand is making a splash at a trade show or an executive is speaking at a conference, professional events combine direct customer contact with press opportunities. Locations and logistics at conferences and trade shows can be confusing and traveling from one point to another is often slow, so build in extra time.
Sword and the Script
MAY 16, 2020
Of all the media relations insights the best one is this: be relevant. The vast majority of media relations hinges on relevancy. The UML is an occasion roundup of three related ideas that have been vetted, wrapped in insight, and presented here for your perusal. >>> Give our services a try.
Bianchi Biz Blog
JULY 21, 2022
CES 2023 will be one of the most competitive trade shows we’ve seen in our 30 years of doing business-to-business public relations. Opportunity: If you cannot secure the booth or product demonstration space you seek, there are still ways to leverage media relations at CES. in person and 40.1K digitally).
Landis PR
FEBRUARY 7, 2022
Virtual conference. Trade Shows aren’t going away, but we can be smarter about participation. COVID fundamentally upended the trade show industry. Trade media relations is a building block – not the end game. Media relations is an art and not a science. Photo courtesy of Unsplash.
Bianchi Biz Blog
OCTOBER 9, 2023
I really enjoy attending all sorts of industry trade shows and conferences all over the country and even in other parts of the world. Finish this sentence: If I am not reporting, I am … Most likely reading children’s books to my 2-year-old daughter or catching a flight to the next trade show I’m covering.
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