PRSay

SEPTEMBER 19, 2023

Please visit prsa.org/ethics for additional programming and ethics resources and PRSA’s social media platforms for updates throughout the month. The program sought to reach potential recruits in different demographic groups who wish to receive information from trusted social media influencers. In May 2023, the U.S.

Communications 178

Communications Ethics Public Affairs Social Media 178

Onclusive

AUGUST 9, 2021

Earned Media & Media Relations. In the old days, sending out press releases and then managing a Rolodex of media contacts could help PR pros to land earned media. Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix.

Training 370

Training Media Training Reputation Crisis Communications 370

OnePitch

OCTOBER 3, 2023

Deanna Cuadra is a senior reporter from Employee Benefit News, where she covers healthcare, US policy and reform, challenges faced by women and parents in the workplace, and innovation in work, culture, and, leadership. She also directs and produces short films and documentaries that center on marginalized communities.

Employee 80

Employee Healthcare Film Policies 80

ImPRessions - Crenshaw Communications

APRIL 13, 2023

Its success hinges on a genuine understanding of diverse communities and cultures. People of color are particularly underrepresented in leadership positions, but diversity is lacking at nearly every level. Agencies should shape their policies to attract a diverse pool of applicants for open positions. The problem is simple.

Employee 156

Employee Community Groups Interviews 156

ImPRessions - Crenshaw Communications

JANUARY 11, 2021

The past five years have seen an erosion of confidence in our major institutions – government, faith groups, and media, among others. It’s time for the business community as a group and individual businesses as brands, to help us heal the divide. The roots of what happened Wednesday are deep.

Corporate 338

Corporate Policies Groups Public Affairs 338

PRSay

JUNE 15, 2021

And we have a new President and new leadership in Congress. If you’re tempted to post a rainbow flag photo on your company’s social media feeds and call it a day, don’t. If the past year has taught you anything, then it should be that the price of admission to the LGBTQ ally community is now much higher. The list is long.

Employee 201

Employee Community Leadership Enterprise 201

Onclusive

AUGUST 22, 2017

Earned Media/Media Relations. Far from just managing a digital Rolodex, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. Owned Media/Content Strategy. Media Monitoring & Analysis. AirPR offers a media monitoring solution.

Media Training 397

Media Training Crisis Communications Conference Training 397

Contently - Strategy

SEPTEMBER 20, 2022

The difference between borrowing and stealing can be blurry on social media, where memes, sounds, and other types of content are widely redistributed by brands and users alike. What is social media plagiarism? But the company also lacks moderators to enforce these policies. Yes, it feared legal retaliation. Reach out.

Social Media 126

Social Media Ethics Trends Viral 126

Stephen Waddington

OCTOBER 21, 2021

Education and workplace practices are critical to change according to Creative Industries Policy & Evidence Centre. They dominate key creative roles in the sector, shaping what goes on culture, media, and television. Social mobility in the Creative Economy: Rebuilding and levelling up? billion and 2.2 million jobs.

Creativity 149

Creativity Industry Policies Mobile 149

5W PR

SEPTEMBER 11, 2023

Health and wellness research studies shape public understanding, policy decisions, and individual behavior. Effective communication of research findings is crucial to ensure wider public knowledge. These findings have the potential to impact individuals, communities, and societies as a whole.

Publicity 78

Publicity Communications Study Storytelling 78

Stern + Associates

FEBRUARY 13, 2024

As International Women’s Day approaches on March 8 th , we join the global community to celebrate the theme of “ Inspire Inclusion.” I recommend reading widely and consuming media (podcasts, newsletters, blogs, etc.) And yet, there’s literally no other way if you’re committed to creating a diverse and inclusive workplace.

Internal 110

Internal International Groups Employee 110

Cision

FEBRUARY 11, 2016

Generating brand awareness through earned media doesn’t always have to revolve around your products, services, data or thought leadership. Align your company’s mission with what makes it unique and use that angle to pitch and earn coverage from targeted, trusted media outlets. Want inspiration? PricewaterhouseCoopers.

How To 120

How To Media Employee Policies 120

Stern + Associates

FEBRUARY 1, 2024

When we think about robotics, how do we give people in their own communities the choice to figure out what the values are of their robotic systems, what it should do, what it should not do? What decisions should we be making for the betterment of our local communities, but globally overall? We can give people agency.

Technology 114

Technology Policies Government Community 114

Stern + Associates

JANUARY 6, 2022

Meeting planners are seeking out authoritative Black perspectives, accomplished Black professionals are being appointed to leadership positions, and companies are actively working to root out conscious or unconscious biases in product development, supply chains, brand messages and the workplace. The Advantages of Inclusive Leadership.

Leadership 62

Leadership Policies Engineering Technology 62

Deirdre Breakenridge

DECEMBER 4, 2018

It identifies youth as valued citizens who can create effective and inclusive policies, programs and environments that impact not only them but everyone around them. Social media tools are the perfect avenues to share stories to get instant feedback and promote agency and self-expression among young people.

Nonprofit 240

Nonprofit Storytelling Instagram Social Media 240

PRSay

JULY 14, 2020

But for my team at MediaSource , transparency has been the best policy. Here are some of the ways transparency plays a major role, whether you’re a PR or marketing organization, a major conglomerate or a community business: Transparency within your team. For every business and every leader, the answers to those questions are different.

System 158

System Community Social Media Employee 158

ImPRessions - Crenshaw Communications

DECEMBER 29, 2017

Anheuser Busch seemed to take on immigration policy, however indirectly, in another Super Bowl spot. Paid and earned media will come together. Earned media has kept its place as a highly sought-after outcome of a good public relations campaign. Nearly a year later, those moves seem almost like baby steps.

Trends 185

Trends Storytelling Corporate Leadership 185

Stephen Waddington

MAY 4, 2021

The crisis has accelerated many of the changes already underway in media, public engagement, and organisational communication, such as the role of communication as a strategic management function and a more human approach to communication by CEOs and management teams.

Publicity 197

Publicity Government Corporate Financial 197

PRSay

JANUARY 15, 2021

and provides a platform for organizations to communicate their commitment to his fight for equity and freedom for all Americans. Organizations and individuals celebrate this observance by volunteering in communities as part of the MLK Day of Service. Martin Luther King Jr. While inspiring, that approach may fall flat this year.

Community 178

Community Policies Employee Blogging 178

Sword and the Script

AUGUST 8, 2023

This was followed by social (84%), sales presentations (84%), nurture emails (75%) teasers from other places on the website (73%) and newsletters 61% Two uses for case studies that aren’t on the list but have value are media relations and blog posts. For the best results, especially with the media, the customer should be depicted as the hero.

Case Study 130

Case Study Study Company B2B 130

Waxing UnLyrical

APRIL 5, 2018

To encourage social responsibility, create a culture of giving back to the larger community. Encourage human resources to create policy for volunteering that will not harm employees’ performance reviews when they take time off to give back to the community. Empower your community and employees together.

Nonprofit 53

Nonprofit Community Employee Energy 53

PRSay

MAY 26, 2020

Still, it’s understandable that many people may be reluctant to visit hospitals after seeing media coverage of COVID-19’s devastating toll. For communicators, the challenge is to help people feel comfortable about returning to their doctors and hospital services. Smith said a key component of the campaign is generating earned media.

Communications 191

Communications Crisis System Healthcare 191

Sword and the Script

OCTOBER 25, 2022

“Now need to produce videos and podcasts in-house – something that used to be a once-in-a-while activity and was outsourced – in addition to providing content for every social media platform and continuing all other ‘old school’ communication duties.”. Digital is no longer an afterthought, social media has gained prominence.”.

Communications 126

Communications Crisis Internal International 126

Solo PR Pro

FEBRUARY 23, 2021

There’s an overall feeling that societal leadership lies. Post-election there’s a 40-point delta in trusting the media overall, Trump vs Biden voters 13% decline in trust among Trump voters 5% decline in trust among Biden voters Only societal leaders trusted right now? For me, the most interesting feedback is regarding the media.

Biotechnology 80

Biotechnology Communications Leadership Employee 80

Cision

APRIL 28, 2017

The specifics of how to engage the community are going to change depending on how broad or narrow the definition is of the market. The community shapes how we make decisions to interact and engage. How does social media affect your business development mission and goals? What benefits does it provide?

Local 227

Local Energy Agency Policies 227

Stern + Associates

APRIL 13, 2023

While making changes in your life is a valuable training ground, changing your own behavior is not as powerful as changing the institutions around you, says renowned climate expert, policy strategist, author of “ Short Circuiting Policy ” and UC Santa Barbara Professor Leah Stokes. Unfortunately, says Steven E.

Policies 96

Policies Energy Government Crisis 96

Stern + Associates

FEBRUARY 9, 2023

Inspirational Leadership Journeys to the Top of Robotics and AI What does leadership require in the fields of engineering, robotics and AI? As society grapples with decisions around vaccine mandates, health care accessibility and the need to cure chronic diseases, genetic engineering is at the forefront of policy discussions.

Engineering 62

Engineering Biotechnology Leadership Technology 62

Cision

APRIL 5, 2017

Breaking Down the State of the Media in 2017,” was a fascinating and discouraging examination of the lack of trust in the media. Gallup reports: “Americans’ trust and confidence in the mass media ‘to report the news fully, accurately and fairly’ has dropped to its lowest level in Gallup polling history.”.

Report 225

Report Media Advertising Advertising 225

Stephen Waddington

AUGUST 27, 2019

In this blog I’ve set out each candidate’s statements and blogs to understand their proposed policies. I will continue the excellent work, which has positioned the profession as a strategic management function through active engagement with the business community showing how ethical communication can enhance economic performance.

Government 113

Government Education Community Big Data 113

PRSay

OCTOBER 25, 2017

8–10: Breaking Misconceptions About Communicating With Rural Americans. When PR professionals target people in poor, rural communities, relying on stereotypes and misconceptions often hinders their campaigns, said Deana Rachelle Haworth, M.A., 10, titled “ Rural Reach: Strategic Communication With Rural and Low Income Audiences.”

Social Media 119

Social Media Conference Media Corporate 119

PRSay

JUNE 18, 2020

For centuries, systemic and structural racism in the United States constrained and prevented opportunities for Black Americans and other communities of color to live long, healthier and prosperous lives. But this is a complicated, layered conversation with a long traumatic history and generations of impacted communities.

How To 166

How To System Internal International 166

PRSay

MARCH 6, 2020

Organizations are continuing to examine how their employees, operations, stakeholders and communities may be impacted. Stansell said there are several tactics that communications professionals should use for reaching key stakeholders, including emails, internal memos, conference calls and social media.

Communications 212

Communications Employee Crisis Policies 212

Melissa Agnes

AUGUST 12, 2014

It takes time and energy to build a community of trust. So we have three important fact(ors): Your executives will be expected to lead your organization through a crisis and communicate with key audiences in real-time. Note: This will probably correlate with your pre-determined crisis communications platforms.).

Crisis Communications 251

Crisis Communications Crisis Communications Energy 251

PRSay

MARCH 8, 2021

Social media and the internet have propelled incivility in a dramatic way. Frank Wehner, a senior fellow at the Ethics and Policy Center, said: “When civility is stripped away, everything in life becomes a battlefield, an arena for conflict, an excuse for invective. Incivility is a communication barrier.

Ethics 158

Ethics Policies Groups Survey 158

PRSay

APRIL 15, 2021

If CEOs act on what they say, they will be rewarded in terms of stronger bonds with their employees, customers, investors and communities. The truth is, companies have always weighed in on governmental policies, but it was done by backroom lobbyists for the sole benefit of the company. Follow your gut.”

Company 189

Company Employee Internal International 189

NewsWhip

FEBRUARY 26, 2021

When brands are more trusted than media and other Trust Barometer findings. Tonia explains that the 2021 Edelman Trust Barometer indicates trust in government, media, and peers has declined. Tonia explains that the 2021 Edelman Trust Barometer indicates trust in government, media, and peers has declined. FEBRUARY 26, 2021.

Brand 78

Brand Branding Media Government 78

ImPRessions - Crenshaw Communications

JANUARY 30, 2017

Social and media channels were blazing with backlash following the president’s executive order restricting travel to the U.S. Even for those favoring a tighter refugee policy, the execution of the ban, stranding travelers and causing confusion at airports and among government agencies, left a lot to be desired.

Brand 120

Brand Branding Travel Policies 120