Agility PR Solutions
MAY 27, 2020
Every business is striving to maintain good public relations, whether that be through providing a quality service, engaging with customers and clients, or making a positive difference through progressive or charitable actions in the wider community or world.
ImPRessions - Crenshaw Communications
SEPTEMBER 29, 2020
Traditional Trend Piece. Content that explains a new or emerging trend is among the most valuable for business customers because it helps educate prospects. Educational content is particularly useful for any category with a long purchase cycle and steep learning curve, like software or insurance. How can marketers cope?
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PRSay
JULY 29, 2022
Gallo, head of communications and public affairs, Latin America, at the Zurich Insurance Group. A brand’s communications should remain “simple, short and concrete,” he said. Communication that builds trust promotes “a healthy public space where ties are strengthened and a more fruitful sense of community is developed,” he said.
NewsWhip
SEPTEMBER 21, 2023
The days of relying solely on hindsight to understand media trends are both literally and figuratively behind us. With predictive analytics, we now have the power to foresee the trajectory of news stories — creating an entirely new era of proactive communications strategies and foresight.
Onclusive
JUNE 21, 2017
Hosted by Deirdre Breakenridge of Pure Performance Communications , and joined by fellow panelists Shonali Burke and Shannon Furey , the panel covered emerging PR trends including how corporate storytelling has changed in recent years and what PR professionals must learn to sustain their careers. Be a part of their community.
PR for Anyone
JANUARY 5, 2022
Insurance requirements – Minimum crash coverage requirements are now in effect. If you are an insurance agent, this is a great time to pitch a story about this. Here is a sampling of laws that went into effect on January 1, 2022: Minimum wage increase – Are you in an industry where this is impacted?
ImPRessions - Crenshaw Communications
MAY 28, 2019
Scott also took us through a current case history by classic car insurer Hagerty, which has built an impressive fanship by creating online forums, special experiences, and generally tapping into the passion of car collectors. But an insurer for people with the leisure time and wealth to collect vintage Maseratis has a special opportunity.
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