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Marketing After Facebook for Brands [VIDEO]

Shift Communications

Facebook changed its algorithm to suppress unpaid brand posts. In this video, we’ll review the five pillars of digital marketing communications and how Facebook’s changes shouldn’t impact the rest of our marketing efforts: Search marketing. 00:00:01] Facebook is taking your brand to the woodshed.

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What’s in Your Fall 2014 Communications Toolkit?

Deirdre Breakenridge

Gearing up for a productive fall means having the most efficient tools in your PR and communications toolbox. Here are nine resources (both free and paid tools) I’ve discovered that have the power to enhance your communications program in a variety of ways. Then, a peer recommended SumAll, after a lengthy Facebook discussion.

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Monday Roundup: Facebook Tips for Business

Waxing UnLyrical

On to today’s roundup… and today we’re talking Facebook. Why: In this post for Spin Sucks , Yvette Pistorio explains how to make your Facebook posts more appealing to your fans. Why: Ari Herzog offers an interesting perspective on Facebook friendships and their real-life value. Based in the Washington, D.C.,

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How to Get Your Brand Noticed in a Crowded Market

ReimaginePR

We’ll show you some of the best practices for getting your brand noticed in this extra resource. For most brands, that’s definitely Facebook. Facebook is an obvious choice because it’s so darn popular. Facebook currently has over one billion users (and that number’s growing). Click Here. Define Your Audience.

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PRSA PR Pros of the Year Helped Elevate the COVID-19 Work of the Johns Hopkins Bloomberg School of Public Health

PRSay

We regularly used this resource to monitor their takes on certain topics (what’s [going on] with testing, what’s the next challenge in the United States or abroad, what are experts saying about the vaccine timeline, etc.). Even today, this remains a valuable resource for us.

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Revamp your content strategy by following these 9 content cornerstones

Communications Conversations

Love this series of resources from Intelligentsia (one of my favorite coffees). Side benefit: Building community by highlighting your customers’ best stuff. Think about most of the people that follow you on Facebook, Twitter, Instagram and any other social network. Extremely helpful for the DIY coffee geek. Please, God.

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PR on a Budget: 10 Tips for Smarter Spending and Better Results

Burrelles Fresh Ideas

In fact, we put together ten powerful tips that will help boost your efforts even when resources are limited. Maximizing returns on limited resources means deploying tactics thoughtfully at every stage, from planning to execution. Sometimes, it just takes a little community spirit.