Sword and the Script

DECEMBER 11, 2018

There’s something in here for every discipline of marketing – be it strategy, PR, content marketing, SEO, digital, social media, customer marketing, and so much more. There will be a notable uptick in socially conscious marketing. Think Google Hotels, Flights, weather, etc.). 8) Creativity over productivity.

Social Media 90

Social Media Marketing Media Creativity 90

PRSay

OCTOBER 1, 2018

The closure affected both the park and the surrounding communities during the height of the summer visitor season. I work in Yosemite Valley, so I stayed in a hotel room at Yosemite Lodge. As the PR person, I have to look at impacts to visitors, including international visitors whose flights and hotels were being canceled.

Public Affairs 82

Public Affairs Hotels Publicity Interviews 82

Maxim Behar

NOVEMBER 15, 2023

I started creating news with the idea of making products and people more popular in the media. However, in the last 10 years, media has changed and so have the ideas. Now, 10% of it is in print, the other 90% is on the social media platforms. Thus, we should make everything seem interesting on social media.

Hotels 64

Hotels Newspapers Journalism Ethics 64

Karen Freberg

JUNE 26, 2022

Just waiting to see if the lightening bolts from the academic community will come down. Putting a human face on a brand is key, and a core concept I know I teach (and others do as well) in their classes in social media. Yep, I said it. A place making a difference. Yes, you read that correctly.

Conference 97

Conference Pinterest Hotels Nonprofit 97

Karen Freberg

OCTOBER 20, 2017

I was very, very impressed with the community and acknowledgements that were made for educators during both events. This meant a lot to me because it shows the community, culture, and commitment Adobe is showing for education. Just being on social media or using technology doesn’t mean you are in the home stretch.

Creativity 40

Creativity Social Media Education Conference 40

Waxing UnLyrical

JUNE 4, 2014

It’s a landslide: Community creates results. The Harlem Shake depended on community. User-generated content is far better at creating that community. Rise of the social photobooth and video jukebox. So which one garnered more interest according to Google trends?

Mobile 101

Mobile Community System Social Media 101

Scott Public Relations

APRIL 2, 2020

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Watch TV and movies that will spark conversations. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”.

Insurance 71

Insurance Insurance Healthcare Technology 71

Victorious PR

FEBRUARY 8, 2023

Education The world of academia is vast, with students, educators, and researchers having the option between public or private, community college or university, various trade schools, etc. What is the local community like? Think eBay, Etsy, or even Facebook Marketplace. In the U.S. What is the cost of enrollment? In the U.S.

Industry 52

Industry Real Estate Healthcare Tourism 52

Victorious PR

FEBRUARY 8, 2023

Education The world of academia is vast, with students, educators, and researchers having the option between public or private, community college or university, various trade schools, etc. What is the local community like? Think eBay, Etsy, or even Facebook Marketplace. In the U.S. What is the cost of enrollment? In the U.S.

Industry 52

Industry Real Estate Healthcare Tourism 52

Victorious PR

FEBRUARY 8, 2023

Education The world of academia is vast, with students, educators, and researchers having the option between public or private, community college or university, various trade schools, etc. What is the local community like? Think eBay, Etsy, or even Facebook Marketplace. In the U.S. What is the cost of enrollment? In the U.S.

Industry 52

Industry Real Estate Healthcare Tourism 52

Beyond PR

MAY 18, 2017

There is no better story to illustrate the power of social listening to generate business. The fact that this incident happened many years ago—and social media usage has grown exponentially since then—hint at the fact that social conversations that can generate leads are everywhere. Social Conversations Aren’t So Random.

How To 57

How To Instagram Social Media LinkedIn 57

Sword and the Script

DECEMBER 15, 2020

Are you active on social media (at least the top one or two platforms where your audience spends time)? On the racial justice front, advocates enticed listeners to adopt an anti-racist mindset by sharing individual stories—what others experience and the toll it takes on them and their communities. Is your website up to date?

Marketing 167

Marketing Employee Content Marketing Training 167

Cision

JULY 13, 2015

In Grant’s book Give and Take: Why Helping Others Drives Our Success , he tells the story of venture capitalist David Hornik (you may be familiar with him from his site, ventureblog ) and how his nature as a giver made him a bit of a revolutionary within the VC community. Jump in the conversation… The same goes for social media.

Writing 120

Writing Social Media Community Course 120

Beyond PR

MAY 4, 2017

Just because User Experience (UX) isn’t necessarily the “duty” of the communications team doesn’t mean that PR can’t contribute. During our “Creating a win-win relationship with the media” panel, a recurring theme from brand leaders from Adobe, Kimpton Hotels and Evite were these simple rules.

Communications 61

Communications Hotels Technology Tools 61

Waxing UnLyrical

NOVEMBER 25, 2010

At the time, I was working for an organization headquartered in New York, so I traveled there frequently; as a result, I had a ton of reward points on Amtrak and various hotels. Ever budget-conscious, I booked what I thought was a great hotel, using my points… right in the heart of Times Square. It was terrible. He didn’t skip a beat.

Hotels 89

Hotels Television Twitter Facebook 89

Waxing UnLyrical

AUGUST 10, 2016

This past year, we saw Buzzfeed’s exploding watermelon blow up the internet, becoming the largest Facebook Live stream to date, with over 800,000 live viewers. Pictures, videos, and other visual media are processed 60,000 times faster than text. Guest Post by Denise Chan.

Instagram 40

Instagram Hotels Consumer Travel 40

Waxing UnLyrical

JUNE 5, 2015

From Katie Paine’s Facebook Page on June 2, 2015: “The measurement world lost one of its pillars today. ” So wrote Katie Paine on her Facebook Page earlier this week, when Don Bartholomew passed away. I got to know Don a few years ago, after I’d become a “social media” person.

Measurement 40

Measurement Hotels Conference Facebook 40

Waxing UnLyrical

DECEMBER 13, 2013

I’ve known Steve for some years, when our paths first crossed thanks to social media. 6-8), now would be the time to book both the conference and the hotel. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. You must read this book.

Conference 110

Conference Hotels Privacy Resources 110

Prakkypedia

NOVEMBER 13, 2019

That means I’ve worked as a press secretary, country journalist, government journalist, website manager, digital content manager, social media consultant and PR consultant. I’ve been working in comms for more than twenty years and have regularly changed career tack to pursue roles that interested me.

Radio 24

Radio Tourism Government Hotels 24

wiredPRworks

APRIL 27, 2020

As CEO for the American Marketing Association, Russ is charged with the transformation of the AMA to become the essential community for marketers. Social media changed the author of the brand story. What is the power of Facebook? What makes Facebook work is Metcalfe’s law. Replace Products with Solutions.

Marketing 52

Marketing Storytelling Content Marketing Examples 52

wiredPRworks

APRIL 27, 2020

As CEO for the American Marketing Association, Russ is charged with the transformation of the AMA to become the essential community for marketers. Social media changed the author of the brand story. What is the power of Facebook? What makes Facebook work is Metcalfe’s law. Replace Products with Solutions.

Storytelling 52

Storytelling Brand Branding Marketing 52

Maxim Behar

APRIL 2, 2023

How have your personal public engagements and community causes and activities contributed to you being such a successful and respected person? We can all observe the total nonsense that is coming from TV, Facebook, Instagram, LinkedIn, and various social media. We all have media in our hands.

Comparison 52

Comparison Newspapers Course Policies 52

Waxing UnLyrical

APRIL 18, 2013

at SMMWorld: “At the recent Social Media Marketing World event, I ran into Ian and asked him how many sessions he had attended and he said ‘none.’ My Second Social Slam a Splendid Success. Brian Vickery) If budget limits you to one social media conference, then I encourage picking Social Slam.

Conference 81

Conference Social Media Hotels Meeting 81

PR Conversations

NOVEMBER 27, 2015

It can take hours to move from one place to the other and we were “parked” in a decent but peripheral “four star” hotel (as proudly indicated by our host when I inquired the reasons for not choosing a more central Tehran location). Use of my Blackberry with an international carrier was impossible. The Internet connection was random.

Conference 40

Conference Hotels Internal International 40

ZudePR

JUNE 6, 2016

Let's Hear From Those 28 Highly Productive Communicators #1: Ana Hoffman (San Francisco, US) Ana is the founder of Traffic Generation Café. She is a social media, SEO, Internet marketing and blogging consultant. My two biggest daily challenges are social media and reading. Social media is the obvious one as well.

Writing 114

Writing Social Media SEO Blogging 114