Bianchi Biz Blog

AUGUST 3, 2023

As generative AI tools continue to gain popularity in the workplace, it has become increasingly evident that automotive suppliers need to consider establishing a corporate policy that governs their employees’ use of these tools. AI should be used as a tool to augment human decision-making, not replace it.

Automotive 78

Automotive Policies Employee Corporate 78

PRSay

NOVEMBER 18, 2021

On social media, “Extreme points of view are amplified,” and “False news spreads faster and farther than true news,” the report says. Develop and scale communication tools, networks and platforms that are designed to bridge divides, build empathy and strengthen trust among communities. Local media investment.

Social Media 189

Social Media Report Media Government 189

Stephen Waddington

APRIL 23, 2019

#PowerAndInfluence, #FuturePRoof, #PRstack, #PRFest and Comms School are all examples of communities with conversation and learning at their heart. You can catch a replay of the webinar via the Comms School community on Facebook. The start point is finding a community to join. It connects students, educators and professionals.

Community 89

Community Twitter Facebook System 89

PRSay

MARCH 23, 2018

As a corporate communicator who, like others, nervously and helplessly watched the water rise, I learned about the parallels that can be drawn between the historic flood and how companies respond to their own crises. But the speed that social media offered during Hurricane Harvey also poses risks for companies in crises.

Corporate 108

Corporate Communications Crisis Management Crisis 108

Deirdre Breakenridge

FEBRUARY 13, 2015

ET, the #PRStudChat community will participate in a Twitter chat discussion focused the state of healthcare communications. The healthcare arena has experienced continuous change with social media empowering the digitally demanding patient. She is the editor of Ragan’s Health Care Communication News.

Healthcare 150

Healthcare Community Twitter Communications 150

5W PR

MARCH 28, 2024

Media relations PR pros cozy up with journalists and media outlets, ensuring the company’s story gets told right in the public view. This hands-on approach shares good news and addresses any worries raised in the media, nurturing transparency and accountability.

Company 78

Company Publicity Financial Crisis Communications 78

Bianchi Biz Blog

APRIL 29, 2024

International Business Hub : With its cosmopolitan lifestyle, Hong Kong is home to numerous international corporations. Talented Workforce : The city boasts a well-educated and skilled workforce, proficient in both English and Chinese, providing a valuable asset for businesses operating in this market.

Marketing 92

Marketing Local Crisis Management Internal 92

5W PR

AUGUST 12, 2019

Once you answer that question and put together a plan to actively promote and preserve your corporate reputation, the chances are that any damage occurring from such an incident will be minimal rather than catastrophic. Building A Corporate Reputation. Publish an annual report to the community if that isn’t already happening.

Corporate 68

Corporate Reputation Marketing Employee 68

PR 20/20

APRIL 1, 2021

Marketing AI Institute helps marketers build a competitive advantage with AI by providing expert content, online education, interactive tools, strategic consulting and live events. social media). It is a lack of education and training , as reported by 70 percent of respondents. Private Slack community. Webinar library.

Education 52

Education Marketing Conference Agriculture 52

Reputation Us

JANUARY 3, 2020

The most recent Nielsen Global Survey of Corporate Social Responsibility found that more than half of 30,000 people surveyed in 60 countries “are willing to pay more for products and services provided by companies that are committed to positive social and environmental impact.” Gaining profit and peace-of-mind is a pretty strong combo.

Reputation 60

Reputation Corporate Survey Employee 60

ImPRessions - Crenshaw Communications

APRIL 27, 2021

Most of us who work at tech PR agencies stay glued to various media to track breaking news and inform reactive pitching to promote visibility for our clients. Yet our main goal is not always to secure top-tier media coverage, although that’s always a win. It’s also a great place for webinars and other free educational content!

Enterprise 296

Enterprise Trends Journalism Resources 296

ImPRessions - Crenshaw Communications

AUGUST 25, 2020

For business leaders, the rise of social media has powered a shift from public relations to public engagement. And most CEOs acknowledge the benefits of social engagement for their personal and corporate brands. More surprisingly, recent research shows that use of social media by CEOs globally has declined in the past year.

Social Media 380

Social Media Leadership LinkedIn Corporate 380

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

PR and marketing are perceived very differently, especially in a corporate environment. PR, on the other hand, with its ties to reputation and crisis management, is thought to play a more defensive role, designed to protect the corporate brand. Corporations raced to tell their publics what they were prepared to do to support them.

Marketing 310

Marketing Product Launch Corporate Viral 310

PRSay

MARCH 22, 2023

In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. ZEO places a spotlight on Gen Z’s ability and influence to transform and innovate business, work, media and marketing.

How To 162

How To Employee Leadership Nonprofit 162

PRSay

JANUARY 8, 2019

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention. Can you make it happen?”

Storytelling 163

Storytelling Media Nonprofit Government 163

PRSay

MARCH 21, 2023

In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. ZEO places a spotlight on Gen Z’s ability and influence to transform and innovate business, work, media and marketing.

How To 139

How To Employee Leadership Nonprofit 139

Cision

SEPTEMBER 1, 2016

Micro-targeting and befriending influencers in individual communities is a strategy that could work well in other countries and cultures, too. Local influencers can explain what types of communication strategies will – and will not – work in their communities. That’s one thing that our communities love.”.

Local 216

Local Government Community Corporate 216

ImPRessions - Crenshaw Communications

JUNE 5, 2019

Good will and strong community relations are also in demand as Silicon Valley is blamed for a host of problems, from data privacy threats to income inequality. PR educates customers and prospects. The typical B2B technology customer is an educated buyer who may research his purchase for weeks or months.

Technology 246

Technology Company Banking Education 246

Landis PR

APRIL 29, 2024

It also provides information on key economic indicators, government initiatives, and advice for foreign companies looking to navigate Finland’s media environment. This applies to the media also. It is not advisable to have an employee of a communications firm present in the interview situation. At the heart is trust.

Radio 64

Radio Pinterest Television Government 64

Stephen Waddington

APRIL 6, 2022

Societal discord has become a significant risk factor for business, posing a threat to corporate reputation, employee recruitment, and organisational morale. These are the headlines from The Future of Corporate Activism report published by the USC Annenberg School for Communication and Journalism.

Publicity 105

Publicity Corporate Employee Energy 105

5W PR

JANUARY 4, 2024

Highlighting green practices, eco-friendly products, and corporate responsibility initiatives can attract this generation. Brands that actively contribute to environmental causes and communicate these efforts authentically can build a positive image. Building a sense of community enhances brand loyalty and affinity.

Marketing 78

Marketing Community Trends Technology 78

ImPRessions - Crenshaw Communications

DECEMBER 6, 2019

Public faith in many institutions – organized religion, Congress, and the news media — has eroded over four decades. Corporate America is stepping up. This comes as a happy sign for public relations professionals who preach corporate responsibility or even strategic activism to clients. But there is some good news.

Leadership 156

Leadership Corporate Energy Government 156

Stephen Waddington

MAY 4, 2021

The crisis has accelerated many of the changes already underway in media, public engagement, and organisational communication, such as the role of communication as a strategic management function and a more human approach to communication by CEOs and management teams. You can download a copy from the Vuelio website.

Publicity 197

Publicity Government Corporate Financial 197

Onclusive

JUNE 21, 2017

Hosted by Deirdre Breakenridge of Pure Performance Communications , and joined by fellow panelists Shonali Burke and Shannon Furey , the panel covered emerging PR trends including how corporate storytelling has changed in recent years and what PR professionals must learn to sustain their careers. Be a part of their community.

Storytelling 329

Storytelling SEO Community Engineering 329

Stern + Associates

FEBRUARY 1, 2024

Any organization’s upcoming meeting agenda, professional development, or executive education sessions – during Black History Month and beyond – would be well-rounded with the research-backed insights and perspectives different from those held within many organizations. Bernstein & Co. Desmond Upton Patton, Ph.

Leadership 109

Leadership Ethics Education Technology 109

Deirdre Breakenridge

JUNE 8, 2016

Social media can open new doors and might even land you that dream job or connection. Recent and current public relations graduate students at New York University’s School of Professional Studies, Srishti Assaye , Margaret DeJesus and Sabrina Ruiz , will discuss how to utilize social media to seek out professional opportunities.

Social Media 150

Social Media Pitching How To Media 150

PR for Anyone

JANUARY 28, 2024

Her research and insight into workplace strategy have been published in media outlets such as Forbes, NY Post, Harvard Business Review, and more. You’re Missing Out, Corporate America Women navigating the workplace in their 50s encounter a unique set of challenges distinct from their younger colleagues.

Employee 130

Employee Policies Creativity Company 130

ImPRessions - Crenshaw Communications

DECEMBER 19, 2023

Some were management failures, while others were about corporate values or behavior. Nearly two full weeks after protests by right-of-center celebrities and activists raged on social media, it finally issued a tepid response that said…well, not much. Yet, nothing happens in a vacuum. That was great – until it wasn’t.

Banking 212

Banking Nonprofit Twitter Advertising 212

PRSay

JUNE 15, 2021

For corporate communicators, Pride in 2021 can seem confusing and challenging. If you’re tempted to post a rainbow flag photo on your company’s social media feeds and call it a day, don’t. If the past year has taught you anything, then it should be that the price of admission to the LGBTQ ally community is now much higher.

Employee 201

Employee Community Leadership Enterprise 201

ImPRessions - Crenshaw Communications

OCTOBER 23, 2020

The Caspers and Harrys of the world relied more on a strong brand persona, aggressive performance marketing, and paid influencers than traditional earned media or sponsorships. The post Five Reasons Why B2B PR Works appeared first on Crenshaw Communications. The rise of Direct-to-Consumer brands was a big factor in the shift.

B2B 242

B2B B2C Software Consumer 242

Rock the Status Quo

FEBRUARY 9, 2015

Like fluffy yellow chicks marching in line after their mama, many companies are stuck in push marketing tactics of the past, favoring carefully crafted, conservative external messaging and expecting their executives to rigidly follow corporate directives when it comes to having (or not having) a digital voice. “It’s too risky!”

Corporate 100

Corporate Leadership Brand Branding 100

Burrelles Fresh Ideas

OCTOBER 17, 2023

It focuses on increasing awareness about cybersecurity risks and providing educational resources to help individuals and organizations better understand and mitigate those risks. This media exposure not only educates the public but also encourages discussions on cybersecurity best practices.

Education 111

Education Employee Measurement Agency 111

Communications Conversations

DECEMBER 7, 2021

When was the last time your company conducted a social media audit? However, a good, in-depth social media audit is worth it’s weight in gold. An audit gives you the perfect “pause” to re-shape your social media strategy. Now the question is: What’s included in a social media audit? #1:

Social Media 104

Social Media Media LinkedIn Facebook 104

PRSay

OCTOBER 27, 2020

As Johnson, the CEO of DiversityInc Media LLC , said, you can only make progress when you are starting with the truth. During her talk, she discussed the “unchecked racism” in the United States as well as offered practical advice to address racism in corporate America.

Education 161

Education Conference Employee Policies 161

PRSay

APRIL 7, 2021

Seeing these acts against other members of the Asian American and Pacific Islander community (AAPI), which I am a part of, both saddens and infuriates me. I was born and raised in the Midwest to parents who came to America when the United States opened immigration for well-educated immigrants from diverse countries in Asia and Latin America.

Community 147

Community Training Education Television 147

Bianchi Biz Blog

AUGUST 21, 2023

We are here to educate fluid power engineers on how to design and maintain efficient, reliable hydraulic and pneumatic systems so getting them the stories that help with that is necessary. After a few years hiatus doing community PR, I entered technical publishing when I was out of a job for a few months.

Meeting 72

Meeting Automotive Engineering Journalism 72

Deirdre Breakenridge

DECEMBER 6, 2016

As we close out 2016, the #PRStudChat community will gather together on Tuesday, December 13th at 8:30 p.m. Jessica spent six years in corporate PR before launching her own business. Jessica regularly speaks to groups about personal branding, public relations, and social media. .

Community 150

Community Twitter Corporate Groups 150