PRSay

JUNE 16, 2023

In public relations, generative AI has the potential to automate routine tasks such as writing press releases, social media posts and email pitches, thus allowing practitioners to focus on strategic, big-picture work. AI for social media Social media is another area where communicators can use generative AI to their advantage.

Technology 146

Technology Crisis Management Social Media Training 146

PRSay

JUNE 7, 2023

But if you must continue, then let’s consider the explosive growth of generative AI technologies like ChatGPT and Google Bard. With every new technology, there’s concern that reporters will become obsolete. The intersection of journalism and AI is the most important media issue of our time. You can stop reading there.

Journalism 155

Journalism Public Affairs Ethics Technology 155

Maxim Behar

NOVEMBER 22, 2023

However, I feel like it’s already becoming a predominant part of our work, especially when it comes to writing texts or doing graphic design. I am still on the executive board of the global PR organization ICCO and together with my colleagues we’re trying to establish principles on how to govern the ethical use of AI in terms of copyright.

Ethics 64

Ethics Guidelines Comparison Creativity 64

Mindful Marketing

NOVEMBER 18, 2023

by David Hagenbuch - professor of marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing AI’s meteoric rise has encouraged companies to quickly embrace the transformative technology while countries have raced to erect guardrails on the all-powerful algorithms.

Brand 99

Brand Branding Ethics Tools 99

The Hoyt Organization

SEPTEMBER 8, 2023

Generative AI prompts are a type of artificial intelligence-powered technology that can generate an array of information, as long as the prompts are carefully crafted. The Legal & Ethical Implications Another issue to keep in mind is the legal and ethical implications of using AI in public relations.

Publicity 99

Publicity Ethics Analysis Data 99

PRSay

DECEMBER 27, 2023

The seven report topics are the future of the workplace, the state of the undergraduate curriculum/hiring characteristics, critical thinking, data strategy and insights, ethics, DEI, and public relations as a driver of social change. And they valued students who had completed internships.

Report 78

Report Ethics Education Survey 78

PRSay

DECEMBER 21, 2023

The seven report topics are the future of the workplace, the state of the undergraduate curriculum/hiring characteristics, critical thinking, data strategy and insights, ethics, DEI, and public relations as a driver of social change. And they valued students who had completed internships.

Report 78

Report Ethics Education Survey 78

PRSay

SEPTEMBER 11, 2023

In her role as director of innovation and CEO communications at Microsoft, Bonnie McCracken has a pivotal role in shaping the narrative for groundbreaking research and cutting-edge technologies, particularly with the company’s investments in AI. What are a few of the more positive aspects of AI for communicators to know?

Enterprise 184

Enterprise Tools Technology Privacy 184

Burrelles Fresh Ideas

JUNE 6, 2023

One thing is certain, this giant step in the technological revolution is here to stay and only growing more extensive and impactful daily. But to the marketing and communications worlds, the reality is that it has been used in various forms for years, having started gaining momentum around 2015.

Communications 40

Communications Marketing Technology Data 40

Stephen Waddington

AUGUST 11, 2019

Dominic Cummings’ blog provides first hand insight into one of the smartest thinkers in modern communications. I’ve become obsessed in the last few weeks with deconstructing the communications around the EU Referendum in 2016. Vote Leave made use of every aspect of modern communications. He was the campaign’s chief architect.

Communications 96

Communications Ethics Public Affairs Government 96

Burrelles Fresh Ideas

MAY 14, 2024

Social media has become an inseparable part of daily communication between people and businesses. Luckily, assistive technologies and social media accessibility allow people with disabilities to engage in digital communication effectively. Write unique alt text for each image. Be clear and concise.

Social Media 93

Social Media Media Video SEO 93

Stephen Waddington

JULY 6, 2022

The European Communication Monitor reported in 2017 that four out of five public relations departments are failing to operate at their potential. billion to the UK economy (Public Relations and Communications Association, 2021). billion in 2016 (Public Relations and Communications Association, 2016). Communication Capabilities.

Publicity 167

Publicity Ethics Training Education 167

Sword and the Script

JANUARY 2, 2024

It’s also a clear way to demonstrate my work ethic and affinity for continuous learning. 47] The largest PR and comms tech companies, along with many startups, are now controlled by PE firms; is this good for the PR community? A Fairly Comprehensive List of PR and Comms Technology Vendors for 2023 [PR Tech Sum No.

Blogging 115

Blogging Software B2B Survey 115

Stern + Associates

MARCH 15, 2023

Since the release of incredible generative artificial intelligence (AI) tools like ChatGPT, Bing AI and DALL-E, the world has been astounded by their seemingly human-like ability to tell stories, have conversations, create art and write code.

Technology 96

Technology Ethics Tools Creativity 96

Burrelles Fresh Ideas

JANUARY 2, 2024

Sustainable SEO, focusing on quality content and ethical practices, is the future. Sustainable SEO is also sometimes known as ethical SEO, eco-responsible SEO, or green SEO.) Conclusion: Embracing the Dynamic SEO Landscape The future of SEO is dynamic and multifaceted, blending technology, user-centricity, and ethical practices.

SEO 84

SEO Mobile Engineering Ethics 84

Burrelles Fresh Ideas

JANUARY 23, 2024

Your marketing and public relations (PR) campaigns are vital methods of connecting and communicating with consumers. Before we look at the intersection of machine learning and psychology, it’s important to consider how the technology can make a difference in PR and marketing campaigns. How can you use machine learning?

Technology 76

Technology Training Data Consumer 76

PRSay

JANUARY 20, 2023

19 to talk about trends, challenges and opportunities for communicators in the New Year. Egan joined the livestream from Anchorage, Alaska, where she is chief communications officer of the Alyeska Pipeline Service Company. As an organization, we need to be focused on what the ethics issues are.”

Trends 111

Trends Newspapers Community Ethics 111

Wadds Inc.

OCTOBER 12, 2023

AI has assisted practitioners with spelling, grammar, reading level and writing quality in the past ten years. New technologies become embedded into workflow over time. Spelling, grammar, reading level analysis, and writing quality tools have all been incorporated into word processor applications.

Publicity 106

Publicity Tools Exercises Ethics 106

Ethical Voices

FEBRUARY 12, 2024

Joining me on this week’s episode is Christie Goodman , the director of communication for the Intercultural Development Research Association. I’ve also volunteered a lot with Girl Scouts, and March of Dimes, and I’m writing a memoir. Are there other ethical personal examples you wanted to share? It was virtual.

Ethics 79

Ethics Nonprofit Community Examples 79

Offleash

JULY 19, 2023

News flash: We work in technology. Technology is always changing, disrupting, reshaping, and often improving how we work. I’m not attempting to (age myself or) minimize the actual risks and important ethical questions surrounding this next wave of AI. Myth: AI can handle the thorniest crisis communications.

Crisis Communications 52

Crisis Communications Ethics Creativity Crisis 52

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 194

Writing Communications Marketing B2B 194

PRSay

FEBRUARY 23, 2017

Now, Daley’s Razor is an edict to all of us in healthcare communications as we rally against fake news, propagated either by false motives or old fashioned apathy. After all, our jobs depend on communicating messages that are both compelling and true. As Jane writes “Honest, ethical professionals never spin, mislead or alter facts.

Healthcare 81

Healthcare Communications Ethics Radio 81

Reputation Us

AUGUST 28, 2023

MidwestCon HIGHLIGHTS & NOTES Panel #1 – “How technology can drive transformation in the criminal system.” Pinto “We need to get communities involved and tell better stories.” ” David London “Clear, concise communication will lead to further understanding of innovation.”

System 78

System Technology Banking Community 78

Ethical Voices

DECEMBER 18, 2023

I like helping B2B tech companies with really arcane technology tell stories that people care about. It’s funny because I look back at the 22-year-old me, I think the very first difficult press release I had to write was something about pricing in SAP. What is the most difficult ethical challenge you ever confronted?

Ethics 105

Ethics Data Training Agency 105

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

” In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees. The key, of course, is for senior managers to model ethical behavior, and to cultivate an environment of full transparency. That’s easier said than done. A red flag about institutions.

Corporate 272

Corporate Reputation Policies Employee 272

Maxim Behar

JANUARY 28, 2024

Given the fast development in this field, AI has the potential to optimize processes and assist in addressing ethical dilemmas in agencies and companies. At the World Organization, we accepted these principles for ethical behavior in using AI. He is also a person with exceptionally broad cultural knowledge. Host: What's the question?

Radio 59

Radio Ethics How To Writing 59

Wadds Inc.

NOVEMBER 11, 2023

The technology has developed slowly over the past ten years following innovation in data processing and natural language development, but then incredibly quickly in the past 12 months. AI tinkering and experimentation The approach to AI by public relations agencies and communication teams has been tinkering and experimentation.

Report 120

Report Publicity Training Policies 120

Landis PR

JANUARY 9, 2023

You may have noticed a sudden uptick in buzz about a potentially revolutionary new AI-powered chatbot called ChatGPT over the holidays, which has very quickly become a potential game-changer for almost every industry, from academics and law to journalism and communications.

Ethics 52

Ethics System Crisis Management Data 52

Shift Communications

MAY 17, 2023

By Leslie Clavin, VP, Editorial Services For two decades, SHIFT has guided clients through communications challenges as automation and artificial intelligence entered, disrupted and transformed their markets, from healthcare to manufacturing to transportation and beyond. How we use it: with an eye toward our firm’s ethical standards.

Publicity 78

Publicity Guidelines Training Transportation 78

Shift Communications

MAY 17, 2023

By Leslie Clavin, VP, Editorial Services For two decades, SHIFT has guided clients through communications challenges as automation and artificial intelligence entered, disrupted and transformed their markets, from healthcare to manufacturing to transportation and beyond. How we use it: with an eye toward our firm’s ethical standards.

Publicity 78

Publicity Guidelines Training Transportation 78

Sword and the Script

JANUARY 3, 2023

Public relations professionals create and maintain a positive image for their organization, often through the use of marketing, branding, and communication strategies. PR is a broad field that encompasses many different tactics and strategies for managing communication between an organization and the public. It’s not a bad take.

Interviews 100

Interviews Publicity Technology Social Media 100

Ethical Voices

APRIL 17, 2023

Joining me on this week’s episode of EthicalVoices is Roger Bolton , the president of Page , the premier global professional association for senior corporate communications executives. He discusses a number of important ethics issues, including: It’s great to be with you, Mark. Technology is at the heart of it.

Enterprise 68

Enterprise Ethics Engineering Technology 68

ImPRessions - Crenshaw Communications

APRIL 2, 2019

They must be willing to share business advice, comment on key trends affecting their category, and use their position as a platform for communicating expertise on an industry-wide scale. See this post for tips on writing stellar executive bylines. A C-level executive is the face of the company and often its brand.

Conference 160

Conference Leadership LinkedIn Social Media 160

Landis PR

JANUARY 10, 2022

Landis Communications Inc. We work with a broad range of clients, including technology, healthcare, nonprofits, environment, hospitality and more. If you are a dedicated self-starter looking for a communications or public relations job, look no further. LCI is a strategic, disciplined and effective communications agency.

Healthcare 98

Healthcare Policies Nonprofit Ethics 98

PRSay

JANUARY 8, 2019

Having worked in communications for a top-tier university, a regional nonprofit foundation and as a consultant, I’ve heard this question myself. As communicators, we work hard to engage with reporters and editors to make them aware of the great work our clients are doing — but we still understand why bosses make these urgent requests.

Storytelling 163

Storytelling Media Nonprofit Government 163

Sword and the Script

JUNE 7, 2022

I took a business ethics course when I was studying for my MBA. As a communications pro, you are generally privy to conversations the rest of your peers are not. Vendors that white label TVEyes go to lengths to tell me they embed the technology within their own secret sauce to solve UX issues. Third largest in the U.S.

Software 86

Software Pitching Internal International 86

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees. The key, of course, is for senior managers to model ethical behavior, and to cultivate an environment of full transparency. That’s easier said than done. A red flag about institutions. It’s a red flag.

Corporate 156

Corporate Reputation Policies Employee 156