Solo PR Pro

MAY 7, 2024

Public Relations professionals know the power of cultivating a strong brand. Yet, we often push our own brand building to the bottom of our priority list. As a solo PR pro, personal branding is a vital component of your business strategy. Define Your Brand Identify what you want to be known for.

Branding 92

Branding Brand Reputation Ethics 92

PR for Anyone

FEBRUARY 6, 2024

Colleen Biggs is a business strategist, leadership coach, author, and public speaker. In this conversation, Colleen shares her incredible journey of leaving home at the young age of 17 to become a successful business owner, emphasizing the importance of survival instincts and continuous self-improvement.

YouTube 130

YouTube Instagram LinkedIn Community 130

Prohibition

DECEMBER 19, 2022

It’s our final social media updates round-up of 2022, so let’s see what the main platforms have been working on amid Musk’s Twitter Blue whiplash and ongoing Instagram changes and updates. Instagram increase creator transparency. Here’s our round-up of all the latest social media updates you need to know!

Instagram 62

Instagram LinkedIn Social Media Media 62

ImPRessions - Crenshaw Communications

OCTOBER 4, 2023

According to a study of 6000 consumers by Global-e online , a majority of both Millennial (54%) and Gen-Z (55%) shoppers say social media is their number one channel for discovering international brands, with Instagram leading as the preferred platform for purchase (62%), followed closely by TikTok.

Mobile 334

Mobile Advertising Advertising Trends 334

Cision

JUNE 22, 2015

In this piece, I want to make the case that Instagram is the “Rihanna” of social networks, relative to Facebook as social networking’s U2. Where Facebook is a behemoth social network with consistent utility, Instagram is a smaller network engineered for high-engagement. 07 percent). Content quality assurance.

Instagram 120

Instagram Fashion Sports Pinterest 120

Marketwired

MARCH 3, 2016

Facebook and Twitter started the trend, with YouTube, Instagram and the like, following. It gives a great opportunity to provide conversations between brands and influencers. This, in turn, helps to really expand and enhance your thought-leadership. One concern for brands may be the “off-the-cuff” discussions.

Leadership 116

Leadership YouTube Video Instagram 116

Onclusive

NOVEMBER 8, 2023

Owned Media & Content Strategy Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach. Messaging & Positioning Having a clear brand established, along with representation of your values and mission statement, has never been more important.

Training 195

Training Media Training Reputation Crisis Communications 195

Onclusive

AUGUST 9, 2021

Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach. Having a clear brand established, along with representation of your values and mission statement, has never been more important. Executive Thought Leadership. Messaging & Positioning.

Training 370

Training Media Training Reputation Crisis Communications 370

PRSay

JANUARY 27, 2017

Brand managers looking to reach consumers online—especially elusive younger crowds—are turning to apps such as Instagram. Instagram stories have grown to 150 million users (from 100 million) in the last few months, and engagement numbers are high. Soon, brand managers will be able to reach those users with full-screen ads.

Instagram 60

Instagram Analytics Advertising Advertising 60

Flack's Revenge

OCTOBER 15, 2020

Those with known brands and large social media followings can directly reach large audiences. It’s because well-known brands are safer stories. And I just addressed some of these questions in my recent podcast appearance , with host Marti Sanchez , who also runs content and thought leadership firm Influence Podium.

Leadership 282

Leadership Social Media Facebook Trends 282

Shift Communications

JANUARY 25, 2023

Voice and tone are distinct attributes that an organization takes on to animate its brand and narrative. And some are using the brand narrative in adverse ways. The shift to inclusive branding and communications In recent years DE&I (Diversity, Equity and Inclusion) has moved to the forefront.

Strategy 78

Strategy Branding Brand How To 78

PRSay

AUGUST 17, 2023

Assess these nine factors to decide if your brand or organization should lean in or out of Threads. Your brand will need an existing Instagram account to sign up, as Threads is closely tied to its sibling app. Threads is an easy option for existing Instagram users.

Twitter 147

Twitter Pharmaceuticals Instagram Social Media 147

ImPRessions - Crenshaw Communications

MAY 11, 2022

Here are some of the top conferences in the adtech space that can bring exposure to senior executives and help drive their brand visibility. With so many thought leadership pieces written about what’s in store for any given industry at the start of the year, it makes sense that there’s a conference dedicated to what’s coming in adtech.

Conference 156

Conference Privacy Advertising Advertising 156

5W PR

JANUARY 3, 2024

Beauty brands face unique challenges and opportunities in a landscape where trends, consumer expectations, and digital platforms play pivotal roles. Brands are leveraging digital channels to connect directly with consumers, share brand stories, and showcase products.

Product Launch 78

Product Launch Community Consumer Interviews 78

Stern + Associates

APRIL 17, 2023

Creating short-form video content can be a powerful tool for executive visibility because it enables leaders to showcase their thought leadership in a concise and engaging manner – all while lifting the veil on the mysterious and lesser-known nature of the executive. Are you looking to increase brand awareness?

Video 118

Video YouTube Instagram Social Media 118

The Proactive Report

OCTOBER 21, 2020

Building Thought Leadership. You can take bits out of a blog post and make them into Facebook and Instagram posts. The mainstream media still plays a major role in building thought leadership. You can create websites, blogs, and social media accounts. That’s the easy part. Start with your own blog and social media profiles.

Leadership 162

Leadership Pitching Social Media YouTube 162

Communications Conversations

APRIL 23, 2019

Over the last week, I’ve spoke to two college classes about one hot topic: Personal branding. As a solo consultant, my personal brand is everything because, in essence, my personal brand = my reputation. You won’t have much to say in terms of “thought leadership.”

Social Media 98

Social Media Branding Brand LinkedIn 98

wiredPRworks

MAY 13, 2022

The ongoing battle of content thought leadership, and brand journalism and how to win more. His team leverages a multi-channel approach to promote the firm’s brand and reputation through storytelling and thought leadership. Connect with Allan on LinkedIn , Twitter, and Instagram. Barbara Rozgonyi on Instagram.

Social Media 52

Social Media Corporate Communications Media 52

PRSay

SEPTEMBER 16, 2021

The change comes on the heels of similar regulation by Alphabet (Google’s parent company) to limit the influence that brands have on young people based solely on their interests. Brands can reinvest money previously spent on advertising in organic engagement campaigns. The better the content, the greater the reach.

Advertising 179

Advertising Advertising Instagram SEO 179

Bianchi Biz Blog

JULY 22, 2024

Malaysia’s multifaceted strengths, encompassing strategic positioning, digital leadership, and halal leadership, collectively position it as a dynamic and forward-thinking player in the evolving Southeast Asian landscape. 38.67% share photos and 33.92% share links Instagram : 20 million users. WhatsApp : 23 million users.

Marketing 101

Marketing Tourism Local Government 101

PRSay

SEPTEMBER 19, 2023

In my view, Kelley’s performances and social media brand demonstrate that active-duty service members can also pursue off-duty passions as artists. It is how we “ get real and get better, ” the Navy’s call to action for leadership development and process improvement.

Communications 179

Communications Ethics Public Affairs Social Media 179

wiredPRworks

MARCH 10, 2022

Beth Nyland on Instagram. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. Barbara is an international trends speaker with a Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams.

Creativity 98

Creativity Communications Instagram Interviews 98

Contently - Strategy

SEPTEMBER 20, 2022

The difference between borrowing and stealing can be blurry on social media, where memes, sounds, and other types of content are widely redistributed by brands and users alike. Social copying happens across all social platforms: Facebook, LinkedIn, Instagram, Twitter, TikTok, and the like. What is social media plagiarism?

Social Media 126

Social Media Ethics Trends Viral 126

Newsfile

FEBRUARY 28, 2024

Media monitoring involves systematically tracking and analyzing media content (such as news articles, social media posts, and broadcast segments) related to a specific brand, industry, or topic. Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands.

Viral 52

Viral Crisis Communications SEO Reputation 52

Communications Conversations

NOVEMBER 16, 2022

Similarly, “Instagram” and “Facebook” are not social media skills. It takes time to build a brand, a voice, etc. You can do this by connecting with your audience through the use of a compelling, empathetic, humorous or information storytelling that allows people to bond with your brand.

Social Media 174

Social Media Media Analytics Data 174

Contently - Strategy

JUNE 4, 2024

This video isn’t just a piece of content; it’s a beacon of thought leadership poised to elevate your brand’s stature. Placing your video prominently on these pages can captivate visitors’ attention and make a compelling case for your product, service, or brand philosophy. Feature it on landing pages.

Video 52

Video How To YouTube Mobile 52

Sword and the Script

SEPTEMBER 3, 2024

And another one: “Another new piece of researc h [download page], this time from Ascend2 in partnership with TopRank Marketing, indicates that influencer marketing is now a part of the marketing mix for 85% of B2B mid-market and enterprise brands surveyed in the US.” What are the top use cases? How was the research conducted? “We

Social Media 154

Social Media Study B2B Media 154

Bianchi Biz Blog

SEPTEMBER 5, 2024

Key services: Strategy and Organizational Culture Strategic Communications, Public Relations and Branding Public Affairs and Corporate Responsibility Data Analysis and Future Scenarios Crisis Communications Top Advice for Foreign Companies Navigating Media and Communications Environment in Finland 1. million users Instagram : 2.47

Marketing 100

Marketing Radio Automotive Television 100

PRSay

AUGUST 6, 2019

As Gen Z, individuals born starting in 1997 as defined by the Pew Research Center, replaces millennials as the primary consumer target for many corporations, organizations and brands, PR practitioners must delve into this consumer segment and understand how to effectively engage them for the next 15-20 years.

Television 158

Television Instagram Consumer Newspapers 158

wiredPRworks

MARCH 23, 2022

Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. Barbara is an international trends speaker with a Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams. Let’s Connect!

Web 119

Web Transportation Social Media Community 119

Communications Conversations

MAY 12, 2020

For starters, she was a VP before her 30th birthday–she has natural leadership abilities. Don’t be afraid to jump into the deep end of leadership. So many people aspire for leadership roles, especially at younger ages. I absolutely cherish my time at Sun Country and fast track to leadership. Caribou, Sun Country.

Airlines 116

Airlines Travel Local Leadership 116

PRSay

MARCH 7, 2024

The Barbie brand is a paradoxical symbol of imagination, comfort, sexism, objectification, feminism and conflicted cultural influence that has entranced and challenged children and adults alike for generations. Fashion and retail media included stories about brand partnerships such as Ruggable, Zara and Crocs.

Film 130

Film Marketing Sports Hotels 130

Deirdre Breakenridge

MAY 1, 2017

What started as a social media experiment has quickly become an integral part of the Socialfly brand, company culture and our favorite part of the week! Video content is the future of social media and for brands, businesses or influencers questioning the benefits, we detail five ways going live has improved our agency.

Video 283

Video Facebook Social Media Creativity 283

PRSay

SEPTEMBER 25, 2017

Most brands today are using some kind of platform to help them make sense of the media and social conversations that affect their reputations. It makes sense in a landscape where each second more than 7,700 tweets are sent, 70,500 videos are viewed on YouTube and 800 photos are posted on Instagram, according to Internet Live Stats.

Media 137

Media Agriculture Data Instagram 137

Solo PR Pro

MAY 7, 2019

Depending on the type of business, adding Facebook Groups to a social strategy could strengthen brand loyalty and thought leadership. Instagram is introducing a shopping channel, complete with a checkout capability. Instagram is introducing a shopping channel, complete with a checkout capability. Shopping Channel.

Marketing 64

Marketing Instagram LinkedIn Facebook 64

Prohibition

OCTOBER 2, 2019

However, whilst channels such as Instagram and Facebook may be synonymous with consumer-facing brands and influencers, the power of social media marketing for B2B brands should not be underestimated. What’s the different between brand and personal B2B social media activity? Not convinced…?

Social Media 69

Social Media Corporate B2B Company 69

Waxing UnLyrical

AUGUST 2, 2018

You are drowning in emails, ads and brand messages – and so are your prospects and clients. LinkedIn is better for B2B companies that publish thought leadership articles and get recommendations. Instagram works for both B2C and B2B companies that post inspirational, aspirational and behind-the-scenes images. Track results.

Content Marketing 49

Content Marketing Marketing Branding Brand 49