Barokas

MARCH 16, 2020

And while there’s no rule book on how to deal with this crisis, Barokas is committed to helping our clients navigate communications best practices in this challenging and uncertain time. Consider all stakeholders (partners, employees, candidates, customers, media)—update them frequently and in a timely manner.

Communications 88

Communications Case Study Conference Resources 88

Victorious PR

JULY 11, 2022

You know it’s reputable because you personally vet and hire each employee; have strong company values that you live by; inspire your employees to live by them as well; and do your best to make sure your company is ethical, moral, and genuine. Maybe they don’t do their taxes, or they don’t treat their employees or customers fairly.

Real Estate 52

Real Estate Reputation Company Employee 52

Burrelles Fresh Ideas

OCTOBER 10, 2023

For example, if you’re an author who just released a new book, you can consider creating a quick book summary video as a sneak peek. Also, consider both local and national/international media outlets depending on your target audience and the scope of your video marketing campaign. #3.

Video 87

Video Publicity Marketing Analytics 87

PRSay

OCTOBER 7, 2018

Every Friday, Jonathan Mildenhall has a conversation with himself about whether he’s treated his coworkers and employees with kindness and decency over the past week. Through Airbnb’s platform, people could book a stay in the full-scale recreation. In 2014, Airbnb booked 36 million nights; in 2017, 190 million nights.

Conference 125

Conference Creativity Internal International 125

Cision

MAY 16, 2017

Over the past couple of years, autonomous agents have been introduced as the main user interface in airports such as Dubai International Airport , Dulles International Airport , and Logan International Airport. Connect with Tony on Twitter @tonytie.

Hotels 198

Hotels Mobile Travel Automotive 198

Maxim Behar

SEPTEMBER 5, 2021

In order to do it correctly, we must have a completely different level of understanding of the company's activities, we must know the internal organizational structure, and even to put ourselves in the CEO’s place. I write about this in my last book, which I already published during the pandemic - The Morning After.

Meeting 98

Meeting Advertising Advertising Agency 98

Sword and the Script

MARCH 1, 2022

This is how you wind up with a press release on a local ABC news affiliate in Buffalo even though your tech client is in San Francisco. The earnings release named new customers in this segment “as Marriott International, Nike, McKinsey & Company, Lego and Bayer.”. Notified adds coverage books. Internal comms a top priority.

Software 119

Software Case Study Advertising Advertising 119

Cision

MARCH 29, 2016

One of my clients at the time was a top tier Olympic Games sponsor and despite the uncertainties being played out on the international stage, the sponsorship program plan in China went off without a hitch. Be locally relevant, build trust, be mindful of your tone of voice and don’t underestimate the power of relationships.

Local 120

Local Newspapers Retail Sports 120

PR Conversations

APRIL 21, 2016

One would hope that a similar consciousness of respect is at the heart of most corporate communications functions , particularly when companies are large enough to commit resources not just to HR but also staff (or a team) dedicated to internal communications. Consciously think of it as in-sourcing communication and employee engagement.

Employee 40

Employee Internal International Corporate 40

Stephen Waddington

DECEMBER 30, 2019

The report provides an international perspective on the challenges facing the PR business. A study called the Velvet Ghetto commissioned by the International Association of Business Communicators (IABC) first called out the gender pay gap in the PR profession in 1986. The book is a multi-author project led by Dr Martina Topi?

Government 103

Government Education Print Ethics 103

Presspage

DECEMBER 26, 2017

With a vocational accounting certificate in my hand, I began working as an intern for the company CFO and loved both working and getting paid. It may seem surprising to go from an intern program in the early 80s with a vocational certificate out of high school, to Director of Business Technology and Intelligence.

Community 115

Community Software Education Web 115

MaccaPR

JUNE 3, 2014

Our move to inbound marketing meant emails that took, say, 10 employees several weeks could now be coordinated and highly-targeted by just 2-3 people in a week.". We recently offered a free downloadable e-book called “Facebook for Business: The Complete Guide to Increasing Fans & Engagement.” At the time, Deluxe Corp.

Marketing 91

Marketing Small Business Interviews Internal 91

Stephen Waddington

MARCH 15, 2021

Certainly ask yourself the five questions in my presentation and look within your ranks of employees to see if there is a suitably qualified Black or Asian person ready to be promoted that has been overlooked because “they don’t fit” the usual profile of leadership (essentially being White and sharing your thoughts and behaviours).

Google 119

Google Data Government Social Media 119

Maxim Behar

OCTOBER 15, 2023

But in the end, the truth is that we who do business with this and seriously advise large international companies do our job the same way our colleagues in Germany, France, and the UK do theirs. Host: You wrote the book "The World PR Revolution" and it became an absolute bestseller. And that revolution is mainly on media ownership.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Cision

MAY 18, 2017

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. . Searching for these types of conversations can be extremely beneficial if we are targeting users in certain locales. One of the two companies mentioned, though, was listening: Avaya.

How To 198

How To Instagram Social Media LinkedIn 198

Communications Conversations

SEPTEMBER 1, 2016

Do we really work hard to develop our internal talent on a daily basis? According to the report, “agency employees frequently rely on sources other than their employers to learn how to do their jobs. Another 23% relied on blogs, books or online resources.

Company 60

Company Case Study Internal International 60

MaccaPR

DECEMBER 19, 2016

In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion. Here's an example of our client NTC's e-book landing page. You're done! It's ready for primetime! and 4) Can visitors SEE what they'll get for entering their email address?

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Shift Communications

DECEMBER 15, 2016

So when a colleague and I pitched a local McDonald’s news story, little did we know what was to come. After an aggressive media relations push, we began to pick up traction in the local market. The story generated millions of positive news impressions for the brand and this truly special employee.”. Client: Blink.

Print 60

Print Media Travel Wireless 60

Sword and the Script

SEPTEMBER 18, 2018

I balance a lot of hats internally and externally but it’s a challenge and I enjoy learning each day. At the same time, you don’t want to be perceived as the ‘know it all’, so it’s finding the happy middle ground where you can make the biggest impact with coaching your internal client and how and when to present to media.

Media Relations 68

Media Relations Media Insurance Insurance 68

Stephen Waddington

MAY 8, 2018

There are 25 chapters in the book. It's a move that was intended to build relationships with local media but has led to a shortfall in skills. Its credibility come from the human face of its employees. There’s widespread recognition that the NHS is on a knife edge. 7 Creating space for cultural graffiti There’s a related point.

Communications 63

Communications Healthcare Print Community 63

PR Conversations

OCTOBER 11, 2018

I’ve discussed this interesting proposition by email with David Sawyer, a successful UK PR consultant, who starts with the story behind his new book, RESET: an unconventional early retirement plan for midlife (salaried) careerists who want to be happy. I really like the self-help focus of your book. David Sawyer. Dr. Heather Yaxley.

Communications 104

Communications Community Measurement Study 104

PR Conversations

JULY 17, 2014

Plus that organisational PR relies on the leadership (and employees) and their actions. He has a knack of making me laugh out loud, which I don’t normally do with humorous books. Helen’s been self-employed for most of her 20 or so years in PR, with a brief in-house stint in local government. Who is your favourite writer?

Real Estate 71

Real Estate Local Government Internal 71

MaccaPR

AUGUST 26, 2015

Corporate histories are important to customers, employees, business partners, and community members. Your corporate story can prove that sound business decisions have been made along the way, pay respect to your employees, build goodwill, and demonstrate long-lasting corporate strength. Legos' Corporate History Video.

Corporate 48

Corporate Examples Storytelling Brand 48

Communications Conversations

FEBRUARY 6, 2018

As the communications business partner, I’m accountable for leading Trane’s communications strategy, spanning internal and external communication responsibilities across multiple regions of the world. Many jobs in the comms world require you to manage a broad mix of internal AND external communications.

Energy 68

Energy Corporate Travel Internal 68

Communications Conversations

OCTOBER 25, 2018

Internally, I’m having less and less of the conversation with my work colleagues defending social as not a free medium. Nike took a page from Patagonia’s book and made a social statement by having Collin Kaepernick as their brand rep for their latest campaign. Automation, machine learning and AI. screen vs. a 65-in.

Social Media 89

Social Media Trends Media Instagram 89

PR Conversations

OCTOBER 27, 2023

employees, investors, etc.)? Now they are saying what they think in a huge international arena and even obscure publics can have a great impact on the organization’s reputation. Public relations research: An International Perspective, London: International Thomson Business Press. MacManus, & D. Vercic (Eds.),

Reputation 52

Reputation Social Media Internal International 52

PR Conversations

MARCH 8, 2016

.” As two females connecting across the planet to correspond about a pioneering woman who linked both our professions, I decided to look at the chapter that Mabel authored in the 1948 text: Your Public Relations that we are serialising here , to acknowledge International Women’s Day 2016.

Publicity 40

Publicity How To Newspapers Radio 40

PR Conversations

MAY 9, 2017

Next, it was internal communications, and I loved that area, too. I get to do so many different things—event planning, writing, research, media, employee engagement, digital and social media. I’m not sure I’ve been influenced by any work of fiction overtly, but there is a line in the book Primary Colors , by Joe Klein, that struck me.

Energy 53

Energy Measurement Internal International 53

Beyond PR

MAY 18, 2017

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. . Searching for these types of conversations can be extremely beneficial if we are targeting users in certain locales. One of the two companies mentioned, though, was listening: Avaya.

How To 57

How To Instagram Social Media LinkedIn 57

Sword and the Script

DECEMBER 10, 2019

With chatbots capable of handling more and more ‘how to’ and ‘information requests’ internally, leading marketers and communications pros will train them to give feedback and assist when executing on content initiatives.”. By consistently showing up, engaging with audiences (internal and external), and not expecting results overnight.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

Journalistics

NOVEMBER 20, 2014

That’s nothing short of awesome in my book. You’ll spend a good part of your professional career teaching people what you know – whether consulting for a client, or managing a junior employee. Intern – it’s never too early to get an internship. We all Google potential employees these days. You can do anything for a year.

Journalism 52

Journalism Sports Writing Meeting 52

ZudePR

MAY 31, 2015

Author of 27 Blogging from Paradise books. Deirdre is CEO at Pure Performance Communications and the author of five Financial Times books. . “At the time, I was working with FT Press on a book called PR 2.0: Stuart is an international PR adviser, speaker, trainer, and blogger. Internet lifestyle junkie.

Communications 81

Communications How To Blogging Content Marketing 81

Journalistics

JANUARY 27, 2016

I’ll warn you, I’ve pretty much shared everything I know on this topic – and as a result, have really written a small book on the topic for you. The statements above are most-likely internal statements that guide and ground employees around a common purpose. Disney: To make people happy.

Blogging 58

Blogging Strategy How To Writing 58

Journalistics

JANUARY 27, 2016

I’ll warn you, I’ve pretty much shared everything I know on this topic – and as a result, have really written a small book on the topic for you. The statements above are most-likely internal statements that guide and ground employees around a common purpose. Disney: To make people happy.

Blogging 40

Blogging Strategy How To Writing 40