Buzzstream

DECEMBER 28, 2023

Over 70 million new blog posts are published each month — and that’s just WordPress alone. With so much content getting produced, it’s easier than ever to find relevant blogs and bloggers open to sharing your content. Here are my go-to tools for blogger outreach and some tips on how to use them effectively.

Tools 62

Tools Blogging Pitching Google 62

Contently - Strategy

JANUARY 9, 2019

But the newsletter also contains worthwhile content from around the web that has nothing to do with the brand. A great blog post can establish trust, but is it really worth someone’s contact information? We’ll explore how to judge the quality of leads later in this playbook.) In other words, spam this is not.

How To 111

How To Transportation Content Marketing Healthcare 111

Sword and the Script

DECEMBER 28, 2022

Some 70% reported video has a greater impact “over other content formats such as infographics, e-books and white papers” in raising awareness of a business problem. Respondents said their organization is placing more or much more emphasis on owned media (60%), like blogs, newsletters and websites. select all that apply).

B2B 118

B2B Marketing Survey Software 118

Cision

APRIL 6, 2016

In fact, as all savvy marketers know, more than “what” you sell, “how” you sell creates a bigger emotional, and thus bankable, impact. How to Fix Your Buyer Personas. A blog post that looks mildly interesting or one that seems to literally pluck a query out of your head and elaborate upon it with a worthwhile answer?

How To 120

How To Tools Exercises Viral 120

Beyond PR

JUNE 2, 2017

It’s a big web world and growing at an exponential pace. In the past (I am talking pre-web), it was hard to know unless you asked your customers, poached a competitor’s employee or searched through their garbage bins. Today, it is so much easier and it’s a lot more transparent with the advent of search engines and a social web.

Real Estate 57

Real Estate How To Web Case Study 57

Deirdre Breakenridge

SEPTEMBER 3, 2014

However, Digital Reach sample data relies on sharing activities across social media communities (Facebook, Twitter, LinkedIn, Google+), which increasingly drives web users to the content they choose to view everyday. Being on the go means you can be anywhere and have an idea for a blog post or want to brainstorm on a topic.

Communications 383

Communications Tools Google Resources 383

Beyond PR

JUNE 13, 2017

In addition to social media, one way brands have enabled that direct, personal connection with consumers is through a company blog (hey, like this one!). Food and beverage corporations can blog about unique recipes, banks can blog about personal finance tips and travel companies can blog about exciting destinations.

Blogging 77

Blogging Company Engineering Airlines 77

The Proactive Report

JULY 23, 2018

When Larry Page and Sergey Brin started Google their purpose was to organize the information on the web and make it possible for people using the web to find relevant content. Every Google update to their algorithm, and all their rules about how to write content, have one aim in mind: to improve the results they give their users.

Google 113

Google Guidelines Web B2C 113

Deirdre Breakenridge

MARCH 12, 2015

The company had three distinct divisions: PR / Communications (that was my area), Creative Marketing & Advertising and Web, Multimedia & Video. However, when a client from the PR side of the house needed some branding work, creative design for a media kit, or a newsroom, it was so much fun to work with the marketing and web teams.

Creativity 150

Creativity Web Social Media Data 150

Buzzstream

DECEMBER 5, 2023

What You’ll Learn Today In this lesson, you’ll learn how to find new opportunities – like product review opportunities, guest post placements, resources pages, and more – using BuzzStream Discovery and BuzzStream’s prospecting module. How to Select Your Keywords Use keywords related to the sort of opportunity you’re looking for.

Resources 103

Resources Analysis Infographics Examples 103

Sword and the Script

DECEMBER 22, 2020

Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. Many of the blog posts published here are based on survey research, analytical studies or other sources of data. Data, storytelling and blogging of grow in importance.

Survey 178

Survey Marketing B2B Study 178

Reputation Us

FEBRUARY 21, 2023

Dime-a-dozen promotions fill the Web, but to build true trust, it takes more than super fabulous and illuminating adjectives. Methods include blog posts, whitepapers, product reviews, ebooks and articles to images and infographics, videos and audio. It takes facts—solid statistics, customer testimonies and proof points.

Reputation 78

Reputation Corporate Content Marketing Survey 78

Newsfile

JANUARY 30, 2024

For instance, AI can help you generate ideas for your next blog or article, advertising strategy or any facet of PR. As digital content consumption rises, diversifying your approach with videos, podcasts, images and infographics is key to capturing audience attention and effectively telling your brand’s story. Eapen, Daniel J.

Trends 105

Trends YouTube Video Social Media 105

Buzzstream

FEBRUARY 9, 2024

Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) Create Infographics Infographics have worked so well in the past because they provide a “physical” asset for bloggers to share within their blog posts.

Google 71

Google Infographics Pitching Resources 71

Sword and the Script

FEBRUARY 29, 2020

Something similar has happened in content marketing and blogging in the marketing community. That’s according to a data analysis of more than 700,000 articles by SEMrush , which makes a tool for analyzing web content. Headlines about “guides” and “how-to” rank in second and thirds spots. The average article runs 901-1,200 words.

Content Marketing 78

Content Marketing Study Analysis Marketing 78

Buzzstream

DECEMBER 5, 2023

What You’ll Learn Today In this lesson, you’ll learn how to find new opportunities – like product review opportunities, guest post placements, resources pages, and more – using BuzzStream Discovery and BuzzStream’s prospecting module. How to Select Your Keywords Use keywords related to the sort of opportunity you’re looking for.

Resources 62

Resources Analysis Infographics Examples 62

Buzzstream

DECEMBER 5, 2023

What You’ll Learn Today In this lesson, you’ll learn how to find new opportunities – like product review opportunities, guest post placements, resources pages, and more – using BuzzStream Discovery and BuzzStream’s prospecting module. How to Select Your Keywords Use keywords related to the sort of opportunity you’re looking for.

Resources 62

Resources Analysis Infographics Examples 62

Newsfile

JANUARY 24, 2024

The public relations field covers a wide array of tools and you may find it hard to know how to prioritize your PR efforts in 2024. For instance, AI can help you generate ideas for your next blog or article, advertising strategy or any facet of PR. So, to help you out, we’ve identified the top 5 PR trends in 2024.

Trends 52

Trends Data-Driven PR Analytics Survey 52

Buzzstream

DECEMBER 20, 2023

Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links. Enter a topic or keyword, and it will display posts from the web. Pricing: Free How to Choose a Link Building Tool? Here are some of the go-to tools for creating linkable content.

Tools 71

Tools SEO Analysis Google 71

PR 20/20

JULY 9, 2020

Unsure how? It’s not because you lack creativity, it’s because with millions of ads, blogs, and emails sent and shared across the Internet every minute, it’s hard to push past the clutter. Research: Analyze billions of data points across the web to get actionable insights. Source: Canva. Source: HubSpot.

Google 90

Google SEO Trends Content Marketing 90

Buzzstream

DECEMBER 20, 2023

Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links. Enter a topic or keyword, and it will display posts from the web. Pricing: Free How to Choose a Link Building Tool? Here are some of the go-to tools for creating linkable content.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links. Enter a topic or keyword, and it will display posts from the web. Pricing: Free How to Choose a Link Building Tool? Here are some of the go-to tools for creating linkable content.

Tools 62

Tools SEO Analysis Google 62

PR in High Definition

AUGUST 25, 2017

When doing this, just make sure you include a trackable web link back to your website and a note that this has appeared before ‘Originally published in XYZ’. Something simple like a photograph works, or even an infographic. Tune in next week to learn about how to amplify coverage and content using paid channels.

How To 54

How To Media Infographics LinkedIn 54

The Proactive Report

DECEMBER 24, 2015

Learning how to devise and implement a strategy in a logical sequence makes this new discipline much easier. However, you have to learn how to use the tools and the technology. You need to learn how to find, identify and build relationships with the right influencers for your business. Write web content. Blog Posts.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

Learning how to devise and implement a strategy in a logical sequence makes this new discipline much easier. However, you have to learn how to use the tools and the technology. You need to learn how to find, identify and build relationships with the right influencers for your business. Write web content. Blog Posts.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

Learning how to devise and implement a strategy in a logical sequence makes this new discipline much easier. However, you have to learn how to use the tools and the technology. You need to learn how to find, identify and build relationships with the right influencers for your business. Write web content. Blog Posts.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

OCTOBER 19, 2015

We need to know: how to write for the web. how to communicate visually. how to optimize content – written and visual – for search visiblity. the difference between news search and web search. how search algorithms work. how to listen to online conversations. how to listen.

Communications 100

Communications Training Web Analytics 100

Sword and the Script

JUNE 11, 2019

Recently, I’ve had several consulting conversations about gated content while I too have a strong view, I decided to keep an open mind and go canvas the web looking for solid arguments for and against gated content. I like to see things like case studies and infographics freely accessible. Comments are still open on this blog.

B2B 122

B2B Mobile Content Marketing SEO 122

MaccaPR

NOVEMBER 20, 2018

The good news is: at its best, your newsroom can serve as a content hub for your video, social media content, e-books, blog posts, recent media coverage, images of your CEO and logos – the kind of content that helps boost your company’s ranking in search and makes it more likely that media coverage will be accurate.

Mobile 91

Mobile Corporate Survey Web 91

Cision

APRIL 12, 2016

An organic audience refers to those who are driven towards your website or blog through unpaid distributions. This continuous flow of insightful content will ensure your Web properties attract a steady organic audience, too. Content marketing involves much more than just writing blogs. What is an organic audience?

Infographics 120

Infographics eBook Content Marketing Video 120

Burrelles Fresh Ideas

JUNE 13, 2023

Whether seeking heightened brand visibility or driving more web traffic, success requires focusing on measurable targets upfront throughout execution. Using newsletters targeted at specific groups further strengthens communication channels while facilitating collaborations with other industry influencers (guest blogging).

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Cision

AUGUST 26, 2015

How to Balance Ethics and Reality in #Influencer #Marketing [link] pic.twitter.com/BWn4QG8m0s. — 68% Of Marketers Want To Know How To Create Better Visual Content [link]. We meet every Sunday night to discuss a different blogging topic, we welcome anyone that wants to learn or help others. Jay Baer – @jaybaer.

Social Media 120

Social Media Twitter Media Nonprofit 120

Presspage

AUGUST 15, 2017

To read more about the rise of big data, read our article on ‘Online data and PR ’ Video The emergence of Web 2.0 We still won’t see an email load as a web page does: it doesn’t play video or show interactives. brought forth vast social media and multimedia tools, including video sharing capabilities.

Technology 115

Technology Big Data Video Data 115

PR 20/20

FEBRUARY 28, 2019

We as marketers love our ebooks, whitepapers and infographics— they’re mutually beneficial pieces of content for both us and the downloader. Repurposed Ebooks, Infographics or Whitepapers. For an example of extraordinary interactive ebooks, whitepapers or infographics, check out The New York Times’ Follower Factory report.

eBook 48

eBook Infographics Survey How To 48

Presspage

DECEMBER 5, 2017

According to the Similar Web Search Report , organic search equates close to 95% of all traffic. This would allow your newsroom’s localized content to contribute to bottom line web traffic a lot quicker. How to Optimize your Newsroom for International Audiences Part 3 of 6. Make or buy?

Local 89

Local SEO Engineering Web 89

Solo PR Pro

FEBRUARY 26, 2019

Do thoughts of how to use search engine optimization (SEO) make your head spin? The “HTML element that specifies the title of a web page. Use the data to create assets like blog posts, infographics, charts – anything that’s both easily consumable, shareable, and informative to the client audience and journalists.

Engineering 45

Engineering SEO Google Web 45

Shift Communications

JANUARY 16, 2018

Facebook isn’t even the web. So many Facebook marketers have been so entrenched in the system for so long that they’ve forgotten how to do other forms of marketing. When was the last time that you created an infographic? 00:07:24] Your Blog. When was the last time you blogged on your corporate blog?

Facebook 116

Facebook Video Brand Branding 116