Critical Mention

JULY 31, 2019

Increased Search Engine Optimization (SEO). The point above about earned media coverage directly ties into SEO as well. Marketing has typically owned SEO inside organizations, but PR can play a significant role. All types of media can improve SEO and drive more traffic to your website. SCHEDULE A DEMO.

Marketing 68

Marketing SEO Guidelines eBook 68

Critical Mention

SEPTEMBER 13, 2019

Keep SEO in Mind. SEO plays a big part in today’s digital media marketing. Use these common search words to influence your blog titles and copy. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla Osorio.

Marketing 92

Marketing SEO Radio Video 92

Critical Mention

SEPTEMBER 24, 2019

Publish interesting blog posts and share them across social media. There can be a lot of value in bringing back popular topics from previous blog posts. Here’s a few of our top SEO tips: Produce trending content . SCHEDULE A DEMO. If you’re not sure what else to post about, consider repurposing content. Apply Backlinks.

Marketing 85

Marketing Engineering Content Marketing Case Study 85

Contently - Strategy

APRIL 20, 2023

Content Value in Organic Traffic vs. Paid Traffic Organic traffic and paid traffic are two primary ways to drive traffic to your website or blog. By identifying top-performing content and improving SEO, marketers can increase organic traffic to their sites and achieve their business goals more effectively.

Analytics 78

Analytics Content Marketing SEO Data 78

PR 20/20

JANUARY 23, 2023

Ideally, you’re updating it often with fresh content, including optimized blog posts, company or product announcements, case studies, modernized images, calls to action ( CTAs ), and more. It’s important to note that organic search success is much more than simply publishing a few sporadic blog posts. Proper URL structure.

Mobile 72

Mobile Case Study Google SEO 72

Critical Mention

MAY 17, 2019

Off-page SEO is a crucial piece of your marketing puzzle. If you work in marketing, you probably understand that the majority of B2B customers do at least some of their buying research online, so optimizing your site for SEO is imperative for visitors. SCHEDULE A DEMO.

B2B 68

B2B Marketing SEO Mobile 68

Critical Mention

NOVEMBER 26, 2018

They improve your SEO rankings. You can also collaborate with them and request that the influencer mentions your brand on their blog or post one of your articles. This can result in generating high-quality backlinks to your website, which improves your SEO. Backlinks are a crucial component of any SEO strategy.

Marketing 80

Marketing SEO Advertising Advertising 80

Critical Mention

APRIL 2, 2019

WooRank conducts an SEO audit and gives you comprehensive results. You can also compare your SEO to your competition by adding up to three competitors and comparing results like their keyword usage, technical website optimization, and more! SCHEDULE A DEMO. But without competitor analysis tools you simply can’t achieve this.

Analysis 74

Analysis Tools SEO Software 74

Critical Mention

FEBRUARY 22, 2019

In this blog, we outline how AI is changing the face of marketing in 2019 and beyond. SCHEDULE A DEMO. While some marketers may be concerned that AI could threaten their job security, the truth is that AI will more likely be a tool that makes it easier to deliver effective marketing campaigns. Content research & creation (15%).

Marketing 118

Marketing Data B2C Big Data 118

Critical Mention

APRIL 5, 2019

And companies that blog have a whopping 434 percent more indexed pages than businesses without blogs, leading to better SEO. SCHEDULE A DEMO. Soft sells go a long way– forty-seven percent of buyers view at least three to five pieces of content before they contact a sales representative.

Content Marketing 75

Content Marketing Marketing Crisis Communications SEO 75

Presspage

MARCH 2, 2021

SEO: not everyone will be following you and know exactly where to find what you have to say about the subject, so it’s important your newsroom content can be easily tracked by search engines. Explore our crisis solutions or schedule a short demo.

Crisis 148

Crisis Software Crisis Management Crisis Communications 148

Critical Mention

JUNE 19, 2019

Fifty-nine percent of B2B marketers say email is their most effective channel for revenue generation ( WordStream ), and over 88% of companies are marketing on social media ( SEO expert ). Factors to keep in mind are consistency in your brand’s voice and optimizing your content for SEO while also appealing to your audience.

Content Marketing 128

Content Marketing How To Marketing B2B 128

Journalistics

JUNE 18, 2012

There has to be a better way, and I think that way is a news blog. What would happen if you stopped writing press releases and instead started a blog dedicated to your company news? If you build an audience around your news blog, you create an earned media channel for instantly sharing your news with the most interested audiences.

Blogging 52

Blogging Writing Engineering Video 52

Critical Mention

MARCH 27, 2019

The key areas of SEO to which niche marketers should be paying the closest attention include: High-quality written content : Professionally-written, optimized blog, email, and ad content is the best option here. Custom visuals: Anything that accentuates branding and appeals to a specific niche will help with SEO.

Strategy 61

Strategy Marketing SEO Social Media 61

PR 20/20

OCTOBER 23, 2018

Simple, actionable next step: Test the waters with demos and trials of some AI-powered marketing tools, like Crayon or Phrasee. This blog post lists over 40 marketing AI techs you can try. Tackle SEO with the latest techniques in content marketing. and everyone should be preparing for it. Need more ideas? That’s fair.

Content Marketing 81

Content Marketing B2B Trends Marketing 81

Critical Mention

NOVEMBER 7, 2019

If people like a product/service and write positive reviews online (either in a blog or social media), it will most likely influence others who come across the product/service” How Do You See PR Evolving in 2020? SCHEDULE A DEMO. Every new year comes with new PR tactics and strategies. Priscilla Osorio.

Communications 81

Communications Crisis Communications Media Crisis 81

Critical Mention

JANUARY 9, 2019

SEO goes mobile. For example, with one influencer, you can conduct an interview, they can write a guest post for your blog, review your company, or even sign up to try out your product or service. SCHEDULE A DEMO. This form of advertising is also a loophole for ad blockers, which are on 615 million devices.

Trends 108

Trends Marketing Mobile YouTube 108

Contently - Strategy

NOVEMBER 12, 2019

The Beginner’s Guide to SEO | Moz. That’s where SEO (search engine optimization) comes in. Moz, arguably the top SEO expert out there, created this guide that covers almost everything you need to know about search engine optimization. A Marketing to Media Translation Dictionary | Contently.

Content Marketing 86

Content Marketing Marketing SEO Video 86

Critical Mention

JULY 18, 2018

This is why SEO is vital to any organization. The bottom line is that the content needs to be optimized for SEO and engaging to receive valuable earned media. The most common example is a website, but social media and blogs are also considered owned media. Using SEO for earned media coverage. SCHEDULE A DEMO.

Data 60

Data SEO Engineering Strategy 60

Waxing UnLyrical

NOVEMBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Is Pay-to-Post Blogging The New Advertorial? A few weeks ago, they asked a question about paying for blog posts. This is not the case with posts where someone has been given a demo of a product.

Blogging 73

Blogging Twitter Facebook Measurement 73

Critical Mention

MARCH 5, 2019

Since more people search YouTube for how-to help than ever before, this is great for SEO, as well as social media engagement. SCHEDULE A DEMO. Creating a how-to video on a DIY subject featuring your product or service is another fantastic way to get your brand’s name in front of new viewers.

Social Media 62

Social Media Video How To Media 62

Critical Mention

MARCH 15, 2019

Alexa Lemzy is the blog editor and customer service maven at TextMagic. SCHEDULE A DEMO. Until next time! Critical Mention. She loves to research and write about the ways mobile technologies and mobile marketing transform modern businesses and customer experiences. You can check out her profile on Twitter.

Mobile 109

Mobile Social Media Marketing Media 109

Critical Mention

JANUARY 8, 2019

To connect with journalists, you can offer to guest blog for their publications as a subject matter expert, so when the time comes around for them to publish your news, you would have already built a connection. SCHEDULE A DEMO. Attending networking events in your industry is also a great way to connect with powerhouse publications.

Strategy 72

Strategy Pitching Measurement LinkedIn 72

Presspage

MARCH 2, 2021

SEO: not everyone will be following you and know exactly where to find what you have to say about the subject, so it’s important your newsroom content can be easily tracked by search engines. Explore our crisis solutions or schedule a short demo.

Crisis 78

Crisis Software Crisis Management Crisis Communications 78

Critical Mention

FEBRUARY 5, 2019

Being able to identify and respond to trending topics significantly increases your traffic, engagements and SEO. SCHEDULE A DEMO. Tracking trends is critical to determining whether your marketing team can prove your value to senior leadership through earned media measurement.

Trends 61

Trends Viral Analysis Crisis 61

Critical Mention

APRIL 19, 2019

She helps with submissions, writes blog articles and works with remote editors. SCHEDULE A DEMO. Chloe Bennet is a content manager at Paper Writing Service and Assignment Services websites. Chloe also teaches business writing at Revieweal , academic portal.

Case Study 80

Case Study Social Media Survey Video 80

Critical Mention

MAY 2, 2019

SCHEDULE A DEMO. PJ Taei is the founder and president of Uscreen , a video monetization platform that allows businesses and creators to launch their own OTT platforms, and monetize their content online. The post 4 Types of Video Content That Convert appeared first on Critical Mention - Media Monitoring.

Video 87

Video YouTube Engineering Google 87

PR 20/20

OCTOBER 11, 2018

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. So taking demos and trials of tools is a must. BrightEdge is a global leader in SEO and content performance marketing that blends search intent discovery, optimized content creation, and performance measurement into one integrated solution.

Tools 71

Tools Marketing Enterprise Software 71

Beyond PR

MARCH 6, 2018

Content that is authentic, accessible and relevant has the power to shape our behavior — whether it’s making a purchase, supporting a cause, or requesting a demo. According to Search Engine Journal, SEO leads have a 14.6 Unfortunately, SEO is extremely complicated. percent close rate. When you think about it makes sense.

Strategy 67

Strategy How To B2C Content Marketing 67

PR in High Definition

SEPTEMBER 26, 2018

In the last decade, PR professionals have had their job roles extend from media relations masters to social media gurus, to SEO weavers, to paid media data analysts, to content marketing machines ? LinkedIn offer a free demo of Sales Navigator or book onto a Social Selling course via the IDM. Warning: It’s quite addictive.

Energy 48

Energy Course Creativity Web 48

PR 20/20

SEPTEMBER 19, 2017

And, if you’d prefer to watch than read, check out HubSpot’s Growth Stack Demo. Optimization insights include on page SEO factors, ranked keywords, inbound links, CTAs and internal links. Blog : A company blog is a mission-critical element of any effective content strategy. Across the globe, 346 million people read blogs.

Marketing 40

Marketing Tools Data Report 40

Critical Mention

MAY 22, 2019

Because of this, SEO is changing. In this blog, we outline the impact natural language technology has on the way we search, and why it’s a big part of the future of SEO. SCHEDULE A DEMO. The post The Future of SEO: How to Optimize for Voice Search appeared first on Critical Mention - Media Monitoring.

SEO 76

SEO How To Google Local 76

Critical Mention

MAY 22, 2019

Because of this, SEO is changing. In this blog, we outline the impact natural language technology has on the way we search, and why it’s a big part of the future of SEO. SCHEDULE A DEMO. The post The Future of SEO: How to Optimize for Voice Search appeared first on Critical Mention - Media Monitoring.

SEO 67

SEO How To Google Local 67

Sword and the Script

JANUARY 17, 2023

2) If I’ve published a briefing , product review or substantive blog posts on any company mentioned here in the past, I list those as well. Resources: newsroom , company blog , Bulldog Reporter , news search. Products: media monitoring & reporting, media outreach, short video demo. Blog: Voice Interface for Public Relations?

Technology 93

Technology Software Resources Pitching 93

ImPRessions - Crenshaw Communications

NOVEMBER 13, 2018

Video enhances SEO, has the best ROI, keeps consumers engaged longer, and is more shareable than many other content forms. Anything less than a clear and easy demo in a well-produced video could be a deal breaker for buyers deep into their journey. 7 best PR uses for video. A public-facing CEO. Make case studies more visual.

Video 149

Video Case Study Agriculture B2B 149

Buzzstream

JANUARY 5, 2024

NeverBounce can verify 10 for free before booking a demo. For this, we’d recommend not directly revealing that you are actively pitching something; instead, say that you have an inquiry about the blog. For example, below is one from Nick LeRoy who has a great SEO newsletter called SEO For Lunch.

How To 83

How To LinkedIn Tools Google 83

Burrelles Fresh Ideas

JUNE 27, 2023

Press releases, news releases, media advisories, media statements and the like are still important in 2023 for myriad reasons, which we’ll cover in this blog post. Search Engine Optimization (SEO) : Incorporate relevant keywords and phrases in your press release to improve its visibility in search engine results pages (SERPs).

Pitching 40

Pitching Writing Engineering Wikipedia 40