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5 SEO Strategies for 2020

Critical Mention

It’s important for marketing, communications and PR pros to keep SEO strategies in mind when creating content. Know that Top SEO Practices are Always Evolving. SEO strategies have expanded and evolved over time. Mobile-Friendly SEO: 53% of traffic to online stores comes via mobile devices – Smart Insights.

SEO 80
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Good Social Media Strategies to Improve SEO

Critical Mention

While mentions and engagement do not directly impact SEO, what’s within the content can. . More specifically, encouraging link shares should be the ultimate social media strategy that organizations use to boost SEO. How They Improve SEO. SCHEDULE A DEMO. Optimize Your Social Media Pages. Priscilla Osorio.

SEO 80
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10 SEO Strategies for 2019

Critical Mention

Using SEO to court Google’s algorithm should be at the top of the list for your 2019 marketing strategy. According to HubSpot, in 2018, 61 percent of marketers say improving SEO and growing their organic presence was their top inbound marketing priority. SCHEDULE A DEMO. This number is only increasing. Use social media.

SEO 71
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5 SEO Strategies You Can Use Right Now

Critical Mention

It’s easy to fall behind rapidly evolving SEO trends, which include optimizing your website with the right keywords, using paid online marketing and using structured data—but there are five strategies that many PR pros miss when incorporating SEO into their campaigns: Back in the 90s, how did mom and pop stores grow their businesses?

SEO 74
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How PR Can Elevate Your Video Marketing Campaigns

Burrelles Fresh Ideas

Before discussing this issue further, video content can be in many forms, including product demos, explainer videos, interviews, testimonials, etc. A PR team should distinguish which content suits a specific audience, such as video presentations for investors, product demos for journalists, and explainer videos for general audiences. #4.

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Benefits of Working with Influencers on Social Media

Critical Mention

Not only will your audience grow, but collaborating with influencers can also help boost SEO. SCHEDULE A DEMO. The key to picking the right influencer is to choose one that’s already involved in talking about your industry. Don’t forget to make sure their current audience aligns with yours. Set New Industry Trends. Priscilla Osorio.

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New Advertising Regulations With Minors Puts Emphasis on Organic PR

PRSay

The Google and Facebook Business Manager change creates a challenge for strategic targeting of youth groups through SEO and on YouTube, Instagram and Facebook for communicators. While not all influencer relationships are the same, some require a monetary incentive, free “merch” to unpack and demo and outright costs related to clicks.