Contently - Strategy

JANUARY 26, 2023

These include videos, webinars, podcasts, articles, and social media posts. Cigna VP Uses Social Media to Discuss Affordable Healthcare Katya Andresen is Cigna’s Chief Digital and Analytics officer. Consider the following options: Sit in on meetings with internal thought leaders to listen for ideas.

Leadership 145

Leadership Content Marketing Healthcare Google 145

Critical Mention

APRIL 6, 2017

Not only is Peter Shankman a rockstar in the PR, marketing and social media worlds, but he’s an Ironman triathlete, a 23-time marathon runner and one of the most generous people I know. You’ve got an impressive following on social media, and you are an avid social media user. *By Robin Gelfenbien.

Customer Service 97

Customer Service Hotels Banking Social Media 97

Norton's Notes

JULY 29, 2015

I have been interviewing PR practitioners from all over the world as part of my interview series called 20:20 Vision. The concept of these interviews is that I ask each practitioner 20 questions about themselves and they give us a brief glimpse into their working lives and what makes them tick. What are you passionate about?

Interviews 28

Interviews SEO Banking Radio 28

Communications Conversations

JUNE 8, 2017

Bank and that I get to do all the “fun stuff.” Bank Stadium). 2–In 2016, you helped spearhead the PR efforts around the new US Bank Stadium. Bank Stadium was a really fun time for us at the bank. Bank Places to Play, a three-year $1 million grant funding program in partnership with the MN Vikings.

Banking 113

Banking Sports Financial Corporate 113

Solo PR Pro

APRIL 5, 2022

For me, I knew B2B communication and creative agency work was something that interested me and I was already beginning to build up a client base, so I let what I didn’t know – like PR planning and internal communications – help guide me. Leave your response in the comments section below or tag us on social media using #solopr.

How To 104

How To Fashion Banking Industry 104

Bianchi Biz Blog

FEBRUARY 22, 2021

I work with the lead editors of each CVG brand to support implementation and continuation of consistent internal processes. For the interview, I would typically meet the distributor early in the morning and ride along on the truck for an entire day as s/he made customer stops. Finish this sentence: If I am not reporting, I am ….

Groups 55

Groups Meeting Transportation Media 55

Reputation Us

JANUARY 7, 2019

staff, the public, members, prospective members, the media and social media users) say and share about your products, services and the experiences they’ve had with the credit union. Reputation Action 5: Monitor and Analyze Online Reviews and Social Media Posts. Yelp, Glassdoor) and social platforms (e.g.,

Reputation 60

Reputation Nonprofit Policies Financial 60

Communications Conversations

DECEMBER 13, 2017

Chances are, you might be thinking about a podcast for your social media program in 2018. RecUp is an app you can use to record right from your phone–I’ve had great luck with this in recording a few episodes of the Talking Points Podcast (including this interview with Cydney Wuerffel ). It takes time. Be patient.

Corporate 103

Corporate Banking Resources Radio 103

Waxing UnLyrical

AUGUST 14, 2012

The first was an interview in eMarketer Daily newsletter with the eminently wise Brian Solis , in which he emphasized the human side of online communication. six months early, immediately segued from Intern to Account Coordinator with Boston-based The Castle Group in January 2012, and walked across the stage to receive her diploma in May.

Publicity 98

Publicity Pinterest Nonprofit Twitter 98

Maxim Behar

APRIL 11, 2024

Host: I recently interviewed the entrepreneur Hristo Popov, and we discussed this exact topic – the environment. Just observe the videos shown on international television, if shown at all. Here, you can arrive with around 50,000 euros in your pocket or bank account and kickstart a business. It's the people." Only the people.

Television 59

Television System Interviews Travel 59

Waxing UnLyrical

JUNE 13, 2016

Yup, I’m heading across the pond for what promises to be one of the year’s best conferences, the AMEC International Summit (as in: the same Summit that, some years ago, saw the Barcelona Principles become a household name… if you work in PR, that is). PR Measurement and Evaluation – an interview with Richard Bagnall.

Measurement 40

Measurement Education Government Interviews 40

Reputation Us

SEPTEMBER 7, 2016

From cyber attacks, to hurricanes, to mergers gone wrong; the negative headlines seem to rule the front pages in media outlets across the CU world. The Credit Union Times interviewed CU crisis experts, including LT Public Relations ‘s Casey Boggs, for the August 31st cover story (below), “Credit Union Crisis Planning Essential.”

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

MaccaPR

JULY 16, 2014

Whether you''re aiming to engage with nanotechnology engineers, addiction medicine experts, electric utility consultants or Asian chefs, LinkedIn is a critical channel for lead-generating inbound marketing and engaging social media efforts. Yet we continue to see businesspeople misusing and abusing LinkedIn protocols.

LinkedIn 67

LinkedIn Crisis Viral Banking 67

Sword and the Script

DECEMBER 26, 2023

Social media platforms Bluesky and Threads will continue to become attractive substitutions for X (formerly Twitter).” ~ Marc C. AI leads reporters to conduct real interviews again “The growing use of generative AI will force media outlets to be much more careful about how they source and gather input for stories.

Writing 198

Writing Communications Marketing B2B 198

Waxing UnLyrical

MARCH 11, 2015

Odds are that you’ve heard someone say that PR can’t be quantified, or social media ROI can’t be measured, or that a media impression or social post generated an advertising value equivalent (AVE) of hundreds of thousands (or millions) of dollars. Peter Drucker.

Measurement 40

Measurement How To Analytics Customer Service 40

Sword and the Script

DECEMBER 10, 2019

Note: see my interview with Tom here – Marketing has Gotten Better as a Profession; Off Script No. Note: see my interview with Sophie here – The Interim CMO as Change Agent; Off Script #19: Sophie Shiatis. Note: see my interview with Ted here – Over-reliance on Marketing Automation Depreciates Leads; Off Script No.

Marketing 105

Marketing Content Marketing Advertising Advertising 105

Cision

JULY 5, 2016

In this interview, Kathy discusses the importance of knowing what is being said about your brand, how to properly prepare for potential crises and why basic marketing principles are still relevant today. Having a social media initiative go viral is not a good goal – what is the intended net result? Rapid Fire Round.

Nonprofit 227

Nonprofit Crisis Viral Groups 227

The Resolution Blog

APRIL 26, 2019

We had to tell people there was money in the bank and that we had investment just to get people to give it a go. We work with a charity that helps us place interns, and one of the interns we had said afterwards that we were the most diverse agency they’d worked with. Either we create a stunt or a partnership, we don’t do social.

Agency 120

Agency Pitching Energy Creativity 120

Sword and the Script

JANUARY 9, 2018

1) Share the news internally. Maybe that means an email to the executive team, the sales team, or publishing a link to an internal site like Yammer or Slack. This is important for continuing media relations efforts, especially for startups: reporters watch what other reporters produce. 3) Surgically weave it into blog posts.

Media 102

Media B2B Groups Conference 102

Stephen Waddington

MARCH 15, 2021

It started as these things often do as a discussion on social media. Four inspiring speakers led conversations on race, talent, PR dashboards and the dark side of social media. Use your Yammer, Slack etc to post internally and express how you feel and offer solutions and suggestions.

Google 119

Google Data Government Social Media 119

Maxim Behar

NOVEMBER 15, 2023

You know royalty, you know the leaders of the international political scene. Media drives the communication between people around the world. I started creating news with the idea of making products and people more popular in the media. However, in the last 10 years, media has changed and so have the ideas.

Hotels 64

Hotels Newspapers Journalism Ethics 64

Maxim Behar

FEBRUARY 19, 2024

It was with Mr. Behar and M3 Communications Group that we organized the events "Recharge Your Career" and the international forum "Be Renewable" last year. Alright, tell us, as an expert, what are the common mistakes the media make when communicating what you are currently explaining in accessible language? Maxim Behar.

Energy 59

Energy Communications System Hotels 59

Sword and the Script

SEPTEMBER 2, 2014

A few years ago, I met him out on the social media trail. Of all the things that Steve Farnsworth is – a man who counts IBM as a client, a regular on social media power lists , and ubiquity on the web – one that stands out for me is his approach-ability. He’s brilliant — and a genuinely good guy.

Content Marketing 112

Content Marketing Mobile Google B2B 112

Waxing UnLyrical

APRIL 4, 2016

” Darren Rowse explains why readers are more likely to “stay when you address their internal needs.” Using Social Media to Make People Feel Special. Why: “You just have to remember that social media is just another way for people to connect. So use it to do just that. ” 7.

Banking 40

Banking Social Media Storytelling Training 40

ImPRessions - Crenshaw Communications

JULY 12, 2017

Likeminded people live in tribes, separated by geography, social media circles, and traditional media consumption. Just last month there was a storm of outrage over Megyn Kelly’s scheduled interview with conspiracy nut Alex Jones. Consider internal audiences. By contrast, look at Nordstrom.

Brand 174

Brand Branding Fashion Advertising 174