ImPRessions - Crenshaw Communications

OCTOBER 4, 2019

Few corporate CEOs will deny that a company’s reputation colors every aspect of business, including marketing, talent recruitment, employee relations, shareholder relations, and the customer experience. Reputation’s soaring value is good news for PR and corporate communications professionals. In fact, the 2017 U.S.

Reputation 203

Reputation Crisis Management Airlines Corporate 203

Institute for Public Relations

DECEMBER 19, 2023

The Institute for Public Relations is thrilled to announce nine new Trustees to the Board: Kristine Boyden, BCW, Chief Executive Officer (US) Katherine Burns, L’Oreal Groupe (US), AVP, Corporate Affairs and Engagement Whitney Eichinger, Southwest Airlines, Chief Communications Officer Juan Meng, Ph.D., Gainesville, Fla. –

Airlines 52

Airlines Corporate Groups Publicity 52

ImPRessions - Crenshaw Communications

JUNE 26, 2019

Public relations teams and their agencies typically want to advise a CEO directly, and we routinely urge leaders to build a public profile through social media and high-level content. But when should the CEO of a major company serve as its public spokesperson? Photo by Foto Sushi on Unsplash. To announce a new strategy.

Trade Shows 271

Trade Shows Leadership Airlines Corporate 271

5W PR

JANUARY 16, 2020

From the start Caribbean Airlines chose to get involved with local social causes, adopting their corporate social responsibility statement “We Care, We Connect, We Create and We are the Caribbean” in 2006. Caribbean Airlines offered passengers the opportunity to offset their carbon emissions by contributing to community projects.

Airlines 133

Airlines Hotels Tourism Energy 133

ImPRessions - Crenshaw Communications

JULY 16, 2019

government that’s feeling the brunt (and the public relations cost) of digital warfare. From major corporations, to airlines and hospitals, data protection is paramount. Building better public relations will impact that bottom line. Trade reports and other wonky publications are eager to showcase specific case studies.

Company 213

Company Case Study Airlines Study 213

Reputation Us

APRIL 12, 2017

Whenever a corporate crisis or public gaffe occurs, I often get questions from colleagues, friends and family on what my PR perspective is. This week’s United Airlines incident has by far created the most inquiries from people asking me, “What would you recommend United do now?” Good grief! SPOKESPERSON.

Crisis 74

Crisis Airlines Viral Corporate 74

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

Yes, 2017 feels like a lifetime ago, given our breakneck news cycle, but there were plenty of public relations lessons over the year for big brands and business categories. The media has been aggressively criticized by the president, and public trust in the press hovers at 41%, according to Gallup. United Airlines. The Winners.

Airlines 180

Airlines Reputation Journalism Crisis 180

ImPRessions - Crenshaw Communications

JUNE 28, 2017

Last week we shared best practices for delivering bad news, but sound public relations techniques are also effective for amplifying good tidings. The ultimate feel-good story: a baby was born mid-flight on Spirit Airlines. And it’s good timing; the airline industry has suffered its share of negative news all year.

Airlines 147

Airlines Insurance Insurance Exercises 147

PR for Anyone

DECEMBER 27, 2023

Harrison is an adventure and commercial pilot, cancer survivor, and public speaker based in England. What sets this role apart is the chance to immerse herself in these locations for a few days, unlike the routine of an airline pilot. Amanda cherishes these opportunities to explore and indulge her adventurous spirit.

Airlines 130

Airlines Transportation Print YouTube 130

Business Wire

MARCH 20, 2017

A recent case study conducted by Workiva showed that an Airline client using Wdesk completed their 10-K report three weeks earlier and their 10-Q report two weeks earlier than in previous quarters. The disclosure process requires material information be managed during an often complex and prolonged undertaking. Why Workiva?

Airlines 156

Airlines Case Study Policies Financial 156

PRSay

DECEMBER 2, 2020

Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. The airlines themselves have to return their fleets to service. Greg Beaubien is a frequent contributor to PRSA publications.

Crisis Management 107

Crisis Management Crisis Crisis Communications Airlines 107

Cision

AUGUST 11, 2016

Howard Stutz, vice president of corporate communications at Golden Entertainment, says brands’ messages need to be clear and comprehensible. How did you get your start in corporate communications? I don’t like to be late, especially for an airline flight. What has stayed the same? The change has been in the news media.

Corporate 0

Corporate Airlines Financial Journalism 0

PRSay

OCTOBER 22, 2021

John Elsasser, PRSA’s publications director and the session’s moderator, asked whether Delta’s existing crisis plans had helped the company confront the COVID-19 pandemic. This was a scenario that was unimaginable,” said panelist Trebor Banstetter, director of corporate communications for Atlanta-based Delta Air Lines. “I

Crisis 78

Crisis Airlines Travel Internal 78

ImPRessions - Crenshaw Communications

APRIL 10, 2018

Most public relations experts agree that the rules of the public apology are relatively simple. As the face of the corporation, many CEOs are naturally charismatic. Several factors determine how the public will receive a video/interview apology. CEO Oscar Munoz, United Airlines . Do it quickly. Apology accepted?

Interviews 170

Interviews Media Training Training Video 170

Presspage

MARCH 31, 2023

Why it matters Most Corporate communication departments excel in managing a short-term crisis. This message was spread via corporate channels, but a press release available to the media significantly impacted the spread of this message. Yet, what to do if a short-term crisis evolves and turns to the longer-term?

Crisis 78

Crisis Travel Software Data 78

ImPRessions - Crenshaw Communications

MAY 15, 2018

A crisis situation presents abundant challenges for public relations and business leaders, not the least of which are the critical first communications. The tone of the language, the medium of the message, and its timing contribute to public perception of a company’s management of the situation. Musk shocks nobody with aloofness.

Crisis 136

Crisis Privacy Airlines Facebook 136

ImPRessions - Crenshaw Communications

MAY 22, 2017

A strong public relations program lays the groundwork for the marketing that comes later, conditioning prospective buyers for sales messages conveyed through paid media, email marketing, or even price promotions. The reality is that the lines between PR and marketing are getting blurrier all the time. Educating prospective customers.

Brand 185

Brand Branding Marketing Wireless 185

PRSay

APRIL 6, 2018

United Airlines. Corporate malfeasance. Donnelly authored the opening chapter in a new e-book, “The New Rules of Crisis Management – Issues & Crisis Planning and Response in the Digital Age,” published by RockDove, with distribution support from PRSA Corporate Development. Today’s empowered and entitled public.

Crisis Management 124

Crisis Management Crisis Airlines Viral 124

Maxim Behar

FEBRUARY 20, 2024

What traditional media have been doing for several years now has been logging onto social media and monitoring the news feeds of profiles and pages of key public figures, politicians, CEOs, and celebrities. The last part is the excellent news for the public. There’s an earthquake? You get on Twitter and Facebook and learn the latest.

Social Media 59

Social Media Facebook Airlines Web 59

PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. The program has since grown to 15 schools nationwide.

Communications 120

Communications Case Study Training Reputation 120

MaccaPR

FEBRUARY 19, 2018

Here’s a question for PR and marketing pros: Which was the most significant corporate communications cri sis recently ? No matter what the intention, recognize that every rude Tweet or callous Facebook post from a misguided employee or manager is now as public as a news release fired out globally. Hard to select just one, eh?

Instagram 98

Instagram Crisis Local Privacy 98

Communications Conversations

OCTOBER 22, 2014

Through a post like this, she can reach so many more and share her thoughts and insights in the process (and in a different way through a public channel). Organization: Southwest Airlines. Gary Kelly, CEO of Southwest Airlines was one of them. But how many people does Ahrendts interact with on a daily basis? Did it work?

LinkedIn 155

LinkedIn Case Study Airlines Employee 155

Cision

JUNE 8, 2015

Within minutes, the airline acknowledged the situation on Twitter and Facebook. The airline continued to communicate via social media throughout the ordeal and was universally lauded for its social media response to this crisis. Passengers on the plane replied to the posts affirming that they were okay. ” 4. ” 5.

Crisis Communications 120

Crisis Communications Social Media Crisis Communications 120

5W PR

AUGUST 27, 2018

One of the premier airlines in the country, Delta once ruled the friendly skies. But the company failed to adjust to higher fuel prices and the new competition from smaller low-fare airlines. By 2013, more passengers were flying Delta than any other airline. A successful response to that situation can make or break a brand.

Company 87

Company Airlines Print Government 87

5W PR

SEPTEMBER 7, 2017

A 2016 study found that less than 25% of Americans see brands as honest , but they base their opinion of a brand more on personal experience than on corporate behavior. Organizations from the MTA to United Airlines have learned this the hard way. This makes smart and effective communication more important than ever.

Trends 108

Trends Airlines Social Media Crisis 108

Presspage

MARCH 14, 2017

“Within KLM there was a corporate mentality, resulting in a workflow with little flexibility. “The CMS was well suited for regular corporate communications, but fell short when something had to be published instantly. The use of the newsroom platform has provided the airliner with a growing number of visitors.

Airlines 60

Airlines Crisis Corporate System 60

PR in High Definition

OCTOBER 23, 2019

In recent months, there has been an undisputed rise in discussions around corporate purpose. Similarly, looking at EY’s research, 42% of ‘purpose laggards’ report flat or declining revenue compared to only 15% of purpose ‘prioritisers’, so the report seems to imply that revenue growth is somehow linked to corporate purpose.

Airlines 48

Airlines Local Wikipedia Travel 48

Reputation Us

MAY 12, 2020

As the president of ReputationUs and with 28 years of experience behind me, I have been striving to refine the art of managing corporate reputations during a crisis into a well-honed specialty. When it comes to navigating crisis, I have been in the eye of many storms.

Crisis 78

Crisis Financial Banking Crisis Management 78

Sword and the Script

AUGUST 20, 2019

Fortunately for the public relations community, her subsequent experiences in education and internships persuaded her instead to pursue a career in PR. She has since worked on both side of the table, both in-house on the client-side, and at PR agencies – and also has served as a key leader for Washington Women in Public Relations (WWPR).

Employee 88

Employee Internal International Training 88

PRSay

SEPTEMBER 20, 2021

In August, United Airlines announced that all of its 67,000 employees must receive COVID-19 vaccines or risk losing their jobs. The airline, the first U.S. The airline, the first U.S. We know some of you will disagree with this decision to require the vaccine for all United employees,” the airline told its staff by email.

Airlines 172

Airlines Employee Communications Exercises 172

Critical Mention

OCTOBER 3, 2018

It puts your PR strategy ahead of the curve by showing corporate social responsibility while also generating positive publicity. The powerhouses also partnered with major brands, including Chrysler, Alaska Airlines and Coppertone. There are two takeaways here.

Film 69

Film Airlines Corporate Strategy 69

Stephen Waddington

MAY 16, 2019

The wide-ranging discussion covered: how to land your first job in PR; the role of a PR practitioner; the importance of continuous learning; opportunities in the North East versus other areas of the country including London; working for a start up versus a corporate organisation; the importance of mental health and culture.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Prohibition

DECEMBER 9, 2021

Nowadays, it can all be done in the public domain. To counteract these search results you should create a content marketing plan for your brand name and targeted search terms – through blogging, contributing to industry-leading publications and promoting good news through press releases and effective corporate communications.

Crisis 62

Crisis Crisis Management Reputation Crisis Communications 62

Mark My Words

MAY 20, 2015

If tackling the greatest ecological catastrophe of recent times with golf balls failed to reassure the US public the pronouncement by BP’s aloof chief exec Tony Hayward that he wanted his life back is the definition of insult to injury. What happened on-board flight 9525 could have happened to any other airline. It sounds so simple.

Airlines 60

Airlines Crisis Corporate Financial 60

Cision

JULY 26, 2017

Lifestyles – > (Arts, Auto Enthusiasts, Business Travelers, Corporate Execs, Coupon Users, Crafts, DIYers, Fashionistas, etc.). Travel -> (Airline, Business travel, Frequent flyers, Hotel, Personal travel destinations, Travel and Entertainment, Travel services).

Social Media 233

Social Media How To Insurance Insurance 233

Shift Communications

JANUARY 22, 2018

United Airlines failed a test of results and skills when it broke Dave Carroll’s guitar in luggage handling, then failed a lack of courage in its response. Kenneth Cole failed a test of character and integrity when it tweeted commerce-related social media content in response to world tragedies, evincing a lack of care.

Crisis Communications 98

Crisis Communications Crisis Reputation Communications 98

Maxim Behar

DECEMBER 20, 2022

Sales and Traffic Representative, Turkish Airlines. Dear Maxim, on behalf of Turkish Airlines, we would like to congratulate you on winning the Best PR professional in Europe. President and CEO, Global Alliance for Public Relations and Communication Management. All the best and congratulations! You very much deserve this award.

Energy 52

Energy Groups Internal International 52