ImPRessions - Crenshaw Communications

MAY 31, 2017

As video of United Airlines passenger Dr. David Dao being violently dragged from his seat went viral, the media – and a global audience of prospective customers – were horrified. While there’s no way to truly “crisis-proof” a corporation or brand, there are steps that make it less likely to happen and its impact less severe.

Crisis 180

Crisis Airlines Brand Branding 180

PRSay

DECEMBER 2, 2020

Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. The airlines themselves have to return their fleets to service. We were playing catchup.

Crisis Management 107

Crisis Management Crisis Crisis Communications Airlines 107

PRSay

OCTOBER 22, 2021

The company’s communications team found itself pivoting into crisis mode. Things began to continually get worse,” said Kristin Seay, Delta’s director of employee communications. Our communications strategies and ways of working were based on whatever had happened the day before.”.

Crisis 78

Crisis Airlines Travel Internal 78

Sword and the Script

NOVEMBER 7, 2023

Propel releases AI-based “media war room”; Muck Rack has AI recommending reporters to PR; PRophet partners to bring influencer marketing and media alerts; Did you know Gartner has a Market Guide for Employee Communications? Generative AI may get all the attention these days, but it’s not the only “kind” of AI.

Employee 141

Employee Software Survey Tools 141

Shift Communications

JANUARY 22, 2018

To develop a more effective crisis communications strategy, we need to understand trust. We’ve broken trust with our stakeholder audiences – investors, customers, employees – by saying or doing the wrong thing. Failure of credibility , an inability to convince others or be perceived as believable. Christopher S.

Crisis Communications 98

Crisis Communications Crisis Reputation Communications 98

Communications Conversations

NOVEMBER 19, 2021

However, as more execs started using LinkedIn as a tool to reach employees, customers and prospects, one theme started to emerge: These execs were just mouthpieces for the company. But execs seem to be missing the point: We don’t want corporate statements from you on LinkedIn. We want authenticity. It may not feel natural.

LinkedIn 88

LinkedIn Employee Airlines Corporate 88

ImPRessions - Crenshaw Communications

JUNE 28, 2017

The ultimate feel-good story: a baby was born mid-flight on Spirit Airlines. Best of all was the airline’s quick PR thinking as it announced that young Christoph Lezcano will fly free every year on his birthday for life. And it’s good timing; the airline industry has suffered its share of negative news all year.

Airlines 147

Airlines Insurance Insurance Exercises 147

Newsfile

OCTOBER 10, 2023

The crashes of Lion Air Flight 610 in Indonesia and Ethiopian Airlines Flight 302 in Ethiopia resulted in 346 fatalities. Boeing learned the importance of acknowledging mistakes, cooperating with regulators, and prioritizing safety over corporate interests. Transparent communication and addressing labor issues are essential.

Privacy 52

Privacy Ethics Airlines Data 52

ImPRessions - Crenshaw Communications

MAY 22, 2017

A successful narrative doesn’t have to be about a Bezos or a Branson, but it does usually need to involve people – customer testimonials, community impact, employee motivation. In fact, employees can be both a rich source of stories and a powerful channel through which to tell them.

Brand 185

Brand Branding Marketing Wireless 185

ImPRessions - Crenshaw Communications

APRIL 10, 2018

Wherever possible, communicate how you will fix the problem. As the face of the corporation, many CEOs are naturally charismatic. Media training can be a useful communications tool, whether it be for national TV interviews or phone chats with small trade press. CEO Oscar Munoz, United Airlines . Take full responsibility.

Interviews 170

Interviews Media Training Training Video 170

Communications Conversations

OCTOBER 22, 2014

Goal: Employee recruiting. Goal: Shaping perceptions with employees. But, the beauty of what Ahrednts is doing here is that she’s also shaping existing Apple employee perceptions. Organization: Southwest Airlines. Gary Kelly, CEO of Southwest Airlines was one of them. Organization: Edelman. Did it work?

LinkedIn 155

LinkedIn Case Study Airlines Employee 155

ImPRessions - Crenshaw Communications

AUGUST 9, 2017

Other brands, like United Airlines, have worked to repair a loss of trust. We all know about the importance of authentic brand communications. Companies have to first instill brand values to their own employees and within a workplace culture before conveying those values in brand communications. Companies like Yum!

Brand 160

Brand Branding Film Internal 160

Sword and the Script

AUGUST 20, 2019

Today, she’s the vice president of Communications for the Society of Human Resource Management (SHRM). SHRM would have been a dream client because leadership is innovating across its products, events, member experience and communications, so it is a thrill to be in-house.

Employee 89

Employee Internal International Training 89

Cision

MARCH 11, 2016

Yesterday, CEO of Crescenzo Communications Steve Crescenzo kicked off the #RaganDisney Social Media Conference for PR, Marketing & Corporate Communications at Disney World in Orlando, Florida. Your employees have access to everyone (and everything) at their fingertips – be cautious of that. Southwest Airlines.

Social Media 0

Social Media Media Mobile Video 0

5W PR

MARCH 6, 2020

If there’s corporate travel involved, TripActions is a must-use platform for managing the ins and outs. This global platform combines data science, user-friendly design, and world-class service, to bring businesses and their employees the most rewarding travel experiences possible. Trip Actions.

Travel 103

Travel Technology Transportation Airlines 103

MaccaPR

FEBRUARY 19, 2018

Here’s a question for PR and marketing pros: Which was the most significant corporate communications cri sis recently ? No matter what the intention, recognize that every rude Tweet or callous Facebook post from a misguided employee or manager is now as public as a news release fired out globally. Hard to select just one, eh?

Instagram 98

Instagram Crisis Local Privacy 98

ImPRessions - Crenshaw Communications

MAY 15, 2018

A crisis situation presents abundant challenges for public relations and business leaders, not the least of which are the critical first communications. The final paragraph of a March 30 follow-up blog stands out as a piece of sincere communication. In the wake of so many controversies, its communications has been slow and reactive.

Crisis 136

Crisis Privacy Airlines Facebook 136

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. Gigantic multi-national and trans-national corporations have no respect for borders or governments.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2017

Or a crisis can strike closer to home; it can be a rogue employee action or supplier lapse in a single region that affects an entire brand, like the Chipotle E. Of course, there’s not much for marketing and communications teams to do to foil threats beyond insisting that their employers or clients harden their security infrastructure.

Reputation 130

Reputation Viral Employee Customer Service 130

The Stalwart Blog

MAY 9, 2017

Moreover, the order of priority for communicating any corporate response in a crisis should be: Employees. First, employees work on the front lines as the primary brand ambassadors. Give employees the confidence that you support and appreciate the help they will give to communicating this to others.

Crisis 90

Crisis Airlines Employee Fashion 90

Katie Paine's Measurement Blog

NOVEMBER 17, 2022

Displayed on the laptop above are the presenters at the recent Summit on the Future of Communications Measurement. The Paine of Measurement, November 2022 Hello Measurement Fans, Welcome to the November issue of The Measurement Advisor , in which we review the presentations at the recent Summit on the Future of Communications Measurement.

Measurement 40

Measurement Airlines Case Study Data 40

Maxim Behar

FEBRUARY 18, 2024

Since before the advent of social media, PR has also been accused of being involved in corporate or political propaganda. Corporate PR is different. This is why corporate propaganda is virtually impossible today. The term “PR” has sometimes been equated with propaganda and manipulation of the public.

Corporate 59

Corporate Advertising Advertising Government 59

PR Matters

MAY 27, 2014

But while most of us won’t tolerate swearing in a civil conversation, we don’t seem to tire of tolerating clichés in communications. In our professional world of communications we have developed an endless appetite for jargon and use the casual language of exploitation and manipulation.

Airlines 162

Airlines Advertising Advertising Customer Service 162

Reputation Us

MAY 12, 2020

As the president of ReputationUs and with 28 years of experience behind me, I have been striving to refine the art of managing corporate reputations during a crisis into a well-honed specialty. You will see how good your communications, strategy, infrastructure and reputation are, and what needs to change.

Crisis 78

Crisis Financial Banking Crisis Management 78

PR in High Definition

OCTOBER 23, 2019

In recent months, there has been an undisputed rise in discussions around corporate purpose. Similarly, looking at EY’s research, 42% of ‘purpose laggards’ report flat or declining revenue compared to only 15% of purpose ‘prioritisers’, so the report seems to imply that revenue growth is somehow linked to corporate purpose.

Airlines 48

Airlines Local Wikipedia Travel 48

Stephen Waddington

MAY 16, 2019

The wide-ranging discussion covered: how to land your first job in PR; the role of a PR practitioner; the importance of continuous learning; opportunities in the North East versus other areas of the country including London; working for a start up versus a corporate organisation; the importance of mental health and culture.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Maxim Behar

DECEMBER 20, 2022

I love working with you and with M3 Communications Group, Inc. And what always impresses me most is how much your employees love you. Sales and Traffic Representative, Turkish Airlines. Dear Maxim, on behalf of Turkish Airlines, we would like to congratulate you on winning the Best PR professional in Europe. Dima Tutar.

Energy 52

Energy Groups Internal International 52

Sword and the Script

AUGUST 22, 2017

If you’re recommending a pure PR play or an integrated communications campaign with a big budget attached to it, you have to be able to articulate what the reputational and financial impact will be for the company. What do you think is the role of internal communications in this polarizing environment? .

Internal 72

Internal International Interviews Trends 72

Maxim Behar

SEPTEMBER 27, 2022

Maxim: I often say that right now the whole world is a big mess, and from this mess we have to create something that can suit businesses, employees, pensioners, of course, students, and all people. The second is different communications. How has the situation in our country affected the business? So, pragmatism is one of the things.

Government 52

Government Tourism Ethics System 52

MaccaPR

SEPTEMBER 13, 2016

But oh, lordy – we as communications and marketing professionals can receive a master class in what NOT to do during a crisis from Lochte’s self-immolation at the 2016 Summer Olympics in Rio de Janeiro. The lesson for communicators? “If Everything you do is on camera or leaves some other digital trail,” warns Austin.

Crisis 48

Crisis Airlines Reputation Corporate 48

Sword and the Script

OCTOBER 29, 2019

Agencies can manage the newsrooms for multiple clients with Prezly or corporate communications can opt for their own instance. Some communicators on Prezly even use this for internal communications. Vertical markets include finance, airlines, gaming, and lifestyle brands, although any vertical market can use the tool.

Pitching 64

Pitching Analytics Enterprise System 64

MaccaPR

JUNE 8, 2017

Now approaching her five-year anniversary as a host at the CBS affiliate, Roshini is also a columnist for C-Level magazine, author of the book “Communicate That: Your Toolbox for Powerful Presence” and a regular contributor for KSTP-TV’s “Twin Cities Live” and KARE-TV’s “Breaking The News." You’re a “Presence Engineer” for corporate leaders.

Radio 89

Radio Instagram Pitching Interviews 89