Cision

APRIL 26, 2016

In this interview, Ashley discusses how to best leverage data and analytics, establish specific objectives for your communication strategy and be creative and take risks with your public relations efforts. What are some of the key components of a successful communication strategy? Images via Pixabay: 1 , 2.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Newsfile

FEBRUARY 27, 2024

As a global news agency, it operates in more than 235 locations across 94 countries. AP stories are picked up by newspapers, websites and broadcasters worldwide. Content comes from newspapers, journals and magazines, making it a valuable resource for in-depth research and analysis. Postmedia Network Postmedia Network Inc.

Financial 52

Financial Media Analytics Data 52

5W PR

JUNE 23, 2022

When a company is able to do that, it can generate a lot of positive exposure in relevant outlets, trade publications, and even columns in both local and international newspapers. PR Strategy for PropTech Companies. The best way to go about doing that is by utilizing the right strategies for a public relations campaign.

Publicity 88

Publicity Reputation Technology Industry 88

Offleash

OCTOBER 16, 2017

After earning my bachelors degree in journalism I traded my dream of penning columns at a newspaper for a 9-5 job with benefits in order to provide for my family. Since journalism intersects with PR, she recommended I cold call a few local PR agencies and inquire about an entry-level position. What led to your career in PR?

Agency 40

Agency Journalism Newspapers Employee 40

Cision

MARCH 22, 2016

In this interview, she discusses how she came to her success, what makes her choose to cover a story and how communication professionals can improve their pitching strategies. How did you get your start in journalism? Your peers around the world and your earnings ability put you in the top 10 percent of journalists/writers in the UK and U.S.

Newspapers 120

Newspapers Pitching Interviews Writing 120

5W PR

OCTOBER 14, 2019

A couple of decades ago, media relations meant keeping in touch on a regular basis with the assignment editor of the local TV station and the city editor of the newspaper. If you were a restaurant owner, it also meant nagging the food editor of the daily paper. . What’s Different?

Media Relations 79

Media Relations Pinterest Media Newspapers 79

Sword and the Script

JUNE 18, 2019

11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. 30) “Marketing and branding strategy.”. 11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. 8) “Consult, coach, teach.”.

Employee 148

Employee Print Writing Survey 148

Cision

MARCH 29, 2016

Of course not, but like everything, planning has its place, as does a wonderfully executed strategy that comes together at the last minute. The traditional agency environment remains very inflexible for women returning to work in terms of finding a reasonable home/work/life balance. Does that mean I never have moments of panic?

Local 120

Local Newspapers Retail Sports 120

Solo PR Pro

APRIL 8, 2021

She began her career as an aspiring newspaper reporter, securing an internship at the Atlanta Journal Constitution before becoming a daily reporter in Greenville, South Carolina, not far from her hometown. When she first moved to Texas, Bernadette didn’t set out to create a PR agency right away. Pivoting from journalism to PR.

Meeting 97

Meeting Journalism Employee Storytelling 97

Maxim Behar

SEPTEMBER 5, 2021

I keep telling my team, "We're not selling strategies, creative ideas, or media tactics, we're selling trust." Advertising agencies usually work with marketing directors, digital agencies, most often with brand managers or lower-level professionals. How do you think PR agencies will change? -

Meeting 98

Meeting Advertising Advertising Agency 98

Communications Conversations

AUGUST 11, 2017

daily newspapers (print and digital) fell 8% in 2016–the 28th consecutive year of declines. FACT: Local media continues to struggle as well. The 10 pm local news. Make no mistake: Leadership is a big reason why many companies and agencies continue to pursue media relations as a discipline. You guessed it.

Media Relations 87

Media Relations Media Local Leadership 87

5W PR

APRIL 4, 2017

Offer them something special for doing so – maybe five free postcards or two-for-one coupons to a local bakery. Share stories on social media about events in the community, local places to visit, annual festivals, even who the best local teachers are for skiing, swimming, snorkeling, and surfing.

Hotels 74

Hotels Local Travel Social Media 74

5W PR

JULY 11, 2018

Sometimes, the best way to come up with new ideas for a PR stunt is to look back at some of the most inspirational strategies to hit the market over the last year or so. The advertising strategy placed interactive outdoor posters in bus shelters that encouraged people to breathe in and see how smoking affects their breathing.

Measurement 149

Measurement Education Social Media Film 149

MaccaPR

JANUARY 17, 2017

Now that 2016 – our Minneapolis PR agency's 20th Anniversary Year – has rocketed to a close, join us for a tour of the most popular MaccaPR blog posts of the past 12 months. Still not convinced influencers are the right strategy for your consumer brand? We ask you to please enter at your own risk.

Crisis 48

Crisis Local Blogging Creativity 48

Sword and the Script

MAY 14, 2016

So I turned to a local repair shop to see what could be done. Content, Local Search and Leads. But that’s not how this local business gets most of its leads, according to the owner George Roberts. Success in this scenario depends on PR as much as any other component of the strategy. Did you know?

Marketing 60

Marketing B2B Local Customer Service 60

The Resolution Blog

APRIL 9, 2019

I’ve had experience with agencies where I’ve produced great work, but there was no real way to measure it. I’m working with a food company at the moment and we’re finding that, through the process, the typical publications and blogs are coming up, but we’re also finding that local newspapers are a good target for them.

Marketing 120

Marketing Analytics Measurement Data 120

5W PR

OCTOBER 26, 2017

Through these partnerships, brands and their agency partners can select brand-aligned influencers to market products and services to loyal followings with targeted demographics. I had a cooking show in college and was writing a weekly recipe for the newspaper, so food was always my thing. By: Kelsea Bruce, Social Media Director.

Interviews 88

Interviews Instagram Video Creativity 88

Waxing UnLyrical

MAY 27, 2011

I did reference Gini Dietrich ‘s blog post of what to look for in a PR pro/agency when hiring one. We preferred pros local to Southern California, so that they could attend some events to get a feel for the brand, but it was not required. If you are not local, tell me how you think we can work together? Guess what?

Brand 70

Brand Branding Local Interviews 70

5W PR

OCTOBER 26, 2017

Through these partnerships, brands and their agency partners can select brand-aligned influencers to market products and services to loyal followings with targeted demographics. I had a cooking show in college and was writing a weekly recipe for the newspaper, so food was always my thing. By: Kelsea Bruce, Social Media Director.

Interviews 60

Interviews Instagram Video Creativity 60

Stephen Waddington

DECEMBER 30, 2019

Agencies are trying to improve recruitment practices or partnering with organisations such as The Taylor Bennett Foundation , a charity that exists to encourage black, Asian and minority ethnic (BAME) graduates to pursue a career in communications. Each corporate PRCA member will be expected to engage with a local school each year.

Government 103

Government Education Print Ethics 103

Bianchi Biz Blog

APRIL 29, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. This includes print newspapers, digital news sites, television, and radio stations. Bilingual Communication: Bilingual (English and Chinese) communication is a norm.

Marketing 92

Marketing Local Crisis Management Internal 92

MaccaPR

AUGUST 26, 2015

Produced by Danish agency Lani Pixels, the animated film was lauded by Contently for surpassing more than one million views in less than a week. "By Employees and communities want to hear about the history of local companies, but companies don’t often devote the time, money or bandwidth to kick start the preservation of their legacy.

Corporate 48

Corporate Examples Storytelling Brand 48

Sword and the Script

MAY 9, 2017

The elephants were in full dress and didn’t disappoint the many local news station cameras that came out to film the event. The following Sunday, with a full week of the circus performances to go, Ringling Brothers, graced the front page of the largest regional newspaper serving the dense suburbs of Fredericksburg and Northern Virginia.

Publicity 84

Publicity Radio Crisis Crisis Communications 84

NewsWhip

APRIL 28, 2021

Kirsty O'Connor, Director of Content, Data + Digital for Middle East + Africa Hill+Knowlton Strategies. David Soutoul, Data + Analytics Manager for APAC Hill+Knowlton Strategies. Balancing global strategy & local market needs. Localizing the Spotify “Wrapped” campaign. ?Examples

Consumer 78

Consumer Measurement Local Data 78

Communications Conversations

MAY 3, 2016

Melissa Thibodo is the whole package – she is incredibly bright with PR strategy, she is among our top student writers and editors in the journalism school, she has unparalleled relationship building skills, and she has a strong foundation of real-world experience. Melissa Thibodo @MelissaThibodo. written by Tiffany Gallicano) .

Sports 0

Sports Leadership Internal International 0

Sword and the Script

DECEMBER 20, 2022

There are so many thoughtful contributions – from people working on both the in-house and agency sides. a) Many community newspapers going away and hopefully still being available in some kind of online format. Data-driven strategy will increase in importance for employee communications. I see a few things.

Marketing 189

Marketing Content Marketing Data Social Media 189

Bad Pitch Blog

AUGUST 15, 2006

Date: Tue, 15 Aug 2006 15:54:22 -0400 To: prblog@yahoo.com From: " AGENCY " AGENCY@AGENCYNAME.com > Subject: News: NAME Joins AGENCY NEWS FOR IMMEDIATE RELEASE CONTACT: FLACK NAME FLACK PHONE FLACK EMAIL NAME Joins AGENCY BETHESDA, MD- August 15, 2006- NAME has joined Bethesda, MD-based AGENCY as an Account Executive and Copy Writer.

Advertising 40

Advertising Advertising Pitching Newspapers 40

PR Fuel

JANUARY 17, 2022

But for this to happen, you need a working PR distribution strategy. These agencies are knowledgeable in writing different types of press releases. Some agencies will also help PR distribution services in their package. Stay on Top of Your PR Distribution Strategy. Moreover, it should be as compelling as possible.

Radio 105

Radio Local Writing Newspapers 105

Cision

MARCH 24, 2017

Austin & Williams, the advertising, branding and digital marketing agency has recently tapped Jody Fisher, a NYC PR veteran, to head up its new in- house PR practice. Jody joins the agency with an extensive background in communications. What are the main components of a successful PR strategy?

Enterprise 227

Enterprise Agency Radio Fashion 227

Shift Communications

DECEMBER 1, 2016

A brief mention in a local blog, where client SteelHouse’s $2,000 vacation stipend was referenced, immediately struck me as PR gold. To do this, there’s no substitute for consuming – reading print newspapers/magazines, watching broadcast to figure out which shows cover what, etc. This Business Insider article was a matter of that.

Strategy 60

Strategy Print Insurance Insurance 60

Bad Pitch Blog

FEBRUARY 12, 2006

Readers have one-on-one access to targeted, useful business strategies, ones that are destined to influence business decisions in our near and far-off future. local business leaders are searching for some answers they must have now: How do companies in New York 2002 ensure they are part of its future and not its “storied” past?

Pitching 40

Pitching Real Estate Government Writing 40

Cision

MAY 18, 2017

While they were active in social media marketing on some platforms, their prime Twitter strategy was to search for conversations that included the name of the amusement park. Searching for these types of conversations can be extremely beneficial if we are targeting users in certain locales.

How To 198

How To Instagram Social Media LinkedIn 198

Communications Conversations

JUNE 6, 2019

I’ve been asked to speak at a number of events over the years in locales like Seattle, Destin, Tampa, Las Vegas and many in the Minneapolis area. I find many of my ideas recently coming from two spots: articles I see shared from friends and colleagues on LinkedIn; and stories in the hard-copy newspaper.

Blogging 133

Blogging Analytics Meeting Writing 133

MaccaPR

SEPTEMBER 3, 2014

So what’s the secret behind your agency or company successfully breaking a world record for maximum social media engagement, traditional media coverage and global brand buzz? Local TV segments on Kemps'' mammoth scoop aired in 181 out of 210 U.S. million worth of media coverage. ” says Antoniou.

Viral 88

Viral Marketing Guidelines Local 88

MaccaPR

SEPTEMBER 9, 2019

The Popeyes Twitter channel (with only 182,000 followers compared to Chick-fil-A’s 1 million) used a David vs. Goliath strategy to crush its rival thanks to a far more engaged social following. #1 – It’s Not (Just) About Total Followers, It’s About Follower Engagement. 3 – Let Go of Control on Social (Within Reason).

Twitter 105

Twitter Marketing Social Media Viral 105

NewsWhip

JUNE 23, 2021

Agency of the future | Jump to text. And Zach, I think it’d be good to learn more about yourself, your role, the insights team at Kivvit, as well as getting a sense really of what his concept of the agency of the future means for you and for Kivvit. And it’s almost ironic to talk about agency of the future.

Data 78

Data Media Analytics Energy 78

Waxing UnLyrical

JULY 18, 2011

Candace Kuss , Director of Planning/Interactive Strategy EMEA at Hill & Knowlton, and Marshall Manson , MD – Digital – EMEA at Edelman, took time out of their extremely busy schedules to talk with me. For our clients, this requires them to allow local flexibility and engagement at the local level, in local language.

Creativity 74

Creativity Local Comparison Groups 74