Onclusive

AUGUST 9, 2021

It’s not uncommon for specialized agencies to be hired on a project basis to help with specific repositioning or market research. The PR pro may train spokespeople themselves or hire an outside agency or consultant to lead a one-time session. Executive Thought Leadership. Managing PR Agencies. Internal Communications.

Training 370

Training Media Training Reputation Crisis Communications 370

ImPRessions - Crenshaw Communications

OCTOBER 1, 2020

Extends the reach of thought leadership content . Promoting a webinar can benefit more from paid posts on LinkedIn compared to Facebook, and audience engagement can thrive on Twitter when using organic tools such as polls and hashtags. This could be webinar registrants or people who have actively engaged with brand content.

Social Media 344

Social Media Media B2B Leadership 344

Onclusive

OCTOBER 12, 2021

This initiative can be anything from a new product launch, to a proposal to increase spend on a branding campaign, or a significant investment with a new agency—to name a few. Join us for a webinar on How to Build a PR Business Case and Secure the Investment on October 26th. Want to learn how to build a strong business case for PR?

Resources 195

Resources Technology Data Tools 195

PRSay

MAY 15, 2020

In a topical and wide-ranging discussion among PR executives, PRSA’s new Storytellers series debuted on May 12 with a webinar titled “ Trusted Advisers: PR Agencies in a Global Pandemic.”. “As

Agency 117

Agency Crisis Communications Consumer 117

PRSay

APRIL 25, 2024

Some of these opportunities might be found within your current role or organization through training, professional development, mentorship opportunities or leadership roles. Develop a list of specific areas in which you want to improve, such as presentation skills, leadership abilities, technical expertise or project management.

Strategy 78

Strategy Brand Branding Leadership 78

Shift Communications

SEPTEMBER 16, 2016

Thought leadership is one of those PR jargon words that everybody loves to hate. For those of us who work on the business-to-business (B2B) side of SHIFT, it’s almost always an ask in agency RFPs issued by prospective clients and it’s usually included in many of our new business presentations. Data To Back It Up.

Leadership 60

Leadership B2B Infographics Data 60

5W PR

JANUARY 31, 2024

Thought Leadership PR: Positions key executives or experts within the company as industry thought leaders through expert commentary, articles, and speaking engagements. Event Management: Tech PR may involve organizing and promoting events such as product launches, conferences, and webinars. This can include investors or customers.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Solo PR Pro

MARCH 17, 2020

Chip Griffin, founder of Agency Leadership Agency Leadership helps PR and marketing agencies grow their businesses. He has experience guiding companies through turbulent times and will share his wisdom with us, in a special webinar, “ Navigating the Business Impact of Coronavirus.

Crisis 58

Crisis Leadership Agency Company 58

PRSay

FEBRUARY 14, 2024

Blackwell, who serves as the Peace Corps’ principal contact for the news media and the public, was the guest speaker for PRSA’s Diverse Dialogues webinar on Jan. When remembering King’s message of unity, “I think about inclusive language; I think of using gender-neutral language,” said Troy Blackwell Jr., 11 , ahead of Martin Luther King Jr.

Communications 156

Communications Storytelling Government Community 156

Stephen Waddington

APRIL 11, 2020

Thanks to CIPR CEO Alastair McCapra and PRCA Director General Francis Ingham for their leadership. The PRCA has created a taskforce of 50+ advisors to help members manage their agencies and organisations through the COVID-19 crisis. The CIPR and PRCA represent approximately 40,000 practitioners in the UK.

Crisis 148

Crisis Industry Government Crisis Communications 148

Victorious PR

MARCH 30, 2023

By working with a top PR agency, entrepreneurs can leverage various strategies to raise brand awareness, generate positive publicity, focus on authority building, and foster lasting relationships with their target audience. Having the best PR company is like having your own personal branding company.

Brand 52

Brand Branding Reputation Crisis Management 52

Victorious PR

MARCH 30, 2023

By working with a top PR agency, entrepreneurs can leverage various strategies to raise brand awareness, generate positive publicity, focus on authority building, and foster lasting relationships with their target audience. Having the best PR company is like having your own personal branding company.

Publicity 52

Publicity Brand Branding Reputation 52

Solo PR Pro

SEPTEMBER 26, 2023

Recognizing different communication styles, leadership introduced workshops to foster mutual understanding and smooth collaboration. Read books or take webinars that focus on cross-cultural communications. In fact, Solo PR Pro, Ben Finzel created an entire agency using the model of diverse communicators.

Communications 68

Communications Internal International Pitching 68

5W PR

SEPTEMBER 11, 2023

Thought leadership Positioning the researchers as thought leaders in their field enhances the credibility of the research. Community engagement Hosting workshops, webinars, or town hall sessions where researchers interact directly with the community can foster a deeper understanding of the research and address any questions or concerns.

Publicity 78

Publicity Communications Study Storytelling 78

PRSay

APRIL 15, 2020

Now that we’re settled into another month of working remotely, our leadership team has focused on working better together and keeping our agency’s supportive culture at the front and center. It’s a powerful reminder that each person in our agency is navigating this life-changing period of time individually. Celebrate milestones.

How To 195

How To Meeting Employee Internal 195

Solo PR Pro

MARCH 24, 2020

Chip Griffin, Founder of Leadership Agency Advisors addressed those concerns and provided practical guidance for solos in this time of crisis. Chip has decades of experience helping agencies grow their business in good and bad times. Solo PR Pro Webinar Recording.

Small Business 52

Small Business Leadership Twitter Crisis 52

B2B PR Sense

JANUARY 5, 2018

You can go with less expensive freelancers or retain a boutique, mid-size or large PR agency. B2B PR in particular creates a patina of thought leadership and generates interest and awareness. For example, a PR agency can obtain media coverage that shines a positive light on your brand. Thought leadership strategy.

Crisis Management 238

Crisis Management B2B Reputation Advertising 238

PRSay

SEPTEMBER 26, 2022

Programming this month several webinars, including “ Bots, Misrepresentation and More: Navigating Ethical Dilemmas in Digital Communication ” on Sept. Before becoming a college professor, Ewing had been a public relations counselor in an agency environment for more than 15 years. 27 from 3-4 p.m. Ewing, APR, Fellow PRSA.

Ethics 60

Ethics Data Privacy Publicity 60

PR in High Definition

DECEMBER 17, 2020

Did you catch our webinar ran by our European PR experts? In this playbook , Charlotte explores the challenges that leadership have faced throughout COVID-19 when it comes to communicating to employees and what organisations can do to unify the workforce following a period of sudden change.A Here’s a taster of what they discussed.

Reputation 133

Reputation Creativity Crisis Employee 133

Deirdre Breakenridge

FEBRUARY 23, 2015

It’s fascinating to me just how many people in executive leadership have been resistant to these kinds of discussions. Jason founded the agency in 2012 to help organizations propel themselves forward using the entire spectrum of public relations. What’s the right channel to use? What’s the right timing? Set the agenda. Guest Post PR 2.0

Content Marketing 150

Content Marketing Marketing How To Leadership 150

PRSay

FEBRUARY 12, 2024

Blackwell, who serves as the Peace Corps’ principal contact for the news media and the public, was the guest speaker for PRSA’s Diverse Dialogues webinar on Jan. When remembering King’s message of unity, “I think about inclusive language; I think of using gender-neutral language,” said Troy Blackwell Jr., 11 , ahead of Martin Luther King Jr.

Communications 87

Communications Storytelling Government Community 87

PRSay

MARCH 22, 2021

“What we’re really asking for in this moment is racial justice, for our lives to be valued, to not have to live in fear,” said Cady Lang , a New York-based staff writer at TIME , during PRSA’s March 16 webinar , “Building Bridges: Standing & Speaking Up Against Anti-Asian Racism.”.

Community 198

Community Report Agency Study 198

Rock the Status Quo

MAY 18, 2015

In fact, some use it as their primary lead generation tool or a valued revenue stream , and the PR agency or employee that can generate active leads is an extremely valuable part of the team. Webinars, chats and podcasts are amazing sources of #PR visibility – seek them out! If they don’t connect, don’t bother.

Publicity 100

Publicity Trade Shows Google Twitter 100

Solo PR Pro

FEBRUARY 2, 2021

To provide background information on what the APR is and how to navigate the application process, the Universal Accreditation Board (UAB), which administers the APR, hosted a webinar, led by these PR experts (and solo PR pro members!): Leadership is 20% of the exam. Here’s what these experts shared about the APR and how to begin.

Study 96

Study Ethics Education Groups 96

PRSay

SEPTEMBER 25, 2020

Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter chats throughout the month. Along with other agencies, we were asked to submit our pitch. As a small agency undertaking a big project, we asked the client for a 50 percent payment in advance.

Ethics 158

Ethics Banking Pitching Analysis 158

Cision

JUNE 12, 2015

At Relevance, through continued information gathering via media analysis and client interviews, we have found that the need for thought leadership is growing. In this post, I will take a look at three examples of guest bylines and how they achieved their thought leadership goals. This is crucial in the thought leadership process.

Healthcare 120

Healthcare Brand Branding Leadership 120

Sword and the Script

OCTOBER 22, 2019

The full report shows some nuance between agency and in-house respondents (graphic and summary by Marketing Charts here and here ). Consider these sources: Paid social media – idea for growing exposure of existing thought leadership content, growing subscribers and showcasing your earned media. 16% on marketing analytics.

Marketing 65

Marketing Survey Study B2B 65

Shift Communications

APRIL 13, 2022

What’s working — distinct thought leadership branding: Thought leadership from the brand and its executives should be cornerstone content on LinkedIn. 2: Twitter and LinkedIn Marketing Strategy appeared first on SHIFT Communications: A Performance Communications Agency + PR Firm in Boston | New York | San Francisco.

LinkedIn 78

LinkedIn Social Media Twitter Trends 78

PRSay

FEBRUARY 23, 2022

The live webinars will also be recorded and archived on PRSA’s LinkedIn page. He’s encouraged by the number of data scientists now working at PR agencies and on corporate communications teams. Weiner’s article “ 5 Ways to Measure PR Performance, Value and ROI ” appeared in the January 2022 issue of Strategies & Tactics.

LinkedIn 127

LinkedIn Strategy Measurement Analytics 127

PRSay

AUGUST 31, 2017

Diversity of thought in inclusive environments brings value to organizations ranging from publicly traded conglomerates to nonprofit agencies. The CTI study identifies diverse leadership as one antidote to bias. Join the discussion by following @PRSADiversity and using #PRSADiversity in your social media posts.

Nonprofit 102

Nonprofit Employee Leadership Crisis Communications 102

Sword and the Script

MARCH 5, 2019

The only segment that did earn double-digits is agencies (26%) – and that’s a problem. Brands need to have a direct involvement with the influencer, rather than through an agency proxy, otherwise, the relationship is with the agency, not the brand. However, they will share registration pages to webinars they are presenting.

Survey 60

Survey Trends Marketing B2B 60

PRSay

SEPTEMBER 18, 2017

Please join the discussion through blog posts, webinars and Twitter Chats (#PREthics) scheduled throughout the month of September and consider the content a catalyst for integrating ethics and ethical practice into your daily communication activities. Take some time during Ethics Month to review PRSA’s Code of Ethics.

Ethics 126

Ethics Reputation Employee Small Business 126

PRSay

FEBRUARY 26, 2021

23 Diverse Dialogues webinar , “What You Need to Know About HBCUs: A Reservoir of Public Relations Talent and Desire.”. At Florida A&M, “We train our students to be multitalented, so they can land a job at any agency, any company,” Hughes said. “We Tyree was one of four panelists on PRSA’s Feb. We love all, no matter what.”.

Education 123

Education Training Journalism Writing 123

Critical Mention

OCTOBER 24, 2019

Our take on PRsay’s blog: PRsay is an excellent resource for those looking for professional development advice or PR leadership tips. Their website is a business hub that spotlights brand-building tips, educational business webinars and blogs that help drive success.

Blogging 68

Blogging Education Resources Creativity 68

Sword and the Script

APRIL 13, 2019

This is true whether you are in-house or work for an agency. 17% more likely to be expanding beyond traditional agency partners.”. “18% 17% more likely to be expanding beyond traditional agency partners.”. “18% About one-quarter or 23% of social media activity is handled by outside agencies. in the next 12 months.

Study 114

Study Survey Infographics B2B 114

MaccaPR

SEPTEMBER 16, 2014

There’s also a Google+ Hangout on PR ethics, webinars and a #PRethics hashtag. Every once in a great while, a client will ask our Minneapolis PR agency to "spin" some topic for his or her company. And just last week it was announced that former Baltimore Ravens star Ray Rice hired a PR agency to "fix" his damaged reputation.

Ethics 133

Ethics Publicity Pharmaceuticals Corporate 133

PRSay

SEPTEMBER 8, 2017

Please join the discussion through blog posts, webinars and Twitter Chats (#PREthics) scheduled throughout the month of September and consider the content a catalyst for integrating ethics and ethical practice into your daily communication activities.

Ethics 142

Ethics Retail Instagram Twitter 142