5W PR

OCTOBER 8, 2018

The US Department of Labor estimates 80 percent of healthcare decision in families are made by women. Therefore, it makes sense that healthcare content should target the key decision makers. To successfully reach women, marketers need to look past gender stereotypes while also engaging the needs and experiences of different women.

Healthcare 60

Healthcare Marketing Social Media Instagram 60

Stephen Waddington

JANUARY 20, 2021

Now is a great time to start or scale-up an agency. My trend is agency start-ups and scaling in 2021. It has been a boom for online retail, big tech and healthcare; and a bust for culture, entertainment, hospitality, travel and events. Public relations is a reflection of the professional services market.

Agency 78

Agency Healthcare Retail Travel 78

Scott Public Relations

MARCH 4, 2020

As the divide in wealth continues to grow, it will have a negative impact on other public policy issues as well—including healthcare. The result is millions of Americans struggling to afford the things they need to improve their lives, including education, nutritious food, homes—and healthcare.

Healthcare 69

Healthcare Insurance Insurance Policies 69

Scott Public Relations

DECEMBER 19, 2019

Yet as more and more people are educated about what this will do to our weather, storms, agriculture, and even national security, the consequences on one other aspect of life must not be overlooked: healthcare. Climate change will also have an indirect negative impact on healthcare because of disruptions to healthcare process.

Healthcare 52

Healthcare Insurance Insurance Agriculture 52

Scott Public Relations

MARCH 4, 2020

Yet as more and more people are educated about what this will do to our weather, storms, agriculture, and even national security, the consequences on one other aspect of life must not be overlooked: healthcare. Climate change will also have an indirect negative impact on healthcare because of disruptions to healthcare process.

Healthcare 52

Healthcare Insurance Insurance Agriculture 52

Scott Public Relations

DECEMBER 19, 2019

As the divide in wealth continues to grow, it will have a negative impact on other public policy issues as well—including healthcare. The result is millions of Americans struggling to afford the things they need to improve their lives, including education, nutritious food, homes—and healthcare. ” Like what you’ve read?

Healthcare 52

Healthcare Insurance Insurance Policies 52

PR in High Definition

MARCH 28, 2023

Embarking on a partnership with a PR agency is one of those business purchasing decisions that shouldn’t be taken lightly. But how can you be sure you are choosing, or working with, the right-sized communications and PR agency and getting value out of every dollar, pound, or euro you spend on comms?

Agency 71

Agency Healthcare Interviews Creativity 71

Shift Communications

OCTOBER 1, 2014

Non-profits and healthcare organizations face an especially difficult uphill battle as they look to connect with a very specific audience on a limited budget while abiding by regulations. Let’s explore other recently successful marketing/PR campaigns from health organizations. Healthcare Public Relations' Who will be next?

Healthcare 163

Healthcare Social Media Media Education 163

Agility PR Solutions

DECEMBER 15, 2019

As marketers get ready to start a new year and a new decade, CMOs are thinking about more budget, stronger skillsets and new strategies to bring their ideas to fruition. The post PAN Communications’ 2020 CMO Predictions reveals key marketing challenges appeared first on Agility PR Solutions.

Communications 117

Communications Healthcare Marketing B2B 117

Wadds Inc.

AUGUST 14, 2023

A positive outlook and new found resilience underpins the UK and EU marketing communications marketplace, with acquisition opportunities for businesses offering strong propositions and sought-after capabilities. Paul Winterflood How is the UK market performing right now? We are bullish about the market for the medium term.

Agency 52

Agency Sports Public Affairs Creativity 52

Bianchi Biz Blog

FEBRUARY 1, 2024

We are pleased to share the first in a series of in-depth profiles of a key international market written by one of our PRGN partners. Faces and Markets of PRGN is a new series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

Marketing 106

Marketing Newspapers Print Local 106

MaccaPR

MARCH 12, 2019

Name a prominent medical product or healthcare brand – from Medtronic, Hennepin Healthcare, Prime Therapeutics, Upsher-Smith Labs and Provation to Vigilanz, Philips, 3M, Hill-Rom and Teleflex – and the Minneapolis-based healthcare marketing agency StoneArch has probably been involved.

Agency 54

Agency Healthcare Interviews Insurance 54

Shift Communications

SEPTEMBER 8, 2017

Established brands are often challenged by their deep roots and longevity in the marketplace when it comes to claiming true healthcare innovation. On one hand, a business that has weathered many market changes must have innovated at one point in its arc of existence. Driving Healthcare Innovation.

Healthcare 79

Healthcare Leadership Local Retail 79

Shift Communications

JANUARY 8, 2015

Healthcare providers in particular found creative ways to grasp the hearts of others during this season of giving. Below are three examples of healthcare providers who leveraged the holidays in interesting ways to successfully market to and engage their audiences. Account Coordinator, Healthcare Team. Rosie Hale.

Healthcare 60

Healthcare Marketing Retail Consumer 60

Scott Public Relations

AUGUST 16, 2019

The changing climate and resultant increase in natural disaster events is driving home how crucial energy is for healthcare. Hospitals and physicians’ offices face obvious problems when intense heat or storms knock the power out, but there are less obvious victims in those who are switching to home healthcare. At least 2.5

Healthcare 40

Healthcare Insurance Insurance Energy 40

Scott Public Relations

AUGUST 16, 2019

The changing climate and resultant increase in natural disaster events is driving home how crucial energy is for healthcare. Hospitals and physicians’ offices face obvious problems when intense heat or storms knock the power out, but there are less obvious victims in those who are switching to home healthcare. At least 2.5

Healthcare 40

Healthcare Insurance Insurance Energy 40

Stephen Waddington

JANUARY 27, 2021

In digital marketing and PR it has returned to pre-COVID-19 levels but several sectors remain challenged. I’ve recently joined the Reuben Sinclair management team as a non executive director to help develop its PRogress network for agency founders and managers , and RS-Engage its outsourced talent offer.

Marketing 140

Marketing Travel Storytelling Healthcare 140

Scott Public Relations

AUGUST 20, 2019

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read?

Healthcare 49

Healthcare Insurance Insurance Pinterest 49

Cision

JUNE 22, 2017

Eliot Harrison first joined MCS Healthcare Public Relations in 2005. This past May, Eliot was promoted to president of MCS and placed in charge of heading up the long range business plans for the agency. Congratulations on your new role as agency president of MCS Healthcare Public Relations!

Healthcare 266

Healthcare Analytics Agency Trends 266

Agility PR Solutions

DECEMBER 13, 2020

Participants in this year’s 4th annual CMO Predictions from B2B tech and healthcare integrated agency PAN Communications urged marketers to consider how a year of upheaval has impacted the customer experience. The post 2021 campaigns will need empathy, creativity and connectivity appeared first on Agility PR Solutions.

Creativity 133

Creativity Healthcare B2B Agency 133

5W PR

JULY 4, 2023

Developing a strong client base and attracting more patients is a significant challenge faced by mental health centers when it comes to healthcare marketing. To effectively market a mental health center, it’s important to create a well-structured marketing plan. However, a lot of centers find this task overwhelming.

Healthcare 78

Healthcare Engineering Reputation Social Media 78

Agility PR Solutions

APRIL 8, 2019

Name a prominent medical product or healthcare brand – from Medtronic, Hennepin Healthcare, Prime Therapeutics, Upsher-Smith Labs and Provation to Vigilanz, Philips, 3M, Hill-Rom and Teleflex – and the Minneapolis-based healthcare marketing agency StoneArch has probably been involved.

Healthcare 60

Healthcare Marketing Agency Brand 60

Shift Communications

APRIL 8, 2015

When it comes to marketing communications (marcom), healthcare providers face constantly evolving challenges – particularly in relation to engaging the newly empowered consumer. As healthcare teams evaluate their marcom plans, addressing a few basic questions can go a long way. Healthcare healthcare healthcare PR marcom'

Healthcare 60

Healthcare Consumer Customer Service Social Media 60

Shift Communications

MARCH 30, 2015

As a Google Analytics Certified Partner , we’re happy to share how Google Analytics can integrate into healthcare and hospitals. Think about what things hospitals measure in terms of marketing. Vice President, Marketing Technology. Analytics Marketing Marketing Technology Metrics Strategy' Christopher S.

Healthcare 60

Healthcare Analytics Google Local 60

5W PR

MARCH 29, 2023

Companies should take these differences into account when marketing products and services. Marketing Strategies for Health Brands Companies in the health sector must focus on earning trust and credibility with patients. Another health and wellness marketing tactic is to create engaging and educational content.

Pharmaceuticals 88

Pharmaceuticals Healthcare Exercises Community 88

Shift Communications

NOVEMBER 19, 2015

The healthcare industry is unique in that it is simultaneously at the cutting-edge of science, yet woefully behind other industries like retail and finance. Market researchers use big data to predict how a consumer will act based on factors like demographic information, income, previous purchases, voting habits and internet usage.

Healthcare 60

Healthcare Big Data Data Retail 60

Shift Communications

NOVEMBER 19, 2015

The healthcare industry is unique in that it is simultaneously at the cutting-edge of science, yet woefully behind other industries like retail and finance. Market researchers use big data to predict how a consumer will act based on factors like demographic information, income, previous purchases, voting habits and internet usage.

Healthcare 60

Healthcare Big Data Data Retail 60

Doctor Spin

MARCH 1, 2024

Here’s a list of places where someone might find entry-level jobs in public relations: Public relations agencies. Government agencies. Marketing agencies. Some marketing agencies offer PR services alongside their marketing offerings, providing opportunities for entry-level PR roles. Alumni networks.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

Scott Public Relations

AUGUST 20, 2019

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Agility PR Solutions

JULY 8, 2019

As content marketing continues its rapid ascent among PR and communications priorities, a new industry report examines how today’s content marketers assess the strengths and weaknesses of their strategies, skillsets and integration alignment.

Measurement 72

Measurement Healthcare Marketing B2B 72

Prohibition

DECEMBER 1, 2021

We’re looking for a PR Account Executive to join our Leeds based agency. Prohibition won Prolific North’s Best PR Agency and Best Integrated Campaign of 2019 and CIPR’s Outstanding Large Consultancy of the Year 2019, 2017 and 2015. We pride ourselves on being one of the country’s top agencies outside of the London bubble.

B2C 133

B2C Healthcare Training Agency 133

Sword and the Script

SEPTEMBER 24, 2019

Not every one that winds up in the marketing and PR space started there. After college, he spent seven years in capital markets, “trading corporate and high yield bonds for a large regional money manager.”. From there, he parlayed that experience into helping agencies with sales and business development.

Agency 63

Agency Software Enterprise Marketing 63

Culpwrit

NOVEMBER 1, 2021

The post Importance of Openness, Collaboration and Goals in Successful Agency/Client Relationships appeared first on Culpwrit.

Agency 74

Agency Content Marketing Writing Communications 74

5W PR

AUGUST 25, 2023

Engaging with healthcare professionals Collaborating with healthcare professionals, including gynecologists, obstetricians, mental health specialists, and nutritionists, is essential for credibility and accuracy in women’s health PR.

Healthcare 78

Healthcare Crisis Communications Crisis Education 78

5W PR

FEBRUARY 16, 2021

While no one can say with certainty what lies ahead for marketers in 2021, a glimpse at historical data may help answer some questions. Marketers may find it valuable to compare these results with theirs on the three platforms to see if any changes or adjustments may be required. What does all this mean for marketers?

Social Media 88

Social Media Healthcare Brand Branding 88

Presspage

APRIL 11, 2024

Recognizing the market’s needs Presspage’s story started almost by accident. In 2008, Bart, Sébastien and Tim were working with a PR agency to promote their first young company, Viddix. “We Attracting the best talent As more and more major clients began adopting Presspage, the company grew far beyond the Dutch market.

Enterprise 117

Enterprise Automotive Company Airlines 117

5W PR

OCTOBER 31, 2023

10 Networking Events for PR Professionals In the fast-paced world of public relations (PR) and marketing, staying updated with the latest trends, technologies, and strategies is vital. PR and marketing conferences offer a unique opportunity to learn, networking events , and gain insights into the ever-evolving landscape of these industries.

Conference 78

Conference Nonprofit Education Healthcare 78