Stephen Waddington

SEPTEMBER 10, 2020

The agency market is in flux as the economy reinflates. Agencies are facing the following opportunities. What’s your take on the industry and what are other agencies doing? Here are five areas in which I’m helping my agency clients work through the current business environment. But there’s plenty of opportunity.

Agency 122

Agency Creativity Marketing Government 122

ImPRessions - Crenshaw Communications

AUGUST 28, 2017

International business helps put a PR agency (quite literally) on the map, opening doors to expanded business opportunities. Negotiations on exact embargo times have become more complicated, but not insurmountable, as major financial newspapers publish in different editions and time zones, as well as online.

Internal 147

Internal International Skype Meeting 147

Sword and the Script

SEPTEMBER 1, 2020

Internal comms tool SocialChorus acquired by a PE firm; Burton-Taylor digs up revenue numbers; Nexis Newsdesk Simplifies news search; Propel adds broadcast monitoring Welcome to the beginning of September. >>> Can your agency bring big ideas and execute? I’m blaming it on the blur that’s been time the last several months.

Internal 147

Internal International Tools Software 147

Stephen Waddington

OCTOBER 20, 2020

The story of PR agency start-ups in the UK market is an uplifting one of innovation and new business models. It is easy to focus on the challenges that the pandemic has created in the industry but there have been more than 15 new PR agency launches in the UK alone in the past six months. Traditional agencies have always sold time.

Agency 117

Agency SEO Groups Energy 117

Stephen Waddington

APRIL 12, 2020

The PRCA has launched an international taskforce of 50+ volunteers to help support members managing their businesses during the crisis. This is the fourth time that I’ve experienced a downturn running an agency. The dot com crash, 911 and the financial crash in 2008 all left scars in my career. Here’s what I’ve learnt.

Crisis 78

Crisis Agency Government Financial 78

Konnect Agency

JUNE 22, 2023

That’s why it’s essential for businesses to have a crisis communications plan in place and a seasoned PR agency partner to can help streamline that process and create a dependable strategy. This should include specific communications channels, such as social media, press releases, and internal communications.

Crisis Communications 52

Crisis Communications Crisis Agency Communications 52

ImPRessions - Crenshaw Communications

JUNE 3, 2021

Guest post by Crenshaw Communications intern, Jordan Farbowitz . Being an intern at a top New York PR agency has exposed me to many things I hadn’t experienced before. So for example, if we want to pitch a story about cybersecurity, we’ll look for people in the technology, IT security, or financial verticals.

Journalism 344

Journalism Internal International Pitching 344

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

On the agency side, it’s sometimes because the team overpromises in their eagerness to win a new client. Yet corporate PR officers also fall victim to inflated or impractical expectations when their internal clients don’t understand what’s possible. Flag challenges that could impede success.

Publicity 334

Publicity How To Agency Product Launch 334

ImPRessions - Crenshaw Communications

JUNE 30, 2016

The other reason is that for many PR agencies, Cannes simply hasn’t been on the radar, except when a client is a sponsor or honoree. In 2015, PRs were heartened that three winning Lions were entered by PR agencies, and the Procter & Gamble’s “Like A Girl” campaign won the PR Grand Prix.

Agency 120

Agency Creativity Advertising Advertising 120

Sword and the Script

SEPTEMBER 19, 2022

Many respondents believe part of a company’s valuation is driven, in part, by non-financial factors. More specifically: 74% “believe that at least 20% of a company’s valuation is impacted by non-financial factors”, and. About half (49%) “say that at least 30% of a company’s valuation is impacted by non-financial factors.”.

Survey 81

Survey Corporate Communications Financial 81

Reputation Us

OCTOBER 23, 2023

Reputation management (public and digital) and communication support includes working to maintain effective internal communications in times of litigation, as well as helping attorneys bridge any reputation gap between their clients’ ideals and the public perception.

Reputation 88

Reputation Publicity Education Corporate 88

Agility PR Solutions

DECEMBER 2, 2021

“I started my career in the boiler room of a small financial services practice making over a hundred cold calls most days,” says Brian Hart, the founder of Flackable, an award-winning PR agency in Philadelphia.

Financial 86

Financial Internal International Agency 86

Prohibition

JANUARY 24, 2022

The negative reaction caused by unplanned events can quickly snowball into a full-fledged mess, but that’s where a PR agency comes in to provide documentation, analysis and actionable advice to help companies handle their most sensitive high stakes situations with professionalism. Book a free consultation with us today!

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Critical Mention

OCTOBER 14, 2018

With 120,000 agencies just in the United States, the competition is steep. If you’re knee-deep in agency life (or you want to be) here are some agencies that will inspire you and keep you up-to-date with the latest in PR around the world: Golin. Golin is the “Relevance Agency,” integrating PR, digital and content strategy.

Agency 72

Agency Twitter Conference Financial 72

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2021

For a fee, any organization can upload their press release to a newswire service that distributes it directly to news organizations, much like the original news agencies like Associated Press fed reports to newspapers in the early days of electronic journalism. What is newswire distribution?

SEO 279

SEO Print Financial Product Launch 279

ImPRessions - Crenshaw Communications

SEPTEMBER 6, 2022

As any ad or PR agency knows, our budgets are vulnerable when the economy turns soft. Pulling an entire team off a PR program, whether through an outside agency or internal layoffs, means that team may not be available once PR resumes. Already, Facebook parent company Meta has warned of an advertising slowdown.

Comparison 296

Comparison Advertising Advertising Reputation 296

Sword and the Script

OCTOBER 3, 2023

BuzzSumo edges into PR with journalist database for SMBs; Poppulo adds generative AI for internal comms; why don’t PR software vendors follow basic PR standard practices? I do a lot of work in fintech – and all those vendors have financial professionals on staff. 100 million internal comms platform.

Analysis 142

Analysis Tools Software SMB 142

Stephen Waddington

JULY 16, 2021

Organisational leaders turned to internal communication teams because they recognised the critical role of communication in engaging with staff. According to a poll by the IoIC two-thirds of internal communicators said that leaders looked to them for more guidance during the crisis.

Publicity 199

Publicity Government Crisis Employee 199

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2019

A high-growth tech company with financing behind it is in a perfect position to make the most of a public relations agency partnership. Some startups make small timing miscalculations, like bringing on an agency right after a major funding announcement. Some startups think an agency can work miracles without help or input from them.

Agency 205

Agency Pitching Internal International 205

Bianchi Biz Blog

FEBRUARY 1, 2024

We are pleased to share the first in a series of in-depth profiles of a key international market written by one of our PRGN partners. Faces and Markets of PRGN is a new series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. of Japan’s population uses LinkedIn.

Marketing 106

Marketing Newspapers Print Local 106

PRSay

JANUARY 22, 2021

After dealing daily with the health and financial concerns for employees and their families in a COVID world, genuine empathy will underpin all communications as never before. Internal communication goes beyond the employee. Valerie Di Maria is principal at the10company , a strategic marketing and communications agency.

Trends 184

Trends Communications Skype Employee 184

MaccaPR

JULY 13, 2017

What does it take to build a national public relations agency powerhouse from scratch that earns 250 industry awards, competes against the world’s largest PR firms, achieves a double-digit compounded annual growth rate, and still maintains a vibrant agency culture of ‘Spongsters?’. Not agreeing on what success looks like.

Agency 97

Agency Interviews Film Advertising 97

Deirdre Breakenridge

MAY 1, 2017

Video content is the future of social media and for brands, businesses or influencers questioning the benefits, we detail five ways going live has improved our agency. So naturally, when Facebook’s Live feature debuted we immediately knew the potential for businesses, brands and our agency. Build and Establish Thought Leadership.

Video 283

Video Facebook Social Media Creativity 283

Wadds Inc.

MARCH 15, 2023

That’s the shocking statistic cited by agency leader and academic Mark Weiner in PR, Technology, Data and Insights : Igniting a Positive Return on Your Communications Investment , a bracing call-to-arms for the industry to get serious on a data-driven approach. Is the public relations industry good at proving its value?

Technology 98

Technology Data Analysis Internal 98

Newsfile

FEBRUARY 27, 2024

These global giants have immense reach and help propel your press release onto the international stage. As a global news agency, it operates in more than 235 locations across 94 countries. Bloomberg News Bloomberg News started in 1990 and specializes in financial reporting.

Financial 52

Financial Media Analytics Data 52

Sword and the Script

JUNE 6, 2023

Summary of PR tech news from the last 30 days: PRophet offers a white-label option for PR agencies; Meltwater joins the generative AI race; mentions and new PR statistics Despite reports everyone in PR is using generative AI – it’s simply not true. Internal comms. Layoffs at internal comms platform. million, down from $14.2

Survey 144

Survey Software B2B Pitching 144

PR in High Definition

JUNE 21, 2019

This is a guest post from Jill Gerig, Account Director at US agency Inkhouse. According to Index Ventures , nearly all successful North American tech companies have an average of 30 percent of revenue coming from international markets, usually led by Europe. Global expansion. Ensure clear objectives and goals are in place.

Internal 48

Internal International Company Local 48

Stephen Waddington

FEBRUARY 15, 2022

We spoke to the leaders of marketing and public relations functions working in agencies and in-house to understand the opportunity for the integration of marketing and public relations. There are different priorities for corporate and financial public relations relative to consumer and trade public relations. That doesn’t make sense.

Trends 157

Trends Publicity Marketing Case Study 157

PRSay

APRIL 15, 2020

Our college intern is settled back in his childhood home, balancing online classes and remote work. It’s a powerful reminder that each person in our agency is navigating this life-changing period of time individually. We’ve always made a point to share financial updates (good and bad) with our team. We are not in the same storm.”

How To 176

How To Meeting Employee Internal 176

PR in High Definition

MAY 21, 2019

This is a guest post from Jill Gerig, Account Director at US agency Inkhouse. According to Index Ventures , nearly all successful North American tech companies have an average of 30 percent of revenue coming from international markets, usually led by Europe. Global expansion. Ensure clear objectives and goals are in place.

Internal 48

Internal International Company Local 48

PRSay

OCTOBER 12, 2021

He connected me with the opportunity to explore communications and public relations, which led to an internship at a PR agency. area over the summer can be a financial burden, our investment includes housing assistance during their internship. It’s simply a privilege they can’t afford. Since living in the D.C.

Nonprofit 195

Nonprofit Financial Community Leadership 195

Shift Communications

FEBRUARY 26, 2020

“We work with healthcare clients in every one of our brands, providing a wide range of services, including insights, strategic planning, public relations, medical communications, clinical trial services, creative, branding and market access,” said Ralph Sutton, International Managing Partner, AVENIR GLOBAL.

Healthcare 128

Healthcare Public Affairs Creativity Agency 128

PR 20/20

MAY 12, 2016

Editor's note: The following is an excerpt from The Marketing Performance Blueprint , and was also published on the HubSpot Agency Post. As CMOs navigate the marketing talent gap , they are increasingly seeking performance-driven agency partners that are immersed in marketing technology and staffed with digital-savvy professionals.

Agency 40

Agency Marketing Financial System 40

ImPRessions - Crenshaw Communications

MAY 15, 2017

Of course, anyone entering the field is likely to look at the different paths to a career, which typically means exploring large agencies, in-house opportunities, and smaller firms. We’d like to make the case for agency work for any aspiring PR strategist. PR Agencies Offer Breadth of Experience.

Skype 147

Skype Agency Meeting Software 147

ImPRessions - Crenshaw Communications

MARCH 6, 2017

Most companies hire PR agencies to help them get out positive news. Last year the Securities and Exchange Commission announced it passed the $100 million mark for the payment of whistleblower awards, leading to $500 million in financial remediation paid by companies. Consider Uber’s rough ride of late. Look at the White House.

Reputation 159

Reputation How To Employee Financial 159

Shift Communications

JUNE 28, 2017

Investor relations (or IR) is a specific sub-discipline of public relations that revolves around how a company communicates with investors, shareholders, government authorities, and the financial community. release financial information (one of the most common uses of the press release today) to the investor community.

Financial 92

Financial Government Corporate Community 92

Solo PR Pro

DECEMBER 27, 2022

Thrive PR and Kelly Kirkendoll ( Founder/CEO) won four PRSA Dallas Pegasus Awards, including the top award in two categories (Internal Communications Program and Publication, Print or Digital), a Pegasus Award of Honor for Most Effective Campaign on a Budget and BEST OF SHOW!

Print 58

Print Financial Journalism Healthcare 58