ImPRessions - Crenshaw Communications

JULY 10, 2020

PR agencies must stay up to date on current events and industry news. Each episode features a PR pro from a known agency. They interview experts on gender, tell stories about their own experiences, and give lots of practical advice to help women succeed in spite of the obstacles.This is a must listen for all women in comms and PR! .

Sports 332

Sports Radio Retail Advertising 332

MaccaPR

JULY 13, 2017

What does it take to build a national public relations agency powerhouse from scratch that earns 250 industry awards, competes against the world’s largest PR firms, achieves a double-digit compounded annual growth rate, and still maintains a vibrant agency culture of ‘Spongsters?’. Not agreeing on what success looks like.

Agency 97

Agency Interviews Film Advertising 97

PR in High Definition

MARCH 28, 2023

Embarking on a partnership with a PR agency is one of those business purchasing decisions that shouldn’t be taken lightly. But how can you be sure you are choosing, or working with, the right-sized communications and PR agency and getting value out of every dollar, pound, or euro you spend on comms? Have solid and relevant connections.

Agency 71

Agency Healthcare Interviews Creativity 71

Konnect Agency

JANUARY 7, 2022

By working with a PR agency experienced in B2B marketing and the franchise industry, their team of experts can help create a fully integrated multichannel program for your franchise development needs. How A PR Agency Fine-Tunes Your Strategy Plan. How A PR Agency Targets Your Audience.

Agency 52

Agency Local Newspapers Interviews 52

Konnect Agency

JANUARY 7, 2022

By working with a PR agency experienced in B2B marketing and the franchise industry, their team of experts can help create a fully integrated multichannel program for your franchise development needs. How A PR Agency Fine-Tunes Your Strategy Plan. How A PR Agency Targets Your Audience.

Agency 52

Agency Local Newspapers Interviews 52

Wadds Inc.

JULY 7, 2022

A paper published in the Climate Change journal in November 2021 reported on the role of public relations agencies in climate change politics. It said that agencies played a key role in polluting the climate change debate. Agencies need to report on Scope 1, 2 and 3 carbon emissions. It has yet to report on progress.

Leadership 52

Leadership Publicity Energy Crisis 52

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. This is reflective of a traditional view of public relations.

Interviews 99

Interviews Publicity Technology Social Media 99

The Proactive Report

NOVEMBER 3, 2022

Online reputation management (sometimes abbreviated as ORM) focuses on the management of search engine results, the building of thought leadership campaigns, media visibility, and several other aspects that influence what the public sees when they look for you. Mike Falkow is the Creative Director of Meritus Media Inc.

Digital PR 246

Digital PR Reputation Employee Energy 246

PRSay

OCTOBER 6, 2020

Each week this fall, PRsay will interview one of the nominees for the 2021 PRSA Board of Directors. This includes continuing PRSSA’s success on campus at the foundation level, but — even more important — making PRSA membership, Accreditation and engagement much more commonplace in every company, agency and association. Name : Ray Day.

Meeting 148

Meeting Leadership Interviews Reputation 148

Prohibition

JANUARY 24, 2022

The negative reaction caused by unplanned events can quickly snowball into a full-fledged mess, but that’s where a PR agency comes in to provide documentation, analysis and actionable advice to help companies handle their most sensitive high stakes situations with professionalism. Book a free consultation with us today!

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

ImPRessions - Crenshaw Communications

JANUARY 9, 2018

As companies make public relations decisions for the year, considering what to look for in a PR agency partner is a key commitment. There are important traits that clients can only suss out if they conduct interviews or seek capabilities presentations as they create a short list of likely contenders. Creativity and imagination.

Agency 224

Agency Creativity Resources Measurement 224

Sword and the Script

OCTOBER 1, 2020

Annual marketing salary survey shows remote interviews and shorter hiring process have become the norm as a consequence of the pandemic The was a cartoon going around the business world a few weeks ago that asked “who led the digital transformation in your company?” CEO CTO COVID-19 In the cartoon, the correct answer is COVID-19.

Survey 100

Survey Trends Marketing Creativity 100

5W PR

APRIL 11, 2023

Featuring a keynote speech by prominent leadership will also provide an opportunity to showcase the company’s vision for the future. Strategies may include countdown posts leading up to the IPO, executive interviews, behind-the-scenes footage, and other engaging content.

Publicity 88

Publicity Financial Banking Social Media 88

wiredPRworks

APRIL 13, 2022

Listen in as Barbara Rozgonyi interviews Chris McGuire about what’s working for his company’s financial services clients. Get ready to get creative in new ways that connect brands, experiences, and customers – while you’re still in compliance! Financial Services Organizations Social Media Interview Key Points. How did they meet?

Financial 52

Financial Social Media Banking Media 52

Shift Communications

MARCH 3, 2016

While these certainly are the building blocks for an event centered on thought leadership and innovation, SHIFT wanted to get inside the mind that started it all. SHIFT: After 27 years, how do you (and your team) recharge the creative process and come back even stronger year-over-year? . Julie Frey. Account Manager. Sara Lasseter.

Interviews 60

Interviews Conference Creativity Community 60

PRSay

NOVEMBER 3, 2020

Each week this fall, PRsay will interview one of the nominees for the 2021 PRSA Board of Directors. I became fascinated by creative campaigns and special events, which I’ve been blessed to do my entire career. You began your career in the agency world before later moving into the public sector. Name : Joseph Abreu, APR.

Meeting 78

Meeting Leadership Conference Journalism 78

Sword and the Script

MARCH 14, 2017

Art or Science: Creative Marketing and PR. Creative Storytelling as the Soul of B2B Marketing [UML]. Is your PR agency bring creative ideas to the table? If you enjoyed this post, you might also like: Thought Leadership Actually Requires Thought and Leadership. See these related posts: . Talk to Us!

Marketing 68

Marketing Creativity Leadership Storytelling 68

PRSay

DECEMBER 18, 2023

In 2023, “AI has become a huge topic,” said Chris Perry, chair of Weber Shandwick Futures , the communication firm’s research and development lab that seeks to help PR agencies and their clients adapt to the major changes that artificial intelligence is causing. Perry said. “I We have to get busy with this stuff.

Communications 73

Communications Guidelines Technology Tools 73

Stern + Associates

AUGUST 3, 2022

An Interview with Susan Stern, Founder of Stern Strategy Group. Susan Stern shares how she made her dream of an honest, respectful and responsive client services agency a reality. Earlier in your career, you experienced “agency life.” What made you start your own firm?

Groups 104

Groups Employee Strategy Ethics 104

ImPRessions - Crenshaw Communications

MARCH 17, 2017

It’s not enough to research the agency you’re applying to – that’s your baseline. From the minute you polish your resume, through the interview process and on to the front lines of account work, PR is a business that demands accountability. Think you’re up to the challenge? Gain crack research skills.

Training 159

Training Pitching Writing Video 159

PRSay

JUNE 7, 2023

Yet the presence of deep fakes and phony AI-generated interviews requires that journalists must diligently fact-check AI-generated content or research. As journalists and PR practitioners, now is the time to work with AI and apply it as a creative and productivity tool — without fearing the future. AI is already in newsrooms.

Journalism 156

Journalism Public Affairs Ethics Technology 156

ImPRessions - Crenshaw Communications

DECEMBER 6, 2017

There’s a certain rhythm to working in public relations – agencies tackle new business opportunities, work closely with client teams and do the day-to-day work of media relations and thought leadership. From the warm kumbaya feeling of a company win to the frustrations of losing – that is PR agency life.

Publicity 160

Publicity System Energy Creativity 160

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. The site is always looking for contributors, making it a go-to for thought leadership pieces and guest blogging. Pop Culture/Creativity Blogs. The Cision Blog. Smart Blogger.

Blogging 170

Blogging Writing Creativity Storytelling 170

ImPRessions - Crenshaw Communications

OCTOBER 3, 2017

To heighten creativity. Extreme Leadership. Using simple stories to get to the “human” side of leadership is part of what makes Extreme Leadership a valuable read. It’s a fun way to take all forms of written communications to the next level. trendhunter. ” Sites like CreativeBoom will boost output.

Blogging 159

Blogging Pitching Fashion Sports 159

Barokas

APRIL 16, 2019

In interviews, Hoffman explains that while this approach comes with some downsides – high capital burn, hiring issues and possible dilution of company culture – he believes it is the only way for startups to stay competitive in software development today. Align your teams : Morale and messaging can suffer when companies grow quickly.

How To 102

How To Crisis Internal International 102

Deirdre Breakenridge

DECEMBER 4, 2018

The United Nations Foundation (UNF)’s Girl Up campaign, for example, relies heavily on digital platforms such as Instagram , Facebook , YouTube videos, and blogs to encourage youth to advocate for health, education, and leadership for girls everywhere. It features street portraits and interviews collected on the streets of New York City.

Nonprofit 240

Nonprofit Storytelling Instagram Social Media 240

Sword and the Script

AUGUST 14, 2018

10 Fundamentals for Successful B2B Media Interviews. Second, PR needs to think about the video elements – and I don’t mean pitching video – but rather the capacity to be interviewed on video. Looking for an agency partner that can both bring creative ideas. 5) Factually accuracy over speed of reporting. and execute them?

Survey 102

Survey Report Media B2B 102

PRSay

AUGUST 31, 2017

Diversity of thought in inclusive environments brings value to organizations ranging from publicly traded conglomerates to nonprofit agencies. The CTI study identifies diverse leadership as one antidote to bias. Join the discussion by following @PRSADiversity and using #PRSADiversity in your social media posts.

Nonprofit 102

Nonprofit Employee Leadership Crisis Communications 102

Cision

JULY 14, 2016

In this interview, Lauren discusses how to multitask effectively, her exciting plans for the Harley-Davidson Museum and the challenges brands face today. For as long as I can remember, I have loved art, writing and being creative. I understand Spring O’Brien was recently appointed the agency of record for the Harley-Davidson Museum.

Travel 120

Travel Agriculture Tourism Internal 120

Prohibition

FEBRUARY 14, 2023

Strategies used in tech PR include thought leadership, social media management, strategic partnerships and community engagement, content marketing, media relations , and influencer marketing. Working with a Tech PR agency can help to ensure that the right strategies are used for maximum results. neon lights.

Strategy 62

Strategy Brand Branding Technology 62

Cision

JULY 20, 2016

Rachel Madden Johnson, account supervisor at 3rd Coast Public Relations, says brands should invest in unique opportunities, such as thought leadership and research, to cut through the noise. But how do you know what will resonate? I ended up moving to Chicago and landing an internship at Weber Shandwick.

Leadership 120

Leadership Local Pitching Social Media 120

Ethical Voices

DECEMBER 18, 2023

We talk about being an agency for change makers. I’ve been an agency guy pretty much my entire professional life. Inkhouse is the fourth agency I’ve been at and I dare say my favorite one. Part of that was interviewing people at a metro stop and getting their takes on this. We owe it to them.

Ethics 105

Ethics Data Training Agency 105

PRSay

JUNE 28, 2018

Working in a firm where we create advertising, sales promotions, experiential events and digital campaigns, I see this ideation process play out firsthand on the walls of our agency. For digital campaigns that include banner ads, video pre-roll and digital billboards, our creative team often fills three or more walls with ideas.

Exercises 101

Exercises Creativity Radio Resources 101

Ethical Voices

JULY 24, 2023

Big global agencies provide amazing opportunities to travel, see the world, and work on everything from Super Bowl ad clients to the G8 summit. But one of the challenges is in Washington working for foreign governments and deciding whether that’s something that you want to do as an individual and as an agency. Let me pivot a bit.

Ethics 75

Ethics Government Pharmaceuticals Policies 75

Communications Conversations

MARCH 29, 2019

I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). In the span of five years, Tess has excelled in marketing, communications, production, and business development roles in agencies, on the client side, and with non-profits.

Social Media 128

Social Media Agriculture Marketing Media 128

OnePitch

SEPTEMBER 8, 2022

While she’s focused generally on consumer PR over her nearly 20 years in the industry, she’s had deep experience in food and beverage, restaurants, and retail communications while working at everything from boutique to global PR agencies in Chicago and Columbus. Read below for the entire interview with Megan: .

Pitching 98

Pitching Consumer How To Education 98

Shift Communications

MAY 21, 2018

There are plenty of creative ways to drive coverage – like newsjacking and bold thought leadership – but news makes news. PR shares details and the press release, and offers an interview. There are less reporters responsible for producing a higher volume of stories at a faster pace. The news cycle is faster. Sarah Babbitt .

How To 68

How To Pitching Report Interviews 68