5W PR

JULY 20, 2023

Toys like dolls teach empathy and inclusivity, while the cooperative board games encourage teamwork and communication. Educational workshops The New York Toy Fair offers a diverse range of educational workshops and seminars for attendees. These toys focus on building emotional resilience and interpersonal skills.

Education 60

Education Engineering Technology Creativity 60

Sword and the Script

JUNE 6, 2017

The knowledge gained working for a PR agency is often described as a mile wide and an inch deep. By contrast, doing PR work in-house, in corporate communications or marcom position, tends to be the inverse: an inch wide and a mile deep. 1) You spent a long time at an agency and then when in-house.

Agency 60

Agency Corporate Interviews eBook 60

PRSay

NOVEMBER 25, 2020

The City College of New York’s (CCNY) advertising/PR program and our PRSSA Chapter faced a parallel challenge this month in recreating our annual Building Bridges career fair to connect talented ad and PR majors with agency recruiters seeking a pipeline of diverse talent for jobs and internships. It was a formidable team effort.

Interviews 93

Interviews Agency Advertising Advertising 93

Solo PR Pro

DECEMBER 22, 2020

Across marketing, communications and PR, these are 10 conferences all solo PR pros need to know about. *Be In 2020, PRSA held the ICON conference virtually for the first time and explored social injustice, strategic communications, misinformation, the pandemic and more — stay tuned for details about what 2021 has to offer!

Conference 58

Conference Content Marketing Community Education 58

Cision

JUNE 15, 2017

HPRA provides year-round programs, professional development seminars and networking among other services. . Hispanic public relations professionals, I’m excited to work with this year’s diverse volunteer board representing corporate, agency, consultants, and media entities, to help cultivate our future leaders and propel our industry.

Automotive 245

Automotive Resources Strategy Consumer 245

ImPRessions - Crenshaw Communications

JANUARY 30, 2017

Recently an editor acquaintance of mine told a public relations seminar that she didn’t care how PR pros pitched her as long as they didn’t waste her time. The post PR Pitches Journalists Will Love appeared first on Crenshaw Communications. OK, seems simple enough. Keep your pitch under 200 words.

Pitching 120

Pitching Software Trends Interviews 120

Stuart Bruce

OCTOBER 6, 2016

The PRCA Digital PR and Communications Report 2016 reveals a sharp rise in digital PR budgets, but continuing concern over the lack of investment in training. It’s the fourth annual Digital PR and Communications report the PRCA has produced. In contrast 21% point to the marketing department (up by 5%), and 23% the social media team.

Training 119

Training Digital PR Media Training Education 119

Cision

APRIL 14, 2017

This week, I got to speak with Salzman about combining a love for words with a love for impact measurement, a foolproof way to approach strategic communication, and her secrets to media relations success throughout her career. How did you get your start in PR/Communications? The communication and PR industry is constantly evolving.

Reputation 177

Reputation Measurement Exercises Pitching 177

ImPRessions - Crenshaw Communications

AUGUST 4, 2016

We’ve also worked with financial writers to conduct a series of seminars designed to teach personal finance skills for a credit union client. Often in PR, an agency employee transitions to an in-house job and, with that, the ability to hire a PR firm. This often puts them in a great “matchmaking” position.

Employee 120

Employee Print Meeting Financial 120

Shift Communications

JANUARY 7, 2015

I’m excited to announce the debut of SHIFT Communications’ fourth office, open for business now, in Austin, TX! We are a pay-it-forward type of Agency: after I’d proven myself for years at SHIFT’s predecessor agency in Boston, my old boss provided me with the singular honor of allowing me to open the SF office.

Hotels 60

Hotels Employee Storytelling Agency 60

Prohibition

APRIL 2, 2017

At first the rise of internet, computers and connectivity helped to streamline admin, create new and measurable mechanisms and provide communicators with a more coherent way of working. Advertising agencies no longer stand in isolation, and with that neither should PR companies. But, with any change comes challenge. If so, why?

Social Media 48

Social Media Agency Consumer Fashion 48

Sword and the Script

SEPTEMBER 11, 2018

A client of one of my clients said that at a seminar and it really captures the sense for the pace of change. Any effective communication program must begin with identifying the target audience. Looking for a content marketing agency partner that can both bring. Two is the new five. It’s a good way to stay on top of things.

Software 97

Software Comparison Measurement Content Marketing 97

PR 20/20

JANUARY 16, 2023

MarketingProfs ( @MarketingProfs ): Covers all things marketing via articles, podcasts, online seminars, guides, and tutorials. The VP of marketing technology authors the blog at Shift Communications ( @SHIFTComm ), Christopher Penn. GrowthHackers ( @GrowthHackers ): A community forum for marketers to engage.

Blogging 52

Blogging Marketing Pinterest SEO 52

Solo PR Pro

AUGUST 2, 2022

“Being an educator keeps me on my toes and forces me to know the latest trends, tips and techniques for working in communications,” says Kristie Aylett , APR, Fellow PRSA and agency principal with The KARD Group PR/Marketing. DePaul University College of Communications, 2011 – 2022.

Education 107

Education Course Nonprofit Resources 107

Shift Communications

OCTOBER 9, 2015

One of the newest benefits our progressive agency offers is a sabbatical program. I attended a fascinating series of seminars on the topic of Neurosculpting , a blend of meditation and modern neuroscience. The post Savoring my Sabbatical appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin.

Journalism 60

Journalism Agency Energy Travel 60

ImPRessions - Crenshaw Communications

JANUARY 26, 2016

The public relations industry has done a good job speaking out about the lack of ethnic and demographic diversity in our business – particularly at PR agencies , where middle-class whites predominate, and where C-level management is mostly Caucasian men. Why can’t we solve this problem? ” The pipeline starts in college.

Agency 219

Agency Transportation Industry Creativity 219

Karen Freberg

DECEMBER 11, 2017

I am actually doing a presentation on this very topic for the Australian Communication and Public Relations Education Seminar series about how professors can embrace to become their own micro-influencers tomorrow (well, it’s going to be Wednesday down in Australia). How can educators become their own micro-influencers?

Education 41

Education Energy Community Brand 41

Sword and the Script

JANUARY 3, 2017

His experience sitting on both sides of the table, and a conceivably comparable pressure for clicks, has given him a balanced and long-term perspective on business communications and marketing. Agencies know it, but they’re pushed to lower costs by CMOs that want to pretend cheaper is always possible and desirable.

Journalism 61

Journalism Content Marketing Creativity Leadership 61

Burrelles Fresh Ideas

OCTOBER 17, 2023

We use technology for everything from banking and shopping to communication and entertainment. NCSAM takes place every October and is led by a collaborative effort between government agencies, private sector organizations, and non-profit organizations. Webinars and events can be promoted through various channels to maximize reach.

Education 110

Education Employee Measurement Agency 110

Shift Communications

NOVEMBER 12, 2018

One of the most valuable things I learned during the seminar was how to write a pitch that gets attention. cta] The post The Essential Elements of an Effective Pitch appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. Mairin McCabe. Account Executive .

Pitching 89

Pitching Comparison Writing Radio 89

Critical Mention

AUGUST 26, 2018

This year’s theme is communications convergence. It’s a really applicable theme because the silos between communications disciplines are coming down with the advancement of digital and social media. Globalization is another factor that’s imposing new rules on the way communicators operate, interact and behave.

Interviews 79

Interviews Ethics Conference Leadership 79

Stuart Bruce

SEPTEMBER 14, 2015

The Public Relations Consultants Association (PRCA) has revealed the findings of its Digital PR Report 2015, with insights across the following key areas: In-house budgeting for blogger outreach continues to grow and PR agencies increasingly entrusted with this work. Unfortunately, it’s also where many agencies PR are weak.

Digital PR 60

Digital PR Training Report Social Media 60

Burrelles Fresh Ideas

JUNE 13, 2023

Equally important is recognizing what resonates best with your intended market — including their preferences and preferred communication channels- then delivering tailored content accordingly. Conclusion Small businesses can achieve remarkable PR results without spending a fortune on advertising or public relations agencies.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

PR 20/20

MAY 23, 2017

MarketingProfs ( @MarketingProfs ): Covers all things marketing via articles, podcasts, online seminars, guides and tutorials. The blog is authored by the VP of marketing technology at Shift Communications ( @SHIFTComm ), Christopher Penn. GrowthHackers ( @GrowthHackers ): A community forum for marketers to engage.

Resources 53

Resources Marketing SEO Engineering 53

ImPRessions - Crenshaw Communications

OCTOBER 23, 2020

That’s probably because I started my career at consumer marketing PR agencies and enjoyed the work immensely for many years. There will always be specialist agencies to partner with such brands, but PR firms don’t typically win the lion’s share of the work. I’m a late convert to B2B public relations.

B2B 242

B2B B2C Software Consumer 242

NewsWhip

MAY 27, 2021

The future of storytelling in healthcare communications. In the digital age the rules for reaching an audience change almost constantly, but agencies are rising to the challenge of high expectations for content on newly emerging channels.?. Watch webinar. Read transcript. Paul Quigley, CEO and Co-Founder, NewsWhip. Paul: Brilliant.

Healthcare 78

Healthcare Storytelling Communications Local 78