Reputation Us

MAY 1, 2019

But recently, the importance of corporations working with nonprofits has been proven to successfully enhance a company’s reputation. Nonprofits that work to leverage this information can help support their own organization—and strengthen the reputation of their corporate partners, thus creating a win-win partnership.

Nonprofit 60

Nonprofit Corporate Reputation Community 60

Landis PR

APRIL 29, 2024

For us, communications is the world’s most powerful tool for change. YLE, the state-owned communications company, broadcasts on four television channels visible throughout the country. Finland’s most listened-to radio channel is Yle Radio Finland , which is not an advertising-funded channel.

Radio 64

Radio Pinterest Television Government 64

Cision

AUGUST 23, 2017

Fractl, a digital marketing firm, carried out a surveyed of 400 people asking them to record their emotional responses to 100 of the top images from Reddit’s r/pics community. Samsung has used fear in their advertisement to talk about the serious issue of increasing selfie deaths. The company is active in their community.

Digital PR 251

Digital PR How To Small Business Analysis 251

PR Conversations

JANUARY 29, 2015

His career also involved posts as former assistant to the president and public relations member of the Policy Committee at Ford Motor Company, and he was one of the creators and first director of The Dayton Plan of community and employee relations originated in the Dayton Divisions of General Motors Corporation.

Community 40

Community Employee Local Groups 40

PR Conversations

JANUARY 29, 2015

His career also involved posts as former assistant to the president and public relations member of the Policy Committee at Ford Motor Company, and he was one of the creators and first director of The Dayton Plan of community and employee relations originated in the Dayton Divisions of General Motors Corporation.

Community 40

Community Employee Local Groups 40

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2018

Recently, PR teams have been pressed into crisis duty in a series of corporate missteps that have something in common: marketing or advertising departments that shows a type of “cultural appropriation” – borrowing a sensitive ethnic or cultural theme for commercial purposes. Jack in the Box’s #MeToo Misstep.

Corporate 149

Corporate Viral Community Crisis 149

Communications Conversations

JUNE 22, 2021

My friend and local PR legend, Rose McKinney gifted me a wonderful book by Hollywood producer, Brian Grazer. But, most (if not all) of them work in the comms/marketing/advertising worlds. Local real estate developer. I’d love to talk to him about the local real estate market and how he got into real estate investing. #5

Real Estate 88

Real Estate Local Meeting Sports 88

5W PR

OCTOBER 20, 2020

A Porter-Novelli survey of 150 business leaders this July revealed that 85% feel it’s no longer acceptable for corporations to simply make money but must also make a positive impact on society. What’s important for CEOs, their boards, and CMOs to know is that there’s a clear difference between corporate mission and brand purpose.

Brand 88

Brand Branding Survey Study 88

Victorious PR

FEBRUARY 6, 2023

When thinking of small businesses, many people often picture their local boutiques or the small diner in their town, which very well may be struggling to earn enough to stay open, but you would be surprised by the other businesses in your area that meet the small-business qualifications. Community relations.

Real Estate 52

Real Estate Small Business Local Reputation 52

Flack's Revenge

JANUARY 10, 2019

Despite all of the controversy around Facebook this year, usage levels are still extraordinarily high and marketers are still finding it to be a very effective advertising channel. What Will It Take for Advertisers to Back Away From Facebook? 10 Social Media Strategies for Corporate Communication in 2019 ( Maximize Social Business).

How To 159

How To Facebook Social Media Advertising 159

Communications Conversations

JUNE 22, 2021

My friend and local PR legend, Rose McKinney gifted me a wonderful book by Hollywood producer, Brian Grazer. But, most (if not all) of them work in the comms/marketing/advertising worlds. Local real estate developer. I’d love to talk to him about the local real estate market and how he got into real estate investing. #5

Real Estate 78

Real Estate Local Meeting Sports 78

Reputation Us

APRIL 17, 2019

Before forming ReputationUs, Casey was president of LT Public Relations, directing the strategic communications efforts for corporations, financial institutions and public sector clients. Boggs was also a broadcast buyer for the national advertising agency Hal Riney & Partners. Casey is ReputationUs’s founder and president.

Nonprofit 68

Nonprofit Banking Financial Crisis Communications 68

MaccaPR

AUGUST 26, 2015

Corporate histories are important to customers, employees, business partners, and community members. Your corporate story can prove that sound business decisions have been made along the way, pay respect to your employees, build goodwill, and demonstrate long-lasting corporate strength. Legos' Corporate History Video.

Corporate 48

Corporate Examples Storytelling Brand 48

Sword and the Script

AUGUST 15, 2017

Recently, I received notice from the publisher of a local business journal that the “People on the Move” section is up for sale. The one-time crowdsourced feature for new hire announcements or appointments in a local market will cost $250. Blending editorial and advertising.

Journalism 64

Journalism Brand Branding Advertising 64

Stephen Waddington

FEBRUARY 17, 2019

A cottage rented via Airbnb on a local farm was a huge success but less so the Drivey car rental. People advertise their cars on the platform when they’re not using them. Communities are reliant on everyone working to the same rules in order to thrive. We’ve been putting the sharing economy through its paces with mixed results.

Mobile 79

Mobile Local Tools Community 79

Bianchi Biz Blog

AUGUST 21, 2023

As the face of our brand, I am responsible for traveling to industry events and networking with our readers, advertisers and others. I have been in journalism or PR for 25 years — I went to Boston University for journalism and upon graduation, I worked as a business reporter for a local daily newspaper on the outside of Cleveland.

Meeting 72

Meeting Automotive Engineering Journalism 72

Shift Communications

FEBRUARY 23, 2017

After learning that Ari Levy at CNBC was working on a longer lead piece about ad blocking, we quickly pitched him on the idea of talking to Vungle to learn more about the broader in-app advertising ecosystem and how they work with developers. Don’t forget about local media! Don’t forget about your local media.

Local 68

Local Mobile Corporate Retail 68

PR Conversations

JULY 20, 2015

It’s understood that the play’s the thing; however, it was the vibrant community found around each performance that proved an unexpected volunteer adventure at The Toronto Fringe festival 2015. Many of the Fringe community stakeholders are clear: the artists (actors, writers, directors, stage managers, etc.);

Community 40

Community Print Twitter Creativity 40

Business Wire

JANUARY 19, 2017

Within its 22 local newsrooms around the world, Business Wire employs experienced and knowledgeable editorial teams who review this content to confirm legitimacy and accuracy. Twitter, Facebook and other services modify the visibility of all content to maximize their own advertising revenues.

Financial 164

Financial Video Consumer Data 164

PRSay

OCTOBER 25, 2017

8–10: Breaking Misconceptions About Communicating With Rural Americans. When PR professionals target people in poor, rural communities, relying on stereotypes and misconceptions often hinders their campaigns, said Deana Rachelle Haworth, M.A., 10, titled “ Rural Reach: Strategic Communication With Rural and Low Income Audiences.”

Social Media 119

Social Media Conference Media Corporate 119

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. She believes the same issues apply in advertising and PR.

Government 103

Government Education Print Ethics 103

Ishmael's Corner

DECEMBER 7, 2014

Drilling down to the White House-created content, the press backgrounder reads like journalism starting with the absence of superlatives in the headline, “Strengthening Community Policy.”. They’re probably right, although I don’t think owned media has reduced the White House’s advertising budget. 5 and Dec. Obama’s content guys get it.

Journalism 108

Journalism Local Storytelling Policies 108

Prakkypedia

JULY 12, 2015

Most businesses are familiar with the concept of advertising and marketing – but public relations can be misunderstood. So you might advertise to let customers know about your products, your prices, and where to buy. Inform the local community that you’re setting up shop. Do you have a big advertising spend coming up?

Publicity 60

Publicity Advertising Advertising Community 60

Prohibition

OCTOBER 25, 2019

The aim of the campaign was to make an inspirational corporate video , promoting this coalition between 50 organisations that are making great strides to tackle the climate emergency through corporate collaboration and to work towards a more sustainable future. Sustainability Conference 9.

Conference 48

Conference Video Corporate Government 48

Communications Conversations

OCTOBER 2, 2019

Yet others showcase the new Home Depot advertising campaign. For an example of what I’m talking about, take a peek at a post by local recruiter and long-time community builder, Lars Leafblad: Lars is hitting on exactly what I’m talking about. That’s how you get labeled as a corporate mouthpiece.

Employee 74

Employee Brand Branding LinkedIn 74

Konnect Agency

OCTOBER 30, 2019

Public relations is one of the most powerful and effective ways to communicate your message to your consumer – it uses a variety of tactics to manage the message between a company and the community, as well as promote goodwill between the brand, or product, and the public, community, employees or customers.

Marketing 64

Marketing Consumer Local Social Media 64

Action PR

DECEMBER 16, 2019

We kicked off the New Year with a tongue-in-cheek ‘Not So Dry January’ advertising campaign for Everyone Active. Our corporate fitness sales specialist client Gympass successfully secured a three-year extension to its deal with premium fitness operator Bannatyne which saw all 72 clubs become available to Gympass members.

Sports 52

Sports Film Local Exercises 52

Solo PR Pro

MAY 8, 2018

Community relations. Corporate communications. Direct advertising. Integrated Marketing Communications (IMC). Internal communications. Some have local practices and others are international. Many have a side gig or passion that may or may not be related to communications. Event planning.

Public Affairs 40

Public Affairs Internal International Community 40

Prohibition

OCTOBER 28, 2019

The aim of the campaign was to make an inspirational brand video, promoting this coalition between 50 organisations that are making great strides to tackle the climate emergency through corporate collaboration and to work towards a more sustainable future. Sustainability Conference 9.

Conference 48

Conference Video Government Corporate 48

Prakkypedia

SEPTEMBER 19, 2016

PR people are often tuned in to their local events calendars – watch out for the most relevant events for your client to attend. I am subscribed to enewsletters for major corporate networks, so I can easily forward ideas to clients. Recommend special events to your client. Focus on their skills and interests.

LinkedIn 60

LinkedIn Reputation Local Advertising 60

Cision

JULY 20, 2015

Once Shea developed his production process, he went back to his online communities to get the word out: “The backpacking, fishing, outdoors community has a very active and robust online community of blogs, forums, and review sites. We went to those online communities and announced our product and drummed up interest.

Energy 120

Energy Viral Storytelling Community 120

Communications Conversations

MARCH 14, 2019

This role affords me the chance to both learn corporate finance and also to help translate the finance story for both the function as well as the broader company. First, it’s not atypical for corporate roles to require several years of experience, even at the most junior level. I’ve enjoyed roles on both sides during my 30-year career.

Sports 74

Sports Corporate Financial Industry 74

Sword and the Script

JUNE 18, 2019

What is for sure is that a solid PR team is versatile and can expertly cover down on a broad number of functions: internal comms, external comms, executive comms, media relations, analyst relations, corporate social responsibility, thought leadership and marcom, and as I’ve long proposed, content marketing, among many others.

Employee 148

Employee Print Writing Survey 148

Sword and the Script

APRIL 5, 2016

The business development manager that shows up at a local chamber of commerce happy hour and collects a fistful of business cards – only to then send each contact three sales emails, a LinkedIn invitation and a couple of direct messages on Twitter – can be found sipping in solitude at the next event. Rent Media for Owned Media Purposes.

Mobile 60

Mobile Survey Marketing B2B 60

Waxing UnLyrical

JUNE 15, 2016

I began preparing a strategic plan that outlined how I wanted to approach promoting this book – from creating a thriving online community to raising funds on Kickstarter to support the launch. Visiting local libraries and schools to discuss the book with community outreach departments. Knowing you target audience.

Community 40

Community Facebook Writing Local 40

PRSay

FEBRUARY 27, 2017

As I completed my core classes and was faced with declaring my minor, I heard about a new focus that was being offered in our program – a minor in Public Relations and Advertising. However, I noticed something concerning in my professors, internship supervisors and the professionals in our local organizations.

Conference 60

Conference Education Public Affairs Television 60

Sword and the Script

DECEMBER 5, 2017

It is a solid book and I overwhelming believe it is worth reading (or listening) and does well by the content marketing community. These giants, often consumer-oriented corporations, have the pocket-depth to own events and sell tickets or sponsorships. This isn’t a reflexive reaction either. Red Bull, Johnson & Johnson).

Content Marketing 66

Content Marketing Case Study Marketing Conference 66