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Tech Trends Media Didn’t Care About In 2018

ImPRessions - Crenshaw Communications

Every year, we see new trends in technology emerge that can inform our programs, content, or even real-time newsjacking. With that in mind, here are a few of the most notable tech trends that went away or simply became less important in 2018, based on story volume or media interest. IoT didn’t go away in 2018. Am I wrong?

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Five Key Takeaways from the 2018 Growth PR Conference

Onclusive

To help forward-looking PR and marketing professionals navigate all of this change, AirPR, the data science and technology company that invented PR Attribution and Power of Voice , hosted the 2018 Growth PR Conference. Ty Shay, CMO of Lifelock, opening up the 2018 Growth PR Conference. Use Power of Voice to understand impact.

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Trends That Will Shape PR in 2018

ImPRessions - Crenshaw Communications

What can PR professionals expect in 2018? Get ready for more of the same in 2018. In 2018 we’re likely to experience more technology-assisted visual storytelling and experimentation by brands. The post Trends That Will Shape PR in 2018 appeared first on Crenshaw Communications. Here are some we’ve noticed.

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Guest Post: 4 #PR Trends to Look Out for in 2018

Deirdre Breakenridge

With this year almost over, it’s time to make some predications for what 2018 will look like for the PR industry. In 2018, we will see the rise of more storytelling. However, in 2018, I believe we will see more companies taking this leap of faith. Closer link between PR and Marketing. Online Reputation Management.

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PR For The “New” Technology CEO

ImPRessions - Crenshaw Communications

For CEOs of technology companies, arrogance is out and humility is in. “Boring is the new black,” proclaims New York Times tech columnist Farhad Manjoo in a piece about the latest trend for technology company chiefs. So how is a technology leader to stand out as the face of a company? My, how things turn.

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5 Trends Shaping Tech PR In 2018

ImPRessions - Crenshaw Communications

At times, technology PR can feel like a shape-shifting beast — large, fast-moving, and even a little intimidating. Now we explore some 2018 trends and issues that continue to affect the tech PR sector. We all know AI and machine learning technologies are infiltrating many aspects of or lives. 5 tech PR trends.

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AirPR Interview Series: Content Marketing and PR Experts share measurement predictions for 2018

Onclusive

With the explosion of Artificial Intelligence (AI) technologies, an increased focus from the C-suite on business- and metrics-driven KPIs, and a new trend toward Growth PR , PR & content marketing measurement is changing – radically and rapidly. What are your predictions for PR & content marketing measurement in 2018?