MaccaPR

JANUARY 17, 2017

From crisis communications counsel for scandal-plagued Ryan Lochte and the cause marketing insights of former General Mills CMO Mark Addicks to a behind-the-scenes look at agency BBDO’s Dinty Moore “Lumbersexual” campaign and tips for redesigning your company’s blog —the MaccaPR blog provided marketing and PR executives (like you!)

Crisis 48

Crisis Local Blogging Creativity 48

Critical Mention

JUNE 29, 2018

He played a crucial role in the platform’s transition to Amazon Web Services in early 2017. Matt: I think the most valuable component of CM is in crisis response because you probably have a pretty good idea of what’s being said about you when you’re creating the conversation, but it’s harder to find out quickly when things go wrong.

Engineering 97

Engineering Interviews Media Software 97

Practical Law Construction

DECEMBER 1, 2021

FIDIC , the International Federation of Consulting Engineers, representing over 40,000 companies and more than one million professional engineers, is taking a welcome lead in galvanising the industry to take action to reduce carbon emissions and tackle the climate crisis. Its commitment to tackling the climate crisis is timely and laudable.

Construction 52

Construction Engineering Community Resources 52

PR Conversations

MAY 1, 2017

The following is the result of our subsequent shared musings concerning the impact of crisis situations on the health and well-being of public relations practitioners. In an ongoing crisis, operating on adrenaline for a prolonged period of time can be – and is often – physically and mentally harmful.

Crisis 63

Crisis Crisis Management Leadership Training 63

PRSay

OCTOBER 25, 2017

Here are some highlights from three professional development sessions at the PRSA 2017 International Conference in Boston on Oct. Haworth recommends attending town gatherings and interacting with local elected officials, regardless of their political beliefs. Companies should have strong pre-crisis and crisis plans in place.

Social Media 97

Social Media Conference Media Corporate 97

Solo PR Pro

JANUARY 17, 2023

Elisa Smith (ES): July 2017. EMD: I chose to become a solo PR pro after I was laid off from a large agency job in late 2017. I also saw a niche for solo PR consultants with my specialties — media relations, crisis communications and community outreach — in my area. In-person, local networking groups are helpful too.

Agency 108

Agency Travel Groups Community 108

Reputation Us

SEPTEMBER 25, 2019

A crisis that strikes a credit union makes for colorful and familiar headlines these days, from embezzlements to cybersecurity. When a crisis occurs, it typically puts your credit union’s reputation to the test. Follow Your Crisis Communications Plan. If a crisis hits, one of the first questions to ask is, “Who is affected?”

Reputation 60

Reputation Publicity Crisis Media 60

The Stalwart Blog

DECEMBER 20, 2017

Organizations without a crisis plan in place will find it difficult to overcome such a matter when it happens. Politics aside, the 2017 “America First” narrative sets up next year as one where the world will view U.S. CEOs Will Need To Demonstrate A Human Side. The American Backlash Will Be Real.

Company 114

Company Viral Travel Corporate 114

Presspage

MARCH 27, 2018

It was off-site and therefore less susceptible to power outages and other local problems. In 2017, the hurricane brought visits totaling 43,555, a 36 percent increase. “That’s something that we’ve used in times when it’s not a crisis.” In November 2017, the newsroom helped MIA win the Peggy G.

Crisis 74

Crisis Travel Web Local 74

Cision

MAY 12, 2017

Google search algorithm updates in 2016 , for example, included a number of integrated changes in order to unify mobile SEO and local SEO along with paid and organic results. The core algorithm linked to quality appeared around March 8, 2017. As we saw with the recent United Airlines fiasco , crisis news doesn’t take time to go viral.

Google 259

Google Digital PR Mobile SEO 259

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2018

Recently, PR teams have been pressed into crisis duty in a series of corporate missteps that have something in common: marketing or advertising departments that shows a type of “cultural appropriation” – borrowing a sensitive ethnic or cultural theme for commercial purposes. Bodega’s botched branding.

Corporate 149

Corporate Viral Community Crisis 149

Reputation Us

APRIL 17, 2019

Before joining ReputationUs, Hanson was a writer and independent consultant with LT Public Relations before it was acquired in 2017. At LTPR, she wrote and edited a broad range of public relations and crisis communications materials for national financial, health care and shipping organizations.

Nonprofit 68

Nonprofit Banking Financial Crisis Communications 68

Cision

JUNE 15, 2017

Yvonne Lorie, the founder of ReFresh PR and a recipient of the 2013 HPRA Premio PR Achievement Award, has been elected president of the Hispanic Public Relations Association (HPRA) national board for 2017. This is something PR practitioners know well through crisis communications but truly applies to all areas of public relations.

Automotive 245

Automotive Resources Strategy Consumer 245

PRSay

FEBRUARY 5, 2018

According to the 2017 Edelman Trust Barometer , CEO credibility fell 12 points from the previous year, to 37 percent. In local, regional and national workshops, Campbell has taught hundreds of professionals to be better ghostwriters. Executives seek to amplify their own voices through “thought leadership.”.

Communications 141

Communications Employee Leadership Writing 141

ImPRessions - Crenshaw Communications

MAY 3, 2017

We are big fans of webinars such as those offered by Cision and PR News on topics ranging from Craft a Crisis Plan for High-Speed News Cycles to Breaking Down the State of the Media in 2017. Consider panels, webinars, guest-teaching at local schools and more. Embrace technology and look for new tools.

Writing 149

Writing Education Pinterest Creativity 149

Stephen Waddington

DECEMBER 30, 2019

Each corporate PRCA member will be expected to engage with a local school each year. The mental health and wellbeing conversation is getting louder In 2017 Sarah Waddington and I investigated the issue of mental health in PR for a #FuturePRoof report published by the PRCA. If you work in issues and crisis it can be especially acute.

Government 103

Government Education Print Ethics 103

Sword and the Script

MAY 9, 2017

The elephants were in full dress and didn’t disappoint the many local news station cameras that came out to film the event. See these related posts: Avoid the Noid: A Mascot that Became a PR Crisis Case Study . 8) A Serious Crisis Communications Plan. For example, it took crisis communications very seriously.

Publicity 84

Publicity Radio Crisis Crisis Communications 84

Stephen Waddington

MAY 8, 2018

The third edition of #FuturePRoof celebrating the NHS at 70, has been developed at a time when the organisation is in crisis. It's a move that was intended to build relationships with local media but has led to a shortfall in skills. It calls for strong professionals to lead difficult conversations. The paradox is clear.

Communications 63

Communications Healthcare Print Community 63

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Critical Mention

AUGUST 21, 2018

According to a 2017 local customer review survey, 85% of customers trust online reviews as much as their friends’ recommendations. From Google to Facebook to Yelp, what people say about your company matters. Whether it’s a good or bad review, often times it’s about what you do with it that counts.

Customer Service 61

Customer Service Writing Financial Local 61

Beyond PR

MAY 12, 2017

Google search algorithm updates in 2016 , for example, included a number of integrated changes in order to unify mobile SEO and local SEO along with paid and organic results. The core algorithm linked to quality appeared around March 8, 2017. As we saw with the recent United Airlines fiasco , crisis news doesn’t take time to go viral.

Google 64

Google Digital PR Mobile SEO 64

Stephen Waddington

JUNE 21, 2018

It’s why much of the local and regional media is on its knees. Advertising, at least in Europe and the US, has shifted from local and national media to Amazon, Apple, Facebook, Google, and to a lesser extent Twitter. Twitter supplied raw data for an 11 year period from 2006 to 2017. Digital news is a commodity business.

Social Media 73

Social Media Print Study Advertising 73

Stuart Bruce

JULY 23, 2017

The first page of Simply Measured’s The State of Social Media 2017 also has gobblydegook like “social media is a foundational marketing strategy”. Other graphics from State of Social Media 2017 report. Gif of seagull poo from Giphy.

Social Media 68

Social Media Media Customer Service Corporate 68

Cision

MARCH 15, 2017

Now I’m not saying to go in search of a place that wouldn’t pass a health inspection but for authentic, local food you do not want to stop at a place that is spotless. Cision (@Cision) March 11, 2017. Cision (@Cision) March 11, 2017. Cision (@Cision) March 11, 2017. ” @prtini #SXSW.

Brand 305

Brand Branding Consumer Social Media 305

Journalistics

MARCH 18, 2016

These six topical themes included the following: Global, Local and Hyper-Local – how organizations can balance and manage social media communications and priorities across geographically-dispersed audiences. Crisis Communications – how to prepare for or manage crisis communications via social media.

Social Media 45

Social Media Media Storytelling Local 45

wiredPRworks

OCTOBER 9, 2021

Roughly just one-third (37 percent) of Americans report unplugging from work completely while taking time off, a significant drop from 53 percent in 2017. I’ve made conference calls from quiet laundry rooms, written blog posts in local libraries, and managed interviews [with a driver] on busy expressways. It’s not always work.

How To 98

How To Social Media LinkedIn Instagram 98

Journalistics

MARCH 18, 2016

These six topical themes included the following: Global, Local and Hyper-Local – how organizations can balance and manage social media communications and priorities across geographically-dispersed audiences. Crisis Communications – how to prepare for or manage crisis communications via social media.

Social Media 40

Social Media Media Storytelling Local 40

Sword and the Script

DECEMBER 20, 2022

Local news and indy journalism more trusted. “I I predict the continued rise in readership of local news channels and independent journalism. Agencies and organizations today have the benefit of scouring the world for the talent best suited to a vacant position, rather than sourcing from the pool in their local backyard.

Marketing 187

Marketing Content Marketing Data Social Media 187

Stephen Waddington

NOVEMBER 30, 2017

I’m doing a Boxing Day swim in Whitley Bay and raising cash for a local foodbank in the run up to Christmas. Advocates that help people in crisis, such as the Citizens Advice Bureau, say that it’s fair. I’d love your support. Today is the first day of Advent.

Film 72

Film Banking Crisis Government 72

Ethical Voices

JANUARY 22, 2024

He wanted to be utilizing, for lack of a better term, and this will certainly date me, op-eds in a local newspaper to try and besmirch their competition. We did a lot of crisis and issues management. In 2017, we launched what’s now called The Trust Transformation as an internal training program for employees today.

Ethics 77

Ethics How To Training Employee 77

Stephen Waddington

NOVEMBER 14, 2017

Between April and September 2017, foodbanks managed by the Trussell Trust distributed 586,907 three day emergency food supplies to children and adults in crisis across Britain. Use Google or the Trussell Trust website to find your local foodbank. Reverse Foodbank advent calendar. It doesn’t matter when you start.

Banking 79

Banking Film Local Crisis 79

PRSay

AUGUST 11, 2017

People have long thought that gender is a binary — that a person is either a man or a woman — when in reality gender is a spectrum,” said trans activist and consultant Jacob Nash, a panelist on gender at the 2017 PRSA Health Academy Conference in April and at PRSA ICON’16.

Survey 113

Survey Writing Crisis Communications Community 113

wiredPRworks

MAY 15, 2018

Roughly just one third (37 percent) of Americans report unplugging from work completely while taking time off, a significant drop from 53 percent in 2017. I’ve made conference calls from quiet laundry rooms, written blog posts in local libraries and managed interviews [with a driver] on busy expressways. It’s not always work.

Social Media 53

Social Media How To Media Instagram 53

ImPRessions - Crenshaw Communications

AUGUST 9, 2017

2017 has seen its share of public relations hits and misses, and staying on the “hits” side of the ledger is linked with maintaining brand trust. million donated to national and local charities. The point is that companies need a crisis plan that reflects the speed of the digital news cycle and the power of social media.

Brand 160

Brand Branding Film Internal 160

NewsWhip

AUGUST 11, 2021

In our work supporting anti-misinformation efforts around elections since 2017, NGOs have found that speedy intervention is key when a story is blowing up, while staying quiet is the right move if it’s not. Here, the best response is often no response, as I explored in a previous description of predictive crisis management.

Brand 78

Brand Branding Groups Data 78

Stephen Waddington

JUNE 19, 2022

Social media has replaced local news in communities across the UK. It is weakening community engagement and participation in local democracy. The collapse of local news is a crisis that has played out in plain sight over the past two decades. Local news has faced an assault on two fronts. Rumours are commonplace.

Local 112

Local Report Newspapers Government 112

prTini

JANUARY 6, 2017

local time (PT) to catch the the tweets out of fear that a Trump tweet could crash their stock and put their company into a frenzy. When have so many PR people felt compelled to add new sections to their crisis plans just in case they’re targeted by the new president? Trump (@realDonaldTrump) January 5, 2017. The response?

Crisis 28

Crisis Brand Branding Automotive 28