ImPRessions - Crenshaw Communications

DECEMBER 18, 2017

The speed with which the #metoo movement has toppled boldface in journalism, politics, and entertainment is breathtaking, and major media companies have not been spared. Fast action and a sincere statement of regret helped resolve a situation that could have grounded its reputation. NBC’s live Lauer reckoning.

Crisis Management 149

Crisis Management Crisis Airlines Viral 149

Shift Communications

JANUARY 2, 2017

In 2016, we saw more content created than ever before. Just in news publications alone, we saw an astonishing 72 million news stories written in 2016 according to Google News, an all-time high. We may get a great hit in the Wall Street Journal or the New York Times, but that hit will be one story among 200,000 or 300,000 for that day.

Trends 83

Trends Publicity Analytics Software 83

Cision

MARCH 31, 2016

What was behind your decision to switch from journalism to PR? Read Cision’s free “State of the Media 2016 Report!” How will your background in journalism help you in this new position? I’m also looking forward to working with a great group of people with a wide range of skills and experience.

Newspapers 120

Newspapers Reddit Journalism Technology 120

NewsWhip

JULY 21, 2020

the highest in the history of our data (starting in January 2016). The GroupLens system he helped develop was awarded the 2010 ACM Software Systems Award. Between February 10–21, the Mainstream Quotient decreased from 10.2% to 9.1%, but thereafter that percentage rose generally steadily until April 8, when it hit 13.2%—the

System 78

System Facebook Twitter Software 78

PR 20/20

APRIL 1, 2021

Scripps School of Journalism spring quarter of my junior year. That led me to launch Marketing AI Institute in 2016, create the Marketing AI Conference (MAICON) in 2019, and, most recently, introduce AI Academy for Marketers in 2020. Software that can think and learn will do more and more of the work that people now do.

Education 52

Education Marketing Conference Agriculture 52

Sword and the Script

JULY 2, 2019

At the beginning of every new month, I take a look back and the news and notes stemming from the software developers that make tools for PR pros. Onclusive released a report called the 2019 Global Journalism Report , which it says “analyzed 2.1 e) The industry is growing: Employment for PR pros is up 9% from 2016 via Muck Rack. “As

Trends 60

Trends Media Report Technology 60

Sword and the Script

DECEMBER 26, 2023

Against that backdrop, I’ve organized this year’s prediction roundup into the following categories: Predictions that have little or nothing to do with AI; Predictions that express caution about AI; Predictions that are enthusiastic about AI; Predictions from PR software executives; and One prediction from ChatGPT.

Writing 192

Writing Communications Marketing B2B 192

Sword and the Script

APRIL 2, 2019

It found as the Wall Street Journal reported , “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study.” (By Today, they just dump gigabytes of data into a software program called eDiscovery, and boom, here are the parts relevant to the case.

Agency 93

Agency Trends Marketing Survey 93

Flatiron Communications

JANUARY 11, 2018

2016 : The growth in the use of social influencers as trusted “third-parties” to create awareness and action (“ Content Marketing is So Last Year” ). Have young PR pros grown overly reliant on automated media list-building software, skipping the vital reporter research before they hit the send button?

Pitching 43

Pitching Journalism Tools Agency 43

Sword and the Script

AUGUST 13, 2019

A subsidiary of the private equity firm GTCR subsidiary, called Blue Canyon , makes a public offer of 775 million in Swedish Krona (SEK) to for a majority stake in Cision, a provider of PR software and services such as, media monitoring, media list building, distribution and analysis. 6a) June 6, 2016: DOJ Rules on PR Newswire.

Technology 12

Technology Software Company Marketing 12

Sword and the Script

DECEMBER 20, 2022

Local news and indy journalism more trusted. “I I predict the continued rise in readership of local news channels and independent journalism. 2016: 11 Shrewd PR and Marketing Predictions You Can Bank On. 2016: One Bold Content Marketing Prediction for 2016. John Croll , CEO & Co-Founder, Truescope.

Marketing 189

Marketing Content Marketing Data Social Media 189

Rock the Status Quo

APRIL 8, 2016

It seems making the leap is very difficult for many – even in journalism. Carrie Morgan (@morgancarrie) April 7, 2016. WriteRoom , Editorial and Byline – simple drafting software that removes distractions. Mark DelSasso (@videoarch) April 7, 2016. Carrie Morgan (@morgancarrie) April 7, 2016.

Storytelling 100

Storytelling Resources Journalism Examples 100

Rock the Status Quo

APRIL 8, 2016

It seems making the leap is very difficult for many – even in journalism. Carrie Morgan (@morgancarrie) April 7, 2016. WriteRoom , Editorial and Byline – simple drafting software that removes distractions. Mark DelSasso (@videoarch) April 7, 2016. Carrie Morgan (@morgancarrie) April 7, 2016.

Storytelling 100

Storytelling Resources Journalism Examples 100

Cision

OCTOBER 31, 2016

are active each month ( LinkedIn has 467 million members, 106 monthly active as of October 2016 ). Writing for The Wall Street Journal, Jay Greene writes that LinkedIn’s objective is to increase engagement with the site , which is why they’ve built out such a rich complement of features. High praise.

LinkedIn 60

LinkedIn How To Mobile Course 60

ZudePR

JUNE 6, 2016

New habits were formed and reading Cal Newport's book Deep Work: Rules for Focused (sic) Success in a Distracted World (2016) crystallised my thinking. On distraction-fighting habits) Writing my goals in my journal daily. The Wall Street Journal calls him a top influencer on the web. I resolved to do something about it.

Writing 114

Writing Social Media SEO Blogging 114

Sword and the Script

JULY 9, 2019

“In 2009, The Wall Street Journal published an article claiming that email was dead. In 2016, an email marketing agency in the UK called AlchemyWorx tested 21 billion emails and found no real difference in the subject line length. Ironically, it was the most emailed article of the day.”. Their recommendation?

Study 92

Study Marketing Data Analysis 92

Cision

OCTOBER 12, 2016

10, 2016), Cision has found that Donald Trump’s supporters share 657% more posts than supporters of Hillary Clinton. Polling by NBC and The Wall Street Journal show that Trump’s support is in freefall among likely voters. Request a demo of Cision’s software to find out how we can help. Trump Winning the Attention War.

Twitter 120

Twitter Social Media Analysis Policies 120

MaccaPR

OCTOBER 26, 2015

The near-collapse of much of US journalism employment and the seeming vulnerability of PR coincided with America’s top marketers who - smitten with digital advertising - diverted billions of dollars from their traditional ad budgets into online. million - had become the last successful, worst-polling candidates in the 2016 race.

Content Marketing 48

Content Marketing Marketing Advertising Advertising 48