Waxing UnLyrical

FEBRUARY 5, 2014

Their placement on this outlet is in keeping with WUL’s tradition of sharing causes for good and businesses doing good through community engagement, locally and around the world. The business was consistent, slow, and consistently slow until 2013. Pete: RedShift Writers, a local business messaging firm, led the charge.

Local 95

Local Retail Writing Meeting 95

Waxing UnLyrical

FEBRUARY 25, 2013

It’s important to have a consistent global approach but respect needs of local markets which run at different speeds. Richard Bagnall (@richardbagnall) February 19, 2013. Share This is billed as “the social media handbook for PR,” and it is very well-written (Richard sent me a copy). Not just a look backwards.

Handbook 80

Handbook Measurement Analysis Local 80

prTini

AUGUST 12, 2016

When Prince passed away this spring, we saw an outpouring of grief across social media. Minneapolis-based global brands like General Mills and 3M, for example, clearly had every intention of expressing a genuine sense of loss alongside their local community. Obviously, the running community was paying attention.

Local 28

Local Community Brand Branding 28

Doctor Spin

APRIL 17, 2023

In addition to providing strategies for building “zombie loyalists,” Shankman also offers advice for engaging with customers on social media , handling negative feedback and criticism, and creating a customer service culture within your organisation. Offer pro bono services to a non-profit organisation in your community.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Sword and the Script

DECEMBER 10, 2019

4) Better integration of owned, earned and paid media. The early adopters have been educating the market in the last few years about the successes that can be had with integrating own, earned and paid media. Firms that stick to being mere providers of media relations will continue to lose market share.”

Marketing 101

Marketing Content Marketing Advertising Advertising 101

PR 20/20

JUNE 25, 2019

Values-based messaging (32%) was more effective than product-focused communications (26%) in driving advocacy. Source: Neilsen , 2013). I’ll shop exclusively with REI, Patagonia, and my local Backpackers Shop—or purchase those brands secondhand—because of shared values. Source: Edelman , 2018). Source: Accenture , 2018).

Marketing 52

Marketing Storytelling Technology Community 52

Solo PR Pro

OCTOBER 6, 2015

The top predictors of hourly rate are total PR experience , local client base (geographic limitation associated with a lower rate), larger typical client size , and Solo PR PRO Premium membership. The majority of respondents see income trending upward (year-to-year, 2013 to 2015). Limitations of local client base.

Survey 40

Survey Report Local Data 40

Critical Mention

APRIL 26, 2017

My favorite is when we outsourced our media rights to Learfield/International Sports Properties in 1999. If an issue of this magnitude occurs, the PR and messaging doesn’t come from the Athletic Department, but rather from the University’s News or Media Relations department. There was a public outcry. Be enthusiastic and sell yourself.

Sports 60

Sports Internal International Enterprise 60

5W PR

OCTOBER 26, 2017

By: Kelsea Bruce, Social Media Director. These influencers take their personal brand seriously and like brands, are working to further grow and develop their digital community. feedmedearly: I started my blog in 2013, partially as a creative outlet, and partially as a way to get in front of food brands.

Interviews 88

Interviews Instagram Video Creativity 88

PR Breakfast Club

JUNE 29, 2014

In 2013, California experienced its driest year on record; lawmakers were urging Governor Jerry Brown to declare a drought emergency. One of the pillars of Vantage is giving back to the community. Last year, Vantage employees volunteered at local food and at the Ronald McDonald House. Creativity.

Employee 48

Employee Skype Agency Internal 48

prTini

JUNE 24, 2016

Clearly, our country is grappling with issues here that go so far beyond anything to do with social media or PR, and by comparison the question of brand social media response seems so small. I hope it will prove useful to others in the PR community. So I’ve edited that original post to share now.

Crisis 37

Crisis Mobile Social Media Comparison 37

5W PR

OCTOBER 26, 2017

By: Kelsea Bruce, Social Media Director. These influencers take their personal brand seriously and like brands, are working to further grow and develop their digital community. feedmedearly: I started my blog in 2013, partially as a creative outlet, and partially as a way to get in front of food brands.

Interviews 60

Interviews Instagram Video Creativity 60

MaccaPR

OCTOBER 14, 2015

Preceding its $90 million acquisition by LinkedIn back in 2013, Pulse was a news-aggregator app that curated your favorite publications and news sources and presented them in a Flipboard-type manner. Rebranding to “LinkedIn Pulse” in late 2013 , the app has quickly become a key part of making LinkedIn a content marketing machine.

LinkedIn 48

LinkedIn Content Marketing Marketing Engineering 48

Waxing UnLyrical

MAY 27, 2015

It’s also noteworthy that Whole Foods does a fantastic job at using social media channels to engage customers and distribute content. I follow my local Whole Foods on Twitter, and I know that I can count on them for information at any time. She spent years advising small businesses and mentoring youth in her community.

Leadership 40

Leadership Twitter Small Business Storytelling 40

PR Conversations

JULY 8, 2016

The first is the collection of scholarly texts edited by Kevin Moloney: New Directions in Public Relations and Communication Research. The editorial journey began in July 2013 when I first discussed the book proposal with the publisher, Palgrave Macmillan. Making 60 cup cakes takes few hours. Seven books have taken 27 months.

Conference 48

Conference Skype Writing Internal 48

Journalistics

MARCH 2, 2013

Three months from now, the class of 2013 will walk across the stage to collect their diplomas and immediately have a panic attack when they realize it’s time to look for that first job out of college. No matter what you’ve heard about all that sexy social media stuff, you still need to know how to write in PR. First, Writing Skills.

Pinterest 52

Pinterest Writing Interviews Social Media 52

PR Conversations

JULY 8, 2016

The first is the collection of scholarly texts edited by Kevin Moloney: New Directions in Public Relations and Communication Research. The editorial journey began in July 2013 when I first discussed the book proposal with the publisher, Palgrave Macmillan. Making 60 cup cakes takes few hours. Seven books have taken 27 months.

Conference 40

Conference Skype Writing Internal 40

PR Conversations

JULY 8, 2016

The first is the collection of scholarly texts edited by Kevin Moloney: New Directions in Public Relations and Communication Research. The editorial journey began in July 2013 when I first discussed the book proposal with the publisher, Palgrave Macmillan. Making 60 cup cakes takes few hours. Seven books have taken 27 months.

Conference 40

Conference Skype Writing Internal 40

ZudePR

MAY 31, 2015

You should read this article if: You’re interested in hearing the exclusive thoughts of 36 of the world’s leading communications experts. You work in public relations, SEO, content marketing or social media marketing. Deirdre is CEO at Pure Performance Communications and the author of five Financial Times books. .

Communications 81

Communications How To Blogging Content Marketing 81