Communications Conversations

SEPTEMBER 7, 2018

It’s a concept almost as old as social media itself. Let’s take a look back at social media history for a moment. First, in the 2009-2012 period (roughly), you may recall mom and lifestyle bloggers forming these ‘blogger networks.’ Essentially, are they behaving ethically on social media platforms?

Instagram 68

Instagram Social Media Trends Media 68

Presspage

APRIL 12, 2018

How has the media landscape changed? In this digital age, many, many brands are still using press releases to connect their stories to media outlets. Fewer reporters are employed by fewer media outlets with far more fragmentation in the audience space than ever. What are some trends you’re seeing evolve over time?

Company 111

Company Media Journalism Report 111

PRSay

AUGUST 13, 2020

During the 19 th century, abolitionists, suffragettes, temperance unions and labor groups acted as strategic communicators, using dramatic events, the news media and strategic alliances to influence opinion and bring about reforms. Take a fresh look at the PRSA Code of Ethics , especially the core value of “Loyalty.”

System 189

System Public Affairs Employee Nonprofit 189

PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. She is a public affairs and media consultant based in Washington, D.C.

Communications 120

Communications Case Study Training Reputation 120

Critical Mention

JANUARY 3, 2019

From going to prison after being convicted for violating the FCPA (the US foreign anti-bribery law) to founding Front-Line Anti-Bribery LLC, and educating multinationals on current issues and challenges with respect to compliance, ethics and anti-bribery, Richard Bistrong has come a long way. If so, how? The coverage was mostly bad and ugly.

Interviews 105

Interviews Ethics Government Internal 105

ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2016

What can PR and reputation experts take away from the resulting media coverage? First, it was eclipsed by a fire-and-brimstone invective from Elizabeth Warren, who demand that he resign and called for jail sentences for senior executives who cross ethical lines. Yet Stump’s apology fell short. firm to defend themselves.”

Pharmaceuticals 120

Pharmaceuticals Ethics Reputation Insurance 120

PR 20/20

MARCH 6, 2020

Fast forward to 2012, there’s like 5,000 ways,” Roetzer explains. “So, Speakers from Facebook and Hubspot, as well as authors, journalists, and futurists working on the cutting edge of the field discussed topics from practical applications of AI in marketing to the ethical questions the technology presents.

Ethics 52

Ethics Conference Technology Employee 52

Ethical Voices

AUGUST 29, 2022

He discusses a number of important public relations ethics issues including: What to do when a client asks you to hide their identity as part of a coalition. How to make sure your employees understand how you value ethics. What is the most difficult ethical challenge you ever confronted at work?

Ethics 91

Ethics Groups Handbook Education 91

PR 20/20

SEPTEMBER 8, 2021

Consider how much time and money you and your team spend performing repetitive marketing tasks such as: creating social media updates, writing blog posts, personalizing emails, developing advertising copy, managing digital media spend, optimizing web pages, testing creatives, and extracting insights from analytics. Growing smarter.

Financial 98

Financial Conference Agency Resources 98

The Stalwart Blog

JANUARY 28, 2016

Melina Destein , Stalwart summer 2012 intern. I admired the team at Stalwart for their work ethic and dedication they have to their clients. I had the chance to develop media relations skills (a must in the PR world), where I scored my first piece of coverage ever. Not surprising - they are all crushing it! .

Internal 60

Internal International Retail Ethics 60

PR Conversations

JANUARY 20, 2015

As media scandals go, it was a big one for Canada: The revelation that for the past two years one of the nation’s better-known TV news anchors was a part owner of a small public relations firm. For public relations practitioners committed to ethics and professionalism, the natural first instinct was self-righteous shock.

Journalism 40

Journalism Reputation Ethics Corporate 40

PR Conversations

JANUARY 20, 2015

As media scandals go, it was a big one for Canada: The revelation that for the past two years one of the nation’s better-known TV news anchors was a part owner of a small public relations firm. For public relations practitioners committed to ethics and professionalism, the natural first instinct was self-righteous shock.

Journalism 40

Journalism Reputation Ethics Corporate 40

MaccaPR

JULY 2, 2014

This will set yourself apart, as a full 25 percent of communicators surveyed in a 2012 Public Relations Society of America (PRSA) study were not familiar with their own Wikipedia pages. Follow his Facebook group, Corporate Representatives for Ethical Wikipedia Engagement (CREWE), to learn more. Wikipedia'

Wikipedia 101

Wikipedia Marketing Ethics Facebook 101

PR 20/20

SEPTEMBER 8, 2021

Consider how much time and money you and your team spend performing repetitive marketing tasks such as: creating social media updates, writing blog posts, personalizing emails, developing advertising copy, managing digital media spend, optimizing web pages, testing creatives, and extracting insights from analytics. Growing smarter.

Financial 52

Financial Conference Agency Resources 52

Mark My Words

MARCH 29, 2021

Just as when Jennifer Aniston became the ‘chief creative officer’ of a natural supplement range or when David Beckham backed a cannabinoid skincare company, these mutually beneficial ‘ethical’ tie-ups can be worth their weight in publicity gold. And not just for the company that gets their endorsement.

Corporate 60

Corporate Interviews Community Newspapers 60

Sword and the Script

MAY 14, 2019

This is because Onclusive takes broader crawl of the web, which matters to PR because the media landscape has fragmented. This is the basis of the company’s 2018 Global Media Report which I summarized here. Research shows that referral traffic from earned media outperforms other sources of traffic by quality factors.

Case Study 117

Case Study Software Data Web 117

Stuart Bruce

JANUARY 5, 2015

PR isn’t media relations. PR isn’t getting favourable media coverage and suppressing negative media coverage. ” The PRSA’s definition was updated in 2012 as a result of a crowd-sourcing discussion. But neither approach is more or less ethical than the other. PR isn’t publicity.

Reputation 60

Reputation Corporate Ethics Communications 60

Cision

JUNE 29, 2015

. “Talking about ourselves—whether in a personal conversation or through social media sites like Facebook and Twitter—triggers the same sensation of pleasure in the brain as food or money” – Robert Lee Holz, “Science Reveals Why We Brag So Much,” Wall Street Journal, 2012. What do you think of me ?

Study 120

Study Writing Facebook Groups 120

Cision

AUGUST 26, 2015

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. Every year, Cision creates a list of the top 50 social media influencers on Twitter. For content generation and syndication.

Social Media 120

Social Media Twitter Media Nonprofit 120

Communications Conversations

AUGUST 31, 2018

Since the beginning of the year, I’ve noticed a distinct trend: more former media folks making the transition to the PR/social side. In many ways, the media isn’t the best place to work right now. Vineeta Sawkar, senior media relations manager, University of St. Media still need content.

Media 112

Media Journalism Report Video 112

PR Conversations

MAY 1, 2017

These are accompanied by dramatic narratives where organisations are vilified as villains – often with the situation framed as a PR disaster – or as heroes when crisis management has been enacted in a way that is deemed by the media and other commentators as meeting their expectations.

Crisis 63

Crisis Crisis Management Leadership Training 63

Communications Conversations

JULY 23, 2019

Kayla’s exceptional work has established her as a go-to source for writing, corporate communications, integrated marketing campaigns and media relations counsel within Digi-Key. Katie Zess , social media strategist, Renewal by Andersen. and has made her way back to the Midwest to build a digital media remote team, Collective.ly

Transportation 122

Transportation Social Media Corporate Agency 122

Stephen Waddington

AUGUST 27, 2018

This is the paper that I wrote for my CIPR Chartered Practitioner assessment in 2012. It sought to explore how public relations could evolve from a tactical craft that broadly focused on publicity and media relations to become a management discipline. Other challenges include ethics, power, propaganda and Western bias.

Communications 60

Communications Analysis Web Handbook 60

Stuart Bruce

OCTOBER 20, 2015

Amazon is the latest big company to use modernised crisis communications to rebut attacks in mainstream media. The main one was the response they gave to mainstream media – the statements issued, the news conferences held and the interviews granted. However, once Carney had lit the fuse the situation was quick to explode.

Crisis Communications 60

Crisis Communications Crisis Communications Media 60

MaccaPR

JANUARY 6, 2015

Since MaccaPR first launched in late 2012, we''ve averaged a new blog post nearly every week for our loyal chief marketing and PR officer, corporate communication directors and marketing professional subscribers. His post features tips for how your brand can use YouTube and other social media channels to conquer your competition. #3.

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Contently - Strategy

JUNE 11, 2020

Look no further than the Hippocratic oath, the code of ethics for physicians that bears his name. For starters, traditional TV viewership continues to drop as our media habits evolve. Oscar, founded in 2012, has a very simple tagline: “Health insurance made easy.” That system, however, is ripe for change. ” 5.

Healthcare 93

Healthcare Content Marketing Industry Trends 93

ImPRessions - Crenshaw Communications

NOVEMBER 29, 2018

Our heightened awareness – and the corporate reluctance to address systemic misbehavior – presents serious public relations challenges for established companies in every sector from technology and media to food service and sports. Take onetime media darling Under Armour. Make sure women are in positions of influence. .

Reputation 165

Reputation Apparel System Corporate 165

Contently - Strategy

SEPTEMBER 15, 2021

Look no further than the Hippocratic oath, the code of ethics for physicians that bears his name. For starters, traditional TV viewership continues to drop as our media habits evolve. Oscar, founded in 2012, has a very simple tagline: “Health insurance made easy.” That system, however, is ripe for change. ” 5.

Healthcare 52

Healthcare Content Marketing Industry Trends 52

PR Conversations

JULY 8, 2016

This considered four issues that I encountered in conducting historical research using the internet and social media. In particular this addresses ethical and practical challenges that arise when using the internet and social media within a research methodology. Issue #1: Being an insider.

Interviews 51

Interviews Ethics Education LinkedIn 51

PR Conversations

JULY 8, 2016

This considered four issues that I encountered in conducting historical research using the internet and social media. In particular this addresses ethical and practical challenges that arise when using the internet and social media within a research methodology. Issue 1: Being an insider.

Interviews 40

Interviews Ethics Education LinkedIn 40

PR Conversations

JULY 8, 2016

This considered four issues that I encountered in conducting historical research using the internet and social media. In particular this addresses ethical and practical challenges that arise when using the internet and social media within a research methodology. Issue 1: Being an insider.

Interviews 40

Interviews Ethics Education LinkedIn 40

PRSay

SEPTEMBER 22, 2017

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 93

Ethics Public Affairs Reputation Education 93

Flatiron Communications

JANUARY 12, 2017

Yet, looking back at my 1000+ posts, I found myself repeatedly coming back to several themes: How media fragmentation has diluted the influence of quality news organizations, and with it, the loss of their historic role as checks to power and exposers of wrongdoing for the public good. Full Frontal Media: Kylie vs. Kim (December 2015).

Journalism 28

Journalism Guidelines Government Training 28