Waxing UnLyrical

MARCH 31, 2019

Role players like the person whose primary job is to like all social media responses and reply, or review social data and come up with reports, should be concerned. Does the data include all of your customer data in your disparate CRM, social and marketing systems? Your work is repetitive, rote and/or data intense.

Analytics 65

Analytics Data Pinterest System 65

Beyond PR

JANUARY 16, 2018

As social media becomes woven into the workflow of communications professionals, it can feel daunting to understand what content will resonate with your influencers and the target audiences that engage with them. . Edelboim has over 15 years of experience at the intersection of media and technology.

Data 70

Data Retail How To Sports 70

Waxing UnLyrical

NOVEMBER 22, 2010

They’re overwhelmed by the overabundance of tools and the disorderly experimentation of staff (and members), and they are tired of the lack of organizational support and the unwieldy processes for monitoring and managing social media. There are a ton of books being published on community and how social media plays into that.

Community 82

Community Publicity Web Social Media 82

Waxing UnLyrical

OCTOBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali PR Is As PR Does October 28th, 2010 Tweet Just a little bit crazy This has been a bit of a crazy week for me (actually, it’s been a bit of a crazy last few weeks for me, but who’s counting?).

Conference 66

Conference Measurement Tourism Twitter 66

Waxing UnLyrical

AUGUST 10, 2011

I finished my masters degree in PR and corporate communication at the end of 2009 – only 19 months ago. Crisis and issues management: With the growth of social media, the ability for crises and issues to spark and spread across the globe is unprecedented. To do that, I need to backtrack a little.

Ethics 75

Ethics Community Internal International 75

Sword and the Script

DECEMBER 5, 2017

It was in effect the coining of a term that characterized a strategy my team and I was already working on across traditional PR, digital marketing and social media. In 2009, I worked for a B2B software company that took sessions from their user conference and packaged them up into a half-day “virtual conference.”

Content Marketing 67

Content Marketing Case Study Marketing Conference 67

Stuart Bruce

AUGUST 17, 2015

Testament to the great work GCS does is that it has won more than 80 international and national awards over the last year. The Government Communications Service (GCS) has just released figures that claim to show it has spent £330 million less last year compared to 2009-10, by making its campaigns more cost effective. Social media.

Government 60

Government Communications Advertising Advertising 60

Maxim Behar

NOVEMBER 23, 2020

In 2009, I was one of the initiators and founders of the World Communication Forum in the Swiss ski resort of Davos, which we then almost connected with the iconic Economic Forum of Dr. A month ago I published my new book The Morning After in Bulgaria and in it I focused not so much on the communication business, but on leadership.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Stephen Waddington

AUGUST 27, 2018

Table 1: James Grunig and Todd Hunt’s Four Models of Public Relations (1984) Excellence Theory The so-called Excellence Theory[ii] developed over the next decade as a result of a research programme commissioned by the Research Foundation of the International Association of Business Communicators (IABC) in 1984.

Communications 60

Communications Analysis Web Handbook 60

Cision

MAY 18, 2017

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. . Back in June of 2009, an engineer posted a seemingly random tweet: That individual might not have had many followers on Twitter, and more than likely only a fraction of them ever saw the tweet. Social Listening: Text vs. Visual.

How To 198

How To Instagram Social Media LinkedIn 198

Prohibition

DECEMBER 17, 2021

Crisis communication specialists assist organisations in managing the consequences of a crisis, doing so by devising strategies that prevent crises from occurring and ensuring that if a crisis does break out, it is swiftly and appropriately dealt with. Why do you need crisis communication? Who needs crisis communication? Police officers.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Maxim Behar

APRIL 14, 2024

In 2009, amidst the Facebook euphoria and the first serious market and economic crisis the world was experiencing, I started writing one rule every day that I thought would be useful on Facebook. It seemed quite extravagant to me that something written on social media would then be published in a book, but it worked out.

Writing 59

Writing Social Media Meeting Facebook 59

Maxim Behar

JANUARY 31, 2021

Anyone in the PR business, who had even the tiniest experience outside Bulgaria and had the chance to explore the international trends in the industry, would recognize this voice with a blindfold. For the very first time I felt as part of a large group representing the American international PR company Hill + Knowlton Strategies.

Meeting 52

Meeting Internal International Travel 52

Beyond PR

MAY 18, 2017

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. . Back in June of 2009, an engineer posted a seemingly random tweet: That individual might not have had many followers on Twitter, and more than likely only a fraction of them ever saw the tweet. Social Listening: Text vs. Visual.

How To 57

How To Instagram Social Media LinkedIn 57

Waxing UnLyrical

NOVEMBER 18, 2010

collecting media coverage, putting it into a database, matching the articles and posts up with other metrics, etc.). Traditional and social media measurement tools usually provide 3 broad types of automation: 1. Are you planning on using automated sentiment to alert you to potential crises?

Measurement 80

Measurement Publicity Analysis Tools 80

Mark My Words

AUGUST 2, 2021

For some fans, the actor’s downfall began in 2009 when he met Amber Heard – 23 years his junior – on the set of The Rum Diary. Depp has two kids, they look at social media, they’re aware of the outrageous things that are written. Some might suggest that Depp’s career had long been on the downturn. By 2015 Depp and Heard wed.

Film 60

Film Reputation Writing Instagram 60

Maxim Behar

NOVEMBER 8, 2021

These days these same people, from all over the world, most of whom believed me, they ring literally around the clock, write emails or text me on social media. Instead, we see fragmentary remarks by impostors in television studios and by people with unclear mental health and zero knowledge on social media. Is that so now?

Newspapers 52

Newspapers Government Tourism Course 52

Waxing UnLyrical

NOVEMBER 24, 2010

With 10 years of operations already behind them (I’m told they were doing WOM before “social media&# even existed), offices in London, Oxford, New York and Sydney, they have an impressive client list that includes Nokia, Universal, Procter & Gamble, Canon, SKINS and STA Travel. What I didn’t know, was exactly what he did.

Travel 79

Travel Case Study Creativity Advertising 79

ZudePR

MAY 31, 2015

You work in public relations, SEO, content marketing or social media marketing. The last one was in the form of a nice contract to develop a social media e-learning course for in-company training: simply based on one single referral. Head of strategy at NewsCred. You own a business and want to increase sales.

Communications 81

Communications How To Blogging Content Marketing 81

PR Conversations

JULY 8, 2016

In my paper at this year’s International History of Public Relations Conference (IHPRC) I stepped outside my PhD topic (examining career strategies in PR) and offered a methodological focus. This considered four issues that I encountered in conducting historical research using the internet and social media.

Interviews 51

Interviews Ethics Education LinkedIn 51

PR Conversations

JULY 8, 2016

In my paper at this year’s International History of Public Relations Conference (IHPRC) I stepped outside my PhD topic (examining career strategies in PR) and offered a methodological focus. This considered four issues that I encountered in conducting historical research using the internet and social media.

Interviews 40

Interviews Ethics Education LinkedIn 40

PR Conversations

JULY 8, 2016

In my paper at this year’s International History of Public Relations Conference (IHPRC) I stepped outside my PhD topic (examining career strategies in PR) and offered a methodological focus. This considered four issues that I encountered in conducting historical research using the internet and social media.

Interviews 40

Interviews Ethics Education LinkedIn 40

Waxing UnLyrical

SEPTEMBER 14, 2010

and then creating and implementing a holistic PR strategy that works towards these ends. Comprehensive PR takes those audiences into account, formulating and implementing holistic strategies to build and maintain those relationships. By no means do I think media relations has gone by the wayside. In this world of Web 2.0,

Facebook 106

Facebook Twitter Education Industry 106

Doctor Spin

DECEMBER 4, 2023

link] Confirmation bias in media reporting can perpetuate stereotypes and misinformation, influencing public opinion and policy decisions based on incomplete or skewed information. Confirmation bias, amplified by social media algorithms and media logic, segregates online communities into isolated information bubbles—echo chambers.

Media 52

Media eBook Viral Construction 52

Stephen Waddington

DECEMBER 5, 2018

Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. Indeed, many of the hottest public relations agencies such as Manifest and the Romans, and large international networks such as Golin, Ketchum, and Weber Shandwick, proudly lead with earned media.

Media Relations 115

Media Relations Media Print Newspapers 115

Sword and the Script

NOVEMBER 29, 2016

The post gained traction in social media, which was the intended effect, but then something else happened: it earned links and mentions from several news outlets. The year was 2009 and I had a very special epiphany that day. Media Changes mean PR needs Content Marketing. It isn’t one more thing, it is our thing.

Content Marketing 60

Content Marketing Publicity Marketing Television 60