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How and Why PR Should Be Involved in Social Media Marketing

Burrelles Fresh Ideas

Merging public relations with social media marketing into a single, powerful force is key to amplifying brand messages, sparking real-time engagement, and building lasting connections with your audience. That’s the magic of integrating PR strategies into social media marketing. Those days are long gone.

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Unveiling the Future of SEO: A Glimpse into Tomorrow’s Search Optimization

Burrelles Fresh Ideas

I recall working on a website project for a local bakery. I experienced this firsthand when optimizing a local service website for voice search. CLICK HERE TO REQUEST DEMONSTRATION OR CONSULTATION Guest Contributor: Brandon Leibowitz is the founder of SEO Optimizers , a Digital Marketing Agency in Los Angeles, California.

SEO 84
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Quality Photography Isn’t Just for Big Budget Campaigns

Deirdre Breakenridge

High-quality images are key to most marketing and communications campaigns, but it can be expensive to hire photographers. If your organization only needs a camera once a year, try renting equipment from a local camera shop. A Guest Post By Emma MacKenzie, American University Graduate Student & PR Expanded Blog Contest Winner.

Software 294
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The Death of the Press Release.

Maxim Behar

1906–2007 The one-time ubiquitous emblem of classic PR, the press release, has technically been dead for a while now. An admittedly arbitrary but still plausibly precise date pinpointing the press release’s death might be November 6, 2007 — the day when Facebook launched its then vastly obscure, and today vastly dominant, Facebook Pages.

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The bill we will all eventually pay.

Maxim Behar

For businesses this is important, for the consumer or participant in this market as a buyer it is twice as important. It was then, at midnight before the new year 1990, that the market economy was launched in Poland. And how to market them, naturally. I don't want to start with the local economic view from so long ago, though.

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PR: Less Elitist Than Ever

Maxim Behar

Political marketing and PR could be described as elitist to some extent, Again, you have to express and verbalize your messages in the language of people not part of this elite. He can do that on his own, or some local journalist can do that for him for a small amount of money, or his teenage kid can do it for free.

Ethics 64
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“Join the conversation”–officially a dead internet phrase

Communications Conversations

” It’s a phrase that’s been ubiquitous since social media blew up in 2007-2008. It’s been used in marketing campaigns. This is what Twitter was like from about 2007-2010. I had real conversations with friends (local and far-flung). “Join the conversation.” And, as of Sept. In real time.

Retail 0