5W PR

JANUARY 17, 2020

We hear all the time how important public relations are, but are there reliable methods to gauge its effectiveness? Some of the most popular ways of measuring Public Relations include: Content Analysis –Is your core narrative being reported accurately in the press? To get to that level, you need to work on engagement.

Measurement 78

Measurement Publicity Television Analytics 78

ImPRessions - Crenshaw Communications

MAY 10, 2021

For example, survey results or breaking news at a national company will be pitched to national media, whereas region-specific news will be offered to local reporters. A study found that 76% of Americans trust local television news, – a confidence level that’s over 20% higher than trust in national news. Lead with the local hook.

Local 292

Local How To Newspapers Pitching 292

PR for Anyone

AUGUST 11, 2021

My dear friend and colleague, Jeff, an award winning television news reporter, told me his favorite email he ever got was “your blue eyes look so great on camera.” Journalists, particularly television stations are territorial and will often ask you for an exclusive. Anyone can get publicity! PR FOR ANYONE.

Pitching 223

Pitching Media Television How To 223

ImPRessions - Crenshaw Communications

MAY 18, 2021

As many PR agency teams know, our work can be highly specialized, particularly in B2B public relations. Specific sectors like ad tech , for example, offer a relatively small number of relevant trade publications compared to consumer categories. In what other publication will you find a section called “ WTF Ad Tech? ”

Advertising 322

Advertising Advertising Privacy Television 322

ImPRessions - Crenshaw Communications

JUNE 8, 2023

Media-watchers were taking bets on how long Licht could last after a “brutal” and deeply reported profile in The Atlantic. The piece highlighted his controversial year at the helm and was punctuated by the widely criticized decision to televise a town hall with Donald Trump in front of an “extra-Trumpy” live audience.

Reputation 334

Reputation Television Internal International 334

NewsWhip

FEBRUARY 1, 2023

As one of the biggest events in American, and as of late, global television, the Super Bowl is as well-known for the entertaining ad spots than they are for the game of football itself. So, who made headlines, which publications spread the news, and what was the public sold on during this time? million U.S. Let’s take a look.

Television 147

Television Advertising Advertising Journalism 147

Reputation Us

AUGUST 2, 2021

On August 4, 2021 12:00-1:00 MT, ReputationUs will present a continued legal education (CLE) session for the Wyoming State Bar titled, “Reputation & Legal Risks: The marriage of the Court of Law and Court of Public Opinion.” The Marriage of the Court of Law and Court of Public Opinion appeared first on ReputationUs.

Reputation 78

Reputation Publicity Enterprise Television 78

Reputation Us

AUGUST 2, 2021

On August 4, 2021 12:00-1:00 MT, ReputationUs will present a continued legal education (CLE) session for the Wyoming State Bar titled, “Reputation & Legal Risks: The marriage of the Court of Law and Court of Public Opinion.” The Marriage of the Court of Law and Court of Public Opinion appeared first on ReputationUs.

Reputation 78

Reputation Publicity Enterprise Television 78

Deirdre Breakenridge

APRIL 23, 2019

For the PR Expanded Infographic contest, I chose to offer insight on how to build and preserve successful relationships with reporters. Media relations interests me because of the relationships I have personally had with public relations professionals. Whether it is a newspaper, magazine, television channel, online publication, etc.,

Infographics 299

Infographics Journalism Television Education 299

Bianchi Biz Blog

JUNE 21, 2021

I’m an autos and business reporter for The Detroit News. Some of the most fun I’ve had as a reporter has involved traveling to Washington, D.C. I later went home to report out a story about the end of The Vindicator. Finish this sentence: If I am not reporting, I am …. I focus on Ford Motor Co.

Meeting 96

Meeting Report Automotive Real Estate 96

PR for Anyone

MAY 7, 2020

Television stations are still hosting interviews with experts who are home. In this week’s Free Publicity Friday PR Tip, I show you how I’ve set up my living room for the interviews I’ve been doing. In fact, on the last one I did, the reporter said “Wow! This makes you valuable to a television reporter.

Interviews 173

Interviews Television Film Report 173

Burrelles Fresh Ideas

AUGUST 2, 2023

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. Older individuals, particularly those over 50, are more likely to rely on television for news rather than the internet.

Radio 75

Radio Television Media Local 75

PRSay

NOVEMBER 10, 2023

Epley, APR, Fellow PRSA, a decorated PRSA leader who was a friend and mentor to many members and champion for the ethical practice of public relations, died suddenly in his South Carolina home on Nov. Epley helped establish professional, ethical public relations in Russia shortly after the collapse of the former Soviet Union.

Ethics 167

Ethics Public Affairs Travel Nonprofit 167

PRSay

JANUARY 3, 2018

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Tools to measure and evaluate public relations might continue their march away from simplistic and output-based methods toward more valuable outcome-based measures.

Publicity 167

Publicity Social Media Television Measurement 167

Reputation Specialist Michael Toebe

JUNE 19, 2022

Maybe it still will become part of that public domain.” In a situation like this one, Bayless has a large audience in the media and public. Let’s briefly look at some of the words Bayless used in his response: “fiction becoming fact,” “outrageously revisionist history,” and “part of the public domain.” Smith, said about him.

Publicity 52

Publicity Sports Television Travel 52

Stephen Waddington

JUNE 5, 2017

Internet usage, planning tools, paid and social mashups, human computer interface, and social business are highlights of Mary Meeker’s 2017 Internet Report. Mary Meeker, an analyst turned venture capitalist at Kleiner Perkins Caufield Byers (KPCB), has published her annual Internet report for 2017. Here are my highlights. #1

Publicity 122

Publicity Marketing Healthcare Television 122

Landis PR

APRIL 29, 2024

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. It has held this title since 2018 in the World Happiness Report. Finland’s largest commercial television channel is MTV3. At the heart is trust. Finland is built on it.

Radio 64

Radio Pinterest Television Government 64

Cision

JUNE 7, 2017

I’ve never purchased a keyword nor have I done anything other than organic growth through free publicity. Much of my digital footprint has come from responding to HARO ( Help a Reporter Out ) queries. In 2012, I responded to a query that said, “Do you have a product you want to take to the next level (national television).”

Google 319

Google Reputation How To Television 319

PRSay

MARCH 29, 2021

Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises. Research reporters, anticipate questions. Use metaphors to paint pictures.

Media Training 183

Media Training Training Interviews Media 183

PR for Anyone

SEPTEMBER 21, 2021

In fact, back in the day there were writer and editors for television reporters and anchors and now, it’s quite often that person doing everything. One of my early television appearances was when I tweeted at a journalist at my local FOX station saying how much I loved the story she just ran. Anyone can get publicity!

Pitching 130

Pitching Television Media Interviews 130

Stephen Waddington

AUGUST 3, 2017

Ofcom’s latest report is packed with data and analysis. It should be part of your marketing, media or public relations planning toolkit. The Ofcom Communication Report 2017 tells the story of changing media consumption and behaviours in the UK. The 240 page report is packed with data and analysis. 3 Box set Britain.

Report 100

Report Communications Analysis Television 100

PR for Anyone

SEPTEMBER 8, 2021

Learn how they report and give them what they love and what they want. By doing this, you will be asked back to television and radio stations and quoted again and again by writers. Anyone can get publicity! It’s Christina with this week’s Free Publicity Friday PR Tip. Know who is interviewing you. PR FOR ANYONE.

Television 221

Television Pitching Interviews Radio 221

Burrelles Fresh Ideas

MARCH 5, 2024

Securing earned media is still the highest priority for most public relations professionals. Yes, it’s true that in today’s digital landscape, public relations professionals no longer rely on earned media alone. By the numbers According to one report, 85% of PR pros reported media relations accounted for at least 25% of their time.

Media 98

Media Nonprofit Pitching Analytics 98

PRSay

JUNE 28, 2022

A press conference can be a risky way to convey information to the media and the public, particularly during a crisis. According to media reports, authorities have repeatedly corrected official statements about the shooting after those statements were contradicted by new information.

Conference 183

Conference Crisis Training Public Affairs 183

Stephen Waddington

JULY 29, 2018

This is among the recommendations from the UK Government’s interim report on fake news. A new Government Select Committee report tackles fake news, foreign interference in elections, and the EU Referendum. It’s a must read for anyone that has an interest in the impact of social media on public discourse and democracy itself. “We

Government 63

Government Social Media Report Media 63

Cision

APRIL 5, 2017

Reported by Wendy Glavin, CEO & Founder, Wendy Glavin Agency and powered by CommPRO. Gallup reports: “Americans’ trust and confidence in the mass media ‘to report the news fully, accurately and fairly’ has dropped to its lowest level in Gallup polling history.”. What is Fake News?

Report 225

Report Media Advertising Advertising 225

Reputation Specialist Michael Toebe

AUGUST 3, 2021

The legal filing set off, as one might predict, tempers and has led to a distasteful feud that is now public, with each side conducting impression management and trying to make the other side look bad to the media and court of public opinion. What if this happens to you? It’s not well thought out nor effective. It happens. We’re human.

Publicity 52

Publicity Media Ethics Television 52

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

Whether you work in public relations or another service business, you probably have your own horror stories. Years ago, when I was confronted with the empty press room as a young Account Supervisor, my boss ordered me to call a few people back at the office and make them come out to impersonate reporters. (We What can you do?

Agency 227

Agency Television Radio Pitching 227

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

Whether you work in public relations or another service business, you probably have your own horror stories. Years ago, when I was confronted with the empty press room as a young Account Supervisor, my boss ordered me to call a few people back at the office and make them come out to impersonate reporters. (We What can you do?

Agency 227

Agency Television Radio Pitching 227

PRSay

MAY 24, 2021

Over the next decade, Todd predicted, his profession will slowly move beyond the public scorn and skepticism toward the news media that has grown amid the country’s current political divide. High demand for quality journalism and renewed public trust also bodes well for the profession of public relations.

Nonprofit 176

Nonprofit Local Journalism Newspapers 176

PRSay

MARCH 19, 2021

As public-square speakers were eventually replaced by newspapers, and then radio and television, a set of journalistic ethics would lay the foundation for news gathering and reporting. Those listening could ask questions, discuss the topics with others in the crowd and develop their own opinions.

Ethics 174

Ethics Construction Television Radio 174

The Hoyt Organization

APRIL 23, 2024

7 Steps For Executive A Successful Nonprofit PR Strategy If the public doesn’t know about your nonprofit, it’s tough to get support and donations. That’s why you need a PR strategy that utilizes earned, owned, and paid media to get your message to the public.

Strategy 101

Strategy Nonprofit Social Media Leadership 101

Onclusive

OCTOBER 10, 2017

Since 2012, AirPR Software has provided PR and content marketing professionals with reporting and analytics that actually matter to the C-Suite and core stakeholders. By popular request, users can now also group by syndication and publication. Users can now view and analyze global television and radio coverage.,

Software 207

Software Analysis Comparison Trends 207

ImPRessions - Crenshaw Communications

SEPTEMBER 15, 2017

One of the smartest ways to keep producing high-quality public relations work is to keep reading – and not just work-related headlines or the clickbait on your Facebook page! According to the Pew Research Center , nearly a quarter of all Americans report not having read a book in the past year. Unbelievable by Katy Tur.

Television 189

Television Film Creativity Writing 189

NewsWhip

APRIL 27, 2023

The communications and public relations industry is constantly evolving, especially in the digital age. NewsWhip NewsWhip is a real-time media monitoring platform that gives users the ability to predict what stories will be important that day based on public interest in an article.

Tools 78

Tools Communications Pinterest Analytics 78

Wadds Inc.

MARCH 2, 2023

Public relations is locked into content and workflow that is more than 100 years old. A survey by Cision in 2021 reported that media relations came third in the list of reasons for distributing a press release via a wire service after brand visibility (68%) and thought leadership (36%). Press releases are nearly useless.

Engineering 98

Engineering Television Travel Financial 98

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. What is public relations?

Interviews 104

Interviews Publicity Technology Social Media 104