PRSay

JANUARY 8, 2019

Maybe they’re under pressure from the chief executive or board members, who want to demonstrate their positions as thought leaders on important subjects or publicize what the organization is doing to make the world a better place. Also think about niche publications that cover your sector. Now it’s time to make your strategy a reality.

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Landis PR

APRIL 12, 2021

Spoken words and video must match, so reporters either have to write/talk to the video or find a video that matches what they’re saying. Performance isn’t typically an issue in print — using prose to tell a compelling story is. Along with my duties for BCN, I do a little freelance writing. Oh, where to start?

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Meeting Media Print Enterprise 98

5W PR

AUGUST 19, 2019

In the world of public relations, digital PR refers to the online marketing strategy utilized by businesses to increase their online presence and boost their brand. PR in its traditional form refers to networking with journalists in a bid to get featured in print publications. Digital vs. Traditional.

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PR Fuel

NOVEMBER 20, 2020

Public relations is a continuously growing industry with over 230,000 people working as public relations specialists. Whether or not you choose to advertise on TV or on the radio, it’s always a good idea to think about print and digital advertising. We’re here to take care of your PR writing for you.

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Radio Print Writing Consumer 68

Ethical Voices

JANUARY 30, 2023

Joining me on this week’s episode is Scott Brooks , a public relations specialist for the TVA. My background is in radio and television journalism. I spent about the first 15 years of my career doing radio, television and also some print journalism over the years.

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Ethics Journalism Radio Television 89

Burrelles Fresh Ideas

SEPTEMBER 26, 2023

Yet, public relations (PR) and communications efforts have significant potential to bolster a brand. But also assess the brand identity and its ultimate mission, something communications and public relations professionals are adept at. When considering how to make a brand stronger, business leaders often look to operational influences.

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Community How To Marketing Data 90

Deirdre Breakenridge

MARCH 25, 2015

When I started out in PR, my focus was building relationships with the media who were mostly print journalists at newspapers and trade publications. As I found editorial success for my agency’s clients, I was able to branch out and pitch radio and television broadcast opportunities. Yes, there is still print and broadcast media.

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Critical Mention

AUGUST 5, 2018

He authors the newsletter Free Publicity , jam-packed with current PR and publicity trends. He’s most famous for founding HARO (Help a Reporter Out), an online forum for journalists to gather feedback from the public. Follow her for the latest news in radio and entertainment. @publicityguru. Annie Jennings. Jolie Shapiro.

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Twitter Radio Social Media Print 77

Reputation Us

APRIL 18, 2017

I’m not here to say stop writing news releases. I am here to say write fewer, better ones and spend more time leveraging your best kept secrets – your thought leaders. Start with building a list of categories or topics you anticipate the public and/or media having interest in. Are they articulate? Actually rehearse with them.

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Leadership Print Training Radio 83

wiredPRworks

SEPTEMBER 11, 2021

Arriving at the school district headquarters, the staff was stunned and silent, gathered around a radio, listening for updates and quietly considering crisis communication responses. Producing a letter took time to write, print or copy and mail. Eventually, subscriptions were open to the public. The writing is brilliant.

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Communications Community Crisis Film 105

Critical Mention

DECEMBER 3, 2019

One way they’ve done so is by limiting their content to the public through the use of media paywalls. Fortunately, Critical Mention has enhanced its already robust online news tracking with a Licensed Content offering for those seeking to unlock subscription paywalls and have access to restricted print-only content. Until next time!

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How To Journalism Radio Newspapers 90

Newsfile

FEBRUARY 28, 2024

Melissa Strle Dive into the dynamic world of Public Relations with this essential PR glossary. It serves as a communication tool to reach journalists, media outlets, and the public. Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands.

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Viral Crisis Communications SEO Reputation 52

Bianchi Biz Blog

SEPTEMBER 7, 2021

As with anyone writing about the transportation industry, the transition to zero emission vehicles, and what it takes to service them, is top of mind. Some PR folks are our best friends when they are touting great news, but go radio silent when we have legitimate questions when not-so-great news comes out. I used the G.I.

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Meeting Transportation Media Journalism 90

Flack's Revenge

DECEMBER 5, 2018

Drew also hosts Renegade Thinkers Unite , the #2 podcast for CMOs and writes the CMO Spotlight column for AdAge; is the author of The CMOs Periodic Table: A Renegade’s Guide to Marketing and serves on the boards of the Urban Green Council and Duke Alumni Association. He’s an impressive guy. What comes after social media?

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Social Media Marketing Media B2B 149

Critical Mention

MAY 13, 2020

Public relations, marketing and social media professionals must find ways to bring creativity to the forefront of their communication strategies. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? SCHEDULE A DEMO. Priscilla Osorio.

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Communications Radio Sports Social Media 78

Critical Mention

FEBRUARY 27, 2020

As owner of PR Media , a full-service public relations agency located in Philadelphia/New York area, Publicist Robyn Stevens has created innovative media and marketing strategies with her extensive industry knowledge and connections. We spoke to her about her views on public relations strategies and where she sees it heading in the future.

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Journalism Social Media Radio Fashion 78

Buzzstream

FEBRUARY 27, 2024

Writing media pitches for data-led stories or studies is very different from writing a media pitch to promote the launch of a new product, service, or event. In this guide, I’ll be sharing my approach to writing media pitches, plus you’ll find a bunch of helpful tips and examples to assist you in writing your own.

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Pitching Writing Film How To 83

wiredPRworks

SEPTEMBER 11, 2021

Arriving at the school district headquarters, the staff was stunned and silent, gathered around a radio, listening for updates and quietly considering crisis communication responses. Producing a letter took time to write, print or copy and mail. Eventually, subscriptions were open to the public. The writing is brilliant.

Communications 81

Communications Community Crisis Film 81

Beyond PR

MARCH 22, 2018

“Don’t pay any attention to what they write about you. The same was true for watching hours of TV news or listening to shows on the radio. Broadcast – television and radio. Just measure it in inches.” ” — Andy Warhol. to demonstrate the “results” of a PR campaign. It is automated and sophisticated.

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Media Radio Newspapers Print 75

Scott Public Relations

AUGUST 20, 2019

From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Like what you’ve read?

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Healthcare Insurance Insurance Pinterest 49

Solo PR Pro

NOVEMBER 15, 2016

“Efforts to communicate with others and to deal with the force of public opinion go back to antiquity; only the tools, degree of specialization, breadth of knowledge, and intensity of effort are relatively new.” ( Broom, Glen M., ” Cutlip and Center’s Effective Public Relations. and Bey-Ling Sha. Boston: Pearson, 2013.

Communications 40

Communications Newspapers Television Radio 40

Scott Public Relations

AUGUST 20, 2019

From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Public Relations Sydney

OCTOBER 26, 2014

A large part of public relations is repetition. And when you’re being interviewed for TV, radio or in print, you will feel better prepared. Keep it short Write your key messages as short sentences. Click Here to Download The post How to make your key messages interesting appeared first on Public Relations Sydney.

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How To eBook Radio Print 76

Communications Conversations

OCTOBER 15, 2019

And, publications like Harvard Business Review are so much tougher to get into than just a few years ago. Treat subject lines like you’re a copywriter at a big ad agency and you have to write a killer headline for a new ad. My pro tip: Write 10 subject lines for each pitch. Cloud) and print (The Minneapolis St.

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Media Relations Pitching Media Report 100

Marketwired

APRIL 12, 2016

Canadaland , Radio Lab, This American Life and The Joe Rogan Experience are just some of the podcasts that routinely appear on iTunes’ “Top 10 Downloads” list each month and they each boast their own rabid, weekly following. “It You might use traditional public relations as well.”. How is it relevant to that audience?

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Advertising Advertising Television Radio 100

Prohibition

AUGUST 9, 2017

Finally, we have also been shortlisted for the prestigious award of Outstanding Public Relations Consultancy, something we could have only dreamed when we were a small team of three back in Chris’ garage. Sorry for the shameless self promotion guys but hey it’s our blog so we can write what we want!

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Communications Radio Print Hotels 48

Mora Communications

DECEMBER 15, 2017

Traditional PR or media relations focuses on landing media coverage, garnering articles or segments in newspapers, magazines, TV, radio and online publications. Unlike ads or commercial, you don’t pay for the stories to run, and unlike digital marketing or social media, you can’t simply write something and then post it.

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Marketing Radio Newspapers Print 40

Cision

JUNE 6, 2017

In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. The celebrity: Not long ago, to be a celebrity, you had to write a book, star in a television show or movie, or launch a record. Not anymore. And the cost?

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Marketing Television Handbook Web 239

Maxim Behar

NOVEMBER 23, 2020

The pandemic coincided with my announcement by the influential American publication PR Week as the best PR professional in Europe for 2020. Globally, for years there has been a fairly rapid unification of the three elements of the business of public communications - PR, advertising and digital business. Well, for sure.

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Crisis Management Crisis Advertising Advertising 83

Stephen Waddington

JUNE 23, 2019

Radio is under indexed (12% vs 8%) and print is over indexed (3% vs 7%). #4 Extreme views polarise public discourse. I’m taking another week off from writing my letter next week. TV and mobile are almost at parity for both viewing and ad investment. Traditional media platforms source and amplify stories from social media.

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Report YouTube Privacy Web 81

Beyond PR

APRIL 10, 2017

Print media and travel freelancers have longer lead times, often three to four months in advance. Blogs and online media may have a couple of weeks of a lead time, and sometimes pitches for a radio program can be last-minute. She edits media updates, and writes influencer and industry features. Consider the Lead Time.

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Travel Pitching How To Print 52

Mora Communications

MAY 7, 2015

The internet has changed public relations, just as it’s changed just about every other industry, but what has not changed is what journalists are looking for. A traditional public relations campaign includes the legacy media, but it also includes online publications and bloggers. Do they overlap? Are they both important?

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Social Media Newspapers Media Pitching 49

Beyond PR

JUNE 29, 2016

The findings from Outsell, a research and advisory firm focused on media, information, technology and the business of data, reveal a fundamental shift away from intrusive tactics, such as telemarketing, autoplay video and TV/radio ads, towards user-initiated behavior. “In Earned media delivers leads.

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Media B2C B2B Nonprofit 75

Remote PR Jobs

SEPTEMBER 25, 2023

Great publicity must be earned. Businesses and individuals can certainly work on public relations campaigns themselves with existing resources, but they often need help from consultants or agencies. Without wire distribution, Johnson charges $500 to write the release and send it to his own proprietary media contacts.

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Radio Print Television Local 100

PR Conversations

APRIL 24, 2018

The PRoust Questionnaire provides a quick insight into a public relations practitioner’s interests and point of view, as well as her or his professional beliefs and values. Probably because of my background in journalism (see the next answer), the thing I continue to enjoy the most is writing (for effective communications). I’m joking.

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Journalism Ethics Film Construction 79

wiredPRworks

SEPTEMBER 11, 2018

In 2012, I wrote an update on a previous post with thoughts on how the September 11 attacks immediately reshaped community, public relations and communications. Arriving at the school district headquarters, the staff was stunned and silent, gathered around a radio, listening for updates and quietly considering crisis communication responses.

Communications 40

Communications Community Crisis Film 40

Beyond PR

APRIL 20, 2016

For public relations campaigns, that has traditionally meant showcasing the number of brand mentions and impressions a particular press release or media relations pitch generated. Your audience is everywhere and focusing on mentions and pickup from just one publication or channel won’t accurately reflect your output’s overall outcomes.

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